• Title/Summary/Keyword: 표출장치

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Advertising Contents based on Semiotic Methodology (광고콘텐츠의 기호분석)

  • Kim, Kyung-sook
    • Journal of the Korea Convergence Society
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    • v.6 no.6
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    • pp.87-93
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    • 2015
  • Advertisements in modern era are not intended to be consumed only as commercial purposes, but consumed also as cultural and artistic purposes. Advertising contents' success depends on Semiotic codes revealed in advertising texts. Advertising scholar Ozoh (1998) argued that perspectives for advertising are divided into two perspective, one as marketing tool perspective and the other as communication processes perspective. Advertising planning, advertising management, advertising, and advertising evaluation of marketing perspective are significantly different from those of communication perspective. Two perspectives of advertising present various debates on what contents of advertising messages are and how advertising messages are made up. In this research manuscripts, we discuss story telling as communication tool of advertising text in terms of cultural semiotics. That is, meaning value of goods is so well revealed in use value of goods that they satisfy consumers' needs, we analyze how they satisfy consumers' needs in semiotic(symbolic) process. We apply Gremas's semantic model to coffee advertisements in France and Korea, and analyze various differences between differentiation strategies of French coffee advertisements and those of Korean coffee advertisements in terms of semiotic perspective.

Analysis of Emotion Pattern for Game Player on Quest System : Towards of Tutorial Mode in Mabinogi Game (퀘스트 시스템에 대한 게임플레이어의 감정패턴 분석 : 마비노기 Tutorial Mode를 중심으로)

  • Kim, Mi-Jin;Song, Seung-Keun
    • Journal of Korea Game Society
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    • v.10 no.4
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    • pp.15-22
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    • 2010
  • The purpose of this research is to analyze players' emotion pattern for conducting a quest in Role Playing Game(RPG). We have rebuilt up the action and content of gameplay related to category to set up five action classes of game players based on the literature review about the human behavior classification. Moreover, Mabinogi game includes the composition of various quests by story-centered expanse. We classified the quest structure of the tutorial mode, initial state, of its game into the cognitive action. We build the model of the correlation between cognitive behavior patterns of gameplay and emotions derived from targeting ten novices. The result of this research reveals that gameplayers' stimulus levels are identified to emotion pattern. It is enable to grope to concrete the design of the quest and the level in a specified state. Moreover, players' emotion variation is indicated to the type of expression of fun elements. We expect to use a device to induce the curiousness and the challenge for conducting the higher goal of game in the whole.

A Study on the User Behavior Analysis Framework (사용자 행태 분석 프레임워크에 관한 연구 <홈 환경 내 사용자 행태 분석을 중심으로>)

  • Oh, Sung-Yong;Kim, Yun-Jung;Lee, Eun-Shin;Bae, Hong-Joo;Jung, Ji-Hong
    • 한국HCI학회:학술대회논문집
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    • 2006.02b
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    • pp.340-344
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    • 2006
  • 홈 환경은 독립 환경에서 네트워크 환경으로 발전되고 있으며, 더 나아가 센서를 기초로 하는 컨텍스트 어웨어(context-aware) 환경으로 변화될 것이다. 이러한 홈 환경의 변화는 사용자에게 더 많은 요구와 니즈를 발생시키고, 이것을 만족시키기 위해서는 사용자의 관점에서 요구와 니즈를 파악하는 것이 필요하다. 본 연구에서는 '사용자의 행위는 사용자의 요구와 니즈를 표출한다' 와 '사용자의 행위는 홈 환경 컨텍스트를 판단한 사용자 컨텍스트에 의해 발생된다' 라는 두 가지 주장을 전제로 하여, 사용자 행위와 사용자 컨텍스트를 통해 사용자의 니즈를 파악할 수 있는 프레임워크를 제안하는 데 그 목적이 있다. 이러한 프레임워크는 사용자 정보를 체계적으로 분석할 수 있게 하여 디자인 과정에서 사용자의 니즈를 추출하는 효과적인 장치가 될 것이다. 이에 먼저, 사용자 행위의 특성을 파악하기 위해 '행위카드 기록법' 을 이용한 사용자 조사를 실시하여 분석을 위한 데이터를 수집하였고, 그 다음으로, 수집 된 데이터를 도널드 노만(D.A.Norman)의 행동 7 단계 모델과 5W1H를 근거로 분석하여 사용자의 행위는 바라보는 관점에 따라 다른 해석을 가진다는 것을 밝혀내었다. 마지막으로, 그 관점을 '행위간의 연관성', '사용자 컨텍스트 요소간의 연관성', '사용자 행위와 사용자 컨텍스트 요소 간의 연관성'의 세가지 프레임워크로 구성하여 디자인 또는 기획의 과정에서 사용자의 정보를 활용할 수 있는 활용방안과 함께 제안한다.

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The Design and Implementation of Multiple Digital Signage Video Sync Technology for Ultra-high Resolution (초고해상도 멀티 디지털 사이니지 영상 동기화 기술의 설계와 구현)

  • Park, Hyoungyill;Yoo, Sunkyu;Moon, Youngtai;Kim, Miok;Shin, Yongtae
    • Journal of Broadcast Engineering
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    • v.21 no.5
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    • pp.651-661
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    • 2016
  • 최근의 디지털 사이니지는 대형 고해상도 디스플레이를 이용해 사용자에게 초고해상도 파노라마형태의 볼거리를 제공하거나 사용자와 인터렉션 등을 통해 맞춤형광고를 제공하는 등 다양한 형태로 발전하고 있다. 또 개방형 디지털 사이니지의 발전과 함께 대형 멀티 사이니지를 이용한 초고화질 영상콘텐츠를 다양한 서비스 단말장치의 연동과 웹기반의 상호운용성을 갖춘 관리시스템이 활발히 연구될 것으로 보인다. 본 논문에서는 수십대에서 백여대 이상의 고해상도 디스플레이를 연동하여 초고해상도 영상표출의 기술의 구현방안과 정형화된 영상 해상도가 아닌 초고화질 영상의 개별 콘텐츠에 대한 동기화 시키는 기술을 이용하여 멀티 콘텐츠 플레이 단말기에서 고해상도 영상을 Play Sync하는 기술을 연구한다.

Design and Implementation of IP Video Wall System for Large-scale Video Monitoring in Smart City Environments (스마트 시티 환경에서 대규모 영상 모니터링을 위한 IP 비디오 월 시스템의 설계 및 구현)

  • Yang, Sun-Jin;Park, Jae-Pyo;Yang, Seung-Min
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.20 no.9
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    • pp.7-13
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    • 2019
  • Unlike a typical video wall system, video wall systems used for integrated monitoring in smart city environments should be able to display various videos, images, and texts simultaneously. In this paper, we propose an Internet Protocol (IP)-based video wall system that has no limit on the number of videos that can be monitored simultaneously, and that can arrange the monitor screen layout without restrictions. The proposed system is composed of multiple display servers, a wall controller, and video source providers, and they communicate with each other through an IP network. Since the display server receives and decodes the video stream directly from the video source devices, and displays it on the attached monitor screens, more videos can be simultaneously displayed on the entire video wall. When one video is displayed over several screens attached to multiple display servers, only one display server receives the video stream and transmits it to the other display servers by using IP multicast communications, thereby reducing the network load and synchronizing the video frames. Experiments show that as the number of videos increases, a system consisting of more display servers shows better decoding and rendering performance, and there is no performance degradation, even if the display server continues to be expanded.

A Study on Apparatus of Smart Wearable for Mine Detection (스마트 웨어러블 지뢰탐지 장치 연구)

  • Kim, Chi-Wook;Koo, Kyong-Wan;Cha, Jae-Sang
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.15 no.2
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    • pp.263-267
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    • 2015
  • current mine detector can't division the section if it is conducted and it needs too much labor force and time. in addition to, if the user don't move the head of sensor in regular speed or move it too fast, it is hard to detect a mine exactly. according to this, to improve the problem using one direction ultrasonic wave sensing signal, that is made up of human body antenna part, main micro processor unit part, smart glasses part, body equipped LCD monitor part, wireless data transmit part, belt type power supply part, black box type camera, Security Communication headset. the user can equip this at head, body, arm, waist and leg in removable type. so it is able to detect the powder in a 360-degree on(under) the ground whether it is metal or nonmetal and it can express the 2D or 3D film about distance, form and material of the mine. so the battle combats can avoid the mine and move fast. also, through the portable battery and twin self power supply system of the power supply part, combat troops can fight without extra recharge and we can monitoring the battle situation of distant place at the command center server on real-time. and then, it makes able to sharing the information of battle among battle combats one on one. as a result, the purpose of this study is researching a smart wearable mine detector which can establish a smart battle system as if the commander is in the site of the battle.

A Study on the Ride Film Appearing in Virtual Reality - the focus of Warrior of the Dawn - (가상현실에서 표출된 라이드필름 제작 사례연구 - Warrior of the Dawn 제작사례를 중심 -)

  • Kim, Tae-Hyung;Chung, Jean-Hun
    • Journal of Korea Multimedia Society
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    • v.11 no.9
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    • pp.1204-1212
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    • 2008
  • The vehicle simulation (flight simulator) in 1920's was the first in the virtual reality. With the development of precise optical and electromagnetic equipment, the virtual reality widened its application for other purposes than military one. Based on the realistic display technology, it is more and more common in the various areas such as entertainment, medical profession, learning, film, architectural design, tourism and etc. In 1989, Jaron Ranier was the first to use the terminology 'Virtual Reality'. With this term, all virtual projects could be classified in a single item. But even before the term was used, the virtual reality has been studied up to now. As a part of virtual reality, the human thirst for the impossible thing has led to the development of ride film. The ride film consists of the special technical elements as well as the psychological analysis of human being. The ultimate purpose of virtual reality is engrossment through interaction. Even though the real interaction requires interface, input sensor and reaction ability, the ride film is not an element of the typical interaction. The virtual reality is mostly defined in technical terms now. But in this study, we will analyze the concepts worked out by Professor Michael Haim who is called a philosopher in the cyberspace in aspect of experience-oriented definition. We will analyze the adaptability of virtual reality based on his concepts such as artificial reality/ interaction/ engrossment/ networked world/ remote display/ simulation/ onmon engrossment. And also, we aim to suggest the directions of developing the ride films for perfect engrossment and to draw optimized conclusion thereon. In this viewpoint, we consider that the study of ride film on which there were few case studies will contribute to level up the basic frameworks of IT technology and the digital image.

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A Study on the Satirical Content Plot of an Absurd Play - Focused on Lee Keun-sam's Play - (부조리극의 풍자적 콘텐츠 플롯 연구 - 이근삼 희곡 <원고지>를 중심으로 -)

  • Son, Dae-Hwan
    • Journal of Korea Entertainment Industry Association
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    • v.13 no.5
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    • pp.73-82
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    • 2019
  • The satirical content of the absurd play, centered on Lee Keun-sam's play, represents the family image of a modern capitalist society where only duty is emphasized while the characters are lost in love with the family. They show humans becoming subordinate to economic logic as traditional relationships and family relationships change into material ones due to the rapid development of the economy. The narrator expresses the roles of the performer and the narrator together. It also presents the plot as a characteristic element of epic and absurd dramas, and directs actors as directors. It also foretells the events that will take place in the future, presents the inner consciousness of the characters in the play, and reduces and expands events and times. In terms of conflict, in order to fulfill the financial responsibility of their children, the professor translates them like a machine and the wife distributes the money they earn as they demand. The middle-aged professor and his wife are not willing to make a difference in the real world, so specific conflicts are not revealed. Therefore, no concrete conflict appears within this work. The plot of consisted of 22 epicentre compartments, consisting of a time frame from evening to the next morning. And no special events happen and show only one family's daily life. In addition, materials that show simple repetition of daily life such as newspapers, rice, birthdays, etc. are effectively showing the character of absurdity through repeated structure. The linguistic features of the absurd play focus on expressing anxiety, despair, fantasy and the sense of loss that the object's purpose has disappeared. The stage system avoids detailed portrayals of naturalist plays and creates a thoroughly simplified image that the theme of the play demands, which shows that the stage unit is also an important element that characterizes the absurdity of reflexes.

Influencing Factors on File-up Stress in the Caregivers of Patients with Dementia (치매노인 가족의 누적스트레스 영향요인)

  • Seomun, Gyeong-Ae
    • 한국노년학
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    • v.25 no.2
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    • pp.195-209
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    • 2005
  • The purpose of this study was to identify the factors influencing file-up family stress in the caregivers of patients with dementia. Data was collected by questionnaires from 102 families with a member having a dementia, at neurology departments of hospitals, temporary shelter for dementia patient, and nursing homes for the elderly. The data was analyzed using descriptive statistics, pearson correlation coefficients, and multiple regression. In results, the score of file-up stress showed a significantly negative correlation with the score of level of family hardiness(r=-.200, p=.026), social support(r=-.361, p=.004), relative and friend support(r=-.416, p=.001), and F-COPES(r=-.345, p=.048). The multiple regression analysis revealed that the most powerful predictor of file-up family stress was family cost for patients with dementia. The results contribute to the understanding of Korean family caregivers' perceptions of caregiveing. Further researches should be conducted with the consideration of Korean traditional custom that family should take care of the elderly family members.

The Study on A Peculiarity of Mise-en-scene Found in Animation :Focused on Russian Animation (애니메이션 미장센 특성 연구 - 러시아 애니메이션을 중심으로)

  • Kim, MiRNaRae;Min, JunIl
    • Cartoon and Animation Studies
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    • s.44
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    • pp.1-31
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    • 2016
  • In this thesis, the movie with mise-en-scene established was compared with the peculiarity of the play that is the etymological source of the term to identify the peculiarity of mise-en-scene which was substituted into animation to find the peculiarity of mise-en-scene in animation. To emphasize the direct connection between the frame's visual peculiarity and the director's opinions, the mise-en-scene of director centered animation created under a restricted environment was reviewed. Mise-en-scene which started from movie critics theory does not simply mean the arrangement of images in a frame. Mise-en-scene emphasizes the exposure of the work's motive by the visual components. The animation's assuming the middle point of environmental share possessed by play and movie when schematizing the genre peculiarity of animation, play and movie was a noteworthy result. It can be said that the cause is that the animation's peculiarity yield different results depending on the making methods; we verified that this is a key factor in the analysis of animation's mise-en-scene. I emphasized that the peculiarity of animation mise-en-scene is in its making method and material and suggested identifying the work's making methods and analyzing the work's aesthetic results derived in this way. The russian animation which was perceived as peripheral arts was relatively free from the burden of censorship while receiving support from the Soviet as a media for propaganda. The russian animation's mise-en-scene which found the material for its works in the country's folklore was metaphorical, focused on new expression forms and achieved experimental elements. Russian animation pursues a unique aesthetic world through space expression based on the forms of opera or ballet and heavy motions formed static inbetweens.