• Title/Summary/Keyword: 패밀리레스토랑

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A Study on the Effect of Usage Intention of Family Restaurant Websites (패밀리 레스토랑 웹사이트 사용의도에 영향을 미치는 요인에 관한 연구)

  • Kim, Min-Sun;Kang, So-Ra;Um, Hye-Mi
    • Proceedings of the KAIS Fall Conference
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    • 2011.05b
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    • pp.861-863
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    • 2011
  • 본 연구는 기술수용모델(TAM)을 토대로 하여 패밀리 레스토랑 웹사이트에 대한 고객의 사용의도를 파악하고자 하였다. 이를 위하여 패밀리 레스토랑 이용 시 홈페이지를 사전에 활용했던 경험이 있는 고객들을 대상으로 연구를 수행하였다. 이를 위하여 즐거움과 효율성, 실용성과 거래편리성이 용이성과 유용성에 미치는 영향을 살펴보았으며 이들이 사용자의 태도와 사용의도에 미치는 영향을 분석하였다. 연구분석 결과, 효율성은 용이성에 매우 유의한 영향을 미쳤으나, 즐거움은 유의한 영향을 미치지 않는 것으로 나타났다. 또한 실용성과 거래편리성은 모두 유용성에 유의한 수준에서 긍정적인 영향을 미치고 있음이 드러났다. 용이성은 유용성에 매우 유의한 영향을 미쳤으며, 태도에 대하여 유용성은 긍정적 영향을, 용이성은 부정적으로 유의한 영향을 미치는 것으로 나타났다. 태도는 사용의도에 매우 유의한 영향을 미치는 것으로 밝혀졌다.

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The Importance and Performance Analysis of Service Encounter Quality by Types of Restaurants (레스토랑 유형별 서비스 인카운터 품질의 중요도 및 수행도 분석)

  • Jo, Mi-Na
    • Journal of the Korean Society of Food Science and Nutrition
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    • v.35 no.8
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    • pp.1076-1087
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    • 2006
  • The purpose of this study was to identify critical control points of service encounter by types of restaurants in order to manage moment of truth when customers encounter services. Questionnaires were collected from 812 customers (aged 15 years or older) who had used restaurants in Seoul, from October 24, 2005 to November 6, 2005. The main results of this study were as follows: Statistically significant differences were shown between importance and performance of interaction quality, physical environment quality and outcome quality. Significant differences were also shown in importance and performance of interaction and physical environment quality, and performance of outcome quality by restaurant types but no significant difference was indicated in importance of outcome quality by restaurant types. That is, the importance of outcome quality, which means the quality of food, was regarded as important by customers who use restaurants regardless of types of restaurants. The result of examining interaction quality showed that family restaurants managed waiting customers quite well and provided information on the Internet homepage. Performance of responding to customers with complaints was rated the highest in family restaurants. Regarding physical environment quality, importance and performance scores significantly differed by types of restaurants in order of fine-dining restaurants, family restaurants, and fast-food restaurants. In terms of service encounter quality, items whose importance scores were high but performance scores were low in importance-performance analysis matrix were 'quality of provided food is always uniform' and 'the space between other tables is enough' for fine-dining restaurants. In family restaurants, 'size of chairs or tables is enough', and 'the space between other tables is enough' were included in the items, while 'interior facilities are attractive', 'size of chairs and tables is enough', and 'the space between other tables is enough' were included in the items in case of fast-food restaurants. A difference was indicated depending on types of restaurants.

Quality Characteristics of Pork-rib Sauce in Family Restaurants (패밀리 레스토랑에서 판매되는 폭립 소스의 품질 특성)

  • Kim, Dong-Seok;Choi, Soo-Keun
    • Culinary science and hospitality research
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    • v.16 no.1
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    • pp.38-49
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    • 2010
  • This study investigates quality improvement of pork-rib that is sold as a popular menu item in a family restaurant. It attempts to search the relation between pork-rib sauce and pork-rib through the sensory evaluation, physicochemistry properties and physical properties of pork-rib sauce. As a result, sensory preference of pork-rib and its sauce in TGIF restaurants was highest. The color of the pork-rib sauce was darker, and high salinity and low sweetness were preferred. As for viscosity, concentrations which are not thick were preferred. Also, sauce offered with pork-rib was closely related to pork-rib, so pork-rib menu in a family restaurant would be much preferred if the kinds of sauce become diversified.

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A Study on Effective Factors of Repeat Customer's Satisfaction and Brand Recognition on Family Restaurant - Based on the survey of college students who have used family restaurants - (패밀리 레스토랑의 서비스 품질이 고객만족과 재방문 의도, 브랜드 인지도에 미치는 영향 - 패밀리 레스토랑을 이용하는 대학생을 중심으로 -)

  • Ko, Sang-Mi;Choi, Gwang-Ung;Oh, Jeong-Seok
    • Proceedings of the Korea Contents Association Conference
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    • 2004.11a
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    • pp.30-35
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    • 2004
  • The objective of this research is to analyse the effect of family restaurant quality on the customer satisfaction level, by surveying college students who have used family restaurants. As these days well developed industrial society, not only service business but also most of business area needs to high quality service. For survey results, this study analyzed by statistical methods such as frequency analysis, factor analysis, and regression analysis.

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Analysis of the Priority of Attribute on Family Restaurant (패밀리레스토랑 속성에 대한 중요도 분석 -계층화 의사결정 기법의 적용-)

  • Lee Hyeong Seok;Choe Jeong Gil
    • Journal of Applied Tourism Food and Beverage Management and Research
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    • v.15 no.1
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    • pp.1-17
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    • 2004
  • This study analyzed the priority of decision-making attributes considered as the customers select the family restaurant with Analytic Hierarchy Process, which is the method for quantitative analysis. The result of analysis revealed that the food factor in the first stage of evaluation attributes was the most important and in the second stage, an atmosphere factor of place, an affiliated card factor of promotion, a taste factor of food and a kind attitude factor of employee were important respectively.

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The Effect of Technology Readiness and Customer Participation on Service Quality, Customer Satisfaction and Service Repurchase Intention - Focused on Family Restaurants (기술준비도와 고객참여가 서비스품질, 고객만족, 서비스 재구매의도에 미치는 영향 - 패밀리레스토랑을 중심으로)

  • Kim, Hyo-Jin;Han, Sang-Lin
    • Journal of Digital Convergence
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    • v.11 no.9
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    • pp.67-78
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    • 2013
  • The purpose of this research is to draw family restaurant's strategic operation plan by seeking factors in diverse angles that can affect consumer's evaluation on the service of family restaurant that executes SST(Self Service Technology). For this purpose the research investigated the relationship among technology readiness, customer participation, service quality, customer satisfaction and service repurchase intention. As a result, First optimism and innovation in technology readiness positively affected service quality. Second, emotional participation and physical participation in customer participation positively affected service quality, but informational participation did not positively affect service quality. Third, service quality positively affected customer satisfaction, and customer satisfaction positively affected service repurchase intention. Therefore, this research confirmed marketing effectiveness of technology readiness and customer participation and proved the possibility of service quality, customer satisfaction and service repurchase intention as antecedent variables.

Study on The Turnover Reason of Family Restaurant Cook Part Employee (패밀리레스토랑 조리 종사원의 이직원인에 관한 연구)

  • 유양자;윤지연
    • Korean journal of food and cookery science
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    • v.17 no.1
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    • pp.13-22
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    • 2001
  • This study was to investigate the reason of family restaurant cook part employee's turnover. One hundred and forty seven family restaurant employees in Seoul area were surveyed to obtain the information from Oct. 1 to 10 in 2000. There were sixty males and eighty seven females. The group of twenty years old to twenty nine years old(95,2%) was the largest one by age, and the group of junior college graduated(71.4%) was the largest one by learning. On order, manager was 4.1%, captain was 13.6%, and employee was 82.3%. Except 15.6% employee, almost family restaurant cook part employees' service of duty was under 2 years. The highest scored turnover factor was work system(3.59), and then human relation(3.18), another way(3.11), unbelievable management(3.04). The rest factors effected on turnover not too much. The mean of female's turnover factor score(3.06) is higher then male(3.00), the group of over fifty years 0Id(3.32) had the highest mean score in aged group, on learning, the group of Master degree's mean score(4.24) is highest. The manager's mean score(3.23) was highest in order, and the employees who's service duty was over five years(3.35) had the highest mean score in service duty group.

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