• Journal of the Korean BIBLIA Society for library and Information Science
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• v.27 no.3
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• pp.235-253
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• 2016

The purpose of this study is to investigate the effect of reading education program for high school on students' self-esteem and reading attitude and satisfaction of students through the whole reading education process. The program that consists of 10 classes was developed and reading education was conducted. Through analysis of pre-post variance in self-esteem and reading attitude, effects of reading education has been proved. Also, satisfaction as evaluation about the whole reading education process was surveyed. As a result, it was found that reading education that uses program based on board game affects high school students' self-esteem and reading attitude, enhances reading attitude and promotes reading motivation.

• The Journal of the Korea Contents Association
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• v.10 no.8
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• pp.177-185
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• 2010

The effects of message framing have been major research themes in marketing and advertising field and several studies on these effects have been conducted. The purpose of this study is to analyze the direct effects of message framing on the ad and brand attitude, and the moderating effects of regulatory focus and product type in these direct effects. Results from experiments indicate that message framing have significant effects on ad and brand attitude. And consumers' regulatory focus plays a moderating role between message framing and ad, brand attitude. We did not found the moderating effects of product type between message framing and ad, brand attitude. Finally, we summarized these results, discussed contributions and limitations of this study.

• Journal of the Korean BIBLIA Society for library and Information Science
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• v.26 no.1
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• pp.303-322
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• 2015

This study examines the relationship between library anxiety and computer attitude with references to the variations in the college students' gender, grade level, academic majors, frequency of library visits, and the perception towards mobile-phones in order to explore the possible measures for minimizing library anxiety amongst the students. The study results show the computer anxiety and the computer usefulness to be the computer attitudinal factors most closely correlated with the level of library anxiety. Our proposed solution is the development of a user training course and curriculum to lower students' computer anxiety while promoting greater computer usefulness.

• Journal of the Korea Convergence Society
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• v.10 no.6
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• pp.411-416
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• 2019

This study was to investigate the supporting about knowledge, attitudes and service requirements of dental hygiene students on dementia. According to a survey of 200 students in some local dental hygiene, there were positive correlations between attitude and service requirements(r=.59 p=.000) about dementia. The factors of convergence on service requirements for dementia have been shown to be significant in attitude. Therefore, training content and courses are needed to instill diverse service content and positive attitude about dementia for dental hygiene students to provide.

• 한국디지털정책학회:학술대회논문집
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• 2007.06a
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• pp.249-255
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• 2007

본 연구의 목적은사용자 태도와 정보시스템 관리수준이 어떻게 조합되었을 때 정보시스템 성과에 영향을 주는가는 알아보기 위한 것이다. 시스템 관리변수로는 정보시스템의 평가기준관리와 프로젝트관리로 정의하였다. 정보시스템을 평가하기 위하여 시스템개발과 운영과정에서 개발자들이 중요하다고 생각하는 효과성, 생산성, 사용자 친숙성, 생산성 등 25개 항목을 조사하였고, 프로젝트 관리활동은 규모, 노력 기간, 결점등이 조사되었다. 연구목적을 달성하기 위하여 실증연구가 이루어졌다. 연구 결과는 보면, 사용자의 태도가 호의적이면 시스템 성과가 높은 것으로 나타났다. 그리고 비호의적인 집단에서도 평가기준관리와 프로젝트관리를 철저히 하면 성과가 높아지는 것으로 나타났다.

• Proceedings of the Korean Society of Computer Information Conference
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• 2012.07a
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• pp.171-174
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• 2012

이 연구는 협동학습의 수행과정에서 학습자들이 느끼는 어려움을 해소하고 협동학습 활동을 돕기 위해 협동학습 구조의 활용방안을 제안하고 그 효과성을 검증하고자 하였다. 이를 위해 먼저 구조 활용 협동학습을 설계하고, 초등학교 4학년 1학기 과학과에서 실험단원을 선정하여 구조 활용 협동학습의 각 단계에 따라 수업을 하고, 학업성취도와 과학에 관련된 태도의 관점에서 효과성을 분석하였다. 연구대상은 경기도 소재 'ㅎ' 초등학교 4학년 학생들 중 사전 학업성취도와 과학에 관련된 태도 검사에서 동질집단으로 확인된 2개 학급 56명이었다. 연구결과 첫째, 구조 활용 협동학습은 실험집단과 통제집단의 학업성취도에 있어서 통계적으로 유의한 차이가 있었으며 특히 과학 탐구 능력 영역에서 차이가 있었다. 둘째, 과학에 관련된 태도 변화에 있어서도 두 집단 간에 유의한 차이가 있었으며 학습자의 과학에 관련된 태도를 향상시키는데 효과가 있다고 할 수 있다.

• Science of Emotion and Sensibility
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• v.12 no.2
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• pp.181-192
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• 2009

The purpose of this study was to explain the attitudes and acceptance toward the smart clothing adopted by the TAM(Technology Acceptance Model). A theoretical model on consumer acceptance of the commercialized smart clothing was constructed on the basis of previous studies and a review of literature and tested the path analysis. For the data analysis, statistical methods of confirmatory factor analysis, correlation, and covariance structural analysis using AMOS 5.0 package were employed. The results from a web-based survey of 557 online consumers indicate that the TAM by Davis(1989) adopted by perceived value according to market price was able to explain consumer acceptance of smart clothing substantially well. Using structural equation modeling, eight of the six hypotheses investigated in this study were supported. The results of the testing of the hypothesis were as fellows: First, perceived ease of use had a side effect on attitude through perceived usefulness. In addition, the attitude was found to affect consumer acceptance. Second, perceived usefulness was found to affect consumer attitude on perceived value, however, had not significant effect on consumer acceptance toward smart clothing. Third, perceived value was found to affect both consumer acceptance and attitude toward smart clothing. Finally, the attitude toward smart clothing had a direct effect on the consumer acceptance.

• Journal of Korean Library and Information Science Society
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• v.46 no.4
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• pp.271-297
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• 2015

The purpose of this study is to develop a model of attitude toward reading. For that the concept and factors of reading attitude were examined and the preceding reading attitude models were critically studied to propose the new reading attitude model. The reading attitude model is consisted of three component named reading environment domain, reader domain and reading domain. The results of the development of a model of attitude toward reading are as follows. First, This study proposed a theoretical framework that can check and measure the reading attitude in various aspects by dividing reading attitudes into cognition, affect and intention factors. Second, It reinforced the logicality on the construct of reading attitude by dividing behavioral factor of reading attitude into the intention and the behavior. Third, This Model reflected the importance of book with text by specifying physical books and reading a book in the model. Fourth, this model theoretically proposes the potential for change of reading attitude and behavior by suggesting cognitive and affective schema from reading experience. Fifth, the developed reading attitude model helps to understand the form and process of reading attitude by presenting impact of reading environment and stimulation derived from reading environment on reader and reader's reading behavior and affective relation on feedback.

• Proceedings of the Korean Environmental Sciences Society Conference
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• 2000.05a
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• pp.266-272
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• 2000

• 한국과학교육학회:학술대회논문집
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• 2008.01a
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• pp.119-119
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• 2008