• Title/Summary/Keyword: 콘텐츠 활용 분석

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Cross-National Comparison of Public Awareness Campaigns for Suicide Prevention: Analysis of Campaign Strsategies and Contents of New Zealand, USA, Ireland, Scotland, Australia, and Korea (자살예방을 위한 인식개선 캠페인의 국가 간 비교: 뉴질랜드·미국·아일랜드·스코틀랜드·호주 및 대한민국의 캠페인 전략 및 내용 분석)

  • Song, In Han;Kwon, Se Won;Kim, Jung-Soo;You, Jung-Won;Park, Jang Ho;Kim, Lija;Kim, Woosik;Kim, Hyunjee;Kim, Jeniffer Hyunjin;Kim, Ji Eun;An, Sangmin
    • The Journal of the Korea Contents Association
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    • v.14 no.7
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    • pp.253-270
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    • 2014
  • Public awareness campaign is the core factor of the national suicide prevention strategies. Korea's current campaign needs to be more systematically developed. This study analyzed the national-level campaigns for suicide prevention of New Zealand, USA, Ireland, Scotland, and Australia whose campaigns were known to be successful, and compared them with those of Korea. With the analysis framework based on the 'Guideline for Effective Health Communication Campaigns' by the U.S. Department of Health and Human Services, we examined the campaigns from the dimensions of (1) clarity of goals, (2) appropriacy of targeting strategies, (3) suitability of messaging strategies, and (4) efficiency of performance. The results show that effective campaigns for suicide prevention have the following common factors: (1) campaign appellations which include clear goals, (2) targeting at risk groups considering social contexts, (3) slogans which contains specific action guidelines, and (4) close relationships between public and private sectors. On this basis, future directions for more effective suicide prevention media campaigns in Korea are discussed.

The Effects of Emotional & Social Preparation for Aging on Successful Aging of the Elderly with Disability & Mediating Effects of Social Support (정서사회적 노후준비가 장애노인의 성공적 노화에 미치는 영향과 사회적 지지의 매개효과)

  • Song, Kee-Young
    • The Journal of the Korea Contents Association
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    • v.18 no.7
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    • pp.194-206
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    • 2018
  • The purpose of this research is to take a look at the factors that influence the successful aging of the elderly with disability as the aging population grows. For this purpose, psychological and social concepts were defined for successful aging of the elderly with disability. It was also verified that the effects of emotional & social preparation for aging on successful aging of the elderly with disability and mediating effects of social support. The subjects of this study are 506 elderly people with disability who are over the age of 50. They were originally extracted from the 4th main survey and 3rd, 4th additional survey of Korean Retirement and Income Study. For data analysis purposes, SPSS 23.0 and SPSS PROCESS macro v2.16 were used. The results of this study are as followed. Firstly, emotional & social preparation for aging turned out to have a significant direct influence on successful aging the elderly with disability. Secondly, emotional & social preparation for aging has a indirect effect on successful aging through social support. On the basis of the results, this study provided the social welfare policy and practical suggestions to enhance the preparation for aging and social support.

The Effects of One Person Media Broadcasting Use Motivation and Social Viewing on Consumer Brand Attitudes, Brand Engagement, and Purchase Intention (1인 미디어 인터넷 방송 이용 동기와 사회적 시청이 브랜드 태도, 브랜드 관여 및 구매의도에 미치는 영향)

  • Namgung, Jin;Lee, Jin Kyun
    • The Journal of the Korea Contents Association
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    • v.20 no.7
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    • pp.30-46
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    • 2020
  • New media is rapidly changing with the recent development of the technology of transmitting, producing, editing, and sharing video information. This study investigates the effects of one person media broadcasting use motivation and social viewing on consumer attitudes toward brand, brand engagement, and purchase intention. It was fond that motives such as differentiation, social interaction with other viewers, mutual interaction with BJ, information-seeking, and new fun-seeking positively affected brand attitudes. Also, the same motives except fun-seeking positively affected brand engagement. Only mutual interaction with BJ and information-seeking were found to be positively related to purchase intention. Meanwhile, para-social relationships, social presence, and subjective norm positively influenced on brand attitudes and purchase intention each. Also, para-social relationships and social presence were positively related to brand engagement. Theoretical and practical implications, and suggestions for future studies are discussed in detail.

The Study on the Promotion of Chinese Animation Industry -A Comparison of Korea.China and Japan (중국 애니메이션산업의 수출증대방안에 관한 연구 -한국.중국.일본을 중심으로)

  • Pei, Ying-Shun;Meng, Hai-Yang;Hou, Sha-Sha;Bae, Ki-Hyung
    • The Journal of the Korea Contents Association
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    • v.18 no.3
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    • pp.456-471
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    • 2018
  • A Comparative Study on the Korean animation industry and 3 of this paper is a matter of Korea, China, Chinese animation industry and the Current Status and Problem of Chinese animation business in overseas markets.Aimed to find ways to expand exports. In order to realize this purpose with theoretical backgrounds, such as animation concept and characteristics of the research literature, look at ways a paper from an animation industry, work, China.Chinese animation development plan based on the bibliographic data and case study based on books. First, by government in terms of development measures and supplement the system and a law on the animation industry. First of all animation industry and producers To help protect the government is to become an active policy must be supported with funds and animation to ease the relevant laws and regulations and joint venture with foreign countries.Pursuing an active policy is needed. Second, an animated feature can get the full benefit of the industrial chain to and create derivative works as a multilateral needs to be improved. Third, the animation expertise to build human resources need to be nurtured. Fourth, in order to cater to overseas markets in China will create various types of Chinese traditional culture based on the animation is important. Fifth, and a mobile home page to get in. Sixth, will be easily exported to overseas markets to the creation of joint international exchange and international.

Association Metabolic Syndrome with Sarcopenia in Korean Stroke Patients : Korean National Health and Nutrition Examination Survey Data(2008-2011) (뇌졸중 유병자의 대사증후군과 근감소증의 관련성: 국민건강조사(2008년-2011년)자료를 근거로)

  • Choi, Sook-Hee;Kim, Yun-Hee
    • The Journal of the Korea Contents Association
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    • v.18 no.10
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    • pp.165-174
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    • 2018
  • The purpose of this study was to examine the association metabolic syndrome with sarcopenia in Korean stroke patients. We used the Korean National Health and Nutrition Examination Survey data from 2008 to 2011 and enrolled a total of 316 stroke patients older than 40 years. Data were analyzed by Rao-Scott ${\chi}^2-test$, generalized linear model and composite sample multiple logistic regression. The prevalence of sarcopenia was 47.3% in men and 46.3% in women. The prevalence of metabolic syndrome was 50.3% in men and 73.6% in women. After adjusting for age, smoking status, alcohol consumption, exercise, education, income, sroke sequla and stroke duration, men with sarcopenia had increased risk of metabolic syndrome (95% CI: 2.454-18.482, p<.001). This finding can be used to develop evidence-based health promotion program to prevent stroke reccurance for stroke patients.

Nursing Service Experience according to Patients' Characteristics and Relation with Satisfaction of Hospitalization and Perception of the Health System (간호사 서비스 경험의 의료기관 이용자 특성별 차이와 입원만족도, 보건의료 제도 인식과의 관계)

  • Hong, Kyung Jin
    • The Journal of the Korea Contents Association
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    • v.20 no.9
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    • pp.672-680
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    • 2020
  • This study aimed to elucidate the differences in nursing service experience according to the participants' characteristics and experience of hospitalization and to identify the relation between nursing service experience and perceptions of the health system. It analyzed the data from a "Survey of health care service experience" conducted among 574 participants who had been hospitalized. The results showed that the mean nursing service experience of participants who had never used other hospitals before hospitalization with over ten days of hospital stay was higher compared with the other participants. Moreover, those who used other hospitals before hospitalization reported lower nursing service experience scores. In the classification based on the change of the inpatient room, the difference in the nurse service experience according to the number of hospitalization days was significant only in patients who had no change in the inpatient room in the multi-person room. The nursing service experience scores were positively related to general satisfaction with the hospitalization experience, health system satisfaction, and trust in the health system. This finding implies that the nursing service experience should be interpreted by separating the inpatient experience, and the strategies to improve the nursing service are needed. In addition, the survey should include items related to the characteristics of medical institutions such as nurse staffing, to identify factors affecting the experience of nursing services.

Relationships between Perceived Outcome of SNS Use and Social Capital: Focused on Moderating Effects of Victim and Offender Experiences (소셜미디어 사용의 지각된 성과와 사회자본과의 관계 - 피해경험과 가해경험의 조절효과를 중심으로 -)

  • Kim, Sora
    • The Journal of the Korea Contents Association
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    • v.20 no.9
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    • pp.448-460
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    • 2020
  • The purpose of this study is to examine the effects of negative experiences on social capital in order to see if the adverse functions of social media could be a barrier to the promotion of social capital through the use of social media. The study verified the moderating effect of perceived performance from social media and negative experiences(victim experience and offender experience) on social capital. The online survey was conducted in November 2019, and a total of 846 responses were used for the final analysis. As a result of the two-step regression analysis using the mean-centering technique first, it was found that the victim experience had no significant effect on the bridge social capital, but the perceived performance and the victim experience had negative moderating effect on the bridge social capital. Second, the victim experience showed a significant positive effect on the binding social capital, but showed a negative moderating effect with the perceived performance indicating positive influence on the binding social capital of the perceived performance could reduce through victim experience. Accordingly it is necessary to educate social media users on the cyber ethics, and regulation is required to mitigate risk factors for trust.

A Study on the Next VWorld System Architecture: New Technology Analysis for the Optimal Architecture Design (차세대 브이월드 시스템 아키텍처 구성에 관한 연구: 최적의 아키텍처 설계를 위한 신기술 분석)

  • Go, Jun Hee;Lim, Yong Hwa;Kim, Min Soo;Jang, In Sung
    • Spatial Information Research
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    • v.23 no.4
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    • pp.13-22
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    • 2015
  • There has been much interest in the VWorld open platform with the addition of a variety of contents or services such as 2D map, 3D terrain, 3D buildings, and thematic map since 2012. However, the VWorld system architecture was not stable for the system overload. For example, the system was stopped due to the rapidly increasing user accesses when the 3D terrain service of the North Korea and the Baekdu mountain was launched at September 2012 and September 2013, respectively. It was because the system architect has just extended the server system and the network bandwidth whenever the rapid increase of user accesses occurs or new service starts. Therefore, this study proposes a new VWorld system architecture that can reliably serve the huge volume of National Spatial Data by applying the new technologies such as CDN, visualization and clustering. Finally, it is expected that the results of this study can be used as a basis for the next VWorld system architecture being capable of a huge volume of spatial data and users.

Effects of Retirement Planning on Quality of Life and Satisfaction -with Moderating Effects on the Social and Psychological Sense of Crisis- (은퇴예정자의 은퇴설계가 개인의 삶의 질과 만족도에 미치는 영향 -사회심리적 위기감의 조절효과를 중심으로-)

  • Kim, Sun-Hwa;Lim, Wang-Kyu
    • The Journal of the Korea Contents Association
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    • v.15 no.10
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    • pp.570-586
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    • 2015
  • The purpose of this study is to analyze the effects of middle-aged retirement planning on individual's quality of life and overall satisfaction, and moderating effects of social and psychological sense of crisis, and the differences of measured variables in the demographic characteristics. Retirement planning that may be the most important factor in the country's social costs is aimed to provide a basis for fixing the interest in advance of retirement planning training and retirement. The subjects are workers who live in the Seoul metropolitan area and Gyonggi-do. Total sample size is 350, then 335 samples were collected on the data. The results of this study can be summarized as follows. First, house ownership and education level among demographic variables affects satisfaction of their life. People who do not own a house shows higher satisfaction, and higher education level affects satisfaction positively. Second, satisfaction is affected by transition to rest negatively, on the other hand, it is affected by expect of new beginning positively. Besides, No moderating effect of social and psychological crisis showed that negative life evaluation role to the independent variables. Third, cognitive information is affected by transition to rest and imposed disruption positively. Besides, job dissatisfaction adjusts between them. Fourth, improvement of life quality is not affected by expect of the retirement planning. On the other hand, there is not moderating effects of social and psychological sense of crisis.

Building Hierarchical Knowledge Base of Research Interests and Learning Topics for Social Computing Support (소셜 컴퓨팅을 위한 연구·학습 주제의 계층적 지식기반 구축)

  • Kim, Seonho;Kim, Kang-Hoe;Yeo, Woondong
    • The Journal of the Korea Contents Association
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    • v.12 no.12
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    • pp.489-498
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    • 2012
  • This paper consists of two parts: In the first part, we describe our work to build hierarchical knowledge base of digital library patron's research interests and learning topics in various scholarly areas through analyzing well classified Electronic Theses and Dissertations (ETDs) of NDLTD Union catalog. Journal articles from ACM Transactions and conference web sites of computing areas also are added in the analysis to specialize computing fields. This hierarchical knowledge base would be a useful tool for many social computing and information service applications, such as personalization, recommender system, text mining, technology opportunity mining, information visualization, and so on. In the second part, we compare four grouping algorithms to select best one for our data mining researches by testing each one with the hierarchical knowledge base we described in the first part. From these two studies, we intent to show traditional verification methods for social community miming researches, based on interviewing and answering questionnaires, which are expensive, slow, and privacy threatening, can be replaced with systematic, consistent, fast, and privacy protecting methods by using our suggested hierarchical knowledge base.