• Title/Summary/Keyword: 콘텐츠 전략

Search Result 2,222, Processing Time 0.024 seconds

Business Opportunity Analysis of the power amplifier module (전력 증폭기 모듈의 사업기회 분석)

  • Kwon, young-il
    • Proceedings of the Korea Contents Association Conference
    • /
    • 2016.05a
    • /
    • pp.327-328
    • /
    • 2016
  • 전력 증폭기 모듈 패키지 산업은 전방산업의 경기에 매우 큰 영향을 받고 종속성이 높은 산업이므로 수요처인 중계기, 기지국, 무선네트워크 구축 장비 업체의 수급 동향, 기술변화, 경영환경변화, 판매실적 등에 민감하게 반응하는 수요구조로 되어 있다. SWOT 분석결과 전력 증폭기 모듈설계 노하우와 하이브리드 전력 증폭기를 개발할 수 있는 강점과 군수용으로 응용 분야 확대 및 5G 상용화의 기회를 활용하여 사업 기회를 선점하는 사업전략 수립이 필요하다. 산업구조 분석결과 구매자의 교섭력이 높으므로 전방산업에 배치된 수요기업과의 전략적이고 긴밀한 협력관계를 유지하기 위한 전략을 추진해야 한다.

  • PDF

공공정보 상용화 전략과 모델’세미나- 공공정보 상용화 전략 국내외 전문가들 한자리에

  • Im, Tae-Hun
    • Digital Contents
    • /
    • no.8 s.135
    • /
    • pp.80-81
    • /
    • 2004
  • 공공정보는 더이상 단순한 공개대상이 아니다. 적절한 가공을 통해 부가가치를 만들어 낼 수 있는 무한한 콘텐츠다. 일반 국민을위해 제공되는 보편적 서비스와는 별개로 공공정보를 상용화하려는 움직임은 선진국을 중심으로 상당히 진전돼 있다. 우리나라도 공공정보로 돈을 버는 업체들이 속속 등장하고 있다. 지난달 15일 한국데이터베이스진흥센터가 한국관광공사 상영관에서 개최한 세미나는‘공공정보 상용화’에 대한 국내외 현황과 전략, 모델을 살펴볼 수 있는 좋은 자리였다.

  • PDF

Analysis on the Picture Book Contents and the Strategies for Listeners of EBS Radio Program 'Children Books for Adults' (EBS 라디오 '어른을 위한 동화' 프로그램의 그림책 콘텐츠 및 청취자를 위한 전략 분석)

  • Lee, Ran;Hyun, Eunja
    • The Journal of the Korea Contents Association
    • /
    • v.14 no.10
    • /
    • pp.315-329
    • /
    • 2014
  • The purpose of this study is to examine a direction for contents choice and transmission strategies of radio literature reading programs. For this, 129 picturebook contents used for EBS program of "children books for adults" in recent 6 months were collected and analyzed quantitatively and qualitatively based on Nicholajeva's societal and aesthetic approach. In terms of external literary elements, there were unequal distribution of published period, nation, company and genre. In terms of literary inner factors, they were excellently reflecting the stream and the tendency of modern children literature. Finally, in the process of turning visual texts into auditory texts, the program used diverse auditory transmission strategies. Based on these results, it is suggested that this program need to take into account reforming the contents selection practice to provide abundant literary experience for listeners and sophisticating the transmission effects adapted for a digital era.

Terrestrial UHD activation strategy to strengthen global competitiveness (글로벌 콘텐츠 경쟁력 강화를 위한 UHD 활성화 전략)

  • Woo Jin Hyun
    • Smart Media Journal
    • /
    • v.12 no.1
    • /
    • pp.92-101
    • /
    • 2023
  • The importance of high-definition video has increased by increase in consumer demand for realistic content. Therefore, this study presented the UHD strategy of terrestrial broadcasters for global competitiveness. First, as a practical strategy, to secure domestic market, it should secure an ecosystem through cooperation among departments, create synergy, and prioritize the UHD field to gain global competitiveness with close cooperation with expertised countries in the field. Also, after securing the domestic market by developing UHDTV focusing on cost-effectiveness on socio-cultural situation of Korea, it should utilize the finance and technology for global market. government should support global competitiveness as a control tower, strengthening global content, composing a long-term roadmap, supporting related materials, and creating and exporting our own UHDTV model

A preliminary study for the development of educational IPTV contents (IPTV 교육용 콘텐츠 개발을 위한 탐색적 연구)

  • Leem, Jung-Hoon;Han, Seung-Yeon;Kim, Se-Ri
    • Journal of The Korean Association of Information Education
    • /
    • v.13 no.4
    • /
    • pp.517-528
    • /
    • 2009
  • As a convergence media, IPTV is expected to provide better learning experience with customized and individualized contents. Yet, little has been known in the are of contents development. Hence, the purpose of this study was to explore educational use of IPTV in terms of design and development perspective. First, this paper identifies the concept and characteristics of IPTV in an educational context. Second, it categorizes the types of IPTV contents. Lastly, the paper discusses guidelines for the design, development, and management of educational IPTV contents.

  • PDF

Developing e-Learning Contents Based on SCORM 2004 (SCORM 2004 기반 e-러닝 콘텐츠 설계 및 구현)

  • Choi, Yong-Suk;Ko, Bo-Young;Lee, Ka-Young
    • Journal of Digital Contents Society
    • /
    • v.10 no.1
    • /
    • pp.107-113
    • /
    • 2009
  • Recently, a number of research efforts have been taken to enhance interoperability and reusability of e-learning contents by developing ADL SCORM 2004 compliant contents. For useful and effective learning contents, content devlopers have to build the strategy of content sequencing in the phase of instructional design. However, many developers have difficulties in understanding the complicated specification of SCORM 2004 S&N(Sequencing&Navigation) and implementing SCORM sequencing. In this paper, we develop SCORM 2004 based best-practice sample contents utilizing SCORM sequencing and thus present a reference guide to the design and implementation of SCORM 2004 contents. It is expected that our sample contents illustrate an effective and useful application of SCORM 2004 as a de-facto e-learning standard, domestically and also internationally.

  • PDF

Work and Family Role Conflict and Management Strategies of Women Entrepreneurs in Contents Business (콘텐츠 비즈니스 여성기업인의 일/가족 역할갈등과 조정 전략)

  • Chun, Bang-Jee;Han, Mee-Ra
    • The Journal of the Korea Contents Association
    • /
    • v.8 no.9
    • /
    • pp.150-165
    • /
    • 2008
  • We examine how women entrepreneurs in contents business experience work/family role conflict and then reveal what kind of conflict management strategies they adopt in varying external and internal conditions. A critical problem faced by female entrepreneur is the tension that exists between their personal lives and business role. This tension is viewed as a form of inter-role conflict in which the role pressure from work and family competes for women's limited time and energy. First, we probe the content and nature of work- family role conflict on the part of female entrepreneurs. Second, we closely look at the three strategies of work/family role manipulation. Family role reduction strategy, work role reduction strategy, and work/family role sharing strategy are identified. Third, we discuss how the choice of the three strategies is affected by internal family salience and the external resources including spouse, family, and financial resources.

Research of the local cultural brand by analyzing the case of Honggildong cultual content business strategy (홍길동 문화콘텐츠사업 사례분석을 통한 지역문화 브랜드화 전략 연구)

  • Shim, Jae-Kwang;Lee, Sang-Gil;Kim, Kyoung-Soo
    • Journal of Digital Contents Society
    • /
    • v.11 no.4
    • /
    • pp.479-486
    • /
    • 2010
  • A lot of local governments are trying to develop and brand the regional unique resources as a digital contents because of focusing on the intangible value of it's culture and economy of cultural industry. But every cultual contents business is not always successful. It must be successful on the condition that the cooperation of local government including citizens and private company's participation should make this business a good model of continuous potential growth power. The most important factor of it's business will be the realization of stable plan based on the design of business and carefully throughout plan. The other key factors are the analysis of the objective source and current market demands, the development of contents and story telling. Also the development of strategy of the content including OSMD(One-Source Multi-Device) and OSMU(One-Source Multi-Use) through the step analysis of the result must take into consideration. With the help of analyzing the successful cultural model "Honggildong cultual content business in Jangseong, Jeonnam" which is the representative case of OSMD and OSMU, this study attempts to suggest the successful strategy of regional culture resource brand. In order to provide a typical approach to the local government and cultural content industry which is trying to brand the regional cultual resource, this study researches the analysis of the development of Honggildong cultural resources and it's process step by step which was already finished it's first business stage.

Measurement and Operational Strategies for Digital Contents Business Model (성공적인 디지털콘텐츠비즈니스모델 구현을 위한 평가모형 및 대응전략)

  • 주희엽;최용석;권혁인
    • Proceedings of the Korean Operations and Management Science Society Conference
    • /
    • 2004.10a
    • /
    • pp.335-342
    • /
    • 2004
  • 디지털콘텐츠는 인터넷 기반 사업 분야의 핵심요인으로 인지되어져 왔다. 디지털콘텐츠 산업은 인터넷 등의 매체를 통해 가치 확산이 빠르게 이루어질 수 있으나 유통 과정의 문제로 인해 사업적 성공을 기대하기는 쉽지 않다. 현재까지 제시된 관련 사업모델은 오프라인 상에서 진행되어 온 유형재(Goods)나 서비스 모델을 반영하여 디지털콘텐츠 분야의 성공적인 사업화를 위한 필요요소를 적극적으로 반영하지 못하여 왔다. 본 연구에서는 디지털콘텐츠의 사업적 성과 향상 및 부가가치 창출을 위해 고려하여야 할 요인을 반영한 사업모델과 그 평가방법을 제시하였다. 또한 제시된 사업모델의 성공적 운영을 위한 전략을 환경에 따라 차별적으로 제시하였다

  • PDF

CRM 구축 방법론

  • Jeon, Yong-Jun
    • Digital Contents
    • /
    • no.3 s.70
    • /
    • pp.44-46
    • /
    • 1999
  • 현대적인 의미에서의 CRM은 정보시스템의 구축 및 활용과 유기적인 관계를 가지고 있으므로 정보시스템 기술이 없이는 CRM이 성립될 수 없고 CRM을 전개해가는 과정은 정보시스템 구축과 전략의 수립 및 집행을 결합한 과정으로 파악해야 한다. 따라서 일반적인 CRM 방법론에서의 절차는 전략 계획의 수립, 전략의 실행, 전략 실행결과의 평가라는 전략계획 실행 과정상에 정보시스템의 계획, 분석, 설계, 구축, 운영이라는 정보시스템 기발 과정이 결합된 형태가 된다.

  • PDF