• Title/Summary/Keyword: 커뮤니케이션네트워크

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A Methodology of approach on Information from Social Network Service (Mass Collaboration 사례를 통한 SNS 정보 활용 접근 방법)

  • Lim, Soo-Min;Kim, Hyoung-Joong;Joo, Sang-Hyung
    • Proceedings of the Korea Information Processing Society Conference
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    • 2011.04a
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    • pp.1579-1581
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    • 2011
  • 페이스북(Facebook)과 트위터(Twitter)등으로 각광 받는 소셜 네트워크 서비스(Social Network Service)는 사용자의 온라인과 오프라인에 구축된 인맥 네트워크를 기반으로 한다. SNS내의 소셜커머스, 소셜어플리케이션 등의 다양한 기능이 추가 되면서 새로운 온라인 서비스 시장이 등장하게 되었다. 초기의 새로운 가상 인맥 늘리기 수단으로 사용되었던 SNS서비스는 스마트폰의 등장과 카메라, 마이크 등의 추가 디바이스와 서비스간의 연계가 가능해 지면서 이용자들의 새로운 정보 생성과 실시간 커뮤니케이션이 가능해 졌다. 또한 SNS를 통한 정보의 흐름은 텍스트 기반의 한방향 정보 전달 틀에서 소리와 이미지, 동영상등의 다양한 미디어가 취합되는 공간이 됨으로서 사용자와 다른 사용자간의 상호 작용이 가능한 쌍방향 소통으로 현실의 정보를 보다 정확하고 빠르게 전달할 수 있는 하나의 미디어 형태로 진화하는 중이다. 본 논문에서는 소셜 서비스에서 생성된 정보가 집단 협업(Mass Collaboration)을 이룰 때 갖는 신뢰성을 기대하여 키워드 중심의 정보 형성에 따른 SNS 활용 방법을 제시한다.

Sensual Aisthesis of the Communication Visualization through Twitter (트위터를 이용한 상호소통 시각화의 감각적 경험)

  • Yoo, Miohk;Park, Kyoungju
    • Journal of the Korea Computer Graphics Society
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    • v.18 no.3
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    • pp.29-35
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    • 2012
  • As the distribution rate of the Smart mobile increased, the software technology and ideas for the ubiquitous systems advanced day after day to establish an environment where the public can easily access and experience such technologies. The communication between an individual and the many became more convenient through the social network services (SNS) and the individuals started to attempt to communicate in various methods. The communication methods and techniques became more diverse and the media art pieces focusing on the communications among many also became more interesting. This study attempted to create a prototype of the visual communication media art through the indirect participation of one of the widespread SNS, Twitter, for the communication and also to suggest the direct and indirect communication routes among the humans. In addition, the use of the typography in the pieces also attempted to examine a new type of work that combines the SNS and media art while delivering the text messages.

Analysis on User Behavior of Social Game (소셜 게임의 사용자 특성 분석)

  • Han, Hye-Won;Shim, Se-Ra
    • The Journal of the Korea Contents Association
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    • v.10 no.12
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    • pp.137-145
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    • 2010
  • Humans are social existences who connect with others and live together. Communication between human has evolved into diverse formats and contents beyond time and space. Social Network Service builds social relationship based on web and its users increase rapidly in a global environment due to the user-friendly web circumstances, easy access and wide-spread supply of the smart phones. One of the aspect that is taking the center of Social Network Service is a Social Game. Social Games are based on web that has simple rules to play in fictional time and space background. This research is to analyze the relationship between social game, Social Network and user behavior through the Social Games Farm Villand Cafe World.This paper, firstly, is going to observe the characteristics of people who participate in the two social games 'Farm Ville' and 'Cafe World'. It, then, attempts to analyze individual and social human desires depicted in the games. In the social games, personal perception is revealed through an image of "possession", while one's social activity is displayed by an image of "consumption."

A study on camping brand's BI formation and branding strategy - Focused on related word research based on big data for sensible approach & market research for cognitive approach (캠핑 브랜드의 브랜드 아이덴티티(BI) 구축 및 전략 - 감성·인지적 접근을 기반으로 한 빅 데이터 및 마켓조사를 중심으로 -)

  • Choi, Soo-Ah;Lee, Ae-Jin
    • Journal of Communication Design
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    • v.63
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    • pp.336-347
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    • 2018
  • Nowadays, in Korea, the number of campers is increased over 5 million. Many Korean camping brands have excellent qualities however, a lot of times weak brand identities to be globally known. The purpose of this study is to provide helpful sources to have strong brand identities, add more values based on related word research from big data and market research. The data is to be analysed by sensible & cognitive approaches. The keywords for the sensible research are 'camping, camp, camping brand, and camping design'. Then 17 representative oversea brands and 10 Korean brands were analysed for the market researches. From related word research from big data, we can find out the thinking process of potential consumers, how people communicates to exchange information, and what can be the sources to add brand values. Also from the market researches, we were able to find that successful brands have distinctive brand identities, stories, logos with representable colors and they continuous produce signature designs and own way of color matching.

Success Factor and Failure Factor of Social Media in Korean Society: Based on the Word Analysis and the Network Analysis on Interview Data (한국사회에서 소셜 미디어의 성공과 실패 요인 분석: 인터뷰 데이터에 대한 어절분석·네트워크 분석을 중심으로)

  • Hong, Juhyun;Kim, Kyung-Hee
    • The Journal of the Korea Contents Association
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    • v.19 no.1
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    • pp.74-85
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    • 2019
  • This Study explores the reason why the social media like Cyworld, Iloveschool in Korea in the viewpoint if the layered model by interview. As a result the success factor in the viewpoint of layered model, user used social media for fulfilling the need for linking with other users and the social media offers the customized contents to user. Finally the social media dominated the market in advance. Facebook and Kakao talk are good examples of successful media. The failure factors are to care less about what other users want, to limit the expand of platform and not to copy with the change of the media environment. Iloveschool, Cyworld and Twitter are the examples of failure social media in Korean society. This study highlights the importance of the sensitivity of the change of environment. The expert mentioned the importance of 4th industrial revolution technology like AI, Big data and expected that new technology will emerge and the service will be developed by the change of user's taste.

A Study of Social Media User Response about Firms' Crisis Response Strategies (기업의 위기대응전략에 대한 소셜 미디어 이용자의 반응 연구)

  • Kim, Bora;Kim, Woohee;Jung, Yoonhyuk
    • The Journal of Bigdata
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    • v.2 no.1
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    • pp.27-39
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    • 2017
  • The importance of online communication is getting increased by the rapid growth of smartphone supply and Social Network Service (SNS) use. Catching up with the trend, firms are actively use SNS to improve brand image, promote products, and communicate with customer. On the one hand, SNS is the channel for firms' marketing activities, but on the other, it is also the channel where the events related to the firms propagate in real time. Firms are led to unexpected state of crisis, when events are quickly spread out on SNS. Then firms are assessed their image by the way they deal with the state of crisis. This paper proposes to figure out user response on SNS according to each crisis response strategies by analyzing event-related twitter data when crisis situations of firms arise. We classify crisis response strategies into response attitude, defensive and accommodative response, and response speed, fast and slow response. This paper suggests optimal crisis response strategy to firms regarding state of crisis propagated on SNS.

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A Study of Phase Sensing Device IoT Network Security Technology Framework Configuration (디바이스 센싱 단계의 IoT 네트워크 보안 기술 프레임워크 구성)

  • Noh, SiChoon;Kim, Jeom goo
    • Convergence Security Journal
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    • v.15 no.4
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    • pp.35-41
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    • 2015
  • Internet of Things has a wide range of vulnerabilities are exposed to information security threats. However, this does not deal with the basic solution, the vaccine does not secure encryption for the data transmission. The encryption and authentication message transmitted from one node to the construction of the secure wireless sensor networks is required. In order to satisfy the constraint, and security requirements of the sensor network, lightweight encryption and authentication technologies, the light key management technology for the sensor environment it is required. Mandatory sensor network security technology, privacy protection technology subchannel attack prevention, and technology. In order to establish a secure wireless sensor networks encrypt messages sent between the nodes and it is important to authenticate. Lightweight it shall apply the intrusion detection mechanism functions to securely detect the presence of the node on the network. From the sensor node is not involved will determine the authenticity of the terminal authentication technologies, there is a need for a system. Network security technology in an Internet environment objects is a technique for enhancing the security of communication channel between the devices and the sensor to be the center.

A study on association analysis among nodes in information diffusion and mobility pattern for mobile social networks (모바일 소셜 네트워크 환경에서 이동 패턴과 정보 유포 연관성 분석 연구)

  • Ryu, Jegwang;Yong, Sung-Bong
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2017.05a
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    • pp.90-92
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    • 2017
  • Due to the popularity of social networks and the development of technology in mobile networking, the mobile social networks (MSNs) provide opportunities for the spread of information between mobile devices. As a result, understanding the information diffusion in the emerging MSNs is a critical issue. Many research studies have addressed diffusion minimization, which is a problem of how to find the proper initial k users who can effectively propagate as widely as possible in the minimum amount of time, similar to influence maximization. We address a study on association analysis among nodes in information diffusion and mobility pattern for mobile social networks. Experiments in our study were conducted in the Opportunistic Network Environment (ONE) simulator using GPS trace of mobile node, to show that the study results in MSNs. We also demonstrate that our experiments outperform other existing algorithms with various communication range and ratio of k influential nodes.

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A Study on the User Participatory Communication Tools of National Archives Websites (국가 기록관 웹사이트에 나타난 이용자 참여 커뮤니케이션 도구에 관한 연구)

  • Park, Dukran;Sakong, Bok Hee
    • Journal of Korean Library and Information Science Society
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    • v.45 no.2
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    • pp.261-281
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    • 2014
  • In light of the recent advancement in networking and information technology, the direct information request through website has increasingly proven to be the preferred means over visiting physical archives. Thus, the proper utilization of a communication tool capable of sufficiently capturing user feedback and requests is an absolute necessity. This paper examines the availability and utilization of alternative user participatory communication tools in government websites with particular focus on the archives in South Korea, the United States, the United Kingdom, Canada, China, and Japan. In assessing the use of alternative user participatory communication tools in these archives, we examined the availability of communication mediums other than the online forums, email, and telephone with particular focus on social media tools that may offer a degree of familiarity for the user. Our research indicates that the most frequently utilized social media tool is Facebook while the archive offering the greatest variety of alternative user participatory communication tools was the United States archive.

Developing Strategies for e-partnering between the Steel Company and the Shipbuilding Company (기업간 협업체계 구현을 위한 공급체인 e-파트너링 추진방안)

  • Ahn, Young-Hyo;Sohn, Young-Woo;Whang, Kyu-Seung;Park, Myung-Sub
    • Information Systems Review
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    • v.6 no.2
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    • pp.227-242
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    • 2004
  • With the advent of the digital economy, the business eco-system has been changing from the competition system across individual companies to that of supply chains. Under the rapidly changing business environment, it becomes true that the competitive power of the steel maker depends on the shipbuilding company, an important customer of the steel maker. Accordingly, e-partnering between a steel maker and shipbuilding companies becomes important. Schemes of developing e-partnering are presented as follows: implementation of the inter-communication system, day/sequence order and supply, improvement of infrastructure such as transport, quay etc.