• The Journal of The Korea Institute of Intelligent Transport Systems
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• v.10 no.4
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• pp.55-64
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• 2011

This study aims to analyze of the impact of converged information with tourism and Bus Information on recreational bus travel. The research has conducted as the following process : A survey was implemented that the user preference behavior as if they were provided a converged information with tourism and bus information on bus usage. As a result, we found that able to using mobile media, having a experience visiting the tourism site, evaluate willingness to pay of the information highly, the 20s age, increasing income variables are concerned with positive relation, and the factors which are using the main mode by auto and having a auto are negative relation on bus usage actively.

• Proceedings of the Korea Water Resources Association Conference
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• 2019.05a
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• pp.28-28
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• 2019

강 하구의 민물과 바닷물이 만나 형성되는 기수역 생태계는 독특한 환경적 가치를 지니고 있다. 낙동강 하구는 우리나라의 대표적인 철새 도래지로 풍부한 생태자원을 지닌 곳이지만, 하굿둑 건설로 기수역이 사라진 이후 기수역 생태계가 갖고 있는 고유의 생태적인 특성이 감소하였다. 한편, 낙동강 하굿둑 건설은 염해피해 방지 및 부산, 울산, 창원 등의 지역에 추가적인 용수공급을 가능하게 도왔다. 이에 낙동강 기수역 생태계 복원을 위한 하굿둑 개방과 용수공급 및 염해피해 방지 등을 위한 하굿둑 운영에 대한 논의가 지속되어 왔다. 낙동강 하구관리에 대한 합리적인 의사결정을 위해서는 하굿둑 건설 및 운영에 따른 편익과 동시에 낙동강 하구 기수역의 생태 환경적 가치도 함께 고려해야한다. 이에 본 논문에서는 낙동강 하구의 기수역 생태 복원에 초점을 맞추어 이와 관련된 환경적 가치를 조건부 가치측정법이라는 경제학적 기법을 적용하여 추정하고자한다. 전국 800가구를 무작위로 추출하여 일대일 개별면접을 통해 낙동강 기수역의 생태복원에 대한 지불의사액을 조사하였다. 이 정보는 낙동강 하구관리에 대한 의사결정시 활용할 수 있다.

• Environmental and Resource Economics Review
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• v.14 no.1
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• pp.101-134
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• 2005

Economic feasibility analysis for the public projects such as sewer improvement project differs from the one for the project by profit organization in that the former has to take into consideration the public benefit that cannot be priced in the market. This study presents a model case study for the economic feasibility analysis for the sewer improvement project by the City of Gumi, Korea. The project is planned for the period of 2003~2021. It utilized Contingent Valuation Method(CVM) to assess the public benefits such as improvement of environmental quality and quality of life that can not be priced in the market. WTP(Willing-to-pay) of a household of the Gumi was estimated at 2,865 Korean Won on average. The result of an economic feasibility test including the estimated WTP indicates that B/C ratio of the project turned out to be 0.97, slightly less than 1. This study is the first application of WTP estimated by CVM to the economic feasibility analysis of public project in Korea. It is expected to contribute to the decision makings in the public policy domain as well as academic development.

• Journal of Environmental Policy
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• v.9 no.2
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• pp.135-155
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• 2010

The purposes of the paper are to estimate welfare change from water quality degradation by using contingent valuation method in Namdae stream of Gangrung and identify what factors of Namdae stream are important to Gangrun citizens. The study results show their total WTP per year and per household, \117,040 to improve Namdae stream quality from grade 3 to grade 1, including monetary WTP \87,502 plus opportunity cost of volunteering time for protection campaign, \29,538. The amount of total welfare change from water quality degradation based on the total WTP estimated above is calculated to be \27 billion of which the amount, as a sort of damage cost from water quality degraded, is so huge. All projects and policies related to natural environments, therefore, should consider both indirect and direct effects from them because natural environments have the irreversibility once degraded or deteriorated and would ultimately be influential on humans, both current and future generations, with tremendous amounts of time and costs beyond our imagination.

• The Journal of the Korea Contents Association
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• v.17 no.4
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• pp.375-383
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• 2017

In 2015, Constitutional court of Korea declared that the Resident Registration Act was unconformable to Constitution. Therefore, the Resident Registration Act have to amend the article before 2018 for allowing to change one's Resident Registration Number. The most expensive cost to change one's Resident Registration Number System is the uncomfortable cost of changing the Number. This study invests the uncomfortable cost of changing the Number by Willingness to pay Method. In result, the cost of changing all 13 numbers would \ 160,000, the cost of changing 7 numbers would \ 108,000, and the cost of making Second Registration Number would \ 110,000. This result could be used to analyze the B/C ratio of changing the Resident Registration Number System.

• Survey Research
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• v.3 no.2
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• pp.47-76
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• 2002

Starting point bias arises in the iterative bidding framework when the initial bid influences respondent's final bids. The bidding game has become the most commonly used method of asking the valuation question in contingent valuation studies. A bidding game is typically conducted by either personal or telephone interview. Bidding begins with an interviewer positing an initial bid (starting bid) to a respondent. If the respondent is willing to pay the initial bid, the interviewer revises the bid upward until a negative respondent is obtained. A negative response to the initial bid downward until an acceptable amount is found. The final bid is a measure of the respondent's Hicksian compensating or equivalent surplus for the item being valued. This paper explicity tested for starting point bias in bidding games. That is, it was asked whether final bids are influenced by the magnitude of the starting bids in the process of valuating the WTP when to improve the quality of running water in Seoul and its vicinity. The result shows staring point bias exists in the present data and its magnitude is ${\delta}$=-0.265237.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.16 no.3
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• pp.2249-2254
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• 2015

Currently, green house gas(GHG) emissions in korea is aiming for a 30% reduction that it is compared to BAU by 2020. To this end, the government has proceed to a variety of reduction policies in GHG. In particular, GHG reduction effect in the public buildings is being a active discussion. It needs to reduce GHG for energy efficiency improvements in the way that public buildings are operated and maintained by public taxes. In this background, the purpose of this paper is to study environmental values judgement for non-market goods in the residents who use public buildings. The results of study are as follows; Respond to first suggested price was found the higher in price, the lower in willingness to pay(WTP). The result of second suggested price was as the same. Analysis of DBDC CVM revealed that income level shows a positive impact on WTP, but the other variables are irrelevant to WTP. Therefore, the citizen participation of the local population seems absolutely necessary to more effective GHG reduction of public sector in the future.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.18 no.3
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• pp.703-710
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• 2017

Third-generation (3G) devicesare next-generation devices that allow the use of intelligent services and applications through the Internet of Things (IoT). As the market forexisting smart devices like smartphones and tablet PCs enters the stage of stagnation, the world is now focusing on 3G devices, parts, and services. This study is intended to measure the user's benefits from the various attributes of 3G devices by applying an economic valuation method. For this purpose, the conjoint analysis method was applied, which is one of the representative valuation methods. To apply conjoint analysis, the following attributes of 3G devicesare considered: mode of use, power efficiency, life care, and price. By applying the mixed logit model, the marginal willingness-to-pay(WTP) for each attribute was derived. The results are statistically significant. Respondents showed a high preference or complete flexibility in the mode of use attribute. And they were also found to have WTP for improvements in the life care attribute. The implications and quantitative results of this study are expected to be useful for policies and strategies in the 3G device market.

• Journal of the Korean Institute of Landscape Architecture
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• v.36 no.6
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• pp.12-21
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• 2009

This study focused on the estimation of econcmic value and the evaluation of attitudes toward plans for the establishment of a walking tour as a public service in the city of Gwacheon. A value analysis based upon 152 questionnaires returned by the residents of Gwacheon and 175 questionnaires from the users of Seoul Race Park in Gwacheon utilized a CVM(Contingent Valuation Method) approach to estimate use value, non-use value, and potential value. The results show that 69.8% of residents and 60.0% of Seoul Race Park users had an interest, 81.6% of residents and 89.7% of Seoul Race Park users agreed to the proposed plan, and 67.8% of residents and 69.7% of Seoul Race Park users expressed a willingness to pay an additional tax or admission fee. The estimated WTP for an additional resident tax per household/year is 11,721 won while it was an additional 750 won per admission for the Seoul Race Park user group. Based on these results, the estimated total economic value of all households/year and the user group over a period of 5 years is 9,997 hundred million won, which was a doubling of the 1.4 in value of total construction costs. The results of this study strongly support the establishment of a walking tour street plan as a public service commodity.

• Journal of the Korean Society for Library and Information Science
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• v.53 no.2
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• pp.201-221
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• 2019

The Korea Institute of Civil Engineering and Building Technology provides the documents and information on the construction technology through the Construction Technology Digital Library System to enhance the technological competitiveness of the construction engineers. The purpose of this study is to measure the monetary value of information service quality in order to improve the documents and information service quality provided by this system. For this purpose, a questionnaire model was designed to apply the DBDC- CVM. We surveyed the members of 300 this systems for the amount of information that they are willing to pay to maximize the quality of information service. The correlation between the dependent variable and the explanatory variables was analyzed with the basic statistics of the survey results. The independent variables affecting the dependent variable are statistically significant. The logit model is used to estimate the monetary value of individual respondents who are willing to pay for information service quality. In previous research, we measured the use value of information service. On the other hand, this study shows that the measurement of value based on information service quality is different from previous research.