• Title/Summary/Keyword: 중간광고

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A Message Delivery Method by Web Dispatcher using Content Switching (컨텐츠 스위칭 기법을 이용한 웹 중계기를 통한 메시지 전달 방안)

  • Wang Jeong-Seok;Kwak Hu-Keun;Kwon Hui-Ung;Chung Kyu-Sik
    • Proceedings of the Korean Information Science Society Conference
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    • 2006.06d
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    • pp.103-105
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    • 2006
  • 웹은 이미 인터넷 사용에 있어 가장 중요하고, 자주 이용하는 서비스로 자리 잡고 있으며, 이에 대한 여러 활용 방안에 대해서도 많은 연구가 진행되었다. 그럼에도 불구하고 웹을 이용한 메시지 전달이나 광고 등은 서비스를 제공하는 포털에 의해서 진행되고 있고, 해당 포털에 접속하지 않은 사용자에게 원하는 메시지를 전달하기가 어려운 것이 현실이다. 이미 긴급 재난 공지 등은 각 포털의 공지사항 등을 이용하여 전달하고자 하는 시스템을 구축하고 있지만 이는 결국 해당 포털에 접속해야만 메시지를 볼 수 있으며. 각 포털에 메시지를 전파하고 협조를 얻어야 하는 등의 문제가 있다. 또한 지역적, 국지적으로 발생하는 사안이나 긴급을 요하는 메시지의 경우 이러한 방식이 맞지 않고, TV, 방송 등의 직접적인 수단을 통해서만 메시지를 전달할 수밖에 없으며, 대부분의 많은 메시지가 이런 식으로만 전달하기엔 적합하지 않은 현실에 비추어 볼 때 그다지 효율적이라 볼 수 없다. 이에 7계층의 컨텐츠 스위칭 기법에서 사용되는 방식을 이용하여 네트워크의 중간에서 직접 사용자별 혹은 목적지 별 메시지를 사용자가 접속하려는 사이트나 해당 컨텐츠의 저작권과 관계없이 메시지를 전달하는 방안을 제안하고자 한다.

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Multi-View Video Composition and Multi-View Viewer (다시점 비디오와 컴퓨터 그래픽스 합성 및 다시점 비디오 뷰어)

  • Kwon, Jun-Sup;Hwang, Won-Young;Kim, Man-Bae;Choi, Chang-Yeol
    • Proceedings of the Korean Society of Broadcast Engineers Conference
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    • 2007.02a
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    • pp.3-8
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    • 2007
  • 최근, 실감 영상에 대한 관심과 요구가 증가하면서 신개념 서비스인 3차원 다시점(Multi-view) 방송에 대한 연구가 다양하게 진행되고 있다. 이와 더불어 광고와 게시를 목적으로 입체 영상과 입체 디스플레이 장치의 수요가 증가하고 있어, 앞으로 다시점 영상 콘텐츠와 디스플레이 장치가 활발하게 보급될 전망이다. 다시점 영상 콘텐츠는 제작 단계에서 컴퓨터 그래픽스 객체를 합성하면 보다 목적에 부합하는 콘텐츠를 제작할 수 있다. 본 논문에서는 다시점 카메라로부터 얻은 RGB 텍스쳐 데이터와 깊이 테이터에 컴퓨터 그래픽스 객체를 합성하여 다시점 합성 영상을 생성하는 방법을 제안한다. 또한, 제작된 다시점 합성 영상을 검증하고 재생하는 다시점 비디오 뷰어를 설계, 구현 한다. 가상의 다시점 영상에 그래픽스 객체를 합성하는 방법은 후 합성 기반으로, 임의의 그래픽스 객체 모델을 생성하여 깊이 정보를 부여하고, 가상 시점 영상의 생성과 동일한 방법으로 그래픽스 객체의 각 시점별 영상을 생성한다. 끝으로 깊이정보를 사용하여 가상 시점 영상의 적절한 좌표공간으로 그래픽스 객체를 삽입한다. 그래픽스 합성의 정확성 검증을 위해 다시점 그래픽스 합성 영상을 디스플레이하는 뷰어는 2D 및 입체를 모두 지원하고, view switching, frozen moment, view sweeping 등의 interactive special effect기법과 다양한 포맷의 저장이 가능하다. 또한, 입체 영상의 실험에서는 그래픽 객체의 입체감 조절을 위해 실제 카메라 시점 간에 필요한 중간시점영상의 개수를 결정할 수 있다.

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Marketing Mix Factors affecting on Purchasing Intention of Cosmetics Users by Using Kano Model (Kano 모델을 이용한 화장품 구매의도에 영향을 미치는 마케팅 믹스요인에 관한 연구)

  • Choi, Young Jin;Chang, Gyoo Soon
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.9 no.6
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    • pp.153-161
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    • 2014
  • This study is to contribute to the policy decision of cosmetic industry through analyzing marketing mix factors which affects customers' buying intention. For this study, marketing mix factors that impact on cosmetic customers purchasing intention were collected and chi-square independence analysis of SPSS and qualitative analysis technology of Kano & Timko were used. Analysis reached one conclusion, which factors were maximizing customers satisfaction, shows the price discount policy and recommendation from family and colleague. Product's effectiveness, usefulness and skin compatibility were rated as an one-dimensional quality as those factors were linearly affected when customers needs were satisfied. However product's containers, package design, colors, brand reputation, low and middle price, distribution channel and advertising medias were investigated as an indifferent quality and they were rated as low satisfaction/dissatisfaction coefficient of Timko. Therefore they do not need to invest to those factors too much budget for attaining customers' buying intention.

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Study on the Synthsis of Tetramethyldisiloxane Derivatives Containing Silicone Hydride and Epoxy Functionalities at Each End (실리콘 하이드라이드 및 에폭시 관능기를 양 말단에 포함하는 테트라메틸디실록산 치환체의 합성에 관한 연구)

  • Chung, Dae-Won;Kang, Min Ha
    • Applied Chemistry for Engineering
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    • v.18 no.2
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    • pp.116-120
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    • 2007
  • The synthesis of 1-[2-(3-{7-oxabicyclo[4.1.0]heptyl} 1,1,3,3-tetramethyl-disiloxane (Mono), which is a key intermediate for the synthesis of monomers applied for photopolymer systems based on the cationic ring opening polymerization, was studied. Mono was successfully synthesized by the hydrosilylation reaction of 4-vinyl-1-cyclohexene 1,2-epoxide (VCHO) with an excess amount of 1,1,3,3-tetramethyldisiloxane (TMDS) in the presence of a Speier catalyst. The structure and the purity of Mono were characterized by FT-IR, $^1H-NMR$, and $^{29}Si-NMR$. The optimum conditions for the hydrosilyation reaction were found to be 1:4 molar ratio of VCHO to TMDS and 5 ppm of the catalyst at the temperature of $55^{\circ}C$.

A Real-time Hand Pose Recognition Method with Hidden Finger Prediction (은닉된 손가락 예측이 가능한 실시간 손 포즈 인식 방법)

  • Na, Min-Young;Choi, Jae-In;Kim, Tae-Young
    • Journal of Korea Game Society
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    • v.12 no.5
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    • pp.79-88
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    • 2012
  • In this paper, we present a real-time hand pose recognition method to provide an intuitive user interface through hand poses or movements without a keyboard and a mouse. For this, the areas of right and left hands are segmented from the depth camera image, and noise removal is performed. Then, the rotation angle and the centroid point of each hand area are calculated. Subsequently, a circle is expanded at regular intervals from a centroid point of the hand to detect joint points and end points of the finger by obtaining the midway points of the hand boundary crossing. Lastly, the matching between the hand information calculated previously and the hand model of previous frame is performed, and the hand model is recognized to update the hand model for the next frame. This method enables users to predict the hidden fingers through the hand model information of the previous frame using temporal coherence in consecutive frames. As a result of the experiment on various hand poses with the hidden fingers using both hands, the accuracy showed over 95% and the performance indicated over 32 fps. The proposed method can be used as a contactless input interface in presentation, advertisement, education, and game applications.

The effect of managerial characteristics of franchisor on the perceived justice of franchisee (가맹본부의 관리적 특성이 창업 가맹점주의 공정성 인지도에 미치는 효과)

  • Kim, Gil-Sun;Ahn, Kwan-Young
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.7 no.2
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    • pp.157-165
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    • 2012
  • The specific gravity is heavily focused on the service industry in the economic development of domestic and overseas in these days. This will be predicted to increase persistently in the future society. Therefore the franchise system has been diffused as one of a management methods for these service industry. The franchise system is an advanced country's circulation system which has been populated in an advanced country. After the opening of circulation market, rapid growing trend has been showing on foreign country's popular brands in the local domestic market. So the franchise system has been largely focused on among the domestic manufacturing and the circulation companies. This study is to review how the management characteristics(headquarters' supports, communication, menu development, compensation) will affect the fairness perception of franchisee owner. The results of my study are as follows; It appeared that communication, menu development and compensation affected all the distribution fairness and the procedure fairness affirmatively.

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A Study on the Status of Practical Application of Oral Hygiene Devices :with labor of the D heavy industries (D중공업 근로자의 구강위생용품 사용실태 조사)

  • Park, Hong-Ryurn
    • Journal of dental hygiene science
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    • v.6 no.2
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    • pp.93-99
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    • 2006
  • This study was carried out to investigate practical application status of oral hygiene devices through making a survey of labor of the D industrial company-about carefully curing oral disease in home, the status of practical application of tooth brush, the status of practical application of fluoridated toothpaste, status of practical application of auxiliary oral hygiene devices, a motive use or unuse of auxiliary oral hygiene devices. 1. In home, carefully curing oral disease is dental caries(62.4%). 2. Status of practical application toothbrush showed the highest user ratio of mideum size(79.6%). 3. Showed the highest user ratio of horizontal plane toothbrush(73.5%). 4. Answerd don't take a prudent attitued in choice of fluoridated toothpaste(73.5%). 5. In the status of reconition of oral hygiene devices, showed the highest user ratio of eletric toothbrush(77.0%). 6. In the status of reconition of auxiliary oral hygiene devices, showed the highest user ratio of wooden wedge stimulator(89.4%)and gargle liquid(84.5%). In using of oral hygiene devices, showed the highest user ratio of electric toothbrush(13.3%), toohbrush for periodontal patients(2.7%). In using of auxiliary, wooden wedge stimulator (58.4%)and gargle liquid(41.2%). In effect using of oral hygiene devices showed the highest user ratio of denture brush(50.0%)and eletric toothbrush(43.3%), in effect using of auxiliary oral hygiene devices showed the highest user ratio of water pick(80.0%) and dental floss(75.8%). 6. A motive of the use auxiliary oral hygiene device is choice by oneself through TV, advertisement, public information(57.6%), and the reason-they don't use of auxiliary oral hygiene devicebecause of they don't know proper to them the kind of auxiliary oral hygiene device.

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A DID-Based Transaction Model that Guarantees the Reliability of Used Car Data (중고자동차 데이터의 신뢰성을 보장하는 DID기반 거래 모델)

  • Kim, Ho-Yoon;Han, Kun-Hee;Shin, Seung-Soo
    • Journal of Convergence for Information Technology
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    • v.12 no.4
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    • pp.103-110
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    • 2022
  • Online transactions are more familiar in various fields due to the development of the ICT and the increase in trading platforms. In particular, the amount of transactions is increasing due to the increase in used transaction platforms and users, and reliability is very important due to the nature of used transactions. Among them, the used car market is very active because automobiles are operated over a long period of time. However, used car transactions are a representative market to which information asymmetry is applied. In this paper presents a DID-based transaction model that guarantees reliability to solve problems with false advertisements and false sales in used car transactions. In the used car transaction model, sellers only register data issued by the issuing agency to prevent false sales at the time of initial sales registration. It is authenticated with DID Auth in the issuance process, it is safe from attacks such as sniping and middleman attacks. In the presented transaction model, integrity is verified with VP's Proof item to increase reliability and solve information asymmetry. Also, through direct transactions between buyers and sellers, there is no third-party intervention, which has the effect of reducing fees.

Foundation Color Image Analysis (파운데이션 색상 이미지 분석)

  • Hee-Kyung Lim
    • Journal of the Korean Applied Science and Technology
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    • v.40 no.6
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    • pp.1580-1588
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    • 2023
  • The desire for clear and clean skin is universal among both men and women. Women, in particular, seek the help of foundation to achieve beautiful and transparent skin. The choice of foundation is not determined by the race of an individual; instead, it varies based on personal skin color and undertone. Therefore, there is a need to surpass the stereotype of using foundation colors based on racial discrimination. The purpose of this study is to randomly select cosmetics brands from Korea, China, Japan, the United States, France, and the United Kingdom, considering the impact of each photo, environment, and equipment. The objective is to understand the differences in skin tones in foundation advertisement model images on websites. Analyzing the RGB values of foundation colors for each brand revealed that in Korea, the colors were 8.75R, 1.25YR, 2.5YR, 3.75YR, 5YR, and 6.25YR. Chinese brands showed similar colors with 2.5YR, 3.75YR, 5YR, 6.25YR, and 10YR. Japanese brands displayed colors such as 7.5R, 8.75R, 10R, 5YR, 6.25YR, and 7.5YR. American brands presented colors like 6.25R, 8.75R, 10R, 2.5YR, 3.75YR, 5YR, 6.25YR, 7.5YR, and 10YR. French brands featured 10R, 1.25YR, 3.75YR, 5YR. Lastly, British brands displayed 2.5YR, 3.75YR, 7.5YR. As a follow-up study, in-depth research on the reshaping and color changes of foundation over time is recommended. It is hoped that this research will serve as fundamental data for makeup companies' marketing and contribute to the development of both domestic and international color cosmetics markets.

Establishment of Safety Factors for Determining Use-by-Date for Foods (식품의 소비기한 참고치 설정을 위한 안전계수)

  • Byoung Hu Kim;Soo-Jin Jung;June Gu Kang;Yohan Yoon;Jae-Wook Shin;Cheol-Soo Lee;Sang-Do Ha
    • Journal of Food Hygiene and Safety
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    • v.38 no.6
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    • pp.528-536
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    • 2023
  • In Korea, from January 2023, the Act on Labeling and Advertising of Food was revised to reflect the use-by-date rather than the sell-by-date. Hence, the purpose of this study was to establish a system for calculating the safety factor and determining the recommended use-by-date for each food type, thereby providing a scientific basis for the recommended use-by-date labels. A safety factor calculation technique based on scientific principles was designed through literature review and simulation, and opinions were collected by conducting surveys and discussions including industry and academia, among others. The main considerations in this study were pH, Aw, sterilization, preservatives, packaging for storage improvement, storage temperature, and other external factors. A safety factor of 0.97 was exceptionally applied for frozen products and 1.0 for sterilized products. In addition, a between-sample error value of 0.08 was applied to factors related to product and experimental design. This study suggests that clearly providing a safe use-by-date will help reduce food waste and contribute to carbon neutrality.