• Title/Summary/Keyword: 준실험설계

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Estimate Customer Churn Rate with the Review-Feedback Process: Empirical Study with Text Mining, Econometrics, and Quai-Experiment Methodologies (리뷰-피드백 프로세스를 통한 고객 이탈률 추정: 텍스트 마이닝, 계량경제학, 준실험설계 방법론을 활용한 실증적 연구)

  • Choi Kim;Jaemin Kim;Gahyung Jeong;Jaehong Park
    • Information Systems Review
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    • v.23 no.3
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    • pp.159-176
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    • 2021
  • Obviating user churn is a prominent strategy to capitalize on online games, eluding the initial investments required for the development of another. Extant literature has examined factors that may induce user churn, mainly from perspectives of motives to play and game as a virtual society. However, such works largely dismiss the service aspects of online games. Dissatisfaction of user needs constitutes a crucial aspect for user churn, especially with online services where users expect a continuous improvement in service quality via software updates. Hence, we examine the relationship between a game's quality management and its user base. With text mining and survival analysis, we identify complaint factors that act as key predictors of user churn. Additionally, we find that enjoyment-related factors are greater threats to user base than usability-related ones. Furthermore, subsequent quasi-experiment shows that improvements in the complaint factors (i.e., via game patches) curb churn and foster user retention. Our results shed light on the responsive role of developers in retaining the user base of online games. Moreover, we provide practical insights for game operators, i.e., to identify and prioritize more perilous complaint factors in planning successive game patches.

여성의 헤어스타일과 헤어컬러가 인상형성에 미치는 영향

  • 이명희;송원영
    • Proceedings of the Costume Culture Conference
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    • 2003.09a
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    • pp.37-38
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    • 2003
  • 본 연구는 헤어스타일과 헤어컬러가 인상형성에 미치는 영향을 이해하기 위하여 퍼머여부, 헤어길이 및 헤어칼라에 따른 시각적 평가의 차이를 조사하는 데 그 목적이 있다. 연구방법은 준실험 방법으로서 3개의 독립변인에 의한 2×3×3(헤어스타일×헤어길이×헤어컬러)의 요인설계를 사용하였다. 지각대상자로서의 자극물은 20대 여성의 상반신의 모습으로서 헤어스타일을 변화시킨 것이다. (중략)

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An Empirical Study on the Effects of Private Tutoring and EBS Engagement on Mathematics Achievement (사교육 경험과 EBS 방송 시청이 수학성취도에 미치는 영향에 대한 실증연구)

  • Hong, Soon Sang;Hong, Yoon Pyo
    • Journal of the Korean School Mathematics Society
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    • v.19 no.2
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    • pp.123-151
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    • 2016
  • The purpose of this study is to analyze the existing studies about the effect on private tutoring and EBS broadcasting which is considered as the alternative which was presented by education authorities. And this study attempts to measure the degree of the effects of private tutoring and EBS engagement on mathematics achievement using various quantitative methodologies. T-test and OLS multiple regression indicates some selection-bias which has positive direction compared to the PSM method closed to experimental design. So, it will be required to consider the methodology which measures the exact effect of institution or participation when we conduct the observational studies.

간호사복의 이미지 지각 -색상, 문양 중심으로 한 준 실험연구-

  • 김재숙;이희승
    • Proceedings of the Costume Culture Conference
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    • 2003.04a
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    • pp.72-73
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    • 2003
  • 본 연구는 간호사복의 색상 및 문양에 따른 이미지를 분석하고, 색상과 문양이 조합을 이루었을 때 어떤 이미지로 통합되는지를 규명하고, 피험자에 따라 이미지지각의 차이를 알아보는데 목적이 있었다. 연구방법으로는 준실험 연구방법으로 피험자간 설계를 하였으며, 피험자는 대전, 충남지역의 대학생을 대상으로 시행하여 통계에 적합한 739부를 사용하였다. 연구에 사용된 자극물은 간호사복 catalog에서 선택한 모델에게, 색상(흰색, 분홍색, 하늘색, 녹색, 베이지색)과 문양(무지, 줄, 꽃)을 조합한 총 13개의 자극물을CAD simulation으로 제작했다. (중략)

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Study on Effect of Low Visibility Condition at Nighttime on Traffic Accident (야간의 시인성 저하가 교통사고에 미치는 영향 진단 -경기도 지역의 경부, 서해안, 영동, 서울외곽순환고속도로를 중심으로-)

  • Lee, Seung-Sin;Kim, Tae-Heon;Son, Bong-Soo
    • The Journal of The Korea Institute of Intelligent Transport Systems
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    • v.13 no.2
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    • pp.12-26
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    • 2014
  • This Study deals with effect of low visibility condition at nighttime on traffic accident. Roads for experiment of this study are Gyeongbu expressway, Seohaean expressway, Yeongdong expressway and Seoul beltway in Gyeonggi province. For this study, I subdivided basic straight section of them into 58 short section. And I analyzed effect of low visibility condition by darkness at nighttime on traffic accident by using 410 traffic accidents between January 1, 2009 and June 30, 2012 on those sections. The Quasi-experimental and negative binomial regression were applied to analyze effect of low visibility condition at nighttime on traffic accident. In this study, I only analyzed visibility difference of daytime and nighttime on traffic accident except other effective variables on traffic accidents. As a result, I have found that it is for low visibility condition at nighttime to have effect on traffic accidents at such specific conditions as Los A speed is maintained in basic straight section of expressway in fine weather. And I tried to do various analysis on types and causes of traffic accidents using the result of analysis.

The Effects of Project Method on Children's Academic Achievement on the Unit of Growing Flowers and Vegetables in Practical Arts (초등학교 실과 '꽃과 채소 가꾸기' 단원에서 프로젝트법이 학업 성취도에 미치는 효과)

  • Bak, Heyoung-Seo;Cho, Sung Min
    • Journal of vocational education research
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    • v.29 no.3
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    • pp.107-132
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    • 2010
  • The purpose of this study was to investigate the effects of learning achievement by comparing project approach group and the control group on the unit of growing flowers and vegetables in practical arts education. For this purpose, the experimental study on the unit of growing flowers and vegetables was achieved with 63 students(5th grade 2 classes) in S elementary school. The project approach model (Chung, Sung-bong) was applied to the experimental group, and the traditional model to the control group. To verify the effects of each class, nonequivalent control group post test-only design was applied 10 times. The SPSSWIN(ver 12. 0. 1) was used for analyzing the frequency and t-tests. The results of this study were as follows ; First, there was significant effect of learning achievement(cognitive domain) in the project approach groups. In addition, learning achievement of the experimental group has been showed significant difference about intellectual function and ability but not about knowledge. Second, there was significant effect of learning achievement(psychomotor domain) in the project approach groups. In other words, there has been showed significant difference in basic skill and integrated skill for growing flowers and vegetables but not in elemental skill for planting. Third, as the post test, there existed significant effect(affective domain) in the project approach groups. In other words, there was a meaningful difference in acceptance, value, belief, actualization but not in interest. Based on these results, It is believed that the project approach model in the unit of 'growing flowers and vegetables' is more effective than the traditional learning method in learning achievement of learners' cognitive, psychomotor and affective domain.

Performance Evaluation of Premier Global Construction Engineer Training Program (글로벌 건설 엔지니어링 고급인력 양성사업의 성과평가)

  • Park, Hyeon;Park, Inseok
    • Korean Journal of Construction Engineering and Management
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    • v.19 no.3
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    • pp.97-104
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    • 2018
  • This paper aims to evaluate the performance of S University's Premier Global Construction Engineer Training Program. The net impact of the program is evaluated through a quasi-experiment design approach. The competency level of an individual participant is compared with that of a non-participating expert with similar professional background. The results show that the training program contributed to a significant improvement in the professional competencies of the participating students. The competency level was regressed on the subjects of curriculum. The achievements are attributable to a group of subjects focused on the skills for project development such as PPP, feasibility study, and project financing. Another group of subjects found to have significantly contributed to the improved competencies can be categorized as subjects focused on nurturing global perspectives. The paper shows it is possible to quantify the contribution of the program and the results provide a set of information that can be useful in designing and operating similar programs.

Empirical Research on the Causal Effect of Implementation of "With-COVID19" Policy on the Viewer Engagement of Online Fitness Contents (위드코로나 정책이 온라인 피트니스 콘텐츠의 시청자 참여도에 미치는 영향에 대한 실증 연구)

  • Byoung-Hyuk Ahn;Jiye Baek
    • Information Systems Review
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    • v.25 no.4
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    • pp.1-25
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    • 2023
  • The online fitness industry has experienced rapid growth in recent years, overcoming physical constraints of conventional fitness programs. The COVID-19 pandemic accelerated the trend as social distancing policies were implemented. However, as financial distress of offline gyms worsened, the Korean government implemented the "With-COVID19" policy, which lifted most of the restrictions and regulations on offline gyms, on November 1st, 2021, raising concerns about the loss of drivers for the growth of the online fitness industry. Using regression discontinuity design in time (RDDiT), this study investigates the causal effect of the "With-COVID19" policy on the viewer engagement of online fitness content. Contrary to expectations that viewer engagement would decrease, it increased by 21%. Additionally, subgroup analysis based on opportunity cost reveals heterogeneity, and the high-cost group experienced a greater increase of 32% compared to low-cost group. Based on these findings, the study provides possible mechanisms of the increase, theoretical contributions on using RDDiT in the Information Systems, and practical implications for guidelines on managing online fitness platforms and content in the era of digital transformation.

Analysis of the Effectiveness on Instructional Program by Water Circulation System Device (물의 순환 시스템 장치 개발 및 수업 프로그램 효과 분석)

  • Kang, Jung Su;Kim, Hyoungbum
    • Journal of the Korean Society of Earth Science Education
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    • v.11 no.1
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    • pp.21-37
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    • 2018
  • The purpose of the study is to visualize the concept of water circulation in elementary school students through science behavioral system. Elementary school students found it difficult to understand concepts related to the water cycle. Most of the elementary school children think it rains because the clouds are heavier. It is most difficult to explain invisible concepts to elementary school children. Also, experiments in current textbooks are likely to disrupt scientific concepts. Accordingly, conventional water cycle, dew, fog, and cloud experiments were integrated into one system. The researchers then developed a device that allowed students to see the water's circulation at a glance. It is intended to enable integrated thinking on evaporation, condensation and precipitation. In addition, a instruction program to guide students using the system has been developed to demonstrate its effectiveness. Employing a quasi-experimental design, the participants were measured on their concepts of evaporation, condensation, and water circulation before and after participation. The findings indicated that the experiment is more effective in changing the concepts of evaporation, condensation, and water circulation than in previous experiments. Also, the optimal conditions for making use of the device were found, and there were no various experimental parameters, such as condensation.

Effectiveness of Smoking Prevention Program based on Social Influence Model in the Middle School Students (흡연예방교육에 의한 청소년들의 흡연에 대한 지식 및 태도변화와 흡연량의 감소 효과)

  • Roh, Won-Hwan;Kang, Pock-Soo;Kim, Sok-Beom;Lee, Kyeong-Soo
    • Journal of agricultural medicine and community health
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    • v.26 no.1
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    • pp.37-56
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    • 2001
  • This study was conducted to analyze the degree of changes in knowledge and attitude toward smoking and to examine the factors affecting knowledge and attitude for smoking after providing a smoking prevention program based on social influence model for a year to middle school students. Study population consists of 665 subjects of middle school students(aged 14 years) in Gumi city in Kyeongsangbukdo Province. Among them three-hundred sixty-seven students(intervention group) were educated to a smoking prevention program for 1 year from April 1999 to April 2000. School-based four-class program to prevent smoking was developed. The program provides instruction about short and long-term negative physiologic and social consequences of smoking and also discussed the health hazards of smoking, social pressure to smoke, peer norms regarding tobacco use, and refusal skill. A 45-item self-administered structured questionnaire was designed to evaluate the change of knowledge, attitude, smoking rate and the amount of smoking. The instrument was comprised of 11 knowledge items, thirteen attitude item and demographic items. Each scales were created by summing responses to each items within each scales and high scores on the knowledge, attitude, and smoking behavioral intention scales indicated positive responses. Based on the changes before and after the implementation of smoking prevention program between intervention and control group, the change of scores on knowledge were significantly different between the control group and the intervention group(p<0.05) and the change of scores on the attitude toward smoking was significantly different between intervention and control group. The change of smoking rate were not showing a significant difference between two groups but the amount of smoking were significantly reduced in intervention group than control group. In multiple regression analysis on changes of knowledge about smoking, the variables of smoking prevention program education, previous knowledge on smoking and students' school performance were selected the significant variables. In multiple regression to analysis of the factors influencing changes in attitude toward smoking, the variables of smoking prevention program education, previous knowledge on smoking were shown to be significant. The smoking prevention program was effective on change of knowledge and attitude of middle school students. In considering that the policy should be needed to extent of implementation of school-based health education curricula based on social influence model and it would contribute to reduce smoking of students.

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