• International Commerce and Information Review
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• v.16 no.3
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• pp.431-463
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• 2014

This paper analyzed the effect of the alliance capabilities needed for each stage of alliance lifecycle(search & negociation, contract, operation, evaluation/termination) according to the alliance life cycle of SMEs consulting firms on the performance, and the moderating effect of the partnership & entrepreneurship between the process capabilities and performance using the multi-group analysis The result shows that searching & operational capabilities have a positive impact on the customer & learning performance, not contracting and termination capabilities, and the partnership & entrepreneurship moderated between the process capabilities and alliance performance. This study shows that the operation stage in the alliance life cycle is the most important, in this process alliance partners show the higher partnership & entrepreneurship than any other stages.

• Journal of Korea Game Society
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• v.11 no.2
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• pp.57-68
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• 2011

This study approaches how newly emerged game companies has implemented strategies for product diversification according to market growth cycle(beginninggrowing-mature) by empirical case study through evolutionary theory and resource based theory approach. At the beginning, online game companies had grown with different strategies(technology based, service based) by initial condition(genre, technological level, user attribute). After market growth, for product diversification, these companies carried out path-dependent alliance strategy(complementary, competitive) depending on resource base(technology capacity, service capacity based). As online game market getting mature, these companies has adapted flexibly in responding to market growth cycle by integrated strategy(naturally selected to mobilize every possible resource capability). By analyzing the alliance strategies pattern of online game companies in newly emerged game industry according to market growth cycle through combination of resource based theory and evolutionary theory, these results suggest that new industrial, theoretical, policy model is required.

• Proceedings of the Korean Operations and Management Science Society Conference
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• 2001.10a
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• pp.218-221
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• 2001

최근 전통적인 경제의 디지털경제로의 이행을 주도하고 있는 주요 요인들은 정보통신분야의 급격한 기술발전, 이와 관련된 새로운 비즈니스 창출 등 관련 시장의 성장 및 새로운 기술·시장에 대한 새로운 정책 전개 등 정보통신 관련 기술·시장 및 정책 환경에서 구분하여 파악될 수 있다. 본 연구에서는 정보통신산업을 중심으로 산업의 분류체계를 가치체계와 연관하여 기반계층·전달망계층·접속서비스계층·사용자계층·응용계층 등의 5단계로 제시한 후, 각 계층별 기술·시장· 정책 환경의 변화를 정리하였다. 또한, 계층별로 나타나는 각 환경 요인들의 변화가 다른 계층 및 타 환경요인에 미치는 영향을 분석하고, 이를 바탕으로 산업의 종합적인 구조변화를 전망하였다. 이에따라 정보통신산업은 향후 기반계층에 가까울수록 기술적 독과점이 강화되고, 응용계층에 가까울수록 핵심역량에 기반한 전략적제휴가 두드러질 것으로 볼 수 있다.