• Title/Summary/Keyword: 정보의 가치

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Application Packing Methodology Through Gap Analysis (갭(Gap) 분석을 통한 어플리케이션 패키징 방법론)

  • 장권혁;김의경;이상윤;이용천;윤명상
    • Proceedings of the Korean Information Science Society Conference
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    • 2003.10b
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    • pp.295-297
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    • 2003
  • 정보화 서비스를 제공하기 위해서는 사실 기반의 데이터, 데이터의 전달을 위한 네트워크기술, 그리고, 정보를 원하는 목적에 맞게 처리하여 원하는 사용자에게 전달하여 부가적인 가치를 부여하게 하는 응용 소프트웨어로 크게 나눌 수 있을 것이다. 이러한 응용 소프트웨어 중에는 기술적, 관리적, 문서적인 측면에서 체계적으로 관리되어 있지 않아, 그 상품성을 제대로 인정 받지 못해 진정한 가치를 평가 받고 있지 못하고 있는 실정이다. 따라서, 일반 응용 소프트웨어를 상품화하여 제대로 그 가치를 평가 받을 수 있도록 준비하는 과정을 제안하고자 한다.

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Online Consumer's Shopping Value for Word-of-Mouth Behavior: Moderating Effect of Personality (소비자 쇼핑가치가 웹사이트 구전행위에 미치는 영향: 인성의 조절효과를 중심으로)

  • Moon, Yun Ji
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2013.10a
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    • pp.588-590
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    • 2013
  • This study aims to explore and understand better how consumers' value orientation relates to consumer's intention to use and Word-of-Mouth behaviors in using Web sites. Consumers have perceptions of the shopping value they acquire during their experiences in navigating Web sites. This consumer's shopping value is considered as utilitarian shopping value, information shopping value, and hedonic shopping value. The current paper proposes that value orientation of consumers in Web sites would consequently affect consumer attitude such as intention to use and Word-of-Mouth. In addition, the research investigates the moderating effect of consumer's personality between consumer's shopping value and consumers' attitude in Web sites. For testing the hypothesized research model, survey and Lisrel analysis are conducted. The findings emphasize that online providers need to focus on the perceived values most salient to consumers in order to improve their profitability. Furthermore, providers may also identify the reason why consumers perceive these values much lower when using the Web sites.

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A Study on the Measuring of the Economic Value of a Public Library (공공도서관 경제적 가치 측정에 관한 연구 - 대출 서비스를 중심으로 -)

  • Pyo Soon-Hee
    • Journal of the Korean Society for Library and Information Science
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    • v.40 no.2
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    • pp.243-261
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    • 2006
  • Variety methods are applied to estimating the value of a public library. This study explored the methods valuing of a public library focused on the consumer surplus and contingent valuation and measured the direct economic value of a public library by using these methods. 84% of the respondents are perceived that public library impact their life. And the users indicated that they are willing to pay 8,720 won per month to use a public library and 1,470 won to borrow a book from the library. Given reasonable assumptions about the cost of service, users place a value on the use of a public library is 1/3 times, the borrowing a book from the library is 3 times.

Measuring Value Achievement in Business Processes (비즈니스 프로세스에서의 가치달성도 측정)

  • Kang, Sung-Won;Lee, Danh-Hyung;Lee, Ji-Hyun;Yim, Hong-Soon;Ahn, Yu-Whoan
    • The KIPS Transactions:PartD
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    • v.15D no.3
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    • pp.337-346
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    • 2008
  • Many of today’s companies adopt Business Process Management to make their business processes efficient and at the same time pursue certain business values in order to make known that they are working for public interests and to enhance their images and competitiveness. On the other hand, to improve achievement of business values, not only the basic business activities but also the capability of measuring value achievement and ways to reflect the measuring results for process improvement should be built into their business processes. In this study, we propose a value achievement measuring framework that includes the design elements necessary for measuring value achievement and demonstrate its efficacy with an application example.

Value Chain Analysis of Geospatial Web Service for VGI Application (사용자 참여형 공간정보 웹서비스의 가치사슬분석)

  • Choi, Won Wook;Hong, Sang Ki;Ahn, Jong Wook
    • Spatial Information Research
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    • v.22 no.2
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    • pp.73-87
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    • 2014
  • The fact that the limits of information recency, diversity, and usability are mainly caused by the supply oriented geospatial data and service development is commonly recognized. It is recently tried to overcome the limits by facilitating user experience and VGI(Volunteered Geographic Information) in several geospatial web services. This study suggests 10C framework of geospatial web service for VGI through review and examination of previous research. Based on the 10C framework, the value chain system of 23 use cases relevant to the geospatial web service involving the creation of user's VGI is investigated. The result of the value chain analysis is applied to examine and formulate the strategies to generate value addition from public spatial information with respect to creation, aggregation, delivery, and consumption process of VGI.

Casual Relations among Service Quality, Perceived Value and Satisfaction - 2009 Job Fair in C University - (취업박람회의 서비스 품질이 지각된 가치, 만족에 미치는 영향에 관한 연구 - 2009 C대학교 취업박람회를 대상으로 -)

  • Kim, Keum-Lim;Han, Ju-Hee;Lim, Gyu-Hyuk
    • Proceedings of the KAIS Fall Conference
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    • 2009.12a
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    • pp.427-431
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    • 2009
  • 취업박람회에서 참관객에게 제공되고 있는 박람회의 서비스품질, 가치, 그리고 만족 등의 이론적 배경을 바탕으로 인과관계를 나타내는 구조적 관계를 분석하였다. 개최 도시의 지각된 품질 요인은 정보의 확신성, 인적서비스, 접근성, 물리적 환경 그리고 관광매력성의 총 5개의 요인으로 총 16개의 항목을 Likert 5점 척도로 측정하였으며, 변수들의 집중 타당도와 판별 타당도를 확보하였다. 분석결과 관광매력성, 물리적환경, 인적서비스, 정보의 확신성 순으로 취업박람회 참가자의 지각된 가치에 영향을 미치는 것으로 나타났다. 이러한 연구결과는 박람회 주최자가 사용자 관점에서 좀 더 효율적으로 행사를 준비함과 동시에 참가 업체의 보다 나은 서비스 지원으로 기업의 가치인식 제고에도 기여할 것으로 기대된다.

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The Effect of Uncertainty Avoidance on Purchase Deferral Intention in Online Shopping : The Moderating Effect of Consumption Values (온라인 소비자의 불확실성 회피성향이 구매연기의도에 미치는 영향 : 소비가치의 조절효과를 중심으로)

  • Kim, Eun-cheol;Kim, Da-young;Kim, Pu-reum;Kang, Do-yoon;Park, Euna
    • Journal of the Korea Convergence Society
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    • v.10 no.11
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    • pp.283-288
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    • 2019
  • This study investigated how consumer's uncertainty avoidance affect purchase deferral intention when purchasing high-involved products (i.e. laptops) in online shopping, and we looked at whether utilitarian/hedonic consumption value has a moderating effect in this relationship. Results showed the higher the uncertainty avoidance, the higher the deferral intention. Also, only the utilitarian consumption value had moderating effect in this relationship. This means that in an information overload situation like online shopping, consumers are more likely to delay their purchase intention when they have more uncertainty avoidance. Thus, to prevent this purchase delay, marketers should selectively present relative product information, strategically emphasize the importance of certain product attribution to reduce consumers' uncertainty of the product or highlight the utilitarian values of product attributes that are expected to have a significant impact on decision making.

Analysis of the Valuation Model for the state-of-the-art ICT Technology (첨단 ICT 기술에 대한 가치평가 모델 분석)

  • Oh, Sun-Jin
    • The Journal of the Convergence on Culture Technology
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    • v.7 no.4
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    • pp.705-710
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    • 2021
  • Nowadays, cutting-edge information communication technology is the genuine core technology of the fourth Industrial Revolution and is still making great progress rapidly among various technology fields. The biggest issue in ICT fields is the machine learning based Artificial Intelligence applications using big data in cloud computing environment on the basis of wireless network, and also the technology fields of autonomous control applications such as Autonomous Car or Mobile Robot. Since value of the high-tech ICT technology depends on the surrounded environmental factors and is very flexible, the precise technology valuation method is urgently needed in order to get successful technology transfer, transaction and commercialization. In this research, we analyze the characteristics of the high-tech ICT technology and the main factors in technology transfer or commercialization process, and propose the precise technology valuation method that reflects the characteristics of the ICT technology through phased analysis of the existing technology valuationmodel.

기업가치 평가모형과 세후 가중평균자본비용 추정모형에 관한 연구 - 법인세, 도산확률, 이익조정 하에서의 모형도출 -

  • Lee, Won-Heum
    • The Korean Journal of Financial Studies
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    • v.12 no.1
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    • pp.63-88
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    • 2006
  • 본 연구는 기업가치를 측정하기 위해서 활용될 수 있는 두 가지의 새로운 모형을 개발하였다. 두 가지 모형은 모두 자산가치와 수익가치의 가중평균으로 기업의 본질가치를 표현할 수 있다는데 공통적인 특징이 있다. 첫째 모형은 도산확률 하의 세후 기업가치 가중평균모형이다. 현금흐름할인법으로 알려진 전체기업가치 평가방법론(entity approach)에 기초한 기업가치 평가모형인 이원흠 최수미(2002)의 지식자산가치 평가모형 및 이원흠 최수미(2004)의 가중평균 가치평가모형으로부터 도산확률 하의 세후 가중평균 기업가치 평가모형을 도출하였다. 이 모형은 기업가치는 수익가치 및 실물자산의 가치와 지급이자의 절세효과, 예상도산비용 등 4부분으로 구성된다는 것을 보여 주고 있다. 둘째 모형은 이익조정에 의한 비정상발생액을 감안한 기업가치 가중평균모형이다. 회계학 분야에 주로 발전한 발생액을 고려한 이익의 질(quality of earnings)을 기업가치 측면에서 평가할 수 있는 새로운 모형이다. 이익의 질을 고려한 기업가치 평가모형도 첫째 모형의 도출논리에 의거하여 세후 혹은 도산확률 하의 세후 기업가치 평가모형으로 확장할 수 있다. 새로이 개발된 가중평균 가치평가모형을 통해 추정한 수익가치와 자산가치의 가중치, 가중평균자본비용 등의 정보는 상장주식의 목표가격 평가, 투자등급 판정 등에 활용될 수 있을 뿐만 아니라, 신규상장주식의 공모가, 비상장기업의 합병가액산정, 지주회사의 가치평가 등 비상장기업의 가치평가 분야에 광범위하게 응용될 수 있을 것이다.

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A Study of Performance Measurement under New Environment of Firms (새로운 기업 환경에 요구되는 성과측정 방안)

  • Shin, Hyun-Dai
    • The Journal of Information Technology
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    • v.7 no.4
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    • pp.47-60
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    • 2004
  • The main purpose of the present study are as follows: First, through the extensive literature review, we tried to find out environmental changes in the management thoughts. Second, as we found a new paradigm on valuation-oriented management thoughts, we argued that cost/management accounting information should play key roles in creating values. Third, we pointed out that when firms used only financial performance measurements, problems could take places. Finally, especially to promote the organizational effectiveness and efficiency, we stressed that firms should use the balanced scorecard approach in performance measurements of its own organizations and personnels.

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