• The Journal of the Korea Contents Association
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• v.9 no.12
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• pp.245-252
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• 2009

The electrical power industry has been recognized as a natural monopoly industry for its technological and industrial characteristics. However, a competitive market system has been introduced to that industry in Europe, North America and Australia to overcome the inefficiencies originated from the monopolistic system for decades. In Korea, the power industry is expected to be placed in a competitive market system within several years after separation and privatization of vertically integrated industry in progress. Hence, there is a need for a research on the increase of customer value in that industry, however, existing studies have little dealt with that problem and there is no research on the price policy to consider churn and retention of customers. Therefore, this study provides a methodology for increasing customer loyalty and lifetime value by presenting the lowest pricing plan which leads to diminishing customers' cost. It is verified through an empirical examination that firms can enhance customer loyalty using a price element in that industry and maximize their profit by finding out customers whose lifetime values would increase.

• Proceedings of the KIEE Conference
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• 2009.07a
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• pp.555_556
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• 2009

우리나라는 수요관리를 위해 '85년도 하계휴가보수, 자율절전 제도를 도입한 후 부하관리 효과를 면밀히 평가하지 않은 채 관습적으로 매년 부하관리 목표량을 상향하며 더 많은 예산을 지속적으로 투입하고 있다. 하지만 우리나라는 심야시간대 낮은 요금체계 등으로 인하여 부하율이 높은 수준으로 부하관리 효과가 저조한 실정이며, 최근 여름철 이상 기온 발생 등으로 부하관리기간 이외에 연중 최대 부하가 발생하는 빈도가 점차 증가하고 있다. 따라서 본 논문에서는 우리나라의 도 소매시장에서 자발적인 부하관리 인센티브, 현 부하관리제도 등을 분석하고 우리나라 전력계통의 부하지속곡선에서 적정 부하관리용량을 산정하고자 한다.

• Proceedings of the KIEE Conference
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• 2008.07a
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• pp.534-535
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• 2008

2001년 4월 이후 기저발전기의 정산제도가 지속적으로 개선되어 왔다. 소비자 요금이 규제받는 상황에서 소매부문과 발전부문의 수지균형을 기저발전기에 규제가격을 적용하여 해결하였다. 따라서 본 논문에서는 설비예비력 확보 메커니즘의 경제적 이론을 고찰하고 현 전력시장의 전원별 투자시그널에 대해 분석하였다.

• The Transactions of The Korean Institute of Electrical Engineers
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• v.67 no.2
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• pp.165-172
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• 2018

This paper presents a structure of the retail electricity market based on the local pool with LDERP(Local Distributed Energy Resource Provider) for small energy prosumers. LDERP is an operator for the proposed market, which conducts performance measurement and settlement by the distribution plan determined through contract with participants. The trading process is designed similarly to the negawatt market. In the case study, the many-sided conditions of the proposed market are comparatively analyzed with the existing prosumer programs. The results demonstrate the effectiveness of the proposed framework in determining the purpose of market operating for the benefit of participants according to the various situations.