• Title/Summary/Keyword: 전략적 제휴항만

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A Study on the Selection of Port Alliances through Analyzing the Container Cargo Flows between Ports in the Pan-Yellow Sea (환황해권 주요항만 간 컨테이너 물동량 교역 특성 분석을 통한 제휴항만 선정 연구)

  • Lee, Dong-Hyon;Ahn, Woo-Chul
    • International Commerce and Information Review
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    • v.16 no.2
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    • pp.157-183
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    • 2014
  • The aim of this study is to establish a detailed strategic countermeasure for Korean west coast ports(Pyeongtaek Dangjin Port, Incheon Port, and Gwangyang Port) to be developed into core ports in the Pan-Yellow Sea area as the results such as strategic partnership ports analysis through the container volume analysis in Korean ports are comprehensively taken into account between west coast ports and other major ports in the Pan-Yellow Sea area. This study utilized related data which import and export data by Office of Customs Administration and SPIDC by Ministry of Maritime Affairs and Fisheries for analyzing container volume between two ports. Strategic partnership ports were selected based on in-depth analysis on 5 standards such as container volume in 2012, increase rate of trading, occupancy rate, variance rate, and contribution of container volume. As a result of selection strategic partnership port in Pan-Yellow Sea area, Lianyungang, Tianjin, Yantai, Qingdao, Dalian port in Pyeongtaek Dangjin Port, Shidao, Weihai, Qingdao, Tianjin, Dalian port in Incheon, Qingdao, Yantai, Dalian, Lianyungang port in Gwangyang port. Also this study proposed implications of countermeasure to establish strategic partnership ports for each of west coast ports.

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The Role of Liner Shipping Co-operation in Business Strategy (해운기업의 경영전략과 전략적 제휴의 역할에 관한 연구)

  • Ryoo, Dong-Keun
    • Journal of the Korean Institute of Navigation
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    • v.24 no.3
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    • pp.177-193
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    • 2000
  • 우리나라 정기선사는 1970년대 이후 경쟁선사와 다양한 형태의 전략적 제휴를 통하여 꾸준히 성장하여 왔으며 오늘날 세계 정기선시장에서 경쟁우위를 확보하게 되었다. 따라서 우리나라 정기선사의 전략적 제휴에 관한 연구는 제휴전략에 관한 이론을 더욱 더 발전시키는데 도움을 줄 것으로 기대된다. 이에 따라 본 논문은 정기선사의 경영전략과 전략적 제휴의 역할에 관하여 연구하고자 하며, 다음의 세 가지 연구 질문을 통하여 분석하였다. 첫째, 정기선사의 제휴동기는 무엇인가\ulcorner 둘째, 제휴형태에 따라 제휴동기에 차이점이 있는가\ulcorner 셋째, 정기선사의 경영전략이 제휴형태의 선택에 영향을 미치는가\ulcorner 자료수집 방법은 전략적 제휴의 경험이 있는 해운선사를 대상으로 설문조사를 실시했으며, 각 선사의 제휴 의사결정에 참여하는 담당자와 인터뷰를 통하여 연구목적과 관련된 자료를 수집하였다. 자료분석의 결과, 우리나라 정기선사는 여러 가지 동기에 의하여 제휴를 선택하고, 제휴형태에 따라 각 동기의 중요도에 차이가 있음을 나타내고 있다. 또한, 정기선사의 경영전략이 제휴형태의 선택에 영향을 미치는 것으로 나타났다. 한편 본 논문은 경영전략에 따른 정기선사의 올바른 제휴형태 선택에 도움을 주는 의사결정 모델을 제시하고 있다.

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A Study of Strategic Alliance on Negative Factors Affecting - Focused on Liner Shipping - (전략적 제휴에 부정적인 영향을 미치는 요인에 관한 연구 - 정기선사를 중심으로 -)

  • Kim, Dong-Yol
    • Journal of Korea Port Economic Association
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    • v.27 no.3
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    • pp.247-272
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    • 2011
  • Because of operating and ordering vessels over 10,000 TEU, the strategic alliance between liner shipping companies will be diversified and activated more briskly to secure cargo quantities, minimize costs, secure profits, improve service quality and manage stable business. Many of prior studies concerning strategic alliance are carried out to clarify success factors, motives or to explain how to select a good partner for success. But over 70% of strategic alliance has been resulted in failure. Because failures of strategic alliance occur much more frequently than success, negative effect factors in strategic alliance have to be measured and be adapted to changing conditions in the shipping market. To improve negative effect factors, shipping companies should make an effort to establish reliable relationships between partners and suppress claims by clearing off imprecise contract terms. And it is necessary to increase satisfaction of each individuals and minimize complexity occurred due to the exterior relationships for the successful strategic alliance.

A Study of Strategic Alliance Research on Culture Factors Affecting-For the Focus of Liner shipping (전략적 제휴에 영향을 미치는 문화적 요인에 관한 연구 - 정기선 선사를 중심으로 -)

  • Kim, Dong-Yol
    • Journal of Navigation and Port Research
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    • v.35 no.8
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    • pp.691-699
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    • 2011
  • The culture is a criteria of behavior and judgement for the member of the society and it also affects strategic alliance. The fail of strategic alliance between lines is affected more culture factors than financial factors and sales factors. Due to cultural factors impact on the strategic alliance partner for the failure of the most overlooked result of cultural differences so than most other factors, cultural factors should be considered for the first. Openness to cultural understanding and our partners, strategic alliances, consider the satisfaction of the members to perform successfully, can lead to strategic alliances.

A Study on the Determining Factors and Strategies to the Globalization of Logistics Service Providers in Korea (한국물류기업의 국제네트워크 구축요인 및 방안에 관한 연구)

  • Bang, Hee-Seok;Park, Keun-Sik;Na, Jung-Ho
    • Journal of Korea Port Economic Association
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    • v.24 no.2
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    • pp.91-112
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    • 2008
  • The purpose of this study is to investigate the motivating factors determining global logistics network construction and to suggest the most suitable solution for the Korean logistics providers in order to facilitate effectively in global logistics network. The major findings are as follows ; Firstly, 'the factor of network' would be the most essential element for the Korean logistics providers. Secondly, we discovered that among various types of global logistics networks, 'Strategic Alliance' would be the most suitable type for the Korean logistic providers. This study provides the basic information for enhancing global logistics network construction to logistics providers and the Korean government respectively. It also suggests that the implication of Government policy to support global logistics networking business for the Logistics providers should be concentrated on supporting and encouraging M&A among the local logistics partners.

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An Empirical Analysis of Successful Alliance Management in Liner Shipping (정기선해운의 성공적인 제휴관리에 관한 실증연구)

  • Ryu, Dong-Geun;Jang, Yeong-Jun;Jo, Sam-Hyeon
    • Journal of Navigation and Port Research
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    • v.26 no.4
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    • pp.391-398
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    • 2002
  • The question of how to make strategic alliances work successfully is becoming increasingly important as more and more firms regard cooperative relationships as a means of improving their competitive position. The objectives of this research are to determine whether certain liner shipping alliance forms are more successful than others, whether the relative importance of reasons for successful liner shipping alliance varies with the different reasons, and whether the relative importance of reasons for alliance success varies with the form liner shipping alliances. The research findings have shown that the majority of liner shipping alliance forms, utilised by respondents in this survey, experienced a relatively high level of success. However, success was shown to be dependent upon a variety of factors and the reasons for successful alliance varied with the form of alliances.

A Study on the Win-win Strategy on Northeast Asian Feeder Network (동북아 피더네트워크의 Win-win전략에 관한 연구)

  • Jang, Woo-Jun;Jeon, Chan-Yong;Kim, Tae-Won;Kwak, Kyu-Seok;Nam, Ki-Chan
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • v.1
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    • pp.243-248
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    • 2006
  • Recently, China opened Yangshan port and provides a variety of benefits for shipping companies. Japan plans to reduce logistics costs and improve efficiency through the established 'super major ports' project. According to the 'hub and spokes' system, the number of direct calls toward North-Chinese ports are increasing. This changing environment has negative effects on the amount of transshipment cargos in Korean ports. In order to make a hub port of a domestic port, it is necessary to develop northeast Asian Feeder networks. Therefore, this paper analyzes the structure of northeast Asian feeder networks through the case study of European feeder networks strategy. Finally, we suggests the plans to reinforce feeder networks, which are strategic terminal operation, strategic alliances between shipping companies and port co-operation, for win-win strategy in the competitive northeast Asian market.

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Evaluation of the Priority of Port Development for Eco-port and Compensation Strategy Analysis (친환경 항만을 위한 항만개발 우선순위 평가 및 보상전략 분석)

  • Jang, Woon-Jae;Keum, Jong-Soo
    • Proceedings of KOSOMES biannual meeting
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    • 2007.11a
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    • pp.103-108
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    • 2007
  • This study evaluated the priority of port development in Korea using game theory. First of all, the study selected residents, users and local governments as the subject of port development and measured total evaluation value with the AHP method. In addition, considering complaint level depending on comprehensive evaluation results and selected alternatives in case of affiliation between evaluating subjects, the study proposed a minimizing evaluation method. Also, compensation depending on the selected alternatives was quantified, with compensation strategy being presented. The findings of this study revealed that Busan port should be taken into consideration first for the port development in Korea, as an environmentally friendly port.

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Analysis on Enhancement Plan of Competitiveness of Global Port Container Terminal (글로벌 항만컨테이너터미널 경쟁력 제고 방안)

  • Song, Gyeeui
    • Journal of Korea Port Economic Association
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    • v.30 no.1
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    • pp.1-21
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    • 2014
  • Recently, GTO's rate of return to investment is decreasing. Therefore, the main purpose of this paper is to analyze empirically on enhancement of competitiveness of global port container terminal. This study deals with the terms of three competitiveness enhancement factors which are a GTO's subjective factors, a management environment factors, and a government policy factors. According to analysis results of the three competitiveness enhancement factors, a GTO's subjective factors(4.21 score) are scored at the most ones of competitiveness enhancement factors of GTO, to be compared with a management environment factors(3.94 score). with a government policy factors(3.90 score). Therefore, first of all, it is important to enhance competitiveness of GTO through as follows, a GTO's subjective factors : (1) to procure local and tranship cargo volume, (2) to promote port logistics service, (3) to retain resonable port rate by promoting terminal productivity, (4) to procure container ship firms and alliance. And, the next, we have to enhance GTO's competitiveness through considering a management environment factors, that is, fluctuation of container cargo volume, port awareness, whether function of hub port, etc., and a government policy factors, that is, smart policy of port development, smart policy of port rate, incentive policy for procuring tranship cargo, etc.