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An analysis of effect for grouping methods corresponding to ecological niche overlap of 7th graders' photosynthesis concepts (7학년 광합성 개념의 지위 중복 변화에 따른 소집단 구성의 효과 분석)

  • Jang, Hye-ji;Kim, Youngshin
    • Journal of Science Education
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    • v.41 no.2
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    • pp.195-212
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    • 2017
  • Small group learning is an educational approach to allow students to solve the problems and to achieve a common goal. Especially, small group learning in science education is one of the most important educational approaches and effective to ensure understanding of a topic. Small group learning consisting of three students in science education maximize student understanding and learning efficiency. However, It is reported that the effects of small group learning on achievement show different results, corresponding to different grouping methods(homogeneous/heterogeneous). This study investigated the effects of grouping method on difference of ecological niche of photosynthesis concepts. To achieve this, 1107 7th students were composed of homogeneous and heterogeneous groups classified into top, middle, and bottom levels. The photosynthesis units were divided into four categories: the photosynthesizing place, the substances of photosynthesis, required materials for the photosynthesizing, and environmental factors affecting photosynthesis. A questionnaire was composed by selecting concepts having a frequency of 4% or more based on prior studies on the change of the ecological status of photosynthesis. The questionnaire was scored in terms of relativity and understanding on each of the proposed concepts in the four categories. The result of this study is as set forth below. 1) There was an enhancement of learning the concept of science in small group classes consisting of 3 students. 2) To enhance the average upon composing of a group, it is proposed that the group should be formed homogeneously, and to reduce the deviation between the members, it is proposed that the group should be formed heterogeneously. Through this study, it is expected that specific studies verifying the difference or effect on the duplicity of results are conducted based on the composition of groups.

Brand Marketing through Transmedia Storytelling : Focusing on BTS's Branding Strategy (트랜스미디어 스토리텔링을 활용한 브랜드 마케팅 : 방탄소년단의 브랜딩 전략을 중심으로)

  • Lee, Min-Ha
    • Journal of Korea Entertainment Industry Association
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    • v.13 no.3
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    • pp.351-361
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    • 2019
  • The objective of this article is to identify an alternative strategy for brand marketing through a case study of the Korean boy band BTS, which has recently seen a huge success in the global music scene. BTS has actively used transmedia storytelling as a tool to survive in the competitive music market. Transmedia storytelling refers to stories that are expanded across different media platforms, engaging audiences to explore from one medium to another to undergo multiple experiences. It gives audiences various ways of enjoying cultural content and participating in cultural content production through numerous media outlets. BTS has established and spread its fictional universe through albums, music videos, short films and webtoons, and has launched diverse projects where fans actively share, create, and play with their content. By inviting fans to actively participate in and interact with the BTS universe spreading through multiple media platforms, BTS can keep its fans engaged and energized. These activities have generated an emotional bond between BTS and their fans, which further leads to a worldwide fandom, based not on a producer-customer relationship but on mutual trust. The BTS case demonstrates the potential of transmedia storytelling as a useful benchmark to provide a positive brand experience for customers, which eventually enhances brand attachment and brand loyalty.

A Study on College Students' Perceptions of ChatGPT (ChatGPT에 대한 대학생의 인식에 관한 연구)

  • Rhee, Jung-uk;Kim, Hee Ra;Shin, Hye Won
    • Journal of Korean Home Economics Education Association
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    • v.35 no.4
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    • pp.1-12
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    • 2023
  • At a time when interest in the educational use of ChatGPT is increasing, it is necessary to investigate the perception of ChatGPT among college students. A survey was conducted to compare the current status of internet and interactive artificial intelligence use and perceptions of ChatGPT after using it in the following courses in Spring 2023; 'Family Life and Culture', 'Fashion and Museums', and 'Fashion in Movies' in the first semester of 2023. We also looked at comparative analysis reports and reflection diaries. Information for coursework was mainly obtained through internet searches and articles, but only 9.84% used interactive AI, showing that its application to learning is still insufficient. ChatGPT was first used in the Spring semester of 2023, and ChatGPT was mainly used among conversational AI. ChatGPT is a bit lacking in terms of information accuracy and reliability, but it is convenient because it allows students to find information while interacting easily and quickly, and the satisfaction level was high, so there was a willingness to use ChatGPT more actively in the future. Regarding the impact of ChatGPT on education, students said that it was positive that they were self-directed and that they set up a cooperative class process to verify information through group discussions and problem-solving attitudes through questions. However, problems were recognized that lowered trust, such as plagiarism, copyright, data bias, lack of up-to-date data learning, and generation of inaccurate or incorrect information, which need to be improved.

Comparison of School Readiness between Children in Low-income Families and Children in Non-low-income Families (저소득가정의 아동과 일반가정 아동의 학교준비도 비교)

  • Cho, Kyung Jin;Choi, Jung Su;Park, Su Kyung;Ahn, Sun Hee
    • Korean Journal of Childcare and Education
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    • v.9 no.6
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    • pp.51-72
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    • 2013
  • The purpose of this study was to compare the school readiness between children in low-income families and children in non-low-income families. In particular, it examined the influence of family's income levels child's age and gender upon children's school readiness. The subjects were 184 children that were 4~5 years. The collected data were analysed using t-tests, one-way ANOVA, two-way ANOVA, and Scheffe test. The results showed that the school readiness of children from non-low-income families's was higher than children from low-income families. The school readiness was explained significantly by the interaction effect of children's age and gender. However, there was no difference in children's school readiness according to the participation in Dream Start. The findings suggest that the level of income is the key factor in differences of children's school readiness. Finally, the importance of social support of low-income children and development of effective Dream Start programs was discussed.

The Effects of Perceived Characteristics of Mobile SNS for the Agricultural and Food on Consumer Attitude and Purchase Intention (지각된 농식품 관련 모바일 SNS의 특성이 소비자태도 및 구매의도에 미치는 영향)

  • Ahn, Eun-Ju;Yang, Dong-Woo
    • Korean small business review
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    • v.41 no.1
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    • pp.1-28
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    • 2019
  • The purpose of this study is to contribute to the revitalization of the 6th industry by presenting suggestions on how to utilize agricultural food mobile SNS and how to purchase intention. In this study, the mobile SNS, which is rapidly emerging as a new marketing channel, was applied to the agricultural and food sector to conduct a empirical analysis. First of all, the characteristics of agricultural food-related mobile SNS that affect the purchasing intent of agricultural food were derived, and the indirect effects of consumer attitudes were analyzed in relation to the perceived characteristics of the mobile SNS for the agricultural food and the purchase intention. First, information quality and ease of access have a significant effect on cognitive attitude (+), and playfulness, information quality, ease of access have a significant effect on emotional attitude (+), and playfulness, interactivity have a significant effect on an acting attitude (+). Second, information quality, accessibility, and playfulness have a significant effect on purchase intention (+), and the quality of information has the greatest influence. Third, it was analyzed that information quality, interactivity, ease of accessibility, and playfulness have an indirect effect of consumer attitude in the path of purchase through consumer attitude. From the results of this study, it was confirmed that efforts to improve the quality of information in the case of mobile SNS related to agricultural and food products are needed first, that to improve the purchasing intent, we need to establish a mobile SNS operating strategy and marketing strategy for enhance consumer attitudes in a favorable. On the other hand, related education and system cooperation methods should be prepared to enable agricultural and food companies to use mobile SNS as a marketing tool.

Exploring Science Teacher Agency as Agent of Change: The Case of Distance Learning Practice Due to COVID-19 (변화의 주체로서 과학 교사의 행위주체성 탐색 -COVID-19에 따른 원격 수업 실행 사례를 중심으로-)

  • Lee, Hyekeoung;Kim, Heui-Baik
    • Journal of The Korean Association For Science Education
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    • v.41 no.3
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    • pp.237-250
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    • 2021
  • Teachers play a key role in designing a students' learning experience. Teachers are asked to interpret the context in which they are located and to adjust their practice to fit circumstantial needs based on their teacher agency. In this study, we explore the emergence of teacher agency in distance learning caused by COVID-19 and we analyze factors shaping the teacher agency. For this purpose, we interviewed six secondary science teachers who practiced distance learning in 2020. Semi-constructed interviews and their artifacts were collected and analyzed. This study shows that teacher agency is captured when they respond to circumstantial change and modify their practice to achieve their professional purpose or adjust their practice in space for maneuvering or keep their practice consistent. This study also analyzes the factors that affect the emergence of teacher agency in two dimensions. One is individual and the other is contextual. In the individual dimension, educational values shaped by his/her experiences and short/long-term goals for the future support the emergence of teacher agency. In the contextual dimension, there are collaborative and flexible culture shared by the community, co-operation within the teacher community, and material support. On the other hand, in the individual dimension, the teachers' sense of their role, and no reflection for own practice constrain the emergence of teacher agency, and in the contextual dimension, performativity discourse and strong requirement without guidance constrain the emergence of teacher agency. We suggest an effective lens for establishing a strategy that support teachers' professional practice and the emergence of teacher agency.

Pre-Service Chemistry Teacher's Designing and Implementing Inquiry-Based Science Instruction that Emphasizes Argumentation and Writing: Focus on Ways to Overcome Difficulties (예비 화학 교사의 논의와 글쓰기가 강조된 탐구 중심 과학 수업 계획과 수행: 어려움과 극복과정을 중심으로)

  • Bang, AeRee;Choi, Aeran
    • Journal of the Korean Chemical Society
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    • v.60 no.5
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    • pp.342-352
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    • 2016
  • The purpose of this study was to investigate inquiry-based science instruction developed and implemented by a pre-service chemistry teacher regarding the difficulties that she encountered and the ways how she tried to solve out problems. Main data of this study were pre-service teacher reflections that were written after developing both each lesson plan and the whole 10 lesson plans, and after implementing both each lesson and the whole classes. Supplemental data were lesson plans, class audio recordings, and student written journals. The pre-service teacher learned that she was lack of science content knowledge and understanding of students’ understandings. Also she had difficulties of developing inquiry-based science lesson plans, managing classrooms, and guiding students to engage in science inquiry. In order to overcome the difficulties, she asked for advice to experienced teachers, studied science concepts using textbooks and internet resources, provided detailed and concrete guidance for student argumentation and writing.

Plant Locations and Production Networks of the European Civil Aviation Industry: Focus on the Airbus (유럽 민간 항공산업의 생산입지와 생산네트워크: Airbus를 사례로)

  • Moon, Nam-Cheol
    • Journal of the Economic Geographical Society of Korea
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    • v.18 no.3
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    • pp.267-280
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    • 2015
  • The European civil aviation industry, which had lower technical skills, capital strength and market scale than the U.S., adopted the production system of joint development and division labor between the nations of Europe. Each plant locations strengthened their specialization of the production branch in the past 40 years with a geographical accumulation of the specialized manufacturing facilities, suppliers, universities and laboratories by the logic of geographical proximity and learning effect. The cargo plane transportation system in the production of short- and medium-haul aircraft facilitated the geographical dispersion of manufacturing process and the logistical linkage among the various plant locations. But the production of long-haul large aircraft(A380) chosen the transportation system by the cargo ship because of the size and weight. Considering the transportation system by the cargo ship, the choice of Toulouse as a final assembly plant location was the irrational locational decision from a locational point of view. This locational choice is explained by the merging process of the European civil aviation industry, the logic of learning effect and geographical proximity, and the active attraction support policy.

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Research and Development of Interactive Exhibition Contents for 'Sound Light' Exhibition Space in Science Museum (과학관 '소리 빛' 전시공간, 체험형 인터랙션 전시 콘텐츠 연구 개발)

  • Kim, Tae-Wook;Park, Nam-Ki
    • Journal of the Korea Convergence Society
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    • v.11 no.7
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    • pp.137-144
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    • 2020
  • Based on the basic concepts and roles of the Science Museum, the research and development of the "Sound Light" interaction exhibition contents and experience exhibition space aimed at providing the exhibition, education and experience of scientific principle directly related to daily life will be implemented in the "Sound Light" exhibition space of the Gwangju National Science Museum. The scope of the research is to define the conditions and elements of the museum's hands-on exhibition by examining the case and status of the existing science museum's experience-type content prior research, and research and development of experience-type exhibition scenarios and contents for children based on them. The results of this research and development content are firstly developed with the theme of light and sound as interactive hologram experience content. Second, by multi-faceted media facade through projection mapping by multiple projectors, visual wide and spectacular screen composition and animation are realized. Third, visitors-oriented exhibitions and experiences that can interact with visitors by moving various colors and sounds together. Finally, interactive content is provided through hologram interfaces through hologram screens to encourage active participation of many visitors in viewing rather than simply delivering exhibition information and to promote revisiting the exhibition. Through a series of studies, it was possible to research and develop contents and experience exhibition spaces with theme park characteristics, which are the trend of science museums.

Analysis of Living Lab Cases in R&D Initiatives for Solving Societal Problems and Challenges (사회문제 해결형 기술개발사업에서의 리빙랩 적용 사례 분석)

  • Seong, Ji Eun;Han, Kyu Young;Jeong, Seo Hwa
    • Journal of Science and Technology Studies
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    • v.18 no.1
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    • pp.177-217
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    • 2018
  • This study examines the case of living lab applied in the R&D initiatives for solving societal problems and challenges. It discusses how to use the living lab in national R&D projects. The analyzed cases are 'Develop portable fundus camera for eye disease screening test to resolve health inequalities' and 'Auto-sensing integrated system development in rural pedestrian crosswalk'. As a result of the analysis, both cases were designed as a user participatory R&D structure by utilizing living lab. In other words, living lab has operated as a system that evolves technology-products-services into an infrastructure. It can realize final demand specification, product, service improvement and demonstration through continuous interaction of end users. As a result of the case analysis, the following policy tasks can be derived. First, living lab is a new concept and it is in the early stage of implementation in Korea. Therefore, it is necessary to monitor and evaluate living lab experiments and build suitable models for Korean society by sharing cases and achievements. Second, the strategic niche management are necessary for the introduction of living lab. Third, living lab can be used as a tool to transform the existing technology acquisition centered innovation policy to the policy for customer needs and problem solving. Fourth, there is a need for flexibility and adaptability in strategy and system to correct errors that appear in the living lab processes.