• Asia Marketing Journal
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• v.11 no.4
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• pp.69-93
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• 2010

In this research, through experiments, we show that incongruity of color between mediums has positive influence on brand attitude in terms of integrated management of brand. We also present that self-image congruence of 'brand-consumer' has moderating effect on such influence of color incongruity. Mediums were limited to the ones that magnifying visual influence in order only to observe influence of color. With the same reason, visual factors other than color were coherently set or held constant and we chose brands with either low familarity or no previous knowledge. As a result, we find that brand attitude by the incongruity of color between mediums was higher compared to brand attitude by the congruence of color. In case with lower self-image congruence of brand-consumer we show higher change in attitude compared to the one with higher self-image congruence of brand-consumer. We believe our findings are interesting to note that brand may be enhanced by forming positive brand attitude through brand expression i.e., color of visual factors. In addition, we suggest that level of congruence and diversity of brand expression is in fact deeper or wider than that of brand manager's intuition. We see that it is possible for studying brands the incongruity which has been studied as a strategy to reposition mature brands can be a way of improving the recognition on new brands.

• The Journal of the Korea Contents Association
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• v.16 no.4
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• pp.544-554
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• 2016

The purpose of this research is to compare and contrast the structural types and the patterned characteristics on the weight management of female college students by making subjective and interpretative approaches based on Q methodology, which identifies the subjectivity regarding the weight management of female college students. Subjects are categorized into three different types after the forceful classification of the forty-one Q samples selected as P samples from the thirty-nine female college students. They are as follows: the first is 'the negative body image type that attempts compusive weight control, the second is 'the health-care-seeking type that maintains consistent weight management', and the third is 'the ego-certain type that can self-control weigh management'. As a result of this research, structural differences were found among the three different types, which can be utilized as basic resources for the behavior of desirable and righteous weight management.

• Proceedings of the Korean Society of Community Living Science Conference
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• 2004.05a
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• pp.164-164
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• 2004

농촌의 녹지공간은 일상생활에서 많은 사람들이 쉽게 접근하여 휴식과 휴양을 즐기거나, 개개인이 자아를 발견하고 재창조하는 장소로 농촌이 있음으로 발생되는 논, 밭, 목야, 과수원, 산림, 마을숲, 하천, 호수 등을 말한다. 이러한 농촌의 녹지공간은 심리적으로 인간이 아름다운 경관을 보고 즐길 수 있는 마음을 가지게 하며, 환경 보전적으로 지역의 생태계를 보전하고 미기후를 조절하기도 한다. (중략)

• Korean Journal of Environment and Ecology
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• v.31 no.6
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• pp.595-605
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• 2017

This study was intended to investigate the effects of after-school forest healing programs on the pro-social behavior and self-efficacy of young children using the attributes of forest and the forest healing factors. The children attending a kindergarten located in ${\bigcirc}{\bigcirc}$ - dong, Cheongju city were divided into a test group which participated in the forest healing program activities and a control group which participated in the regular programs of the kindergarten but not in the forest healing program. Each group consisted of 20 boys and girls aged 3 to 5 years. The forest healing program was conducted once a week from 10 April to 10 July in 2017 for a total of 12 sessions, and each session lasted one hour (60 minutes). The pro-sociality behavior and self-efficacy test of the children was conducted before and after the forest healing program, and the data were analyzed using SPSS 18.0 program. The result showed that the pro-social behaviors that indicated the ability to execute the positive action and the self-efficacy that indicated the self-confidence were statistically significant (p<0.05). The young children who participated in the forest healing program improved their self-esteem through positive thoughts from being with their peer in nature. Moreover, they increased not only ecological knowledge but also consideration for others and cooperative spirit. They also greatly improved the ability to control personal emotion and the ability to form the personal relationship which are the sub-factors of pro-sociality, the ability to adapt to the early childhood education institution, and the physical efficacy which is the sub-factor of self-efficacy. It was concluded that the after-school forest healing program had a positive impact on pro-social behavior and self-efficacy.

• Korean Journal of Social Welfare
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• v.59 no.2
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• pp.355-379
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• 2007

This study examined the role of social support and mastery in the effects of hopelessness and depression on suicidal ideation in order to identify elders' suicide and it's related factors. Especially, it focused to find out whether the hopelessness excluding depression has an independent effect on elders' suicidal ideation, and psychosocial factors such as social support and mastery has an interaction effects with elders' hopelessness variables and depression on suicidal ideation. This study recruited 297 elders over 65(older persons in the elder education programs of senior welfare center in Masan, Changwon and Jinhae) and employed a self-administered survey method during January, 2007. The following are the major results of the study. First, the level of hopelessness, depression and suicidal ideation related elders' suicide indicated differences according to their educational level, marital state, income, and their chronical disease numbers. Especially, the lower income and higher chronical disease numbers showed higher level of hopelessness, depression and suicidal ideation among the elder subjects. Second, interaction effects of social support and depression were significant in suicidal ideation, the more level of social support in elder' subjects, the lower the suicidal ideation. While, interaction effects of social support and hopelessness, and mastery and depression/hopelessness in suicidal ideation were not statistically significant. Third, psychosocial factors such as social support and mastery on elders' suicidal ideation have a significant effect when other relevant variables are controlled. From these results, hopelessness is other significant factor predicting suicidal ideation(suicide) among elders. Also, social support and mastery is very significant factor influencing to prevent or decrease suicidal ideation among elders.

• Fire Science and Engineering
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• v.31 no.2
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• pp.106-112
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• 2017

This study examined the burnout intermediates between Fire officials' job stress and Ego-resilience. The objective of this study is to suggest a policy that improves Fire officials' Ego-resilience. This survey was given to 365 fire officials in northern Gyeonggi-do region and the data was analyzed by correlation analysis and regression analysis using SPPS 22.0. The hypothesis is the Fire officials' burnout would be related to Ego-resilience and the effect on Fire officials' job stress regarding Ego-resilience is associated with burnout. The results of the study are that unstable work and inadequate reward affect the measure of burnout, which manifests as sarcasm and job efficacy and reduces the Fire officials' Ego-resilience that results in a positive pointing of the future, emotion control and interest. The meaning of policy is as follows: First, Fire officials need to be given confidence in their work stability. Second, they have to receive social or financial rewards. Third, they require a continuous supporting policy that solves their tension, physical and mental fatigue. Finally, developing diverse educational programs will be needed to promote their Ego-resilience.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.18 no.8
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• pp.231-239
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• 2017

This study was conducted to provide basic data about the depression of parents with school-aged children by identifying the actor and partner effects of family interaction and self-esteem on depression among parents with school-aged children. Data on 1,475 pairs from the Wave 7 Panel Study on Korean Children were analyzed by using the SPSS 18.0 program and the AMOS 18.0 program. From the analysis of a hypothetical model, parents' family interaction exerted an actor effect on self-esteem. Mother's family interaction and self-esteem exerted an actor effect on depression; however, the partner effect on father's depression was not statistically significant. Father's family interaction and self-esteem exerted an actor effect on depression; however, the partner effect of father's family interaction on mother's depression was not statistically significant, and only father's self-esteem exerted a partner effect on mother's depression. The study results are as follows. First, the affecting factors of depression in school-aged parents, which are directly related to the depression of the child, were identified and the basic data of nursing intervention for the parents'. It is expected that clinical nurses will be used as data to convey professional knowledge to control parents' depression.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.22 no.1
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• pp.149-158
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• 2021

The aim of this study is to examine the relationships between high school student's self-efficacy and conversations with parents on career maturity. We consider how to instruct students in school life, efforts to increase students' career maturity and implications for career education in schools to evaluate students' school life. For the empirical analysis, the Korea Education and Employment Panel (KEEP II) survey data conducted in early 2018 was used. Study results found self-efficacy has a significant positive (+) effect on career maturity and a significant positive effect on conversations with parents. The frequency and content of conversation with parents have a significant positive (+) effect on career maturity. The effect of self-efficacy and conversations with parents variables on career maturity has a significant regulatory effect between the two groups who were satisfied with school life and those who were not.

• Journal of Korean Home Economics Education Association
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• v.29 no.3
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• pp.125-140
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• 2017

The purpose of this study was to investigate the relationship of covert narcissism and the sense of alienation with SNS addiction proneness and the influence of them on SNS addiction proneness in order to find a way to conduct an intervention for the SNS addiction proneness of middle school students, and verify the mediating effect of self-esteem on the relationship between covert narcissism, the sense of alienation, and SNS addiction proneness. For this purpose, data were collected online from the first to third grade middle school students who had the experience of using SNS within the past one week, and finally, the data of a total of 341 participants were used for analysis. First, as a result of the analysis of the correlation between covert narcissism, the sense of alienation, self-esteem and SNS addiction proneness, covert narcissism and the sense of alienation showed a significant positive correlation with SNS addiction proneness. On the other hand, there was a significant negative correlation between self-esteem and SNS addiction proneness. Second, the investigation of the effects of covert narcissism, alienation, and self-esteem on SNS addiction proneness showed that covert narcissism, the sense of alienation, and self-esteem had a significant effect on the SNS addiction proneness. The higher the levels of covert narcissism and the sense of alienation, the higher the level of SNS addiction proneness. On the other hand, the higher the level of self-esteem, the lower the level of SNS addiction proneness. Third, the mediating effect of self-esteem was verified for the relationship of covert narcissism and the sense of alienation with SNS addiction proneness. Although covert narcissism and the sense of alienation may directly affect SNS addiction proneness, it was found that they had a significant effect on the SNS addiction proneness through self-esteem as a mediating variable. In other words, it was found that as the levels of the covert narcissism and the sense of alienation were increased, the level of the self-esteem was lowered, which led to a higher level of SNS addiction proneness. In order to form a proper network culture for adolescents, education on appropriate use of SNS that can be put into practice in everyday life should be conducted, and healthy and desirable SNS culture should be created. In addition, systematic education and management should be provided so that students can develop the ability to control and regulate themselves.

• The Journal of Korean Academic Society of Nursing Education
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• v.19 no.3
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• pp.405-412
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• 2013

Purpose: The purpose of this study was to examine how the self-image of nursing students can affect the perception of the nurse and to verify the moderating effect of self-regulatory efficacy on perception of the nurse and self image of nursing students. Methods: This study was carried out by 768 nursing students of 10 Universities from all parts of the country from June 18, 2012 to July 13, 2012. Data was analyzed by the SPSS (frequency, ANOVA, and hierarchial multiple regression analysis) program. The moderating effect of self-regulatory efficacy in the relationship between self-image and the nurse's perception of nursing students was measured. Results: The result of male students shows that self-regulatory efficacy affects the perception of the nurse. In the case of female students, their self-image and self-regulatory efficacy were statistically significant. In addition, the moderating effect of self-regulatory efficacy was statistically significant. Conclusions: Colleges of nursing are in need of providing chances to students to attend a class related to understanding how to encourage a positive self image. In addition, a positive self image can effect a nurse's identity. As the moderating effect of self-regulatory efficacy is proved to be effective, nursing students should request a way to achieve recognition with professionalism during nurse's training.