• Title/Summary/Keyword: 인지적 수준

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Comparison Shopping Effectiveness Model and its Strategic Usage in e-Commerce (전자상거래 비교구매 효과성 모형과 활용 전략)

  • Lee, Jae-Won
    • The Journal of the Korea Contents Association
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    • v.11 no.5
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    • pp.291-301
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    • 2011
  • This research describes the comparison broker's role and its effectiveness measurement framework of comparison shopping. We verified seller-led comparison challenge method provide comparison information of products to buyers more efficiently. Buyer's satisfaction of purchase (S) can be defined as an interactive function between seller's competitiveness vector (P) of products that supplied to the market, and buyer's informed level vector (B) of products that is known from a lot of sources. Then the buyer's informed level can be changed through the information analysis among products by transformation process using comparison matrix (C). So the role of comparison shopping is to construct a comparison matrix and to serve it to the buyers, and to change the buyer's informed level. The changed informed level influences a buyer's satisfaction, that improved satisfaction of purchase is defined as the effectiveness of comparison shopping. As a perfect construction and usage of comparison matrix is impossible, a more efficient method for improving the comparison effectiveness is the comparison challenge. This research shows that comparison shopping makes 9.32% and comparison challenge makes 19.11% enhancement of comparison effectiveness through television market data experiments.

Influence of spousal bereavement on frailty of the older adults in Korea (한국 노인의 배우자 사별이 노쇠에 미치는 영향)

  • Gu, Hye-Ja
    • Journal of Digital Convergence
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    • v.20 no.5
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    • pp.777-788
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    • 2022
  • This study was attempted to investigate relationship between spousal bereavement and frailty in the Korean older adults using data from the 7th Korea National Health and Nutrition Examination Survey(KNHANES VII-3, 2018). The subjects were 1,609, complex sample frequency, descriptive statistics, cross and logistic regression analysis were performed using SPSS program. As a main result, frailty simultaneously adjusted for general, health behavior and disease characteristics did not show significant relationship between spousal bereavement, but frailty is significantly decreased 65~69, 70~74 years old, better of subjective health perception, no arthritis, significantly increased lower level of income. Finally personal, familiar and social efforts are required to manage the elderly who have lost their spouse.

The Usability Evaluation of Menu Interfaces using ACT-R : Focusing on Performance Prediction (ACT-R 모델을 이용한 메뉴 인터페이스의 사용성 평가 : 수행도 예측을 중심으로)

  • Jo, Seong-Sik;Cha, Yeon-Joo;Myung, Ro-Hae
    • 한국HCI학회:학술대회논문집
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    • 2009.02a
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    • pp.1064-1068
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    • 2009
  • 인지모델(Cognitive Model)에 의한 사용성 평가는 실제 실험에 의한 방법에 비해 시간, 노력, 비용을 절감할 수 있다. 여러 인지모델 중 ACT-R(Adaptive Control of Thought Rational)은 인간의 모든 인지과정을 상세하게 묘사할 수 있어 다른 모델보다 정확히 인간의 과제 수행을 정량적으로 예측할 수 있다. 그러나 ACT-R 모델을 수립하기 위해서는 인간의 지각, 주의, 기억 인출 등의 처리 과정과 행동 선택 및 수행에 필요한 과제 수행 규칙을 매우 상세하게 분석 및 기술해야 하기 때문에, GUI(Graphic User Interface) 환경에서 운용되는 메뉴 인터페이스와 같이 다양한 시각적 정보의 처리가 요구되는 과제에 대한 모델을 수립하는데는 많은 시간과 노력이 요구된다. 이에 본 연구에서는 GUI 환경에서 전문가 수준의 과제 수행을 예측할 수 있는 간략화한 ACT-R 모델 수립 방안을 제안하고, 이를 이용하여 상용 통계 분석 소프트웨어의 과제 수행도를 예측하였다. 그 결과 실제 실험을 통한 측정 결과와 간략화한 ACT-R 모델의 예측 결과가 잘 일치하였으며 본 연구에서 제시한 간략화한 ACTR 모델이 메뉴 인터페이스의 사용성 평가에 효율적으로 적용될 수 있음을 확인하였다.

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Smell Perception Process and Olfactory Sensor (냄새의 인지과정과 후각 센서)

  • 박태현;윤응식
    • KSBB Journal
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    • v.13 no.6
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    • pp.631-637
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    • 1998
  • The theoretical research of olfaction began about a hundred years ago and the electrophysiological expermental techniques have been used for the olfaction research from 1950's. However, olfaction has not been studied so much as other senses. Recently interest in the offaction mereases for its industrial applications. We descenbe the companson of vertibrate and insect olfactory organs, smell perception mechanism, olfactory signaing transduction, and industnal applications f olfactory system, it is expected that the vanous ongeing researches on the olfactory system will contribute to sensor and scent industnes.

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수학적 모델링을 통한 학습지도

  • Lee, Gi-Yeol;Lee, Byeong-Su
    • Communications of Mathematical Education
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    • v.9
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    • pp.187-201
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    • 1999
  • 본 논문에서는 사회적 구성주의(social constructivism) 관점에서 고등학교 수준에서의 수학적 모델링 (mathematical modelling) 자료를 개발, 적용, 활용함으로써 학교수학과 실생활 문제를 관련시켜 학생 스스로 관찰 ${\cdot}$ 해석 ${\cdot}$ 사고 ${\cdot}$ 분석하여 구조화하는 고차원적인 인지능력의 형성과 문제 해결력을 배양할 수 있는 학습방법을 고찰한다.

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Narrative discourse in patients with fluency aphasia (유창성 실어증자의 이야기 이해와 산출능력)

  • Yang, Yong-Seon;Kim, Soo-Jin
    • Proceedings of the Korean Society for Cognitive Science Conference
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    • 2006.06a
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    • pp.125-130
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    • 2006
  • 원활한 의사소통을 위해서는 문장들을 연결하여 흐름을 조직하고 말로 산출하고 전체적인 의미를 파악할 수 있어야 한다. 이야기는 이러한 문장들이 연결되어있는 것으로, 종속적이거나 나열적인 이야기 특성은 의사소통장애인의 이야기 이해와 산출의 수행에 영향을 미칠 수 있다. 본 연구에서는 이야기 특성에 따른 유창성 실어증환자의 이야기 이해 및 산출의 능력을 알아보고, 이해과제 수행이 산출과제에 미치는 영향을 분석해보았다. 이야기 종류로는 시간적 나열 이야기와 인과적 관계 이야기, 유머가 있는 이야기를 사용하였으며, 사실적 정보, 텍스트 추론, 빠진 정보추론 등 세 가지의 이해과제를 통하여 이해 능력을 측정하였다. 산출능력은 이해과제 전과 후에 CIU 비율로 질적인 측면을 측정하고, 분당어절 수를 이용하여 양적인 측면을 분석하였다. 그 결과 이해측면은 세 가지 이야기 모두 사실적 정보에 대한 이해 능력이 상대적으로 좋았으며, 오류의 형태는 추론오류가 가장 많이 나타났다. 산출에서는 인과적 관계이야기에서의 CIU 비율이 가장 높았고, 이해과제 전, 후의 차이를 비교한 결과, CIU 비율은 변화하지 않았으나, 분당 어절수에서는 증가하고 있음을 보여주었다. 이야기의 종류에 따라서 유창성 실어증화자의 산출과제의 수행수준은 다르게 나타났다. 그리고 이해과제의 수행이 산출과제에서 양적인 증가는 가져왔으나 질적인 수준에는 아무런 영향을 미치지 않았다.

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Effects of a Computer-based Cognitive Rehabilitation Therapy on Mild Dementia Patients in a Community (지역사회 경증치매환자를 대상으로 한 전산화 인지재활 치료(COMCOG) 효과)

  • Jeong, Won-Mee;Hwang, Yun-Jung;Youn, Jong Chul
    • 한국노년학
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    • v.30 no.1
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    • pp.127-140
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    • 2010
  • This study aims to understand the effects of a Computer - based Cognitive Rehabilitation Therapy(CBCRT) evidence based on mild dementia patients' ability to activities daily living(ADL), cognitive function and measure of occupational performance and to suggest basic data for a cognitive rehabilitation therapy for dementia patients. Method : A CBCRT was applied two times a week for 5 weeks to 14 mild dementia patients who visited Yongin Center for Managing Dementia in Gyeongi-do between February and August 2009. Based on frame of reference for Visual-Perception a CBCRT was applied at home. Moreover, a one group pretest-post test design was, which is a quasi-experiment and research, also applied in order to verify the effects of the rehabilitation therapy on the subjects' ability to ADL, cognitive function and occupational performance skills. Results: A significant effect was confirmed (p<.05) from the CBCRT which Assessment of Motor and Process Skills(AMPS) processing skills and cognitive function and occupational performance skills. Neither was found any significant effect in improving motor skills from AMPS. Conclusion: It seems that a CBCRT based on evidence and has an effect on the improvement of the ability to ADL and cognitive function of mild dementia patients living in a community. The present author hopes that, in the future, more cognitive rehabilitation programs will be developed to improve the functions of mild dementia patients living in a community.

Dual Path Impacts of the Consumer Innovativeness in the New Products Adoption Situation (소비자의 감각적 혁신성향과 인지적 혁신성향이 신제품 구매의도에 미치는 이중 경로)

  • Kim, Hyung-Jun
    • The Journal of the Korea Contents Association
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    • v.11 no.8
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    • pp.187-197
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    • 2011
  • There are many researches about effects of consumer innovativeness on the new product adoption behavior. However most of these studies regard this construct as one dimensional concept so that the extant studies suggest very ambiguous results about the relationship between consumer innovativeness and adoption behavior. This study subdivides the construct as cognitive innovativeness and sensory one and suggest these two types of consumer innovativeness affect on the risk perception of the potential adopter differently when the consumer adopt new product. In the empirical research through regression analysis and structure equation model with 217 samples, the study shows the consumer who have high level of cognitive innovativeness are more sensitive to functional risk of new products compared to one who have high level of sensory innovativeness. On the other side, sensory innovative consumer perceive social risk more when they adopt new products than cognitive innovator who have higher level of cognitive innovativeness. The result means there are dual paths on the relationship between consumer innovativeness and new products adoption behavior. Unlike the early studies, this study shows that there's dual path in relationship between the consumer's innovativeness and new product adoption. That is the consumer who have higher sensory innovativeness perceive the social risk of new products more sensitively than functional risk but the consumer who have cognitive innovativeness perceive functional risk more. So, new product adoption behavior would be different depending on the sensory or cognitive innovativeness.

Web-based individual adaptive testing system considering partial score (부분점수를 고려한 웹 기반 학습자 개별적응 평가시스템)

  • Kim, So-Youn;Hong, Euy-Seok
    • The Journal of Korean Association of Computer Education
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    • v.9 no.2
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    • pp.69-78
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    • 2006
  • Educational evaluation is not the work to rank learners hierarchically, but the thing to increase the educational effectiveness by solving a learner's problem and improving the education process from the proper evaluation. The conventional evaluation systems have measured a learner's recognition level by dichotomy. Although they support the evaluation depending on a learner's academic ability and supply the feedback for wrong selection, it is insufficient to take out study-motive and give the establishment for a guidance point of learning. In this paper, we propose the web-based individual adaptive testing system in considering partial score for a learner. Our system are effective to estimate the ability of learner by considering partial score in detail and offer an feedback study from the self-diagnosis function for a learning results.

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Model Based Approach to Estimating Privacy Concerns for Context-Aware Services (상황인식서비스를 위한 모델 기반의 프라이버시 염려 예측)

  • Lee, Yon-Nim;Kwon, Oh-Byung
    • Journal of Intelligence and Information Systems
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    • v.15 no.2
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    • pp.97-111
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    • 2009
  • Context-aware computing, as a core of smart space development, has been widely regarded as useful in realizing individual service provision. However, most of context-aware services so fat are in its early stage to be dispatched for actual usage in the real world, caused mainly by user's privacy concerns. Moreover, since legacy context-aware services have focused on acquiring in an automatic manner the extra-personal context such as location, weather and objects near by, the services are very limited in terms of quality and variety if the service should identify intra-personal context such as attitudes and privacy concern, which are in fact very useful to select the relevant and timely services to a user. Hence, the purpose of this paper is to propose a novel methodology to infer the user's privacy concern as intra-personal context in an intelligent manner. The proposed methodology includes a variety of stimuli from outside the person and then performs model-based reasoning with social theory models from model base to predict the user's level of privacy concern semi-automatically. To show the feasibility of the proposed methodology, a survey has been performed to examine the performance of the proposed methodology.

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