• Korea journal of population studies
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• v.32 no.3
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• pp.1-20
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• 2009

본 연구는 지리정보시스템(GIS)과 지리적 가중 회귀(GWR)를 이용하여 건강 관련 삶의 질(HRQoL)의 사회인구학적 상관요인에 대한 공간분석을 시도한다. 관찰의 독립성과 오차의 동분산성을 가정하는 전통적 회귀분석과 달리, 지리적 가중 회귀분석은 속성정보뿐만 아니라 공간정보를 활용하는 공간분석 기법이다. 분석모형은 건강 관련 삶의 질을 종합적으로 측정하는 EQ-5D를 종속변수로 하고 지역의 사회인구학적 특성인 노령인구비율, 조이혼율, 병상수, 재정자주도를 독립변수로 하여 구성하였다. 종속변수는 질병관리본부에서 실시한 <지역사회건강조사>의 자료를 이용하였고, 독립변수는 통계청 온라인 DB에 수록된 지역별 자료를 이용하였다. 모형을 추정해 본 결과 전반적으로 사회적 특성보다는 노령인구비율이나 조이혼율과 같은 인구학적 특성이 건강 관련 삶의 질에 더 많은 영향을 미치는 것으로 나타났다. 공간적 변이를 고려하는 지역모형은 전역모형에서 드러나지 않았던 중요한 유형을 보여주는데, 노령인구비율 변수와 조이혼율 변수의 지역별 추정치를 지도상으로 살펴본 결과 변수들의 효과가 공간적 위치에 따라 차이를 보인다는 점이 확인되었다. 분석 결과는 또한 지리적 가중 회귀분석이 전통적 회귀분석에 비해 공간적 자기상관의 문제를 극복하고 모형의 부합도를 증가시킨다는 것을 보여준다.

• The Journal of the Convergence on Culture Technology
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• v.9 no.6
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• pp.217-227
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• 2023

With the advent of the metaverse era, understanding individuals who engage in metaverse activities has become an important task for businesses and marketing practitioners. This study aimed to compare the socio-demographic and personality factors of metaverse non-users and users, and to ascertain the impact of these individual characteristics on use of metaverse. Cross-sectional data from 9,686 respondents aged 13 and above that extracted from the 2022 Korean Media Panel Survey were analyzed, revealing significant differences between metaverse non-users and users in terms of gender, age, education level, income level, marital status, employment status, openness to experience, extraversion, and conscientiousness. Gender, age, openness to experience, and neuroticism influenced the possibility of metaverse use. Age, education level, and openness to experience were found to impact the extent of metaverse use. These findings are expected to serve as foundational insights for businesses and marketing practitioners aiming to formulate strategies in utilizing the metaverse.

• Korean journal of communication and information
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• v.17
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• pp.37-60
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• 2001

This study attempted to demonstrate the interaction effects between attitudinal frames of nine daily newspapers and community structure in the 1994s Michigan gubernatorial election. It was theoretically guided by framing research and the self-presentation theory of social-cognition perspective and empirically tested with archival data. For the purpose of this study, content analysis of nine statewide daily newspapers was employed in order to provide data on news framing. Data on voting rates for John Engler, winner of the 1994 Michigan Gubernatorial election, in each county of Michigan were used for vote choice while Michigan census data were used for constructing an Index of community structural differentiation. The results indicated that majority compliance frames were slightly more related with vote choice in homogeneous com-unities rather than were majority compliance frames in heterogeneous communities while social identification frames tended to have an influence on vote choice in heterogeneous communities more than did social identification frames in homogeneous communities.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.22 no.5
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• pp.411-422
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• 2021

The purpose of this study is to examine the relationships between quality of life and demographic characteristics and health-related behavioral characteristics, and their relevance to variables that represent health conditions among metropolitan-dwelling older adults. The study subjects were 380 senior citizens aged 65 or older living in the D metropolitan area, and data collection was conducted by visiting them for interviews in June 2019. A binomial logistic regression analysis was performed to examine the relationship between independent variables (demographic characteristics, health-related behavioral characteristics, health condition variables) and the dependent variable (quality of life) while controlling for gender and age. As a result, the factors related to quality of life for those surveyed were education level, spousal status, living status, bear for living expenses, average monthly allowance, satisfaction with daily life, evaluation of sleep quality, smoking and eating habits, amount of regular exercise, hobbies, subjective health status, physical disability (if any), hearing ability, visual acuity, mastication ability, urinary incontinence (present or not), and amnesia. The above results suggest that quality of life for the elderly living in urban areas is significantly related to variables that indicate demographic characteristics, health-related behavioral characteristics, and health condition.

• Korean Journal of Environment and Ecology
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• v.20 no.2
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• pp.159-169
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• 2006

Interpretive sign is a communication medium that is often used in self-guided interpretation. Understanding interpretive signs and their users is important to maximize the effectiveness of interpretation. This study evaluated design attributes of interpretive signs by visitor's personal characteristics and visiting patterns using Importance-Performance Analysis(IPA). Data were collected from August to September of 2003 at the self-guided trail in Naejangsan National Park, Korea. Visitors using the trail participated in a questionnaire survey, and a total of 276 subiects was used for data analysis. The IPA results showed that female(23.3%) than male(13.3%), low age group(43.3%) than middle(0.0%) and high age group(0.0%), higher education group(36.7%) than lower education group(0.0%), medium size group(33.3%) than large(10.0%) or small group(16.7%), 'with child' group(66.7%) than 'without child' group(20.0%) rated higher importance and lower performance on more design attributes of the interpretive signs. These groups also showed higher rate of 'Concentrate Here(CH)' attributes that require urgent improvement. The 'with child' group showed the especially high rate of 'CH' attributes. The results suggest that interpretive signs need to be designed considering diverse user groups. It is also necessary to develop some standardized items of the sign design attributes for more efficient and reliable implementation of IPA and other evaluative works.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.12 no.10
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• pp.4328-4336
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• 2011

The aim of this study is to find changes of the attributes that influence the purchase of cut roses during recent five years(2007~2011) and suggest some implications on ways to promote cut roses marketing. For this purpose, a survey was conducted through the Internet among 1,100 randomly chosen people living in Seoul, Inchon and Gyeonggi Province in 2011. A total of 1,023 valid replies were received for the analysis of the survey which was carried out by the subsidiary consulting firm. The survey panels and estimation models to analyze changes of consumers' preference attributes during recent five years are same to them of Kim, et al.(2007). That is, empirical analysis tools such as ordered probit model, multinomial logit model, and conjoint analysis were used according to Kim, et al.(2007). This paper suggests several policy implications to set up the target market of cut roses and marketing mix strategy to specify the best 4P(product, price, place and promotion).

• Survey Research
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• v.12 no.2
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• pp.145-157
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• 2011

There are limitations as to how internet surveys can be used. Applying various weighting procedures has not always resulted in error reduction. A good reference survey would increase the effects of the weighting method, but it is very difficult to get a reference survey for non-demographic weighting variables, which restricts the use of internet surveys. We hypothesized that time use variables could be employed as weighting variables. The time use survey is conducted regularly by KOSTAT and includes various time-related variables. We tested our hypothesis using the 2009 survey results, which had been gathered by KOSTAT in 2009. When we applied weighting variables which were based on the 2004 time use survey results to the online version of the 2009 KOSTAT social survey, the gap between the online and off-line versions was slightly reduced. This result shows that we could use time use survey results to develop a better weighting scheme.

• Journal of the Korean Geographical Society
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• v.47 no.2
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• pp.268-281
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• 2012

In spite of the usefulness of migration statistics in spatially understanding social processes and identifying social effects of spatial processes, services and analyses of the statistics have been restricted due to the complexity of their data structure. In addition, flow mapping functionality which is a useful method to explore and visualize the migration statistics has yet to be fully represented in modern GIS applications. Given this, the purpose of this research is to demonstrate the possibility of flow mapping and the exploratory spatial analysis of the migration statistics in a Web GIS environment. For this, the characteristics of the statistics were examined from database, GIS, and cartographic perspectives. Then, O-D structure of the migration statistics was converted to spatial data appropriate to f low mapping based on the characteristics. The interface of Web GIS is specialized the migration statistics and provides exploratory visualization by allowing dynamic interactions such as spatial focusing and attribute filtering.

• Korean Journal of Social Welfare
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• v.68 no.2
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• pp.5-25
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• 2016

Despite previous literatures suggesting the co-occurrence of substance abuse and behavioral addiction, their relationship has not been systematically explored. Especially, college students are a high risk group for alcohol use and gambling activities and they have various psychosocial problems due to addictive behaviors. This study aimed to empirically examine that drinking problems predict gambling problems among college students. A total of 455 college students who experienced drinking and gambling completed a survey. Logistic regression analysis were performed. After adjusting for demographics and family related variables, drinking problems predicted the occurrence of problem gambling. Implications for social work practice, policy planning and research area on addiction are discussed.

• Korean journal of communication and information
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• v.31
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• pp.51-84
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• 2005

The purpose of this paper is to investigate characteristics of active information and opinion giver in the interactive-public communication space of internet. More specifically, this study explores that the active information and opinion giver have the same traits with opinion leader, which are personal attributes (topic involvement and individuation), social activity, source of information and influentials, and socio-demographic attributes. The research consisted of a questionnaire, which was administered using e-mail, and 175 replies were returned. The results show that higher activity of sending information and opinion is associated with characteristics of opinion leader. First, It was found that higher activity group in sending information and opinion have higher degree of topic involvement and individuation than lower group. Second, the former is more active behavior than the latter in social activity. Third, it was examined that behaviors of sending and giving information and opinion with interpersonal communication channel was connected with those of the interactive-public communication space in internet. Also, the result of analysis with mass communication channel was found the distinction in three different kinds of magazines which is related with specific media. Finally, characteristics of socio-demography were not different between two group, with the exception of gender.