• The Journal of the Korea Contents Association
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• v.11 no.11
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• pp.401-412
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• 2011

The premium outlets have come into the spotlight as the new type of shopping facility different from the typical ones. Along with both the economical consumption trend and high-end brand preference of consumers, the development of outlet shopping center has become an important issue for many retail facility development companies in Korea, This study examines the shopping behavior of potential customers to build up the basic information (preliminary data) for successful development of premium outlet. To achieve this research purpose, this study surveys 1,300 consumers of Seoul and metropolitan area residents, and analyzes survey data by using PASW 18.0. This study shows various shopping behavior of outlet shoppers such as visiting frequency, reason for visiting, shopper group size, time spent in outlet, past shopping experience, luxury-brand shopping experience and so on. This study classifies outlet shoppers into premium outlet shoppers and general outlet shoppers and examines their shopping behavior. This study suggests meaningful insights for outlet shopping center developer.

• Proceedings of the KSR Conference
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• 2011.10a
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• pp.1730-1738
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• 2011

Personal Rapid Transit (PRT) has emerged as a promising alternative transportation mode for transit-oriented sustainable communities by creating compact and walkable environments with competitive construction and operational costs. This study seeks to capture the changes in travel mode choice behavior in response to the introduction of PRT to travelers who have no previous experience of using it. A critical issue in modeling the PRT mode choice is how to capture travelers' perception and evaluation of the unexperienced travel mode. The data used come from questionnaire surveys, in which RP (Revealed Preference) and SP (Stated Preference) data were collected in relation to travel mode choices with and without PRT systems. The questionnaire was designed especially for mitigating the potential bias in favor of or against choosing PRT. In addition, an efficient approach was proposed to reduce the number of SP questions by avoiding the complex fractional factorial design which tends to make it difficult for respondents to keep their attention throughout the survey. The analysis results show that the proposed approach is able to realistically capture the effects of explanatory variables on the travel mode choice. Discrete choice models are developed to predict travelers' mode choices under different choice scenarios by varying PRT system specifications and operational characteristics. PRT patronages are projected for two different test sites using the developed PRT mode choice models.

• Journal of the Korean Society for information Management
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• v.36 no.4
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• pp.161-181
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• 2019

People begin to recognize sexual orientation or gender identity in adolescence, and adolescents frequently use an accessible and anonymous anonymity knowledge retrieval community to explore sensitive health information about gender. This study attempted to observe their information search behavior based on questions and answers about adolescents' gender identity in the knowledge retrieval community. First, we wanted to examine their information needs and to investigate what factors they preferred to answer by comparing the characteristics of the answers adopted with the non-adopted answers among the answers provided in the questions they shared. To this end, Naver, Korea's representative knowledge search community. In Knowledge-iN, a total of 358 sets of data were analyzed, consisting of responses adopted over three years from January 2016 to December 2018. As a result, adolescents with concerns about gender identity demanded information about definition or confusion about gender identity. In the responses adopted by the users, the factors that gave empathy and positive feelings were higher than those that were not adopted, whereas the negative responses were higher in the unaccepted answers. This study is meaningful in that it analyzes the information needs and information search behaviors of adolescents with no established gender identity, expands the discussion in the information search field, and confirms cognitive and emotional models for information evaluation of health information users. Also, based on the research results, we propose practical implications for effective information services on gender identity that social media should provide to young people.

• The Journal of The Korea Institute of Intelligent Transport Systems
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• v.12 no.3
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• pp.42-52
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• 2013

In this study, value of VMS (Variable Message Sign) traffic information is estimated by using CVM (Contingent Valuation Method), which is developed to quantify the value of non-marketable goods in environmental economics. CVM is used to estimate the value of goods provided by a project under consideration and then the project feasibility can be indirectly examined on the basis of the estimated value. This study focuses on estimating to estimate value of traffic information provided through VMS, a part of the transportation system enhancement project by Korea Expressway Corporation which is aimed at mitigating traffic problems on expressways. In particular, this study analyzes value of information separately by trip purpose, information type, and traffic flow condition. A state preference survey was designed to estimate the value of non-marketable traffic information. To maximize reliability of the survey results, a pilot survey was taken before the main survey. The open-ended question method was adopted in capturing users' willingness-to-pay. Both Tobit and binary Probit models were applied in estimating the value of VMS traffic information and their parameters were estimated using the maximum likelihood estimation. The estimation results suggests that the value of traffic information perceived by users is 518.28 KRW.

• Journal of the Korean Institute of Landscape Architecture
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• v.36 no.2
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• pp.53-59
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• 2008

As cities become more industrial and modern, they become overcrowded and the construction zones increase accordingly. In particular, the demand for panel-type planting methods has gradually increased due to early planting and easy installation. However, studies on panel-type planting have strictly concentrated on the vegetation sub system or irrigation system without any interest in landscape-centered system. Factors of preference will be made through landscape evaluation on the panel-type facade planting. A questionnaire survey was conducted in a location where panel-type facade planting was available. In terms of responses to the facade planting, 'natural (3.80)' was the highest, followed by 'friendly (3.70),' 'comfortable (3.65),' 'beautiful (3.65),' and 'peaceful (3.50).' On the contrary, negative responses such as 'too quiet,' 'simple,' 'heavy,' 'gloomy,' 'dark,' and 'dirty' were also received. It is thought that these responses refer to the poor management of the area. The results of this study will be useful as basic data for the development and distribution of panel-type facade planting.

• Journal of the Korean Society for information Management
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• v.17 no.3
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• pp.21-43
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• 2000

Not only the infomatmn seeking bellavmr or acadenuc sources by social scientists was analyzed bnt its eiieclive usmg method was also presented in this paper. For thc purpose, the questionnaires were prepared md admmislered lo social sacnilsin who are the profcsso~s oi a large unlverslty m Taegu, Korea. and the survey for tiler academic environment and its sateiaclion, characterislics, inforn~ahon seeking behavior of academic sources, etc. was conducted. Also, iheir research mlercsts and period, informauon s e e h g behav~or and its dfficulties, reineval melhods, and uslng rrequcncies of current issues elc. were analyzed in lliis paper. The major hdings ol the quanm.live pa on the development 01 academic sources for soaal sciencc study and t11e11 uses for education md study m !hi7 study are: (1) Socid sclenhsts preferred acquiring matenal ihrougli internet. CD-ROM, and PC, etc, lo the traditional methods; (2) They spend approxinmtciy 41 days for collecihg matend they wanl. and each of them has petty various period la collect n~atenal and acquiring methods. (standard deviation : about 35 days); (3) The cilalion kequencies of fore~gu material was hi&r than domeslic one; (4) They, social sc~entists, have a pretty hard time to access and use the theses, journal, magazinc. mmol~ches and m s r o f i , CD-ROM malerid etc. technicdly; (5) The group that has morc sat~sIaclion to thesa aud more fiequenl participant ol seminar seek [or more recen issues of a journal lhrough ihc research modcl of melag. (6) The group thal has higher positioned and 1on.a tenure o: office can access lo shorter time at period lhau the one that bas lhe lowcr and the shortcr group. Also, tutule research topic and recommcndations [or a ~ocial saentlst are proposed and suggested when using a social science material

• The Journal of The Korea Institute of Intelligent Transport Systems
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• v.16 no.6
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• pp.141-155
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• 2017

As the use of SNS becomes more active, many people are posting their thoughts about specific events in their SNS in the form of text. As a result, SNS is used in various fields such as finance and distribution to conduct service satisfaction surveys and consumer monitoring. However, in the transportation area, there are not enough cases to utilize unstructured data analysis such as emotional analysis. In this study, we developed an emotional analysis methodology that can be used in transportation by using highway VOC data, which is atypical data collected by Korea Expressway Corporation. The developed methodology consists of morpheme analysis, emotional dictionary construction, and emotional discrimination of the collected unstructured data. The developed methodology was verified using highway related tweet data. As a result of the analysis, it can be guessed that many information and information about the construction and the accident were related to the highway during the analysis period. Also, it seems that users complain about the delay caused by construction and accident.

• KSCE Journal of Civil and Environmental Engineering Research
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• v.41 no.5
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• pp.581-589
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• 2021

With the recent increase in the introduction of micro-electric vehicles in Korea, interest in micro-electric vehicle user satisfaction is increasing to revitalize related markets. In this paper, a basic study was conducted on the development of public services using micro-electric vehicle based on the constituent factors of user satisfaction. The survey includes: ① 'Analytic Hierarchy Process (AHP) for selecting the priority factors of user satisfaction of micro-electric vehicles', ② 'A survey of micro-electric vehicles image' to collect data in advance for providing users' preferences and transportation services for micro-electric vehicles, ③ In order to investigate the user satisfaction level of users who actually operated micro-electric vehicles, the order of 'user satisfaction survey of micro-electric vehicle drivers' was conducted. In the Analytic Hierarchy Process (AHP) analysis, it was found that users regarded as important in the order of 'user utilization data', 'vehicle movement data', and 'charging service data'. In the micro-electric vehicle image survey, users perceived micro-electric vehicles more positively in terms of "safety", 'durability', 'Ride comfort', 'design', 'MOOE (Maintenance and other operating expense)', and 'environment-friendly' when comparing micro-electric vehicles with electric motorcycles. In the survey on the user satisfaction of micro-electric vehicle drivers, the use of micro-electric vehicle did not directly affect work performance efficiency, and there was an experience of being disadvantaged on the road due to the size of the micro-electric vehicle, and driving in a cluster of micro-electric vehicle for outdoor advertisements. The city's public relations effect was great, but it was concerned about safety. In the future, based on the results of this study, we plan to build a user satisfaction structural equation model, preemptively discover feedback R&D for micro-electric vehicle utilization services in the public field, and actively seek to discover new public mobility support services.

• KSCE Journal of Civil and Environmental Engineering Research
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• v.36 no.3
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• pp.587-594
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• 2016

Even though accidents occurred inside urban railway stations demage not only one person, but also surrounding people, it can be prevented by cautious actions. This research aims at infants and children, which can maximize the educational impacts, to develop a safety textbook which can educate safety rules and behavioral know-how to reduce the accidents occurred in urban railway stations, and at parents and teachers to gather opinions through surveys on the research's future direction. This research conducts a case study and comparison analysis on domestic and foreign safety manuals, which is organized in a book form of fairy tales educating safety rules for readers to utilize the urban railway by steps from boarding to taking off. Through a survey we conducted for parents and teachers as providing the safety textbook developed through this research, we could get the positive evaluations and gather opinions on the future research direction. The safety textbook developed in a form of fairy tale book through this research is for infants and children to use the urban railway in a safe manner, which is expected to evoke the interests and curiosity and create the educational impacts on users.

• Korean Journal of Psychosomatic Medicine
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• v.26 no.2
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• pp.145-151
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• 2018

Objectives : Residential services are provided to help patients with chronic mental illness, but those have some problems because of provider focused services and uniformized training. So the purpose of the study was to explore residential needs of patients with the chronic mental illness such as chronic schizophrenia. Methods : A survey was conducted on 139 mental illness patients using mental health facilities at Ansan city area in South Korea. We investigated their demographic and social characteristics, the degree of self- reliance and residential service needs. Results : More than half of them had the desire for self-reliance, and they needed job support mostly. They were positive about the use of residential facilities and needed daily living skill and social skill training. Also they preferred day rehabilitation in type of facility. And they wanted to operate in a way that they returned home at the weekend after group home. Conclusions : For facilitating the recovery of patients with chronic mental illness, it would be necessary to provide individualized residential rehabilitation services and to improve existing residential facilities and programs reflected on the patients' needs.