• Proceedings of the Korean Society of Computer Information Conference
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• 2012.07a
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• pp.113-114
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• 2012

게임이 기획, 그래픽, 프로그램의 복합적 기능을 가진 콘텐츠이지만 특별히 수준 높은 그래픽 데이터는 이용자의 만족도, 몰입 등에 긍정적인 영향을 미치는 중요한 영역이다. 그러나 아직 국내외에 게임 그래픽 데이터의 품질을 객관적으로 평가할 수 있는 기준이 마련되어 있지 않다. 이에 따라 본 논문에서는 게임 그래픽 데이터의 품질 평가를 위한 지표를 개발하는 프로세스를 제안한다. 제안된 프로세스는 그래픽 데이터의 품질 평가 영역 추출을 위한 방법과 세부 평가 지표 마련을 위한 평가 항목 추출방법들로 구성된다. 본 연구 결과는 고품질 게임 개발을 위한 품질평가 지표 개발에 적용될 것이며 관련 분야의 품질평가 모델 개발의 참조 모델이 될 것이다. 향후 본 연구는 국내외 게임 그래픽 데이터의 품질평가 표준안 설계 개발로 진행될 예정이다.

• Proceedings of the Korean Society of Computer Information Conference
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• 2019.07a
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• pp.147-148
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• 2019

최근 국민의 건강증진 및 질병관리 등에 대한 관심이 증가하면서 전문가들 또한 걷기 운동의 유효성을 강조하고 있다. 이에 따라 스마트 헬스케어와 관련된 기기 및 서비스에 대한 개발이 활발히 진행 중이다. 본 논문에서는 GPS와 비콘 센서를 이용한 환경에서 걷기운동과 미니게임 콘텐츠를 융합한 어플리케이션을 설계하고 구현한다. 이 콘텐츠는 특정 지역을 가상의 게임 맵으로 매칭하고 GPS센서와 리얼월드의 비콘을 블루투스 통신으로 인지하도록 하였으며 이를 통해 소모 칼로리 계산, 게임의 클리어 조건 등 핵심 시스템으로 사용한다. 본 연구를 통해 설계, 구현된 게임 콘텐츠는 이용자의 움직임을 정확히 측정할 수 있고 재미와 몰입감을 제공하여 지속적인 운동을 유도함으로써 운동효과가 향상됨을 확인할 수 있었다.

• Science of Emotion and Sensibility
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• v.20 no.3
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• pp.119-130
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• 2017

The purpose of the study is discovering the effects of virtual competitors on user in AR (Augment Reality) home training system. Specifically, the current research examined their effects on immersion, perceived competition, and leaning motivation. The paper tested three unexplored relationship. First, introducing virtual competitors in home training system will enhance user's immersion. Second, presenting virtual competitors in home training system will increase user's perceived competition. Third, virtual competitors in home training system will raise user's learning motivation. For empirical analysis, we developed home training system, which could check and give feedback automatically, based on user's posture. Using this AR home training system, the study empirically shows how and why virtual competitors affect users. The results give implications not only on service design; but also on the idea that virtual other could affect user's behavior.

• The Journal of Society for e-Business Studies
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• v.11 no.2
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• pp.49-69
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• 2006

The virtual community has been recognized as an effective marketing tool and has been an important motive of using internet to Internet users, but very few attempts have been done for the development of virtual community success. Although many studies have been made on influencing factors of virtual community success, the comprehensive studies have never been done so far. Therefore, this study focused on developing the comprehensive model and verifying empirically. This study proposed five influencing factors(Virtual Community Operational factor, Characteristics of Users, Usefulness, Trust, Commitment) that affect virtual community success and three success factors(Sense of Virtual Community, Loyalty, Purchasing Intention) by carrying out literature review extensively and suggesting the relationship among factors. The relationship among factors were empirically validated by structural equation modeling. The data used in this study were collected from 292 users of the existing virtual communities. As the result of statistical analysis. It was found that Virtual Community Operational Factor and Characteristics of Users statistically significantly influenced Virtual Community Success. Also, it was shown that the intervening effects of Usefulness, Trust and Commitment were statistically significant, but that the relationship between commitment and Loyalty was not statistically significant. Finally, it turned out that the causality among success variables of Virtual Community was supported, but that sense of Virtual Community was required to be measured by new measurements.

• Journal of the Korea Convergence Society
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• v.13 no.3
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• pp.173-184
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• 2022

Focusing on the TikTok, this paper studies the factors that influence the use intention, flow and addiction of the elderly in short videos from three aspects of media attraction, perceived usefulness and user characteristics through quantitative research methods. In recent years, influenced by various factors, more and more seniors have begun to indulge in short form videos, which will do harm to their physical and mental health. Therefore, the researchers believe it is necessary to identify the behavioral intention of seniors and the path to addiction. According to the research results, the attractiveness of TikTok and the characteristics of seniors have a positive impact on the usefulness of media. In addition, the study confirms that media usefulness has an impact on use intention and use behavior, which may develop into immersion and addiction. This study not only supplements the classical TAM theory, but also provides a reference for helping seniors to use the Internet in a healthy way. The researchers look forward to expanding the research on the various Internet platforms used by seniors in different countries and regions.

• The Journal of the Korea Contents Association
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• v.16 no.11
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• pp.223-239
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• 2016

We study online gaming regulations and examine the reactance and attitude of the targeted group. To be specific, we focus on the 'Shutdown Law' due to its scope and magnitude of its influence. The Shutdown Law was enforced to prevent adolescence's immersion in or addiction to online gaming; however, its effectiveness has yet to reach a consensus. Our empirical findings show that the reactance to the regulation is stronger as game usage increases; surprisingly the effect of game usage on reactance weakens among the affected adolescence's group, compared to the adult counterpart. Furthermore, heavy users in the targeted group are more likely to play online gaming to mingle with their peers, and thus more likely to play other activities that friends participate in. These results suggest that online games play a role to cultivate peer-culture among adolescence and facilitate their communication.

• Journal of Broadcast Engineering
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• v.26 no.5
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• pp.508-518
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• 2021

Recently as a result of covid 19, it has emphasis on the importance of non-contact. VR content has been attracting attention as an alternative to visual arts, media art, new media exhibitions and performances with limited offline activities. Although interest in 360 VR video contents such as VR contents for exhibitions and performances is increasing, research on immersion and satisfaction is focused on games and animation VR contents. In this paper, it verified the effect of the difference in the position and height of the VR camera in exhibitions and performances on the user's presence and satisfaction. For this experiment, the presence and satisfaction were measured after experiencing the VR contents of the convergence exhibition and performance filmed at different locations and heights. As a result of the experiment, the difference of VR camera's position had a significant effect on presence and satisfaction, the difference of VR camera's height had a significant effect only Realistic immersion of the presence.

• Journal of the Korea Society of Computer and Information
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• v.27 no.2
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• pp.71-80
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• 2022

Using the TAM, this study investigates the impact of Perceived Usefulness(PU), Perceived Ease of Use(PEOU) of the Animal-Crossing users on game satisfaction(DOS), immersion(DOI), and the relationship between user's attitude and intention through the google online survey. The decorative elements of the game generate a healing effect and more than half of the survey participants share game activities with the online community in terms of PU. In the case of PEOU, the survey participants positively evaluate the technological advancement such as graphics and sounds of the game. In addition, both high degree of satisfaction and immersion in the game have significant correlations with the intention for replaying the game and intention for recommending the game to others.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2022.10a
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• pp.427-429
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• 2022

Recently, metaverse technology is being used in various service industries such as games, entertainment, manufacturing, distribution, advertising, and education. Studies on the correlation between the continuous use of devices used in metaverse content are still insufficient. In order to be more immersed in the metaverse, it is necessary to develop a natural movement and an easy-to-use input device. Based on flow, this study was conducted on the topic of continuous use of metaverse contents and devices. The constituent factors of Flow, an independent variable, were set as sense of reality, immersion, and interaction. We intend to use the data of 500 male and female metaverse users for research through a survey institution. Among the flow factors that increase the continuous use of metaverse contents and devices, the factors that have the greatest influence were studied. Through the results of this study, it is intended to help establish the direction of the next-generation metaverse content and device industry.

• Journal of the Korea Society of Computer and Information
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• v.14 no.2
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• pp.221-229
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• 2009

The development of the Internet and telecommunication technology has lead to the diversification of the distribution channel of movies. Internet users can easily watch movies through the Internet VOD(Video On Demand) theaters without a restriction of time and space. In this study, we try to understand the intention to use of internet VOD movies using the concepts of Technology Acceptance Model and Flow Model. We also consider the concepts of sensitivity of holdback period and availability of various choice in movie genre, along with demographic factors such as age and gender. Through our study we enhance our understanding on how and when users use the Internet VOD for their movie watching.