• Title/Summary/Keyword: 윤리적 상품

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Ethical Fashion Consumer Behavior in Korea - Factors Influencing Ethical Fashion Consumption - (한국에서의 윤리적 패션 소비자 행동 - 윤리적 패션 소비에 영향 미치는 요인을 중심으로 -)

  • Koh, Ae-Ran;Noh, Ji-Yeon
    • Journal of the Korean Society of Clothing and Textiles
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    • v.33 no.12
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    • pp.1956-1964
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    • 2009
  • Understanding ethical fashion consumers in Korea is essential for the expansion of the ethical fashion market. This study analyzed ethical consumers in Korea in an examination of the factors that influence ethical purchase behavior and attitudes. The differences between ethical fashion consumers and non-ethical fashion consumers were investigated using eight variables (perceived consumer effectiveness (PCE), self-direction, benevolence, universalism, social responsibility, perceived behavioral control, face saving, and group conformity). Data were collected by means of a questionnaire through both on-line and off-line surveys from April 20 to June 7, 2009. Only the respondents knowledgeable of ethical products or ethical consumption were asked to complete the questionnaire. A total of 494 samples were used for analyses. Using independent samples t-test, the differences in each variable between two groups were examined. There were significant differences between ethical fashion consumers and non-ethical fashion consumers in attitudes toward ethical consumption behavior, behavioral intention, PCE, self-direction, universalism, social responsibility, and face saving variables. The factors influencing attitude and behavior intention were investigated by step-wise regression analyses. For ethical fashion consumers, the attitudes to ethical consumption behavior were largely influenced by PCE and benevolence. Social responsibility was the most predictable variable in guiding behavioral intention. Behavioral intention was also influenced by benevolence and attitude. Group conformity was found to be negatively correlated with behavioral intention. The findings of this study provide significant guidance for marketers of ethical fashion products. This study is the start of ethical fashion consumer research in Korea and can develop into variable subfields in the future.

The Meaning of Geographical Education of Commodity through Relational Thinking (관계적 사고를 통한 상품의 지리 교육적 의미)

  • Kim, Byung-Yeon
    • Journal of the Korean Geographical Society
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    • v.46 no.4
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    • pp.554-566
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    • 2011
  • Consumer capitalism is transforming real geographical knowledge into imaginary one through commodity fetishism. As a result, students' ability to think themselves and commodity relationally become weak. Thus, the students cannot recognize the positional meanings of themselves in the global networks of food and ethically perceive environmental issues that generate due to the interrelation between the students and the commodity networks. In these problematic consciousness and situations, this research examine relation of commodity consumption and ethics through hamburger connection and insists that geographical education helps the students acquire insight into the relationship between food and themselves through relational thinking.

The Influence of Tourist's Ethical Consumption Concept on Fair Tourism Attitude and Purchasing Intention of Fair Tourism on Tourism Social Media -Considering Risk Perception of Ethical Consumption as the Mediator- (소셜미디어 이용 관광객의 윤리적 소비개념이 공정관광의 태도와 구매의도에 미치는 영향 -윤리소비에 대한 위험지각을 조절변수로 하여-)

  • Park, Hyun-Jee
    • Journal of Digital Convergence
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    • v.14 no.1
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    • pp.83-90
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    • 2016
  • This study is focused on analysing the relationship among ethical consumption concept, fair tourism attitude and purchasing intention of ethical consumption on tourism social media with considering risk perception of ethical consumption as a mediator between fair tourism attitude and purchasing intention of ethical consumption. We found the results as follows. First, the statistically positive relationship is found between ethical consumption concept and fair tourism attitude and between fair tourism attitude and purchasing intention of ethical consumption. And also we observed that the moderating effects of risk perception of ethical consumption on the relationship between fair tourism attitude and purchasing intention of ethical consumption. The most important is resulted as offering fair tourism information through social media.

Product Development Process for Ethical Fashion Design - Fair trade system approach - (윤리적 패션디자인을 위한 상품개발 프로세스 - 공정무역 시스템 관점에서 -)

  • Jang, Namkyung
    • Journal of the Korean Society of Costume
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    • v.63 no.1
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    • pp.16-26
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    • 2013
  • This study seeks solutions for two conflict values from the fair trade, one being fulfilling environment and social responsibility and the other being suggesting stylish designs within a reasonable price range. The purposes of this study were to establish fair-trade fashion product development process by investigating practices in fashion product development process within fair-trade company, and to identify the characteristics of fair-trade fashion product development. Qualitative research method was employed. Participant observation and in-depth interviews were conducted with practitioners working in fairtradekorea, Ltd. and producers in Bangladesh, from which case studies were compiled. The results were as follows: The case study provided evidence that fair-trade fashion product development has the same steps as practiced in general fashion brands, but has different characteristics such as fair-trade products going through a much slower process which led to early planning, having producer-centered product development, concentrating on spring/summer products, having a high cost structure, and having unpredictable quality control. Study implications and future research avenues are also discussed.

A Relational Geography of Consumption and Ethical Geography Education (소비의 관계적 지리와 윤리적 지리교육)

  • Kim, Byungyeon
    • Journal of the Korean Geographical Society
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    • v.50 no.2
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    • pp.239-254
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    • 2015
  • The purpose of this study is to explore the possibility of ethical geography education, based on the 'relational turn' of understanding of human/non-humans and place in the context of the student's daily consumption. To do this, first and foremost, due to the de-localization of product networks that students consume, it has been discussed the situation that the ethics of responsibility and care is reduced. Then, this paper suggests an understanding of place and human/non-humans in a relational view, as a basis for the student's ability to look at matters of consumption and ethics through the viewpoint of relational ethics of responsibility and care. Finally, this research examined relation of commodity consumption, relational geographies and ethics of responsibility and care through 'mobile phone connection'. It is argued in the paper that the role of ethical geography education lies also in allowing students to feel connected to various humans/non-humans as a absent presence in his own life and to acquire cognitive and practical skills to provide more responsibility and care for their socio-ecological environment, thus making a better world.

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A Study on Fair Trade Perception and Purchase Behavior of University Students (대학생의 공정무역에 대한 인식과 구매행동 유형에 관한 연구)

  • Choi, Ara;Koo, Hye-Gyoung
    • The Journal of the Korea Contents Association
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    • v.19 no.1
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    • pp.304-315
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    • 2019
  • The purpose of this study is to identify factors affecting the purchase of Fair Trade products and to segment consumer which were typed according to the fair trade consumption competency, attitude and ethical consciousness of the University students. As a result, there are 4 type consumers, general type, indifferent type, individualism type, and fair trade practice type. Factors that directly affect the purchase experience of Fair Trade products are knowledge, willingness and interest in fair trade. In the end, education should be provided through fair education and ethical consumption through systematic education, and outside of school, social effort should be accompanied by the media and various contents to enable college students to promote their knowledge and interest in fair trade. In order to activate the fair trade market, it will be necessary to improve the quality to secure the market value as a commodity and to increase the price acceptance of the consumer.

Lotte Mart: A Best Practice in Social Responsibility and Ethics Management (롯데마트:사회적 책임구현과 윤리경영의 실천)

  • Oh, Changho;Lim, Jongwon;Shin, Geon-Cheol
    • Asia Marketing Journal
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    • v.7 no.3
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    • pp.83-104
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    • 2005
  • This case describes Lotte Mart's practices and achievement in the aspect of social responsibilities and ethics management and its implications in retail industry. Lotte Mart set ethics management as core business objective, and establishes and operates a variety of ethics management programs for each of customer, shareholders, employees, suppliers and society. By these programs, Lotte Mart could achieve improvement in quality and price competitiveness through better partnership with supplier, get more efficiency in business through higher morale among employees, and gain improved customer loyalty through customer satisfaction.

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A Critical Review and Assessment of 10 Years of New Product Awards from 10 Major Newspapers (히트 상품 선정 10년의 현황 및 수렴 타당성 분석 :10개 주요 일간지들을 대상으로)

  • 박찬수;이준석
    • Asia Marketing Journal
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    • v.4 no.4
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    • pp.97-119
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    • 2002
  • 본 연구는 우리나라의 주요 일간지들이 실시해 온 히트상품 선정행사의 현황을 집계하고, 그 타당성을 분석하며, 이러한 선정 결과의 공신력과 타당성을 높이기 위한 방안을 제시하기 위하여 수행되었다. 이를 위하여, 본 논문에서는 지난 10년간 10개 주요 일간지들이 실시한 히트상품 선정행사와 여기에서 선정된 5269개의 히트상품들을 연구대상으로 삼았다. 연구대상 일간지들 중에서는 '히트상품'으로 선정되기 위한 요건을 규정하지 않은 경우와 선정 기준들을 연도별로 변경하는 경우가 많았다. 또한, 전적으로 객관적인 데이터에 의존하거나 전적으로 심사위원들의 판단에 의존하는 방식이 대부분이었다. 선정된 히트상품들의 수렴타당성에 있어서는, 일간지들간에 적지 않은 차이가 나타났으며, 특히 상위권의 일간지들과 하위권의 일간지들간에는 통계적으로 유의한 차이가 발견되었다. 위와 같은 분석 결과들을 토대로, 일간지들의 히트상품 선정행사의 타당성과 공신력을 높이기 위한 몇 가지 방안들을 제시하고 있다. 첫째, 선정 기준들을 핵심기준과 확장기준으로 이원화하여 선정 기준의 일관성과 융통성 사이의 조화를 이루어야 한다. 둘째, 히트상품의 대상을 출시 후 1년 이상 2년 미만의 상품으로 한정하여야 한다. 셋째, 상품의 상업적 성공여부와 함께 상품의 윤리성에 대해서도 충분한 고려를 하여야 한다. 넷째, 같은 카테고리에서 경합하는 경쟁 상품들을 동시에 선정하는 경우는 최대한 지양되어야 한다. 다섯째, 전문가들의 판단과 객관적인 데이터를 효과적으로 결합하는 방법에 대해서 보다 많은 연구가 필요하다.

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an Influence of Stem Cell Study on Life Insurance Industry (줄기세포연구와 생명보험산업에 대한 고찰)

  • Kim, Han-Su;Cho, Sung-Moon;Park, Sung-Soo
    • The Journal of the Korean life insurance medical association
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    • v.25
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    • pp.49-62
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    • 2006
  • 생명공학의 시대로 일컬어 지고 있는 오늘날, 재생의학 분야에서는 난치성 질환 치료를 목적으로 활발한 연구가 진행되고 있다. 특히, 줄기세포를 이용한 세포 대체치료 관련 연구는 최근 국내 황우석 박사의 체세포 핵이식 배아세포주 확립에 이르기 까지 괄목할 만한 발전을 보여 주고 있다. 이와 관련해 생명보험산업에 적잖은 파장이 예상되며, 생명보험사 내부적으로 기존에 판매된 상품의 사차손 관리와 함께 급속도로 발전하는 줄기세포 연구에 직접적으로 대응하는 상품개발, 언더라이팅, 지급 심사 등 보험사 내외에서의 전방위적인 변화가 필요하다는 문제 제기가 있다. 줄기세포란 조직 분화 과정에서 볼 수 있는 세포이며 근육 뼈 뇌 피부 등 신체의 어떤 기관으로도 전환할 수 있는 만능세포로서, 간 폐 심장 등 구체적 장기를 형성하기 이전에 분화를 멈출 배아 단계의 세포를 말한다. 한편, 성체줄기세포는 조직이나 기관의 분화된 세포들 사이에서 발견되는 미분화 세포로써, 자기 스스로 증식할 수 있으며, 조직이나 기관의 특수한 기능을 가지고 있는 세포로 분화할 수 있는 능력을 가진 신체줄기세포를 말한다. 배아줄기세포와 생체줄기세포를 통한 장기이식 등 난치병 정복은 윤리적, 사회적으로 많은 논란이 예상되며, 기술적으로도 해결해야 할 문제점들이 산적해 있기 때문에 아직은 요원한 것이 사실이다. 현재 유럽 대부분의 나라와 미국에서는 인간 배아의 복제가 금지되어 있으며, 일본 정부는 연구용 배아 복제를 제한적으로 허용하고 있다. 하지만, 우리 나라의 경우 2005년 1월에 '생명윤리 및 안전에 관한 법'이 발효되었지만 정부는 관련 부작용에 대한 깊은 고찰 없이 전폭적인 지원들 약속하고 있는 실정이다. 줄기세포 연구의 발달로 인해 인류가 난치병 치료의 첫 장을 열었다고 하더라도 그 영향이 당장 보험사에 미친다고 할 수는 없다. 왜냐하면 앞으로 이러한 신기술이 실제 의료행위에 적용되기 위해서는 여러 단계의 안정화 작업과 임상시험이 필요한데 이러한 작업이 기술적으로 어렵고 그 시간도 만만치 않게 걸리기 때문이다. 또한, 보험사의 보장은 크게 사망/수술/입원/암/기타보장으로 구별할 수 있는데, 줄기세포 연구의 발달과 관련이 있는 보장이 제한되어 있어 보험사에 미치는 영향이 당장 우려할 만한 수준이라 할 수 없다. 하지만 만약 치료용 줄기세포 배양으로 인한 장기 기관의 이식이나 손상세포의 대체 등과 같은 의학신기술의 예상 외로 급격하게 발전한다면 보험사의 Risk 관리에 상당한 저해요인으로 작용할 것으로 판단된다. 특히 진단 입원 수술로 대표되는 생존보장에 대한 사차 Risk 및 사차손의 급증이나 역선택 증가는 보험사의 경영수지 악화를 유발하여 보험산업 전반에 위험으로 작용할 수도 있다. 따라서, 장기적인 안목으로 업계 공동의 대응이 필요하고, 각 사에서도 상품개발, 언더라이팅, 지급심사 간의 긴밀한 협조가 요구된다. 생명보험산업의 Risk 관리는 기존의 시장환경에 영향을 받는 비차, 이차중심에서 보험회사가 어느 정도 관리를 통해 적정규모를 유지할 수 있는 사차로 그 중심축이 이동하고 있다. 보험산업이 계속 활력을 갖고 성장하기 위해서는 체계적인 Risk나 관리가 핵심일 것이며, 보험사의 사차 Risk의 중요성이 더욱 커져 가고 있는 현실에서 거시적으로 의학신기술 발달 등 위험요인에 대해 미리 분석하고 이에 대한 대비책 마련이 필요할 것으로 판단된다.

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A Study on Antecedents of Ethical Leadership of Power Retailers, : Focusing on the Relationship between Discount Stores and Their Suppliers (대형 유통업체 윤리적 리더십의 선행변수에 관한 연구 : 할인점과 공급업체 간 관계를 중심으로)

  • Kim, Sang-Deok
    • Journal of Distribution Research
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    • v.17 no.3
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    • pp.59-92
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    • 2012
  • With accumulated research evidence, there is little doubt that leadership behavior is related to a wide variety of positive individual and organizational outcomes. Indeed, leadership behavior has been empirically linked to increased employee satisfaction, organizational commitment, extra effort, turnover intention, organizational citizenship behavior, and overall employee performance. Although leadership behavior has been linked to a number of positive organizational outcomes, research regarding the antecedents of such behavior is limited. Especially there is little research dealing with the antecedents of inter-organizational leadership behavior. This study interests in inter-organizational ethical leadership among marketing channel members. In both the mass media and the academic association, there has been a surge in interest in the ethical and unethical behavior of leaders. Although the corporate scandals in recent years may explain much of the mass media and popular focus, academics' interest has been limited by evidence that ethical leadership behavior is associated with both positive and negative inter-organizational processes and performances. This study tried to contribute to this body of knowledge by examining antecedents of ethical leadership. Ethical leadership is defined "the demonstration of normatively appropriate conduct through personal actions and interpersonal relationships, and the promotion of such conduct to followers through two-way communication, reinforcement, and decision-making." Ethical leaders not only inform individuals of the behefits of ethical behavior and the cost of inappropriate behavior, such leaders also set clear standards and use rewards and fair and balanced punishment to hold followers accountable for their ethical conduct. Despite the assume importance and prominence of ethical leadership among organizations, there are still many questions relating to its antecedents and consequences. One is whether the likelihood of an leading organization being perceived as an ethical leader among other following organizations in marketing channels can be predicted using its characteristics and inter-organizational relationship maintenance skills. Identifying trait and skill antecedents will aid in the development of strategies for selecting and developing ethical leaders and determining the best means to reinforce ethical behaviors. The purpose of this study is to investigate the effects of three categorized variables on ethical leadership of channel leader. To be concrete, this study develops a model of the antecedents of three conceptually distinct forms of channel leader characteristics, such as organizational traits, inter-organizational relationship maintenance strategies, and supplier management strategies, and tests the hypothesized differential effects on ethical leadership of marketing channel leaders. The reason why this study deals with discount store channel is that there is very strong inter-dependence between a discount store and its suppliers. Their strong inter-dependence makes their relationship as the relationship between a leader and suppliers and creates an atmosphere that leadership occur without difficulty. The research model is as follows. For the purpose of empirical testing, 295 respondents of suppliers of discount store channel in Korea were surveyed. The procedures included scale reliability, and discriminant and convergent validity were used to validate measures. Also, the reliability measurements traditionally employed, such as the Cronbach's alpha, were used. All the reliabilities were greater than .70. This study conducted confirmatory factor analyses to assess the validity of our measurements. All items loaded significantly on their respective constructs(with the lowest t-value being 15.2), providing support for convergent validity. We then examined composite reliability and average variance extracted(AVE). The composite reliability of each construct was greater than .70. The AVE of each construct was greater than .50. This study tested research model using Partial Least Square(PLS). The estimation of the structural equation model revealed an acceptable fit of the model to the data($r^2$=.851). Thus, This study concluded that the model fit was considered acceptable. The results of PLS are as follows. The results indicated that conscientiousness, openness, conflict management, social networks, training, fair reward had positive effects on ethical leadership of channel leaders. On the other hand, emotional insecure had negative effect and agreeableness, assurance, and inter-organizational communication had no significant effect on supply chain leadership.

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