• Title/Summary/Keyword: 위성 방송

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A study on Data Service for Travel Programs based on the Broadcasting Environment of Domestic Satellite Broadcaster (국내 위성방송사의 방송 환경을 기반한 여행 프로그램 데이터서비스에 관한 연구)

  • Kwangil KO
    • Convergence Security Journal
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    • v.23 no.3
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    • pp.57-64
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    • 2023
  • Due to the COVID-19 pandemic, the broadcasting industry has been greatly affected, to the extent that the footprint of travel programs has disappeared. Although travel programs have been back on the air since 2022, there remains a task of recovering the stagnant desire for travel. Based on a study that travel programs have a positive impact on viewers' travel intentions, this study examined a data service that provides preferred additional information on travel programs, considering the broadcasting environment of satellite broadcasters that transmit multiple travel programs through various channels. Specifically, preferred additional information was investigated for travel programs of various genres and formats, and a feature model based on FODA was designed to be used when the satellite broadcaster decides the data service configuration. In addition, the necessary information for operating the data service was defined based on the feature model, and a method of transmitting it using the DVB-S SI, a domestic satellite broadcasting standard, was devised. The feasibility of this study was also confirmed using a DVB-MHP based data service prototype.