• Title/Summary/Keyword: 원예선호도

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Preference and Loyalty Evaluation Using Sentiment Analysis for Promotion and Consumption Expansion of Paprika (감성분석을 이용한 파프리카 소비 확대와 홍보를 위한 선호도와 충성도 평가)

  • Jang, Hye Sook;Lee, Jung Sup;Bang, Ji Wong;Lee, Jae Han
    • Journal of Bio-Environment Control
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    • v.31 no.4
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    • pp.343-355
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    • 2022
  • This study investigated the consumption tendency and awareness of paprika in order to expand and promote the consumption of Capsicum annuum L. The research investigated the relationship of preference and loyalty based on emotional response of paprika according to the semantic differential scale. The survey was conducted from January to February 2022 using a random sampling method targeting 155 general people, and a total of 142 questionnaires were analyzed excluding 13 wrong answers. The nine items on the awareness of paprika showed to be consisted of three factors such as 'Food taste', 'Usability', and 'Economics' by factor analysis. Regarding to the awareness of paprika the positive answer that 'I think paprika is good for health' among the nine questions was the highest at 92.3%. In the preference aspect of shape, blocky type had the highest preference for the shape of paprika, followed by mini and conical types in order of preference (p < 0.001). As for color preference, yellow paprika was the most preferred, followed by orange, red, and green, showing statistical significance. The emotional response of paprika by paprika image showed a statistically significant difference in the four colors. The words such as 'bright', 'clean', and 'spirited' appeared as representative emotional vocabulary for paprika. Multiple regression analysis was performed to examine the effect of paprika on the three factors of awareness, preference, and loyalty due to the quality of life. As a result, the higher the paprika preference and quality of life, and the higher the taste and availability factors, the higher the paprika awareness and loyalty. As the variable that has the most influence on the loyalty of the survey respondents, preference was found to have the highest explanatory power at 43%. From these results, it was judged as a very important factor in the survey on the shape and color preference of paprika. Therefore, the recent increase in awareness that paprika is good for health is thought to act as a positive factor in revitalizing the domestic market and increasing consumption of paprika in the future. Also, among the three types of paprika, the yellow blunt type showed the highest preference. Therefore, in order to produce and promote this type of paprika, it is also important to increase the cultivation to suit the purchasing propensity of consumers.

A Study on the Preference for Green Roof Operators of Community Rehabilitation Center (장애인복지관 프로그램 운영자의 옥상녹화 구성요소 선호도)

  • Yun, Ji-Young;Kang, Eun-Jee;Kang, Hyun-Kyung
    • Korean Journal of Environment and Ecology
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    • v.26 no.3
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    • pp.454-462
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    • 2012
  • This study was to research the effective use of green rooftop space, facilities and gardening, targeting members from community rehabilitation centers with disabilities. The three community rehabilitation centers studied were, Namyangju Center located in a rural area, Seoul Center located in a urban area and Siheung Center located in both a rural and urban area. We analyzed the difference in preference on the basis of each local community area. In fact, it indicated that 50% of each center knew about the green rooftop at their facilities and its use as a place for taking walks and conversation. It also showed that there was the high preference for priority objects such as a bench, pergola and trash can. Also the preference for natural visualizations like herbal or ornamental plants. The study showed a high preference to a small vegetable plot, hands on gardening and ecological wetland. It also indicated that there was a high preference for experience in nature programs on the rooftops (28.9 %) versus the rate of horticultural programs (27%). Therefore, it proves that the composition of a green rooftop at a community rehabilitation center should be differentiated so that the green rooftop can be a place not only for resting, but also great for a natural learning experience and gardening therapy for people with disabilities.

Development of horticultural program on community garden for social integration and communication in multicultural societies (다문화 시대의 사회통합과 소통을 위한 공동체정원에서의 원예활동 프로그램 개발)

  • Jang, Eu Jean
    • Journal of the Korean Society of Floral Art and Design
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    • no.37
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    • pp.33-48
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    • 2017
  • This study examines garden activity and garden plant preferences for development of the garden activity program using community garden aimed for communication and integration for multicultural age. As a result, for members of multicultural society had high portion of floral arrangement and crafts, growing plants in both indoors and outdoors garden for their garden activities, and using plants for cooking, growing plants in both indoors and outdoors garden was of higher portion for native korean. In the garden plant preferences, members of multicultural society liked ornamental plants the best, due to the environmental correspondence between the plant's place of origin and their home country, while native koreans tend to prefer vegetables, reflecting the recent interest in pro-environment crops and rise in demand of urban farming, veranda gardening and weekend farming. In this study, the garden activity program for communication and integration categorized the value of garden activity into three categories; the value of respect for life, the value of consideration through caring, the value of plant ethics, based on the above preference results. The value of respect for life can be achieved by understanding the meaning of life, experiencing the will to live, and understanding the characteristics of plants and me. The value of consideration of caring comes from waiting and nurturing for living things that are different from me and adapting to the environment as a living The value of plant ethics can give us the insights for human relationships, by understanding and experiencing the natural ecosystem and plant co-existing in it. The eight-session garden activity program also went through validity verification process by experts on gardening and multiculture, and the effectiveness of the program was proved.

Analysis of Horticultural Activities and Plants Preference on Prisoners Scheduled for Release (사회복귀예정 수형자의 원예활동 및 원예식물 선호도 분석)

  • Lee, Sang-Mi;Jeong, Sun-Jin;Moon, Ji-Hye;Lee, Ye-Jee;Lee, Sook
    • Journal of agriculture & life science
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    • v.46 no.6
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    • pp.87-96
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    • 2012
  • This study was performed to analyze the preference about horticultural activities and plants which is the basis of the horticultural therapy program development in prisoner who release from prison is expected. The analysis show that respondents were the most in male, thirty, less than high school, fraud, Christianity. More than 70% of respondents recognize that providing horticultural therapy for correction and rehabilitation program was desirable. More than 60% of respondents want to participate in the horticultural therapy for correction and rehabilitation program. Respondents who hadn't have experience for horticultural activities were the most, they preferred 'Plant appreciation such as walking, field trip, journey' mostly, and then 'Plant cultivation at indoor and outdoor', 'Decoration and craft with plant'. The most preferred plant was ornamental plant, and orchid in ornamental plant, fruit vegetable and tomato in fruit vegetable.

Horticultural Activities Using Colorful Food for the Improvement of Emotional Intelligence and the Reduction of Unbalanced Vegetable Diet of Young Children (유아의 채소편식 감소와 정서지능 향상을 위한 컬러푸드 원예활동)

  • Son, Hyo-Jung;Song, Jong-Eun;Son, Ki-Cheol
    • Horticultural Science & Technology
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    • v.33 no.5
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    • pp.772-783
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    • 2015
  • This study focuses on horticultural activities using colorful food to reduce diets unbalanced in vegetables and to increase emotional intelligence. Horticultural activities using colorful food vegetables were based on 'Health in Daily Life' in the '7th Kindergarten Curriculum'; to improve the dietary habits of the young children, the program was also linked with a parents' education program. The research was conducted with a total of 70 children from classes for four-year-olds in three child-care centers located in Seoul. The horticultural activities based upon nutrition education included activities using colorful food vegetables and nutrition education. For the nutrition education group, only nutrition education was provided, while neither horticultural activities nor nutrition education were provided to the control group. The study was conducted from September to December 2011. A total of twelve sessions were conducted once a week for 60 minutes each. According to the result, after the horticultural activities with colorful food vegetable were conducted, both the nutrition education group and horticultural activity & nutrition education group showed improvements in 'Nutrition Knowledge' compared to the control group. Regarding 'Unbalanced Diet Behaviors', the horticultural activities & nutrition education group showed meaningful decreases compared to the control group. Moreover for preference of fruits and vegetables, the horticultural activities & nutrition education group revealed meaningful improvements. In conclusion, colorful food vegetable horticultural activity could be an effective approach to resolve the imbalance of health caused by unbalanced diets as children who participated in the colorful food vegetable horticultural activities continued to respond spontaneously to the colors of vegetables and fruits and showed joy and kept voluntarily eating them.

Gender Gap in Preference for Flower Design in Venues for the Baby's First Birthday Party (돌잔치 공간의 화훼장식 디자인에 대한 성별 선호도 차이)

  • Kim, Joung Hee;Lim, Young Hee;Kim, Kiu Weon
    • FLOWER RESEARCH JOURNAL
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    • v.19 no.1
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    • pp.77-80
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    • 2011
  • To find out customers' consciousness by gender on satisfaction factors and preference in flower design of venues for the celebration of baby's first birthday, the survey was performed for 650 of adult male and female. The result shows that well designed flower design contributed to improvement in customers' satisfaction and increase in intention of reuse as well. The most influential factors in preference on flower design works were design harmony and color for male and design style and composition for female. Universal preferences of customers regardless of gender were as follows: Installation position preferred in flower design was in the sequence of table, entrance, platform, wall, and ceiling; plant preferred was Rosa hybrida; color preferred was pink; and bulky flower design were preferred.

Study on the Preferences of Horticulture According to MBTI Personality Type in College Students (대학생의 MBTI 성격유형에 따른 원예선호도에 관한 연구)

  • Jeong, Seon-Hee;Huh, Moo-Ryong
    • Journal of agriculture & life science
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    • v.45 no.6
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    • pp.65-72
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    • 2011
  • ENFP the flowers 66.7%, INFP 50% of the leaves was the first that showed interest. ISTP in the fragrance of the plants, the 55.6% interest in the first feeling, ENTJ's 60%, INFJ's 75%, INTJ 83.3% of the entire plant in the form of the first was said to have interest. MBTI personality types, depending on the interest portion of the plant selection for mean difference (p=0.004). Favorite types of plants, flowers, 53.7%, 32.7% fruits, vegetables, 5.4% have been selected, depending on the features your favorite plants, types of hearing means the difference (p=0.022). Select any of four kinds of flowers, plants, plants that NF 40.7%, NT 58.8% were preferred, SF a fragrant plants that were preferred by 41.8%. ST flowering plants in the 37.5%, 29.2% of the seasonal green leafy foliage was preferred. Depending on the psychological features a selection for your favorite flora also indicates a difference (p=0.038). MBTI personality types based on the four indicators in the form of leaves and flowers preferred type for accident analysis determined a feature based on the emotional type, meaning that it leaves the choice of form, and (p=0.036), determined according to the type-aware select a flower type refers to the difference (p=0.025).

Chronological change of smart phone's games by pc oline games (PC온라인게임과 스마트폰 게임의 변화에 대한 연구)

  • Kang, Sung-gu;Kang, Hyo-soon
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2014.05a
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    • pp.925-928
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    • 2014
  • Currently, smart phone game's advances are going to more similar to the development of a computer games. there are many similar portions between an affinity for the genre of the game and the kind of developed game, which smart-phone technology is going to reach the computer's ability. In this paper, According to the pc online games and mobile game's graphics technology and the development of the network, there are analysis about An preference of the game by the user by the chronological situation, and about factors of results of preferred direction by the user.

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Identification of new Breeding Lines by Prunus Persica Cultivar-Specific SCAR Primers (SCAR 마커 개발 및 이를 활용한 국내 육성 복숭아 품종 판별)

  • Han, Sang Eun;Cho, Kang-Hee;Nam, Eun Young;Shin, Il-Sheob;Kim, Chung Hee;Kim, Hyun Ran;Kim, Dae-Hyun
    • Korean Journal of Breeding Science
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    • v.42 no.5
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    • pp.495-501
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    • 2010
  • Peaches (Prunus persica) are less popular than the fresh fruits, because their flesh gets soft faster. So many breeders focused on their aim to firmness. Other breeders focused on juiciness, flavor and aroma. Breeding requires much labor, time and money. To reduce these requirements, many scientists develop many SSR, CAPS and SCAR makers. New peach varieties bred in our National Institute of Horticultural & Herbal Science (NIHHS) such as, Cheonhong, Suhong and Harhong are yellow flesh cultivars and Yumyeong, Baekmijosaeng, Baekhyang, Jinmi, Soomee, Mihong, Misshong and Yumee are white flesh cultivars. These peach cultivars are planted in orchard of Korea. To assert breeding cultivar patents and prevent patent disputes, we detected cultivar-specific DNA fragment using 235 sets of Operon RAPD primers, analyzed 134 DNA sequences and constructed SCAR primers. To confirm the cultivar-specific SCAR markers, we applied candidate SCAR primers to 30 peach cultivars widely cultivated in Korea. These selected lines are included father and mother lines that were used to develop new varieties in NIHHS. Using fourteen SCAR primer sets, we characterized thirty cultivars selected. The SCAR marker is expected to serve as molecular evidence distinguishing different peach varieties.

Effect of substrate composition on the growth of roses and hydrangeas in artificial ground (인공지반에서 식재지반의 구성이 장미와 수국의 생장에 미치는 영향)

  • You, Soojin;Han, Seung Won;Kim, Kwang Jin;Jeong, Na Ra;Yun, Ji Hye
    • Korean Journal of Environmental Biology
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    • v.38 no.4
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    • pp.658-666
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    • 2020
  • The purpose of this study was to select a suitable planting substrate for multilayered plantings in an apartment landscape space. The experiment was conducted between May to October 2019, at the National Institute of Horticultural and Herbal Science. Planting substrate was prepared in six repetitions of eight treatment zones using mulching material, horticultural soil, bottom ash, and subgrade soil. Rosa hybrid 'Barkarole' and Hydrangea macrophylla 'Nikko Blue' were selected as the experimental plants. We investigated the monthly variation and effect of the substrate type on the growth (plant height, number of branches, leaf length, leaf width, and plant area of the substrates) of the plants. In R. hybrid 'Barkarole' grown in 20 cm of horticultural soil and 10 cm of bottom ash, the plants were taller(102.2±5.8 cm), had more branches (5.5±0.6 each), longer leaves (10.9±1.0 cm), and greater leaf width (6.2±0.5 cm) and plant area (4077.1±416.6 cm2)(p<0.05). H. macrophylla 'Nikko Blue' showed the best growth from 3cm of mulching, 20cm of horticultural topsoil, and 10cm of bottom ash, which resulted in taller plants (43.6±2.1 cm), more branches (4.9±0.8 each), longer leaves (7.2±0.5 cm), and greater leaf width(4.3±0.3 cm) and plant area (344.5±43.2 cm2). Through this study, it was possible to propose an optimal planting substrate for shrubs for multi-layered landscaping.