• The Journal of the Korea Contents Association
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• v.8 no.1
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• pp.386-397
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• 2008

The purpose of the study is to identify the characteristics of films to be exported into a larger market abroad, especially the Japanese film market which occupies more than a half of the export costs of the Korean movies. Our analysis shows that the factors such as the reputation of a director and actors in Japan, the box-office record in Korea and genres have influence upon the export to the Japanese market. Among genres, comedy movies were less exported, while melodramas was more. We expect that this result will be helpful when film producers plan movies for export from the stage of pre-production.

• Korean journal of communication and information
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• v.39
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• pp.355-384
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• 2007

The objective of this study is to see the characteristics of Korean films exported in Japan: preferred genres, casting of Korean wave star, major distributors' releases, number of spectators in domestic market. According to the analysis, first of all, Japanese movie goers prefer Korean melo-movies compared with Korean spectators who tend to like comics. It is also proven that Korean wave stars have been cast largely in Korean films exported in Japan. Furthermore, the big hit Korean films that have been distributed by 3 majors have been preferred by Japanese importers. That means the brand power of Korean distributors and release performance in domestic market can influence directly the exportation of films.

• International Area Studies Review
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• v.12 no.3
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• pp.135-149
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• 2008

This paper studies the determinants of the pattern of penetration of US films. The global dominance of US films has been an important issue. There has been several factors that make US films competitive global film market. Market size, large investment and political hegemony have been regarded as important determinants. But the number of varieties has not been considered, although the variety is important in the pattern of differentiated products such as films. This study is purposed to analyze the export pattern of US films and to find factors that affects the pattern of trade in films. The export pattern of US films to the seven leading countries in production of films is analyzed. The US tends to export more to the country with smaller number of films produced domestically. This paper concludes that number of films is the important determinant of the pattern of trades in US films.

• Digital Contents
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• no.1 s.128
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• pp.108-109
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• 2004

• The Journal of the Korea Contents Association
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• v.19 no.9
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• pp.550-557
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• 2019

The Film Development Fund was established in 2007 to improve the quality of film arts and promote the Korean film and video industry. As a key resource operated by the Korean Film Council, the film development fund provides various projects including support for the promotion of Korean film creation and production, funding in video-specialized investment associations, export and international exchanges of Korean films, and production of small-scale or short films. This study aims to propose ways to reinvent the film development fund, which is in danger of being depleted. Based on such purpose this study examined the status and problems of the current film development fund and reviewed previous literatures and related discussions. Furthermore, the policies of similar overseas organizations for film promotion including French National Film/Video Center (Centre National du Cinema et de l'image $anim{\acute{e}}e$, CNC) and the British Film Institute (BFI) were reviewed to draw a multi-faceted way to replenish the source of revenue for Korean film development fund.

• The Journal of the Korea Contents Association
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• v.9 no.6
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• pp.72-81
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• 2009

This article deals with the relation of korean animation and film policy from the late 1960s to early 1980s. The korean film policy was based on ideology of modernization. Animation industry was under the this policy. The result of effect of this film policy on animation was following. Firstly, there was the boom up of making of animation. Secondly was increasing of subcontract. The encouragement of exportation of government drove many companies to this trend. Lastly, many animations conspired to exercise the ideology of regime. Example was anti-communist animation. In that period the historical specificity of Korean animation had been built in these process.

• International Commerce and Information Review
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• v.17 no.3
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• pp.73-91
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• 2015

This study investigated how Korean image and cosmetics products image effect by the Korean Wave(Hanllyu) on the Vietnam Customer focus on the cosmetics. Especially, Korean Wave of this study consisted in the movie/drama, K-pop and Korean stars. Korean image and cosmetics brand image was effected by factors related to the Korean Wave which had been deducted, based on preceeding research. A study was conduct in Vietnam where the spread of the Korean Wave content customer bases has been over along time. A total of 295 samples were used for th final analysis. Data analysis consisted of descriptive statistics, Cronbach's alpha, a confirmatory factor analysis, and multi-regression. It is also found that Korean image and cosmetics brand image has affect by Korean Wave. and Cosmetics purchasing intention has affect Korean image and cosmetics brand image.

• Digital Contents
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• no.6 s.121
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• pp.34-36
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• 2003

정보통신부는 1/4분기 디지털콘텐츠 대상에 영구아트의 'D-WAR', 아리수미디어의 '아리수 한글', 엔파인의 '아이클릭아트'를 선정했다.영상부문 수상작인 영구아트의 D-WAR는 개그맨 심형래씨가 제작중인 컴퓨터그래픽을 가미한 SF영화로, 지난 99년 제작에 들어가 내년 7월 전 세계에서 개봉될 예정이다. 엔파인의 '아이클릭아트'는 광고, 웹, 출판, 인쇄, 팬시, 교육 등에 사용되는 다양한 포토, 이미지, 클립아트, 캐릭터 등을 제공하는 디지털 이미지 포탈사이트(www.iclickart.co.kr)로 지난해 11월 미국에 수출돼 50만달러의 실적을 올리고 있다

• Digital Contents
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• no.6 s.121
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• pp.50-54
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• 2003

디지털콘텐츠가 21세기 문화산업을 이끌어갈 핵심분야로 급부상하고 있다. 잘 만들어진 영화 한편이 수십만대의 자동차를 수출해서 얻은 이익을 능가하는 경제적 효과를 발휘하는가 하면 생활과 산업 구석구석으로 디지털 콘텐츠가 파고들면서 그 영향력이 확산되고 있다. 정보통신부가 발표한 '디지털콘텐츠 시장조사' 결과에 의하면 세계적인 IT 시장 위축에도 불구하고 올해 국내 디지털콘텐츠 시장은 38.5%의 성장률을 보일 것이라고 한다.

• The Journal of the Korea Contents Association
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• v.20 no.7
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• pp.195-202
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• 2020

The Korean film, which reached its 100th anniversary, has achieved remarkable growth. However, contrary to the facts revealed to the outside, there existed chronic problems. Representatively, the problems were classified into four types: vertical integration problems, lack of support for art and independent films, lack of diversity in video content, and sluggish exports. Therefore, in order to continuously develop Korean films, this study explored the development methods of the domestic film industry using the window theory of opportunity. As a result of the research, the Korean film industry as a late chase was developed through strategies to enter new technologies and paradigms, and strategies to enter through low entry costs for existing digital platforms, active government intervention, and changes in regulations. Through this, it was revealed that the whole film ecosystem should ultimately go through symbiotic cooperation.