• Title/Summary/Keyword: 영유아 제품

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A Study on Consumer's Buying Behavior and Color Expression of Package Design Toothpaste Products (영유아 세치제 구매행동과 패키지 디자인에 관한 연구)

  • Jeong, mi-ae;Oh, na-rae
    • Proceedings of the Korea Contents Association Conference
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    • 2013.05a
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    • pp.409-410
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    • 2013
  • 본 연구조사결과 영유아 세치제 패키지 디자인의 중요도는 포장디자인(일러스트, 패턴)는 약간중요가 28%, 포장디자인(라벨) 약간중요가 42%, 제품의 신뢰성 약간중요 46%, 제품의 안정성 약간중요 46% 로 나타났다. 영유아 세치제 패키지디자인에 색채 분석결과 유기농 제품의 경우 KS 6.25Y 2/2라는 안정된 색상을 45.37%사용하였고 딸기 ? 세치제는 KS 1.25YR 7/2 색상, KS 계통색 연한 자줏빛 분홍을 43.2% 사용하여 캐릭터와 딸기라는 것을 패키지 디자인으로 드러냈다. 본 연구 결과 영유아 세치제 패키지 디자인 색채분석을 통해서 영유아 세치제의 구매 동향 분석과 포장디자인의 개선을 위한 후속연구가이루어 져야 할 것이다.

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Analysis of Needs for Development of Young Child's Products based on ICT (ICT기반 영유아용 제품개발을 위한 요구도 분석)

  • Lee, Seok Jae;Ko, Eun Mi
    • The Journal of the Convergence on Culture Technology
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    • v.6 no.4
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    • pp.605-611
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    • 2020
  • The purpose of this study is to analyze the perception and demand of industrial sites necessary for the development of ICT-based products for young child, to seek effective support plans for ICT-based young child product developers that help with smart child rearing in the era of low birthrate. To this end, first, it was found that various and active promotions of specialized organizations or centers that have jointly utilized equipment are necessary. Second, it was found that many companies were willing to use equipment for the development of ICT-based young child's products. Third, the demand for corporate support was to provide information, equipment utilization, technical guidance and biometric information. Based on these results, it was proposed to expand related infrastructure that can efficiently support the development of ICT-based products for young child.

Study on the snack meal management for infants and toddlers and the demand for snack products according to the sustainable dietary style of mothers in Jeonbuk area (전북지역 어머니의 지속가능 식생활유형에 따른 영유아 자녀의 간식관리 및 간식제품에 대한 요구도 조사)

  • Lee, Ji-Eun;Rho, Jeong-Ok
    • Journal of Nutrition and Health
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    • v.53 no.1
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    • pp.39-53
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    • 2020
  • Purpose: The purpose of the study was to examine the snack meal management for infants and toddlers and the demand for snack products according to mothers' sustainable dietary style in the Jeonbuk area. Methods: The participants were 359 mothers in the Jeonbuk area. The data was analyzed using factor analysis, cluster analysis, analysis of variance, and χ2-tests with SPSS v. 25.0. According to the sustainable dietary style, the situation of providing snacks at home, the purchasing behavior for snack products, and the satisfaction and, demand for snack products were investigated. Results: Using the K-clustering method, the sustainable dietary style of the subjects was categorized into 3 clusters. Cluster 1 was the family health-seeking group, cluster 2 was the sustainable dietary trend group, and cluster 3 was the sustainability-interested group. The frequency of snack intakes according to the cluster groups showed a significant difference (p < 0.001). Fruits were the snack item most frequently consumed by all the cluster groups. Approximately 92.8% of mothers had purchased snack products, and 95.2% of the subjects were satisfied with them (p < 0.05). The main reason for satisfaction with the snack products in all the cluster groups was the various kinds of products with considering the growth stage of children. Clusters 2 and 3 required the development of snack products using organic food materials, while cluster 1 required the snack products to be supplemented with various nutrients. Conclusion: It is necessary to develop various snack products according to the sustainable dietary style and the needs of mothers so that these snacks can increase the satisfaction of mothers with the snack products and lead them to better snack purchasing behavior.

A Study on a Character for the Sleep Induction of Infants (영유아 수면 유도 캐릭터에 관한 연구)

  • Oh, Jeong-seok;Youn, Ho-chang;Jeon, Hyun-joo;Kim, Tae-heon
    • Proceedings of the Korea Contents Association Conference
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    • 2017.05a
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    • pp.387-388
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    • 2017
  • 영유아의 경우 심리적 안정과 어머니 품의 대용품으로 애착 인형을 갖고 자는 경우가 있다. 수면 유도 제품들의 특징과 ICT와 융합을 통한 캐릭터 개발을 하고자 한다. 이를 위하여 기존의 캐릭터의 분석과 아이의 수면의 형태에 대한 관찰일지를 바탕으로 캐릭터 구현의 개요를 제안하고자 한다.

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Assessing Relative Importance of Laver Attributes for Infants Using Conjoint Analysis (컨조인트 분석을 이용한 영유아 김 선택 속성의 상대적 중요도 분석)

  • Lee, Ho-Jin;Lee, Min-A;Park, Hye-Kyung
    • Journal of the Korean Society of Food Science and Nutrition
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    • v.45 no.6
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    • pp.894-902
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    • 2016
  • The purpose of this study was to analyze the attributes considered as important by parents in the selection of laver for infants through conjoint analysis techniques. A total of 917 questionnaires were distributed in January 2016, of which 211 were completed (23.0%). Statistical data analyses were performed using SPSS/Win 21.0 for descriptive statistics and conjoint analysis. The conjoint design was applied to evaluate the hypothetical laver for infants. According to the analysis of attributes and levels of laver for infants, the relative importance of each attribute was follows: seasoning (26.55%), flavor (19.33%), texture (18.75%), oil (15.15%), size (10.61%), and certification (9.61%). The results of the conjoint analysis indicate that parents raising infants preferred laver with the characteristics of non-seasoning, general flavor, softness, half-size, organic certification, and perilla oil. The most preferred laver for infants gained a 53.7% potential market share from choice simulation compared with laver being sold. Using utility and relative importance, the laver market for infants was classified into two segments. As a result of market segmentation, parents of cluster 1 preferred the laver model being sold (soy seasoning) while parents of cluster 2 preferred the optimized laver model (non-seasoning).

Effects of brand image on brand relationship quality and reuse intentions in baby food (영유아 이유식 브랜드 이미지가 브랜드 관계의 질과 재이용의도에 미치는 영향)

  • Lee, Ho-Jin;Na, Hee-Ra;Lee, Min-A
    • Journal of Nutrition and Health
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    • v.50 no.3
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    • pp.302-311
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    • 2017
  • Purpose: The aim of this study was to determine the effects of brand image of baby food on brand relationship quality and reuse intentions. Methods: A total of 211 questionnaires completed by customers who bought Brand B baby food were obtained from empirical research. SPSS 22.0 and AMOS 23.0 were employed for statistical analysis. Results: Customers perceived Brand B baby food as "Convenient", "Professional", "Reliable", "Famous", and "Healthy". Overall, the results indicate that perceived image for Brand B baby food had a significantly positive effect on brand relationship quality in terms of self-concept connection, commitment, and partner quality and intimacy. In addition, commitment and partner quality and intimacy had significantly positive effects on reuse intentions for Brand B baby food. Conclusion: The results of this study reveal the importance of brand image in baby food to improve brand relationship quality in terms of commitment and partner quality and intimacy as well as reuse intentions. Therefore, it is necessary to recognize positive brand image as a key factor in forming relationships between consumers and brands as well as search for ways to apply marketing strategies based on brand image.

The Cytotoxic Effect of Oral Wet Wipes on Gingival Cells (시판 중인 구강청결티슈의 세포 독성 관찰)

  • Jung, Im-hee;Park, Ji Hyeon;Lee, Min Kyeng;Hwang, Young Sun
    • Journal of dental hygiene science
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    • v.18 no.2
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    • pp.76-84
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    • 2018
  • Wet wipes are being increasingly used because of their convenience. Particularly, oral wet wipes are useful for regular cleaning of a baby's mouth after birth. Therefore, the consumption of oral wet wipes has increased over the past few years and a variety of products are commercially available. However, product information on safety is not sufficiently provided and still raises doubts regarding adverse effects. To confirm the safety of wet wipes as an oral hygiene item and provide information for their use, we investigated the cytotoxicity of oral wet wipes and verified the underlying mechanism. The anti-bacterial effect of oral wet wipes was analyzed using the disk diffusion method. The cytotoxic effects of oral wet wipes were observed based on morphological changes using microscopy and determined using a 3-(4,5-dimethylthiazol-2-yl)-2,5-diphenyltetrazolium bromide (MTT) assay in gingival epithelial cells and gingival fibroblasts. Evaluation of apoptosis by oral wet wipes was explored using propidium iodide flow cytometric analysis and a terminal deoxynucleotidyl transferase (TdT)-mediated deoxyuridine triphosphate (dUTP) nick-end labeling (TUNEL) assay. Apoptosis-related molecules were also analyzed using western blotting. Five types of oral wet wipes were tested, and two products from Fisher-Price and Dr. Kennedy revealed strong cytotoxic effects on gingiva epithelial cells and gingiva fibroblasts, although they also showed intense anti-bacterial effects on oral bacteria. Cell cycle arrest in the G2/M phase and apoptosis were observed based on treatment of extracts from Fisher-Price and Dr. KENNEDY. Relatively high TUNEL levels, reduction of proliferating cell nuclear antigen and cyclin-dependent kinase 4 expression, and fragmentation of poly (ADP-ribose) polymerase were also elucidated. These results suggest that commercial oral wet wipes could exert cytotoxic influences on oral tissue, although there are anti-bacterial effects, and careful attention is required, especially for infants and toddlers.

Study on Infant Feeding Practice in Sockcho-City (속초시 영유아의 이유실태조사)

  • 이정실;김을상
    • Journal of Nutrition and Health
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    • v.24 no.5
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    • pp.469-476
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    • 1991
  • This study was conducted to investigate the weaning practice of 170 infants, aged 6 to 20 months, in Sockcho city Kangwon province. Informations on the infant feeding were obtained by interviewing mothers in three different pediatric clinics located in Sockcho. In this survey 40.4% of infants were breast-fed, while 44.1% of them were bottle-fed. Among subjects 75.9% of infants began to be weaned within 6 months. Among those who finished weaning aleady, 56.7% of infants fnished weaning 11 to 13 months. Sixty percent of mothers got the nutritional knowledge on infant feeding by the aid of cook book and child care book. Fruit juice was firstly introduced as infant food. The most favorite food for infants was fruit juices which were followed by soup, and e99 Pudding. Cereals were used frequently as infant foods while meat & fish, beans and vegetables were lesser used for infants. For the improvement of nutritional states of infants. nutritional education programmes and development of infant food is needed.

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Acceptability & Acceptance Intention of Younger Children's Parents for Smart Animal Toy (동물형 스마트 토이에 대한 영유아 부모의 수용성 및 수용의도)

  • Hyun, Eunja;Yoon, Hyunmin
    • The Journal of the Korea Contents Association
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    • v.15 no.5
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    • pp.639-650
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    • 2015
  • The purpose of this study was firstly, to explore the acceptability and acceptance intention of parents for smart animal toys and secondly, investigate whether there is a difference by sex and age. For this purpose, the questionnaire survey was conducted with 344 parents of younger children in Seoul and Gyeonggi Province. As a result, there were significant positive correlations among the relative advantage, aesthetics, social image of smart animal toys, the attitude of the new technology and the parents' acceptability. Whereas there were significant negative correlations among the acceptance risk and the parents' acceptability. The parents' acceptability showed differences in the relative advantages and social image according to the age of the parents and no significant difference according to purchasing experience of smart animal toys. These results indicated that the parents' acceptability and acceptance intention of smart animal toys were similar with the adoption process of innovative products or smart devices. And it was also informed that the most impact factors on parents' acceptance for smart toy were the relative advantage, social image, and the attitude of the new technology. This research will be useful in understanding parents purchasing intention of smart toys and provide valuable implication for smart toy companies, manufacturers, and developers.

Automatic Feeding Bottle Washing Machine Usability Evaluation : Infant Product (자동 젖병 세척기 사용성평가 : 영유아 제품)

  • Park, Hye Jin;Kim, Jong Geun;Lee, Seok Jae
    • The Journal of the Convergence on Culture Technology
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    • v.8 no.3
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    • pp.507-514
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    • 2022
  • This study is to compare and analyze the evaluation of cleaning cleanliness and usability according to the muscle activity and cleaning method in the wrist rotation motion when using a bottle washer for women with childbirth experience. To this end, when using an automatic bottle washer and a manual bottle washer, the muscle activity and cleaning cleanliness of the forearm muscles were quantitatively evaluated using equipment, and the effects of variables were analyzed and the following conclusions were obtained. First, it was found that the muscle activity was lower than that of the automatic baby bottle cleaner when using a manual bottle cleaner. Second, the cleanliness was judged to be the best in automatic washing (forward + reverse direction), followed by automatic washing (forward direction) and manual washing. Third, the usability evaluation of the use of the baby bottle washing machine showed higher satisfaction than that of the automatic baby bottle washing machine. Through these conclusions, this study can be used as basic data for product advancement in the future by proving the effectiveness of using an automatic bottle washer.