• 복식문화연구
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• 제18권6호
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• pp.1261-1273
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• 2010

The advent of various arts and remarkable development of mass media since 1980s accelerate fashion photographs' advancement. The expression of fashion through photographs can represent characteristics of ages, societies, cultures, traits of designers and techniques of photographers. In addition, that is the tool which contains economical role as a product and artistic role as photos. Therefore, this study examines hyprt-reality images in editorial fashion photographs. Hyper-reality means the reproduction which represents the reality of life more actually. Hyper-reality through photographs elevates reality of virtual things and creates the confused situation which haunts the boundary between reality and reproduction. This study classifies the hyper-reality in editorial fashion photographs into three groups by their external traits, ideal reality, collapse of reality, and restoration of reality. First, ideal reality is represented as harmony among fashion, characters, and space, causality of fashion with time and circumstances, positive will, and melting with nature. Second, collapse of reality is expressed as in harmony between fashion and situation, violence, fetishism and symbol of death. Third, restoration of reality is shown as recurrence to nature and images of utopia to express dignity of life.

• 복식
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• 제57권2호
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• pp.143-154
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• 2007

This study's purpose is how express gender image according to sex in editorial fashion photography. This study's objectives are the women's magazine Vogue, Harper's Bazaar and man's magazine GQ, Esquire published 2000-2005 within the country. The photography was classified with established a standard based on the precede studies. The photo is classified Gender image according to dress and its ornaments, model character and atmosphere by Sex Expression of femininity woman has exposure of body parts and emphasizing thin eyebrows and red lips, soft and mild image, modest and static pose. Man expressed femininity used ladylike color and pattern, erotic exposure of body and long hair style. Commonly emphasizing red lips, natural background of flower plant, S-line. For expression of masculinity man and woman are used masculinity item, short hair-style and thick eyebrows. And also emphasize square like chin and shoulder. Specially, woman used direct silhouette to conceal soft body curved line. The expressions of androgynous woman and man are colorful dress and make-up. Woman emphasized male face to show and man expressed soft image through hull of abundant material of fur. All two sex selected method that conceal body curved line and face to express sexless. Hiding characteristics of body and face make indistinct of sex. The gender is affected by atmosphere such as model and illumination background as much as clothes because of the editorial fashion photography.

• 복식
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• 제56권9호
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• pp.24-36
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• 2006

The consumption became a virtue of social in 20th century, and this consumption culture created an ideal body image through mass media. Sexual image became a new standard of 'beauty' in a modern fashion, and designs which expressed sexual image appear every season. Individuals were fascinated with some parts of human body. These body parts are different based on the time period and the culture that the individual belonged to. This study focused on the erotic body parts and expression on the editorial fashion photography. Eroticism represented in the editorial fashion photographs can be divided into the expression by clothing design and by creating erotic atmospheres. Erotic expressions by clothing design can be presented by 1)exposing directly 2)exposing indirectly 3)emphasizing the body parts. The most frequently presented erotic body parts in fashion photographs were legs(25%), followed by the bodice with breast (21%), the waist (16%), the hip (12%), neck & shoulder (10%), arms (9%), and abdomen (7%). The results indicated that legs were considered to be a erotic body parts often than the traditionally referred erotic body parts, such as bodice with breast or hip. While direct exposing method (e.g., adhesion, see-though) was frequently used for other body parts.

• 한국의상디자인학회지
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• 제16권4호
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• pp.37-47
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• 2014

Recently, the Korean wave has caused many foreign nations to pay attention to various fields including Korean culture, arts, fashion and beauty. Korean images so far were mainly discussed in terms of aesthetics, and there is lack of efforts to visually shape Korean images. On the contrary, Oriental images focused around Japan and China have greater global influence and better globalized fashion styles compared to Korea. Therefore, it is necessary to suggest a globalized proposal of Korean fashion styling which reflects original and unique aesthetic characteristics of Korea that can be accepted by the global market. In this study, the concept and types of fashion styling and stylists were examined, as well as the definition of Korean image and types and characteristics of Korean images shown on fashion magazines. Also, after collecting photographs having Korean images that were included in the editorial fashion styling of Vogue Korea, their characteristics were analyzed. The results of interviews with professional fashion stylists were summarized to propose an editorial fashion styling with Korean image for overseas consumers who long for and wish to imitate Korean fashion styling.

• 복식문화연구
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• 제22권3호
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• pp.450-467
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• 2014

Modern society attaches great important to state of the technology, but, unconscious desire and subconscious are also discussed in an important value. In the social background of such madness is acting as an artistic inspirational to the many people. At such a time, fashion photographs also being used medium which speak for people's desire. Editorial fashion photographs with unusual stories or including experimental visual elements unlike fashion advertising have increasing. The subject of this study is the formative characteristics in recognition of madness from ancient times until now and find out new meaning of the unusual and informal form of editorial fashion photographs showed in Vogue Italia since 2000. The analysis data of this study, we used 36 photographs of editorial fashion photographs taken by Steven Meisel, Tim Walker and Miles Aldriege. The final process of analysis made in with agreement of 10 major people. We used photograph's basic visual elements as analysis to avoid arbitrary interpretations. The content of this study is drawing in editorial fashion photographs from the viewpoint of Michael Foucault's Madness theory, Deleuze and Felix Guattari's Madness as the aspects of desire. The madness images in the editorial fashion photographs were showed as Decadence, Blindness, Violence and Grotesque based on the analysis results from above. The formative characteristics of editorial fashion photographs enabled the awareness on the value and importance of madness in modern society. These editorial fashion photographs can be the source of our wider perspectives for changing recognition of madness.

• 한국의류학회지
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• 제48권4호
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• pp.615-631
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• 2024

In the fashion industry, cultural borrowing-often championed for promoting diversity-is notably prevalent in the editorials of fashion magazines. However, when scrutinized through a postcolonial lens, this practice reveals a tendency to reinforce Western power structures. This study focuses on instances of orientalism and cultural appropriation within editorials featuring Hanbok in domestic licensed fashion magazines, examining the implications of such instances. The findings reveal three key aspects: first, the creation of a sensual female image intertwining sexual fantasies about Asian women with enigmatic Hanbok aesthetics; second, the utilization of traditional culture, including Hanbok, in luxury fashion's premiumization strategies, thereby perpetuating stereotypical images through self-exoticization; and third, a decontextualization trend that presents traditional cultures and Hanbok from diverse origins together, irrespective of context. This research contributes to the literature by addressing postcolonialism and cultural appropriation, specifically offering insights into the media's role in the modernization of traditional culture in the long term.