• Title/Summary/Keyword: 앱 이용자

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A Study on Effects of the Service Quality and the Usage Review Characteristics of Smartphone Majib App on Satisfaction and Reuse Intention of Majib App (스마트폰 맛집 앱 서비스품질과 사용후기 특성이 앱만족 및 재이용의도에 미치는 영향에 관한 연구)

  • Han, Ji-Soo
    • Culinary science and hospitality research
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    • v.22 no.2
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    • pp.234-251
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    • 2016
  • The purpose of this study is to verify the effects of service quality and usage review of smartphone Maiib application(apps) on satisfaction, and reuse intention, convenience sampling method was employed and survey was conducted during the 15th of September, 2015 to the 30th on October as perceived by smartphone Maiib app users. Total of 312 responses were collected, and 295 usable data were used for statistical analysis excluding missing data. Descriptive analysis, factor analysis, and SEM were used to verify the hypothesis. The results from this study are as follows: first, reliability, empathy, usefulness of service quality significantly impact on Majib app satisfaction except informativeness and mobility; second, review assentation of the usage review characteristics significantly impact on Majib app satisfaction but review usefulness of the usage review characteristics significantly did not influence on Majib app satisfaction; third, smartphone Majib app satisfaction critically influences on reuse intention. Based on these results, current study can contribute to verify useful information is very important antecedent to construct the effective marketing strategy by smartphone app.

Evaluation of the Usability of Mobile RPG Game In-App Payment Service User : Focused on the Lineage M (모바일 RPG 게임의 인 앱 결제 서비스 이용자에 대한 사용성 평가 : '리니지M'을 중심으로)

  • Kim, Seung-Eon;Kim, Youngsik
    • Journal of Korea Game Society
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    • v.18 no.3
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    • pp.27-38
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    • 2018
  • This paper is designed to propose the contents necessary for updating and developing future mobile RPG game developers through a usability evaluation of Users using In-App Payment Services at Lineage M. This paper conducted a usability assessment for quantitative assessment of users who use in-app payment services for mobile game 'Lineage M'. The tool for usability assessment was surveyed in a questionnaire designed based on 'The User Experience Honeycomb' defined by Peter Morville. These statistical results were then divided into lateral analyses. Through this, it is expected that game developers and planners will be able to find data to help develop new mobile RPG games.

Status and Trends of Mobile Services Via Smartphone in University Libraries (대학도서관의 스마트폰 기반 모바일 서비스 현황 분석 연구)

  • Kim, Sungjin
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.23 no.4
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    • pp.71-91
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    • 2012
  • As the smartphone market has expanded and university students in their twenties account for the largest portion of the market, university libraries need to provide mobile library services to keep up with students' growing demand in mobile services. The purpose of this study is to analyze the status and trends of mobile services in Korean university libraries. This study investigated mobile services of 434 university libraries in Korea and 114 ones which are members of ARL during the months of September and November in 2012. As a result, this study found that university libraries in Korea were offering 55 mobile Web and 29 mobile application services with 11.2 and 10.7 contents respectively. In addition, on the basis of the identified current problems, this study suggested further steps for developing and improving mobile services in Korean university libraries.

Effects on lifestyle and life satisfaction of active Senior's mobile app usage level (액티브 시니어의 모바일 앱 사용 수준이 라이프스타일과 삶의 만족도에 미치는 영향)

  • Huh, Wonwhoil;Choi, Jeongil
    • Journal of the Korea Convergence Society
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    • v.13 no.5
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    • pp.229-236
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    • 2022
  • The goal of this research is to understand the extent to which active seniors' mobile app usage level affects their lifestyle and life satisfaction. For this, we surveyed for 15 days in early December 2021 targeting about 150 users nationwide. As the questionnaire content, the independent variable was "mobile app usage level", the parameter was "lifestyle", and the dependent variable was "life satisfaction". As a result of empirical analysis, reliability and exploratory factors between each variable were verified, and it was confirmed that internal consistency was secured. It was investigated that the concentration validity of each item was generally well confirmed. As a result of hypothesis testing by the structural equation, 'App usage level ⇨ Lifestyle' was 0.244, 'Lifestyle ⇨ Life satisfaction' 0.707, and 'App usage level ⇨ Life satisfaction 0.141' was adopted. This study shows that the higher the level of mobile app usage of active seniors, the higher the lifestyle. Also, the better the lifestyle, the better the quality of life. It is analyzed that life satisfaction will improve as the level of mobile app use increases. Therefore, in order to improve life satisfaction, it seems necessary to increase the level of app use and lifestyle.

A Study on Improvement Plans for National Archives of Korea Website's Search Service through Its Usability Evaluation (국가기록원 웹사이트 검색서비스의 사용성 평가를 통한 개선방안 연구)

  • Lee, Hyojin;Kim, Jihyun
    • Journal of Korean Society of Archives and Records Management
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    • v.21 no.3
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    • pp.187-215
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    • 2021
  • Archives should provide a web-based archival information service with good usability based on the understanding of users' needs. Thus, this study analyzed the usability of the National Archives of Korea (NAK) website's search service through expert and usability evaluations for various users and suggested improvement plans. A literature review, heuristic evaluation, one of the usability expert evaluation methods, and usability evaluation for users were performed. As a result of expert evaluation, the severity rating for the usability problem was highest regarding a match between the system and real world and the lowest in error prevention. In the usability evaluation, it was assumed that the user's background and whether the website's help was provided is associated with usability. Usability evaluation was conducted for 22 participants, including those majoring in records management, web/application developers, and people without such backgrounds. Furthermore, a presurvey, a five-second test, and search tasks were conducted in a row. The analysis based on usability components in ISO 9241-11: 2018, i.e., effectiveness, efficiency, and satisfaction, showed that web/application developers had the highest search effectiveness, and those majoring in records management showed high effectiveness only in the search for archival content services. Background factors did not affect efficiency, and the more familiar with the finding aids, the better the efficiency. Moreover, providing the website's help was found to be positively associated with effectiveness and satisfaction. This study suggests that the NAK website will offer a user-friendly interface and search function, expand help support, and display a consistent web interface.

An Empirical Study on On/Offline Service Quality of Delivery Apps, Conversion Cost, Customer Satisfaction, and Continuous Use Intention (배달 앱 온·오프라인 서비스 품질과 전환비용, 고객 만족, 그리고 지속적 사용의도에 관한 실증적 연구)

  • Chae, Hyun-Sik;Kim, Eun-Jung;Kim, Jong-Weon
    • Journal of Korea Society of Industrial Information Systems
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    • v.26 no.6
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    • pp.35-46
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    • 2021
  • This study investigates the behavior of users using delivery apps as non-face-to-face lifestyles accelerated due to the 4th industrial revolution era and Covid 19. Specifically, this study examines the effect of customers' perceived service quality on the conversion cost, customer satisfaction, and continuous use intention. Based on the results, the main purpose of this study is to provide useful information and implications for entrants (restaurants) who have signed up and operated and platforms that connect customers, restaurants, and delivery people.

Design of tourism tour map App application using MR technology (MR기술을 이용한 관광투어 맵앱 어플리케이션 설계)

  • Yoon, Kyung-Seob;Won, Jong-Jin;Park, Jin-Soo;Choi, Jin-Won
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2017.07a
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    • pp.145-147
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    • 2017
  • 본 논문에서는 4차 산업 혁명의 주요 기술 중 하나인 '연결 및 표시 기술'에서 사람의 눈으로 보는 표시 기술 중 하나인 증강현실(AR)과 가상현실(VR)를 융합한 MR기술을 활용한 앱 어플리케이션에서 제공하는 콘텐츠를 이용자들이 쉽게 접근해서 사용할 수 있도록 제안한다. 증강현실을 나타내는 방법 중 하나인 Marker를 이용한 기술을 통해서 관광 콘텐츠를 제공할 수 있도록 프로토타입을 구현하였다. 사용자가 앱 어플리케이션을 통해 Marker를 인식하게 되면, 거기서 관광 관련 콘텐츠를 스마트폰 화면에 띄어서 제공되는 콘텐츠를 자유롭게 이용 할 수 있는 효율성을 제공할 수 있다.

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Design and Implementation of solutions for Mobile Gateway in the development of smart Apps in the era of innovative (스마트 시대에 혁신적인 앱 개발을 위한 모바일 게이트웨이 솔루션 설계 및 구현)

  • Kang, Yoon-Kyu;Min, Sung-Gi
    • Proceedings of the Korea Information Processing Society Conference
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    • 2011.11a
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    • pp.1001-1004
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    • 2011
  • 본 논문은 Mobile Gateway(MG)는 어플리케이션의 개발에 필요한 서버 솔루션에 대하여 기술하겠다. 스마트폰 이용자가 증가하면서 기업들은 앱(App, Application)을 사용하여 상품화 하고 있다. 앱을 개발하기 위해서는 서버가 필요하다. 또한 서버와 연동할 때 다양한 어려운 사항이 있다. 본 논문에서 이러한 단점을 해결하고자 서버 구현과 공통적인 기능을 패키지화하여 기업이나 개인이 앱을 보다 편리하게 개발하고, 또한 개발공수 단축 및 개발 후 유지보수의 효율성 향상에 기여한다.

A Study on the Development of School Library Mobile App Service Based on User Experience (사용자 경험을 기반으로 한 학교도서관 모바일 앱 서비스 개발에 관한 연구)

  • Park, Sora;Lee, Mihwa
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.32 no.2
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    • pp.49-67
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    • 2021
  • The school library provides a mobile web service that allows access to the library catalog system, and provides services that reflect the needs of search and consider the characteristics of mobile devices. Therefore, this study conducted a literature review, an analysis of the current status of school library mobile web services, and a survey of the mobile service user experience of students and teachers to find the contents and service plans for school library mobile app services that meet the school library mobile needs. Based on the survey, the contents and design plan of the school library DLS mobile service was prepared. First, the steps were reduced from step 4 to step 3. In the first step, solution of screen clipping errors in registering as a member and various login platforms for accessibility are needed. In the second step, integrated search and detailed search, provision of materials for use and reading education, post-booking activities, guides and announcements on the use of the affiliated school library, inter-loan, and e-books are provided as main menu. In the third step, it was proposed to provide related functions such as reservations as well as the display of the detailed screen of the search results of the collection. This study can be used not only to develop dedicated mobile app services, but also to change current web-based mobile services.

A Study on the Effects of the Usage Review of the Majib Smartphone Application on Use Intention (스마트폰 맛집 앱 사용후기 특성이 이용의도에 미치는 영향에 관한 연구)

  • Han, Ji-Soo
    • Culinary science and hospitality research
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    • v.21 no.6
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    • pp.167-181
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    • 2015
  • The purpose of this study is to examine the effects of genuineness, usefulness, overstatement, and assentation of the smartphone majib app on trust, perceived risk, and use intention, and thereby suggest useful information for the mobile application. A survey was conducted from May 11, 2015 to June 30, 2015 targeting smartphone majib app users through convenience sampling. A total of 300 questionnaires were distributed, of which 275 were used for analysis after excluding 25 response for negligent or inappropriate responses. The results found that, first, of the review characteristics, genuineness and usefulness, assentation had positive (+) effects on trust, while overstatement had a negative (-) effect on trust. Second, of the review characteristics, only genuineness and usefulness had significant effects on perceived risk. Third, trust had a significant effect on use intention rather than on perceived risk. Fourth, trust and perceived risk had mediating effects on the relationship between the assentation of the majib smartphone app review characteristics and use intention.