• Korean Journal of Culture and Social Issue
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• v.18 no.4
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• pp.463-479
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• 2012

The implicit association test (IAT) measures implicit attitudes of participants and is regarded as an effective method for expecting future behaviors. Based on the IAT, this study aimed to answer the question, whether implicit attitudes of an individual about creativity have any kinds of impact on global perception, which might be important for a creative process. In the experiment, participants were presented words, which were associated with one of four categories, while one attitude category (creativity /practicality) and one evaluative category (good/bad) were always paired together either on the left side or on the right side of the computer screen. After completing the IAT test, participants were led to fill out a questionnaire to assess explicit attitudes toward creativity and practicality. Then they conducted the navon task, in which they had to find one of two letters, 'F' or 'H', which were presented either as a local form or as a global form. Finally, the participants had to write down as many untypical functions of an object as possible. The results showed that not the scores of explicit attitude scores but the IAT scores correlated with the reaction time of global perception. The global perception was faster in the participants with the low IAT scores than the local perception. Compared to this, the global perception benefits disappeared in the participants with the high IAT scores. Additionally, more creative ideas about the functions of the object were listed in the group with the lower IAT scores. Implications of the role of implicit attitudes about creative processes are discussed.

• Korean Journal of Cognitive Science
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• v.13 no.4
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• pp.9-21
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• 2002

Four experiments were conducted to examine whether maintaining the same conceptual context across study and test would affect performance on a perceptual implicit memory task. The sense-specific theory of priming (Lewandowsky et al., 1989) predicts greater priming from a match in conceptual context across study and test compared with a condition in which the conceptual context is mismatched, whereas the transfer-appropriate-processing view (e.g., Blaxton, 1989) predicts no difference. In experiment 1 and 2, little or no effect of varying context was observed on a implicit task. In experiment 3 and 4, a process-dissociation procedure (proposed by Jacoby, 1991) was used to separate automatic influences from consciously controlled influence in implicit memory, which was measured by Korean word completion task. The results showed that conceptual context effect was observed in consciously controlled parts of implicit memory. These results suggest that only consciously controlled processing parts of implicit memory is sensitive to conceptual context.

• Korean Journal of Culture and Social Issue
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• v.23 no.4
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• pp.497-525
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• 2017

This study verified whether university students of Gwangju and Jeollanam-do recall negative information like violence and death faster than positive information like democratic community about the May 18 Gwangju democratic movement in implicit dimension. University students of Gwangju responded faster when the May 18 combined with the pictures of negative content. However, university students of Jeollanam-do responded marginally faster when the May 18 combined with the pictures of positive content. In addition, the students performed implicit evaluation test towards the May 18. The students of Gwangju showed a slightly negative attitude towards the May 18, while the students of Jeollanam-do showed a positive attitude towards the May 18. This study acquires significance because it confirmed that university students of Gwangju have an implicit representation similar to trauma and a terrible feeling about the May 18.

• 한국디지털정책학회:학술대회논문집
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• 2005.06a
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• pp.89-98
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• 2005

간접광고의 한형태인 영화나 드라마 속에 제품배치(PPL)는 온셋 배치와 크리에이티브 배치로 분류할 수 있다. 온셋 배치(on-set placement)는 맥락효과 속에 전경(foreground)에 해당되며, 크리에이티브 배치(creative placement)는 배경에 해당되기 때문에 소비자의 정보처리에 의한 기억효과가 다르게 나타난다. 온셋배치의 경우 자극의 현저성으로 인하여 정교화 가능성 모델이론의 설득의 중심경로를 통한 정보처리효과가 나타나기 때문에 명시적 학습을 하게 된다. 반면에 드라마 배경에 해당하는 PPL의 크리에이티브 배치는 정교화의 수단이 낮아서 배경의 여러 단서들과 함께 설득의 주변경로를 통한 정보처리를 할 것이다. 따라서 암묵적 학습을 할 가능성이 높게 나타나게 된다. 이러한 제품배치의 형태에 따른 학습기억의 형태는 조절변수인 관여도에 따라 다르게 나타날 것이다. 제품관여도가 높은 경우에는 크리에이티브 배치를 하여도 명시적 학습을 할 가능성이 많은 반면 제품관여도가 낮은 경우 크리에이티브 배치를 하게 되면, 암묵적 학습효과가 미약하거나 일어나지 않을 가능성이 많다. 그러므로 제품관여도가 낮은 상품의 경우에는 제품배치시 가능한한 크리에이티브 배치피하는 것이 유리 할 것이다.

• Proceedings of the Korean Society for the Gifted Conference
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• 2003.05a
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• pp.91-108
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• 2003

본 연구의 목적은 다음과 같다. 첫째, 암묵적 방법에 의해 도출된 영재성과 명시적 이론간에 차이가 있는가\ulcorner 둘째, 과학 분야와 인문 분야에는 어떤 영재성 요인들이 있는가\ulcorner 셋째, 분야별로 영재성의 요인구조 어떤 차이가 있는가\ulcorner 연구의 방법은 세 단계로 이루어졌다. 연구의 첫 단계는 과학자, 학부모, 교사, 대학생을 대상으로 암묵적 이론 접근으로 영재 의미를 구명하였다. 연구의 두 번째 단계는 자연계 영재 집단 469명, 인문계 영재집단 285명에 대하여, 암묵적 이론 접근에 의해 밝혀진 영재의 특징들은 과학영재와 인문영재를 구분하는 준거가 되는지의 여부를 요인분석(factor analysis)을 통하여 검증하였다. 연구의 세 번째 단계는 검증된 자료를 가지고 인문계 영재 집단과 자연계 영재 집단 간의 영재성 요인 구조상의 차이를 검토하였다.

• 한국HCI학회:학술대회논문집
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• 2008.02a
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• pp.125-129
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• 2008

Lying has been such a wrong act in human society, but at the same time we are perpetrating lying surprisingly often in the interpersonal situation. Like this, between what we think and what we do about telling lie is pretty different, and these differences are came from ambivalent attitudes stemmed from different sources which is divided into the implicit and the explicit attitude. We find manipulative liars by simulated racing task by using virtual environment. Implicit Association Test was applied to them to see implicit beliefs, and used self-reported questionnaires to identify explicit attitude about lying. As a result they could manipulate the explicit measures but could not maneuver their own implicit attraction to lie Liars' deceptive behaviors usually occur in subtle and covert way so that it has been hard to notice and to know what lead them to lie. However, as we know those spontaneous process is linked with deception, triggering them lie, it became no more veiled, unpredictable actions.

• Korean Journal of Culture and Social Issue
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• v.26 no.3
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• pp.283-301
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• 2020

In Korean society, words related to misogyny are being created and spread out in the Internet communities and the Internet news posts comments. This study was conducted to investigate if exposure to misogynistic words affects misogynistic attitudes toward women. Study 1 examined the relationship between exposure of misogynistic words (the number of misogynistic words known and the level of Internet comments viewed) and explicit misogynistic attitudes. As a result, the greater the exposure of misogynistic words, the less explicit misogynistic attitudes were found among men. The result can be explained as a desensitization of stimuli caused by repetitive exposure to media. In Study 2, experiments were conducted to manipulate the exposure of misogynistic words and to identify the relationship between implicit misogynistic attitudes through implicit association tests. Results of analysis show that implicit misogyny attitude is stronger as male participants are exposed to misogynistic words. The finding of this study suggests that explicit and implicit attitudes toward misogyny can diverge. It also implies that the exposure to misogynistic words can affect men's and women's attitudes in a different manner.

• Korean Journal of Cognitive Science
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• v.12 no.1_2
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• pp.43-54
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• 2001

This study was conducted to explore the implicit structure of gender-stereotype which is one of the social categories. Social categories were considered to have the more evaluative properties and unclear hierarchical representations compared to the objects or the action categories. In this series of experiments. we want to examine the generalizability of the congruent effect into gender-stereotype using a priming paradigm and introducing the various SOA (stimulus onset asynchrony. SOA 250ms to 1000ms). The results of Experiment 1 and 3 (SOA 250-500ms) showed that the priming effects of female-female condition was larger than the other conditions. However. Experiment 2 (SOA 1000ms) showed that the priming effects among the conditions disappeared. We found the female-congruent effects only in a short SOA. These results suggest the possibility that the gender-stereotype in the automatic and implicit processing level can be represented b by the cross-categorical structure in some cultural area.

• Journal of the Korean Society of Clothing and Textiles
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• v.41 no.4
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• pp.575-584
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• 2017

Previous research has investigated the influence of explicit self-esteem and depression. These studies did not examine the implicit self-esteem and depression that exist in the internal unconscious of humans that are not influenced by prejudice and social desirability. This study identifies that fashion competency (FC) encourages the implicit self-esteem and relieves the implicit depression. Implicit self-esteem and depression were measured by Implicit Association Test (IAT) utilizing reaction; FC was surveyed based on questionnaires. The data collected were analyzed using factor analysis. FC was then composed of three factors of fashion involvement, fashion innovativeness and self-confidence in fashion coordination. The results of comparing the index values that indicate IA SE (implicit association self-esteem) and IA DE (implicit association depression) of each FC group indicated that a higher FC results in a higher IA SE and lower IA DE; therefore, individuals with a higher fashion competence have a higher implicit self-esteem and a sense of well-being. The findings support previous studies in that the FC tends to be positively related to quality of life in young people.

• Journal of Gifted/Talented Education
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• v.23 no.4
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• pp.615-632
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• 2013

The purpose of this study was to explore the implicit knowledge of creative person in Korea, China and Japan. To this end, participants of all ages in three countries (Korean 328, Chinese 388, Japanese 394) were required to fill out the survey about creative persons. The major results of this study were as follows: First, Korean and Japanese recognized most the characteristics of creative person as "original" at all ages, Chinese recognized as "intellectual" in most ages. Second, occupations of creative persons were classified into nine categories. Third, in Korea scientist and artist, in China politician, in Japan artist were the occupations of the highest frequency at all ages. These results of this study can be used as a basis for the research of implicit knowledge on creativity in East Asian countries. This study suggests that the implicit knowledge about creative person differs in three countries and cultural characteristics of each country should be considered in the study of creativity.