• Title/Summary/Keyword: 심미적 특성

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The Influence of Aesthetic Elements on Consumer Responses(A Case-Study on the Application of Symbol Design) (소비자 반응에 대한 디자인의 심미적 영향요소(심볼디자인을 응용한 사례연구))

  • 김은주;양종열;홍찬석
    • Proceedings of the Korea Society of Design Studies Conference
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    • 1999.05a
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    • pp.56-57
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    • 1999
  • 경험적 심미성(experimental aesthetics), Gestalt심리학, 그래픽디자인 및 심볼관련문헌에서는 많은 디자인 심미적 특성들이 심볼에 대한 감정적 반응(affective reactions)에 영향을 미치고있음을 알 수 있다. 그러나 불행하게도 이러한 디자인 문헌속에서는 디자인의 심미적 영향요소들이 인자(recognition), 친밀감(familiarity), 의미(meaning)에 어떻게 영향을 주는지에 대해서는 체계적인 연구가 이루어지지 모하고 있고 실증적으로 시험되지도 않고 있어 심볼 디자인에 대한 지침을 제공하지 못하고 있는 실정이다.(중략)

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Study on Museum Visitor Characteristics and Implications for Effective Management Reflecting on Visitor's Feedback (미술관의 방문자 특성과 방문 후 평가에 따른 효율적 경영에의 시사점)

  • Jung, Hyung-Shik;Kim, Young-Shim;Jeong, Kyeo-Woon
    • CRM연구
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    • v.3 no.1
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    • pp.29-47
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    • 2010
  • This study is intended to examine the effect of characteristics of museum visitors and visit type on perceived relative status, aesthetic responses, and perceived visit benefits, which in turn affect visitor satisfaction and personal and social participatory behaviors. Research was held for four weeks. A total of 308 questionnaires were collected out of 315 distributed. However, additional 15 were excluded due to inadequate responses. The findings of the study are as follows: While museum visitor characteristics yielded significant effects on the perceived relative status and perceived visit benefit, it did not have significant effects on aesthetic responses. Additionally, while visit types showed considerable impact on perceived relative status, it did not yield significant effect on aesthetic responses or the perceived visit benefit. Perceived relative status of a museum had positive effects on aesthetic responses, but not on the perceived visit benefit. Furthermore, while perceived relative status did not have significant effect on visitor satisfaction, it did have evident effects on the aesthetic response and the perceived visit benefit. Lastly, greater visitor satisfaction was confirmed to contribute to greater participatory behavior in various prospective programs and events offered by museums. Hence, it would be imperative for museums to gear their attention to encourage internal participatory behaviors such as visitor education, donation and charity events, which would consequently transcend to viewing museums more as a public space shared by the general public.

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A Case Study on the Mentorship Mathematics Education for the Gifted with Construction Based on the Aesthetic Experiences. - Focused on Waldorf Education - (미적 체험을 강조한 수학 영재교육 프로그램 개발 연구 - 발도르프교육의 작도교육의 활용 -)

  • Cho, Youngmi;Joung, Youn Joon
    • Journal of the Korean School Mathematics Society
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    • v.16 no.3
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    • pp.621-636
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    • 2013
  • In this paper we intended to present the case of mentorship program for the gifted in elementary mathematics education, which is related with Waldorf education. We installed the program to four six-grade students during six months. We focused on cultivating integrated perspective, aesthetic perspective and substantial skills. For the aim we dealt with the item, construction based on the aesthetic experiences. Finally we presented three main ideas, construction of regular polygons and flowers, construction of islamic design, and farmland cleanup with construction. We also contained the students' project in this paper.

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상악측절치 부위 발치후 즉시 식립시 임상적 고려사항

  • Hong, Sun-Jae
    • Journal of the Korean Academy of Esthetic Dentistry
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    • v.21 no.1
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    • pp.23-42
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    • 2012
  • 심미 영역에서 발치후 즉시 식립시 가장 기본이 되는 성공의 핵심 요소는, 발치후 발치와 리모델링에 대한 생물학적 이해와 3차원적으로 정확한 임플란트의 식립 위치다. 그에 더해서, 상악 측절치 부위는 중절치나 견치 부위와 다른 해부학적 특성을 갖고 있고 이는 발치후 즉시 식립을 할 때 치료법을 결정하고 좋은 결과를 얻는데 있어 매우 중요한 고려 요소가 된다. 순측 치조골의 함몰 정도, 인접 상악 전치 치근의 수렴 정도, 크라운-치근이 이루는 각도와 치조골 프로파일 이 세가지를 치료 전에 잘 평가하고 치료 전략을 세운다면 심미적으로 우수한 좋은 결과를 얻는데 도움이 될 것이다.

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A Study on the aesthetic factors of product design according to user's preference - Foucsed on Jeollabuk-do, Chungcheongnam-do and Daegu - (제품디자인의 사용자 선호에 따른 심미성 요소에 관한 연구 - 전라북도, 충청남도, 대구지역을 중심으로 -)

  • Jeong Su-Kyoung;Hong Jung-Pyo
    • Science of Emotion and Sensibility
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    • v.8 no.3
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    • pp.203-212
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    • 2005
  • In the highly developing industrial society the design has been playing the central role in the managerial strategy of a company and has been one of the central agendas in determining the economical competence of a country, and it is also regarded as a means to acquire sustainable superior competence And these trends suggest that the esthetic value of a product has become more important than the technological function. In this study we review theoretically esthetic factors influencing the preference of a product, so that we can make a list of eight esthetic factors based on the various referential studies. They are simplicity, balance, unity, rhythm, style, novelty, typicality, and proportion. We research esthetic factors affecting consumers' preferences and evaluation of a product and typical esthetic factors specific to the characteristics of each product. Therefore, in this study we tried to provide available materials in developing product design by present of esthetic guideline and to put this materials to practical use in product design by finding considered elements and importance of esthetic factors which had important effects on the tastes of the consumers classified by manufactures.

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Analysis on Characteristics of South Korean Senior Consumers' Needs: With Maslow's 7-Levels of Needs Hierarchy (한국 시니어 소비자의 욕구 특성 분석: 매슬로우의 욕구위계 이론을 중심으로)

  • Ahn, Gayoung;Han, Eun-Kyoung
    • 한국노년학
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    • v.40 no.3
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    • pp.389-411
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    • 2020
  • The purpose of this study was to identify the needs and characteristics of Korean senior consumers. To this end, the factors of Maslow's seven-levels of needs hierarchy were re-established and applied to suit the actual situation in Korea. For analysis, an online survey was conducted on 440 adults (50-75 years old), who are considered active seniors living in Korea, on the factors of 7-levels of needs and demographic characteristics. The study found that the 7-levels needs of Korean senior consumers were derived in a different order from Maslow's. Other diverse theoretical and practical implications were also presented.

A Study on Aesthetic Response on Symmetric Balance & Asymmetric Balance by Involvement (관여수준에 따른 대칭적 균형과 비대칭적 균형의 심미적 반응에 관한 연구)

  • 이진렬;홍정표;김진아
    • Archives of design research
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    • v.15 no.3
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    • pp.73-82
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    • 2002
  • This research suggests relative perspective against to the existing researches which consider balance as mere one of aesthetic elements that balance could lead different consumer aesthetic response according to product characteristics. From the results of this study, we can suggest that higher level of balance encourage positive consumer aesthetic response in high involvement products and contrary, lower level of balance encourage positive consumer aesthetic response. It's expected for the results of this study to suggest more useful design approach in theoretical and practitional fields. In the future researches, more profound studies with more number of stimuli, more levels of balance distortion and more number of moderating variables should be peformed to withdraw more useful results.

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A study on the relationship between user's preference and aesthetic elements, and the importance of aesthetic elements in product design - With relevance to Electrical Home Appliances - (제품디자인에 있어 사용자 선호와 심미적 영향요소의 상호관계와 디자인 고려 요소에 관한 연구 - 가전제품을 중심으로 -)

  • Jeong, Su-Kyoung;Hong, Jung-Pyo
    • Archives of design research
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    • v.18 no.2 s.60
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    • pp.123-132
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    • 2005
  • In the highly developing industrial society, design has been playing the central role in the managerial strategy of a company and has been one of the central agendas in determining the economical competence of a country, and has also been regarded as a means to acquire sustainable superior competence. Thus, these trends suggest that the aesthetic value of a product has become more important than its technological function. In this study we reviewed theoretically esthetic factors influencing the preference and the evaluation of a product and made a list of eight esthetic factors based on various referential studies which include simplicity, balance, unity, rhythm, style, novelty, typicality, and proportion. We investigated the esthetic factors affecting consumers preferences and the basis for evaluating a product. Conclusively, this study aimed at providing materials for developing product design by presenting an esthetic guideline and to put these materials to practical use. The study also investigated other considered elements classified by manufactures and the importance of esthetic factors and its influence on consumer tastes.

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Impact of the Physical Characteristics of Smart Wristbands and Smartwatches on Perceived Functional, Aesthetic, And Symbolic Values (스마트팔찌와 스마트워치의 물리적 특성이 지각된 기능적, 심미적, 상징적 가치에 미치는 영향)

  • Soo In Shim;Heejeong Yu
    • The Journal of the Convergence on Culture Technology
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    • v.10 no.1
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    • pp.525-532
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    • 2024
  • This study explores the impact of physical characteristics (e.g., shape, color, material, size, weight, technical features) of smart wristbands and smartwatches on consumers' perceived functional, aesthetic, and symbolic values using an extended technology acceptance model. An online survey was conducted with adult residents of the United States who had experience using smart wristbands or smartwatches. Participants were asked about various physical characteristics of products they had used in the past year or were currently using, and their evaluations of these characteristics. The results revealed that the shape of the front display shape significantly influenced symbolic value, with circle shape and square shpae showing significantly higher symbolic value than rectangle shape. Wristband materials also had a significant impact on symbolic value, with metal and leather showing higher symbolic value among various materials. Additionally, an increase in product size was associated with higher symbolic value. Moreover, certain technical features such as activity tracker, alarm clock, and distance tracking influenced perceived functional value, while functions like time display, GPS, and email influenced perceived aesthetic value. Pedometer, GPS, and email were found to enhance perceived symbolic value. These findings provide valuable insights into consumer preferences for smart wristbands and smartwatches, serving as valuable information for product improvement and new product development.

A Study on the Structural Relationship of Experience Characteristics, Value and Expectations, Purchase Intention in Cosmetic Brand Store -Focusing on the Moderating Effects of Gender- (화장품 브랜드 매장 체험특성, 가치와 기대, 구매의도의 구조적 관계에 관한 연구 -성별의 조절효과를 중심으로-)

  • Lee, Sun-Joo;Jeong, Yun-Hee
    • Management & Information Systems Review
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    • v.38 no.3
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    • pp.227-243
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    • 2019
  • The purpose of this study was to examine the influence of experience characteristics of cosmetics brand stores on purchase intention through brand value and product in-store expectations. In addition, by identifying the effects of gender regulation, the study aimed to supplement theoretical studies and to provide practical implications on the experience of cosmetics brand stores. First, we presented educational experiences, aesthetic experiences, and playful experiences as experience characteristics in stores. And we assumed the effect of these experience characteristics on the brand value and the expectation of the product in the store, and the effect of the brand value and the expectation on the purchase intention of the product in the store. 279 data were collected from consumers who had visited cosmetics brand stores, and we analyzed them using structural equation analysis. As a result, both experience characteristics have positive effects on brand value and in-store product expectations, and brand value has positive effects on expectations. In addition, brand value and in-store product expectations have a positive effect on in-store product purchase intention. In moderating effects of gender, the effect of playful experience on brand value is greater in male group, and the impact of educational and aesthetic experience on product expectations is greater in female group. These results contribute to the theoretical expansion of experience research on cosmetic brand stores, and provide strategic implications for experience marketing of cosmetic stores.