• Title/Summary/Keyword: 신뢰적 정책

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A Study on the Assessment of Residual Life Span for Old Type Signalling Equipment (노후신호장치 잔존수명 평가에 관한 연구)

  • Shin, Ducko-Shin;Lee, Jae-Ho;Shin, Kyung-Ho;Kim, Yong-Kyu;Kang, Min-Soo
    • Journal of the Korean Society for Railway
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    • v.12 no.4
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    • pp.535-541
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    • 2009
  • The reliability of control system composed of electronic parts has been studied by DoD since 1960, and has been undertaken mainly by Europe for railways. Especially in Korea, a study on reliability of signalling equipment has been taken since 2000, requiring reliability test for effective maintenance of old type signalling equipment which no longer has information on its past reliability. This study evaluates the reliability test in units of parts for old type signalling equipment; for instance, failure rate in units of parts, or failure data during operation; which was utilized without its consistent reliability monitoring and analysis data for over 20 years. Also, reliability change at this point in time has been estimated by using residual life span function, and a model which can evaluate the possibility of extended operation through stress acceleration test has been developed. This model will be utilized to establish future maintenance policy for train operating company's operation on old type signalling equipment.

A Study on the Repurchase Intention of Customers in the Foreign Direct Sales Internet Shopping Mall - Focused on the Japanese Customers - (해외직판 인터넷 쇼핑몰에서 소비자의 재구매 의도에 관한 연구 - 일본 소비자를 중심으로-)

  • Park, Suk-Joon;Hwang, K.T.
    • Journal of Digital Convergence
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    • v.14 no.6
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    • pp.199-218
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    • 2016
  • The purpose of this study is to investigate the determinants of consumer's repurchase intention in the foreign direct sales shopping malls, focusing on the Japanese customers. Research model of the study is composed of seven independent variables (price competitiveness, product diversity, reputation, country-of-origin image, ease of use, delivery service, after service), a mediating variable (trust) and a dependent variable (repurchase intention). The results of this study show that trust is an important factor affecting the repurchase intention of customers. Customers' trust is affected by the reputation, country-of-origin image, ease of use, delivery service, after service. However, price competitiveness and product diversity, which are hypothesized to affect the trust, are not statistically significant. This study will provide a basis for future research on the foreign direct sales area. In addition, it will provide practical information useful in launching and/or operating the foreign direct sales malls.

A Study on Likability·Understanding Level·Reliability·Satisfaction·Continuous Usage Intention According to a Difference in a News Providing Type (뉴스의 제공 형태 차이에 따른 호감도·이해도·신뢰도·만족도·지속사용 의도에 관한 연구)

  • Cho, Yun-Seong;Kim, Jong-Moo
    • Journal of Digital Convergence
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    • v.15 no.7
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    • pp.383-391
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    • 2017
  • The purpose of this study was to examine users' attitude toward likability, understanding level, reliability, satisfaction, and continuous usage intention depending on a difference in a type between card news and straight news. A questionnaire survey was conducted targeting 232 people. As a result of the research, compared to the straight news, the card news was easy for a user to understand, was strong even in a desire to use continuously. Second, a factor of users' attitude toward news was having influence upon the mutually positive(+) direction. Likability, understanding level and reliability had an effect on satisfaction. The satisfaction had an impact again on continuous usage intention. The intensity of this impact was varied, respectively, in card news and straight news. The influential level upon satisfaction in card news was strong in order of likability, understanding level and reliability. The influence in the straight news was strong in order of reliability, likability and understanding level. The outcome of this study will become empirical data in proceeding with seeking a method available for strengthening the function of offering information in news through increasing delivery and impact in information with producing news chosen by consumers.

A Study on Antecedents of Consumer's Revisit Intention in the Context of Accommodation Sharing Platform: The Role of Relative Attractiveness, Brand Identification, and Enjoyment (숙박 공유 플랫폼에서 고객들의 재방문 의도의 선행 요인에 대한 연구: 상대적 매력, 브랜드 동일화, 즐거움의 역할)

  • Kim, Seon Ju;Kim, Byoungsoo
    • Journal of Digital Convergence
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    • v.20 no.4
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    • pp.269-278
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    • 2022
  • Recently, the travel and lodging industries have been suffering from the spread of COVID-19. But Airbnb recovered its profits with a differentiated strategy. This study identified the characteristics of Airbnb and examined their effects on customer's revisit intention in the Airbnb context. Perceived value, trust about Airbnb, and social norms were considered as the key factors of revisit intention. In addition, the effects of relative attractiveness, brand identification, and enjoyment on perceived value and trust about Airbnb were examined. The proposed research model was tested based on 285 consumers who had Airbnb experience more than twice. The analysis results showed that relative attractiveness, brand identification, and enjoyment had a significant influence on perceived value and trust. Perceived value had a significant influence on revisit intention. However, trust about Airbnb and social norms did not significantly affect revisit intention. Moreover, ths analysis results found no significant moderating effect of share of wallet. Based on the results of this study, Airbnb would establish effective marketing and operation strategies by understanding the formation mechanism of consumer's revisit intention toward Airbnb.

The Role of Merchandiser Feedback Comments and Performance Profiles in Building Trust in Group Buying Sites (공동구매형 소셜커머스에서 신뢰메커니즘형성을 위한 머천다이저의 피드백코멘트와 성과프로파일의 역할)

  • Park, Jongpil;Lim, Heami;Son, Jai-Yeol
    • Information Systems Review
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    • v.16 no.1
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    • pp.1-15
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    • 2014
  • Despite the sizable growth of the group buying market, consumer complaints have recently raised skepticism about the future of these sites. Thus, building a trustworthy transaction environment has become a critical issue. In exploring a trust-building mechanism, we pay particular attention to the role of merchandisers who specialize in finding products or services and marketing them to potential buyers on group buying sites. The purpose of this study is to examine whether providing merchandiser feedback comments and performance profiles on group buying sites leads consumers to evaluate the community of merchandisers more favorably and makes them more likely to purchase products or services. Research hypotheses were tested with data obtained from 124 subjects who participated in a laboratory experiment. The results empirically demonstrate that merchandiser feedback comments and performance profiles enhance buyers' trust in the community of merchandisers participating in a group buying site. This enhanced trust, in turn, increased buyers' intention to purchase products or services through the group buying site.

The Effects of Entrepreneurship on Innovation Performance - Focusing on the Mediating Effect of Social Capital and Intellectual Capital - (기업가정신이 혁신성과에 미치는 영향에 관한 연구 - 사회적 자본과 지적자본의 매개효과를 중심으로 -)

  • Ahn, Chang-Heun;Kim, Sun Geun
    • Management & Information Systems Review
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    • v.36 no.2
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    • pp.261-276
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    • 2017
  • One of the main objectives of this paper is to identify the mediating effects of both social and intellectual capitals in the relations between entrepreneurship and innovation performance in Small and Medium Businesses. Based on the previous literatures on their relationships, we set our research model and test our hypotheses through a questionnaire survey. The main results of our analyses are as followings: first, entrepreneurship has a significant effect on innovation performance; second, social capital has a significant mediating effect between entrepreneurship and innovation performance; and finally, there exists a significant mediating effect between intellectual capital and entrepreneurship. One of the main policy implications of this study would be that the level of both social and intellectual capitals, coupled with entrepreneurship, should be reinforced in order to improve innovation performance.

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Policy Implications for Vitalizing U-health Services Based on the Consumer Survey and the Expert Interview (u-health 서비스 활성화를 위한 정책제언 - 소비자 설문 조사 및 전문가 조사에 기초하여 -)

  • Cho, Hyun-Seung;Koh, Dae-Young
    • Journal of Korea Technology Innovation Society
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    • v.14 no.3
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    • pp.488-515
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    • 2011
  • The purpose of this study is to provide policy implications for vitalizing u-health services. We carried out survey of 500 consumers and indepth interview with various experts. Both experts and consumers believe that u-health services will become prevalent in the longrun, although there exist obstacles against vitalization of u-health services. To vitalize u-health service, the Korean government should raise reliability and recognition of u-health service for consumers. Furthermore, law and institution regarding u-health services should be improved to give enough incentives for u-health suppliers and consumers.

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A Study on the Formation and Influencing Factors of Ocean Governance in Busan, the Ocean Capital of Korea: A New Guide to Conflict Resolution Among Busan Marine Stakeholders (해양수도 부산의 해양거버넌스 형성수준 및 원인분석: 이해관계자의 '접촉과 갈등해결'을 중심으로)

  • Woo, Yang-Ho;Kang, Yun-Ho
    • Journal of Navigation and Port Research
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    • v.36 no.3
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    • pp.233-243
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    • 2012
  • The purpose of this study was to confirm that the formation and influencing factors of ocean governance in Busan. Recently it has been observed that the concept of ocean governance increasingly popular in the field of maritime administration, as the concept helps us understand more comprehensively the new or emerging roles of the government and other stakeholders(private enterprise, citizen, etc) in a rapidly changing environments. Therefore, this study aims to investigate the status of ocean governance and draw alternatives in applying appropriate ocean governance structure of maritime administration in Busan. The result of this study shows that ocean governance level in Busan was not high in some factors such as participation, cooperation, collective decision making. This is caused by the lack of a ocean governance structure. Based on these significant research findings, theoretical and practical implications were discussed.

A Theoretic Approach to the Organic Food Market in Korea: An Estimation of Information Entropy as a Measure of Information Asymmetry for Credence Goods (우리나라 친환경농산물 시장에 대한 정보이론적 접근 : 신뢰재의 정보비대칭성 지표로서의 정보엔트로피 측정)

  • Song, Yang-Hoon
    • Journal of Environmental Policy
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    • v.7 no.3
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    • pp.41-61
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    • 2008
  • Although the size of the organic food market in Korea has increased significantly, its further development is hampered by the information asymmetry between the producers and consumers of organic food. It isn't just about revitalizing the market; it's also about Korean farmers surviving an era of trade liberalization. In order to produce more value-added products, the information asymmetry issue has to be resolved regarding the organic food market and other agricultural credence goods such as Han-woo(Korean beef). Therefore, measuring information asymmetry has become a central issue. One way to measure asymmetry is to use Game Theory. However, in practice, estimating payoffs at the industry level is hard to accomplish, and even when it is possible, the reliability of the estimated payoffs is not guaranteed. As an alternative, the concept of Information Entropy(disorder level of information), developed by Shannon(1948), was used in this study. It is proposed that this measure should be used when assessing the level of information asymmetry in the Korean organic food market. Using recent data, it was found that information entropy in the Korean organic food market has been decreasing constantly since 2003. Therefore, it was proposed that measures should be adopted by the government to improve the certification system of organic food.

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A Study on the Factors Affecting e-Government Users' Satisfaction - The Case of Online Tax Filing and Payment Services (전자정부 서비스 사용자 만족도 영향요인에 관한 연구 - 세금관련 서비스 이용자 사례를 중심으로)

  • Kim, Jae-Hyoun;Cheong, Heung-Gyo;Kim, Tae-Ung
    • Journal of Internet Computing and Services
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    • v.12 no.6
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    • pp.105-116
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    • 2011
  • This paper identifies the determinants of adoption of e-government services. The on-line tax filing and payment system, called Hometax, is a well-known e-government service for taxpayers. Using a theoretical model based on Technology acceptance model, this case study examines the causal relationships among the variables of the adoption behavior for on-line tax filing and payment system. Major research variables include satisfaction, perceived usefulness, perceived ease of use, words of mouth, subjective norms, trust, interaction and facilitating conditions. Results from 279 survey responses indicate that the usefulness and ease of use affect the user satisfaction, which, in turn, with the word of mouth influences intentions to use an e-government service. Subjective norms and trust has been found to affect the usefulness, and interaction as well as facilitating conditions have also some impact on the ease of use. As a conclusion, the academic and practical implications of these findings are discussed.