• Journal of the Korean Applied Science and Technology
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• v.41 no.3
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• pp.771-783
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• 2024

The analysis of beauty major students' acceptance intentions for digital new technologies revealed that subjective norms and self-efficacy significantly impact ease of use as mediating variables, and willingness to innovate and self-efficacy significantly impact usefulness as mediating variables. However, willingness to innovate did not significantly impact ease of use, and subjective norms did not significantly impact usefulness. Ease of use and usefulness significantly impacted acceptance attitude, and acceptance attitude significantly impacted acceptance intention. These results suggest that while beauty major students recognize the positive necessity of new technology application in the beauty field, they may feel somewhat burdened by learning and utilizing new technologies. Learners' fear of applying new technologies could result in a reluctance to take courses necessary for understanding and acquiring digital new technologies. To address this, it is necessary to analyze the basic knowledge level of digital technology among beauty major students and develop lower-level related courses and programs to help them easily understand digital new technologies.

• Journal of Agricultural Extension & Community Development
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• v.21 no.2
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• pp.29-56
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• 2014

This study conduct for 200 farmhouses who didn't accept new technology like mulberry Protected Cultivation. Through research model combined Innovation diffusion theory(IDT) and Technology Acceptance Model(TAM), it analysed which factors affect for new technology acceptance and diffusion. To verify relations between external factors which affect new technology acceptance and diffusion by endogenous variables such as perceived usefulness, perceived ease of use and perceived riskiness, with external factors, mothed used to analyse it. Most of adopted variables were showed positive results except for individual innovativeness and reliability. Based on the results of these analyses, we can suggest rapid. First, technique diffusion agents should have heighten the level of expertise and technology, and build up the network to solve difficulties with technique supply with mulberry farmhouses. Secondly farmhouses of mulberry outdoor cultivation showed positive attitude protected cultivation, but negative attitude it bacause of the burden of facilities investment. Thus, it is needed to capital investment for individual farmhouse hold. Finally, through cultivation technology education, field trip about mulberry protected cultivation, we can diffuse technology receive for negative farmers.

• Journal of the Korean Applied Science and Technology
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• v.40 no.3
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• pp.412-424
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• 2023

The purpose of this study is to analyze how independent variables such as instructors' willingness to innovate, subjective norms, and self-efficacy affect technology acceptance intention through parameters such as ease of use and usefulness, and in what ways, and to suggest ways to revitalize new technology-related education in the beauty field. The results of the analysis of beauty major instructors' intention to adopt digital new technologies showed that innovation intention, subjective norms, and self-efficacy toward new technologies have a defining influence on the parameters of ease and usefulness. These results can be interpreted as a strong recognition of the need to apply new technologies in the beauty field and the need to improve the curriculum for this purpose, but the instructors' own fear of applying new technologies makes it difficult to apply new curriculum in reality. Therefore, the development of teaching materials related to digital technology education that can be easily understood by beauty instructors should be prioritized, and the development and use of related education programs should be expanded. In addition, we are confident that close collaboration with digital new technology and IT-related departments to understand the education of beauty majors and mutual research to develop education programs will help to develop digital new technology education programs tailored to the beauty field.

• Journal of Science and Technology Studies
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• v.11 no.1
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• pp.1-29
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• 2011

The purpose of this study is to develop a theoretical framework to analyze the social processes of embedding new technologies, among others, green technologies, in society, and based on this, to identify problems and challenges in introducing and assimilating biogas technologies in local communities in Korea. Chapter Two strives to develop a framework to analyze the social processes of embedding new technologies in society. A couple of key concepts such as technology community, technology learning and technology politics are introduced and discussed. Chapter Three and Four examine the problems arising from the social processes of embedding biogas plant technologies in local communities in Korea and tries to suggest policy options to tackle these problems.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.16 no.9
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• pp.5859-5864
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• 2015

The purpose of this study is to analyze the outcomes of experts' survey for Cultivation techniques of good seed bulb in garlics program, purpose of introduction, and performance analysis this program. As a result of survey on new technology adoption to be cultivated in cultivation techniques of good seed bulb in garlics, technique satisfaction scored the highest with 4.3 points whereas innovation scored 4.21 points. On the other hand, risk scored the lowest with 2.53 points. Also, using BMO model business attractiveness and business fit scored 44 points, 45points respectively. Thus, the project rate of success were analyzed by more than 80 per cent. Finally, the management performance is analyzed on the garlic farms by selecting the highest awareness collected. As a result of effects after new technology adoption, 43% of the surveyees stated that the relative management costs dramatically decreased, and increase in production.

• Proceedings of the Korea Technology Innovation Society Conference
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• 2013.10a
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• pp.233-246
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• 2013

• Journal of the Korea Academia-Industrial cooperation Society
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• v.20 no.2
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• pp.394-403
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• 2019

This research focuses on the perception of security screeners using a full body scanner at airport which had been newly introduced to terminal 2 of Incheon Int'l airport. To accomplish the purpose of research, this paper used UTAUT (Unified Theory of Acceptance and Use of Technology) model. Through an empirical analysis, it was proven the factors consisting of technological acceptance and how those factors affect both organizational innovation at airport and job satisfaction of security screeners. According to an empirical analysis, it was found out all the factors of technological acceptance have a significant effect on both organizational innovation and job satisfaction. However, only the effort expectation was shown to have a significant negative effect on the two dependant variables contrary to the other variables (performance expectation, behavioral intention and self efficacy. It was also proven organizational innovation had a moderating effect between technological acceptance and job satisfaction. Such results suggested organizational innovation at airport security division is necessary to enhance job satisfaction using a newly introduced full body scanner.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.21 no.11
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• pp.254-263
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• 2020

This study developed indexes of farmers' acceptance factors for new farming technologies and evaluated the importance of the developed. For this study, farming technologies were classified according to the criteria established by the Rural Development Administration, and the Delphi technique was applied to evaluate the importance of the indexes. The indexes were composed of two tiers and evaluated by the analytic hierarchy process (AHP). Results showed that the importance of the first tier was finance and profitability with 43.9%, technology affairs 23.6%, labor environments 22.4%, and related industries and service system 10.1%. The importance of the second tier was the ease of technology acceptance 64.9% and technology completion 35.1% for technology affairs in the first tier, labor intensity 53.7%, work hazard 26.7%, working hours 19.6% for labor environment, farm income increment 69.9% and new fund required 30.1% for finance and profitability, and training and service system 66.7% and activation of related industries 33.7% for related industry and service system. This study may contribute to farmers' acceptance of new farming technologies and increase the efficiency and effectiveness of agricultural research and extension activities by the Rural Development Administration.

• The Journal of the Korea Contents Association
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• v.15 no.5
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• pp.639-650
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• 2015

The purpose of this study was firstly, to explore the acceptability and acceptance intention of parents for smart animal toys and secondly, investigate whether there is a difference by sex and age. For this purpose, the questionnaire survey was conducted with 344 parents of younger children in Seoul and Gyeonggi Province. As a result, there were significant positive correlations among the relative advantage, aesthetics, social image of smart animal toys, the attitude of the new technology and the parents' acceptability. Whereas there were significant negative correlations among the acceptance risk and the parents' acceptability. The parents' acceptability showed differences in the relative advantages and social image according to the age of the parents and no significant difference according to purchasing experience of smart animal toys. These results indicated that the parents' acceptability and acceptance intention of smart animal toys were similar with the adoption process of innovative products or smart devices. And it was also informed that the most impact factors on parents' acceptance for smart toy were the relative advantage, social image, and the attitude of the new technology. This research will be useful in understanding parents purchasing intention of smart toys and provide valuable implication for smart toy companies, manufacturers, and developers.

• Journal of Digital Convergence
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• v.12 no.9
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• pp.177-192
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• 2014

Telematics is a compound word derived from telecommunication and informatics, which provides wireless data service such as traffic information, living information, remote control, maintenance and etc. in a vehicle using GPS(Global Positioning System) and telecommunication. Telematics acceptance was investigated to analyze characteristics of telematics service and its market by using a theoretical technology acceptance model based on literature review. In this paper, valid factors, influencing telematics service acceptance, have been drawn in terms of user ease-of-use, usefulness and service characteristics. Modified measuring variables were used by referring to previous researches.