• Title/Summary/Keyword: 슈퍼볼

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A Study on the Relationships between Super Bowl Ad Meter and Advertising Appeals in Cultural Dimensions (슈퍼볼 애드미터와 광고 어필사이의 문화측면에서 연관성 연구)

  • Kim, Chinsol;Lee, Yuncheol
    • International Area Studies Review
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    • v.20 no.1
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    • pp.183-208
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    • 2016
  • The objective of the study was to find out whether the Super Bowl adverts with high Ad Meter scores had more advertising appeals related to U.S. culture in Hofstede's dimensions. The significance of the study lies in the analysis on U.S. consumer preferences on adverts in terms of culture under one of the most representative American sport event: Super Bowl. The study was based on a content analysis of top and bottom 10 Super Bowl adverts during a period of consecutive seven years 2005 through 2011. The top and bottom ten were grouped based on the Ad Meter scores by the USA Today. The number of adverts interpreted by two coders along with the author was 139. The coding results implies that adverts in the top 10 group carried more appeals connected to US culture in Hofstede dimensions, such as youth, untamed, and magic in uncertainty avoidance dimension. Meanwhile, such appeals as ornamental, vain, and status in high power distance dimension were mainly found in the bottom 10 adverts group. Grounded on the findings from the content analysis, links between the score levels and the presence of certain appeals may offer marketers a hint on what appeals they emphasize when producing adverts in a certain cultural bound, let alone Super Bowl adverts targeting TV viewers in the U. S. A.

A study on how to build a supercomputer monitoring and performance analysis system based on Performance Co-Pilot, Bpftrace and Grafana (Performance Co-Pilot, Bpftrace, Grafana 기반 슈퍼컴퓨터 모니터링 및 성능 분석 시스템 구축 방안 연구)

  • Kwak, Jae-Hyuck
    • Annual Conference of KIPS
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    • 2021.11a
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    • pp.118-121
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    • 2021
  • 슈퍼컴퓨터는 수백~수천 노드의 컴퓨팅 자원이 연결되어 복잡한 계산이나 대규모 데이터를 병렬 처리하며 일부 노드에서 발생하는 예상치 못한 문제는 전체적인 시스템 성능 저하로 이어질 수 있기 때문에 슈퍼컴퓨터 모니터링과 성능 분석은 슈퍼컴퓨터를 구축하고 운영하는데 필수적인 요소로 볼 수 있다. 본 논문에서는 오픈소스 소프트웨어인 Performance Co-Pilot, Bpftrace, Grafana를 활용한 슈퍼컴퓨터 모니터링 및 성능분석 시스템 구축 방안을 제안하였으며 이를 통해서 확장가능하면서도 유연한 구조의 슈퍼컴퓨터 모니터링 및 성능 분석이 가능함을 보였다.

Fun Factors of a Reality Show Program (리얼리티 쇼 프로그램의 재미에 관한 연구 - '슈퍼스타 K' 프로그램을 중심으로)

  • Joo, Chungmin;Bae, Yunjeong
    • The Journal of the Korea Contents Association
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    • v.14 no.1
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    • pp.97-108
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    • 2014
  • The purpose of this study was to investigate the factors behind the popularity of Superstar K, a reality show, among the viewers. For that purpose, the study conducted an in-depth interview with six viewers that watched the show in the first round and eight more in the second round. The interview results show that the show's fun elements include program "formation," "organization," "edition," "hosting style," and "appeal factors," which differentiated it from other shows. Superstar K made the viewers enjoy the show by thoroughly planning and providing a range of fun elements from program planning to edition and transmission.

A Study on the Superfinishing of Ball Bearing Race (볼베어링 레이스면의 슈퍼피니싱에 관한 연구)

  • 이재우
    • Proceedings of the Korean Society of Precision Engineering Conference
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    • 1997.10a
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    • pp.879-882
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    • 1997
  • This paper aims to clarify the effect of the sol-gel sintered alumina grain and the PbO content of binder on the performance of the vitrified alumina stone for superfinishing the ball bearing race with the vitrified alumina superfinishing stone. The main conclusions obtained were as follows. The stone that contain 8- 11% PbO in binder shows the highest grinding ratio, and increasing or decreasing the PbO contents causes lower grinding ratio. When superfinishing with the stone using the 45% fused alumina and 55% sol-gel sintered alumina grain, the grinding ratio becomes the best, the other ratio of grain contents shows lower performance. With increasing the bending strength of stone, the grinding ratio becomes larger. The roughness of the finished surface is the lowest in case of using the stone of the above mentioned conditions.

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A Study on the Typoon Prediction System Using the Evolving Neural network (진화신경망을 이용한 태풍 예측 시스템에 대한 연구)

  • Shin, Dae-Jin;Kang, Hwan-Il;Kim, Kab-Il
    • Proceedings of the KIEE Conference
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    • 2001.11c
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    • pp.446-449
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    • 2001
  • 본 논문에서는 태풍의 진로와 세기를 ES_BLRNN을 이용해 예측하였다. 기존의 방법인 수치모델이나. CLIPER모델을 사용함에 있어서, 통계적 방법인 CLIPER모델은 예측성능면에서 수치모델보다 그 성능이 떨어지고, 반면에 수치모델의 성능은 CLIPER 모델에 비해 우수하나 슈퍼컴퓨터(Cray-2S, FUSITSU)를 이용하여야만 예보가 가능한 제약점을 가지고 있다. 또한 수치모델을 슈퍼컴퓨터로 계산할 경우 약 30분 정도가 소요되는 점을 감안할 때, ES_BLRNN은 이들의 단점을 보안할 수 있는 하나의 방편이라 생각된다. 게다가 ES_BLRNN의 경우 개인용 컴퓨터로도 충분히 사용 가능할 만큼 비용이 저렴하고, 681개의 태풍을 학습할 때 결리는 시간은 약 5분 정도이며, 146개의 태풍을 예측하는데 걸리는 시간은 약 3초 정도(Pentium MMX 200 Processor, RAM 64m, OS: RedHat LINUX 5.2. language ; ANSI-C)로써, 슈퍼컴퓨터나 CLIPER모델에 비해 훨씬 빠르게 결과를 볼 수 있다.

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Change of Communications Industry Structure and Necessary Training Manpower for the 21st Centry (21세기 통신산업구조의 변화와 인재양성)

  • 조규심
    • Journal of the Korean Professional Engineers Association
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    • v.32 no.2
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    • pp.59-65
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    • 1999
  • 21세기는 고령화사회, 국제화사회, 성숙사회 등 여러 가지 단면으로 잡아 볼 수 있다. 사회는 "마음의 풍부함" 또는 "여유"를 구하며, 그곳에서는 넓은 의미에서의 휴먼네트워크가 중요하게 된다. 이와 같은 휴먼네트워크를 떠받치는 수단으로서, 사회의 정보화, 더욱이 통신이 수행해야 할 역할은 점점 큰 것으로 된다. 전자공학, 정보공학의 진보와 잘 어울려서 통신 네트워크의 고도화가 진보하여 정보슈퍼하이웨이의 구축 또는 VOD(Video On DEMAND)등 멀티미디어통신서비스가 진전하여 네트워크형 산업구조, 사회구조가 형성되어 간다. 이와 같이 산업이나 사회로 통신기술의 전개·침투가 착착 진행하여 그것에 수반하여 통신을 질적으로도 산업구조적으로도 크게 변화해 간다.

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내가 바라본 KISTI

  • Mun, Byeong-Ro
    • Journal of Scientific & Technological Knowledge Infrastructure
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    • s.12
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    • pp.90-93
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    • 2003
  • KISTI는 기관의 역할을 만들기 위한 노력이나 비즈니스 모델의 개발을 위한 노력은 상대적으로 덜 필요한 기관이다. 그만큼 하는 일이 선명하다. 슈퍼컴센터와 정보서비스를 한 기관에서 제공하는 것에 대한 이견은 아직도 있을 수 있으나 KISTI의 역할은 이제 굳건히 정립되었다고 볼 수 있다. 이제 KISTI의 본연의 업무 이외의 오버헤드에 들이는 시간을 줄이고 정말 해야할 작업에 집중할 수 있는 환경을 확보하는 노력을 해야할 시점이다. 작년 하반기와 올 상반기는 기관평가에 대한 부담으로 KISTI본연의 작업에 써야할 시간을 많이 빼앗기고 있는 인상을 받았다. 이것은 KISTI 내부의 구성원들과 KISTI를 평가하는 상위기관에서 같이 노력을 해야할 일이다.

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A Study on Commercial Properties of Supermarket in Kwangju city (광주시 슈퍼마켓의 상업적 특성에 관한 연구)

  • Kim, Song-Mee
    • Journal of the Korean Geographical Society
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    • v.31 no.1
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    • pp.49-67
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    • 1996
  • On of Revolutionary changes of the commercial facilities is appearance of supermarket since the 1970's. It means modernization of retail establishment size. Simultaneously, and then path of distribution resulted in change. Namely, function of wholesale and retail is mixed, path of distribution is shortened, and then distribution function become more influential. By these changes, producer, manager and consumer can be benefit. That is, a change of commercial part is accurance to change of society and economy of region. The aim of the study is to examine commercial properties of supermarket in Kwangju city, and then, it is concerned with life of residents. Factor analysis is applied to the study. The results are as follows: Four factors are abstracted. The first factor of large explanation on properties of supermarket is accounted for years of management, land lent, number of establishments of wholesale${\cdot>$retail${\cdot>$service, age of manager, distance of neighbour residence, and so on. Namely, these may be regarded as commercial environmental feature. Moreover, regional distribution on the ground of factor score is concentrated on CBD and it's neighbour area, which are the areas of highest land lent in Kwangju city. The second factor is accounted for number of supermarket and number of population in each 'dong' (smallest factor-scored area is new housing complex in an outer ring of Kwangju. The third factor is accounted for number of workers, and size of establishment. Regional distribution is concentrated on neighbour of CBD and the outer ring area. These are scattered in contrast to the first and second factors which are continuous. The fourth factor is noted on a sale price of non-foodstuffs, that is, a feature of formation of goods. The highest factor score areas are the CBD, neighbour area of the CBD and a part of an outer ring area. On the other hand, the property of supermarket is preferred to 'the near distance' according to consumer's viewpoint. Furthermore, the location of supermarket, which is actually used by residents, is almost near residental area. It means that condition of location of supermarket is important in the distance of neighbour residence. Besides, supermarkets in Kwangju city are actually situated at residental area, that is, those locations in Kwangju city correspond to preference of consumer's viewpoint. Moreover, this result corresponds to the first factor of the analysis. Namely, the distance of property of supermarket from neighbour residence has very important effect on both of consumer and manager. In the end, supermarket is strongly related to life of residents. It means that supermarket is also responsible to quality of life. On the other hand, commercial facilities have been changed according to consumer's needs and social environments. For these reasons, commercial properties of supermarket must be reexamined in according to diverse commercial facilities and change of commercial environments.

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Bar code 활용기술 분석

  • Kim, Jeong-Ho;Park, Jung-Mu;Lee, Dae-Gi
    • Electronics and Telecommunications Trends
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    • v.4 no.4
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    • pp.85-97
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    • 1989
  • 슈퍼나 소매점등에서 판매되는 상품의 포장을 자세히 살펴보면 흑색과 백색의 줄무늬가 인쇄되어 있는 것을 볼수가 있다. 이것을 bar code라고 하는 데 국명, 메이커명, 상품명등을 수치화하여 하나의 코드로 만들고 그것을 독해하여 가격을 산출하고 정산업무를 신속하고 정확하게 처리하면서 자료를 모아 해석하여 재고 관리, 발주, 매입 업무를 합리화하고 이를 정보 네트워크에 의하여 수요에 대응한 판매를 전개하는 등 물자의 유통관리에 폭넓게 이용되고 있다. 즉 bar code system은 흑색 또는 백색의 굵은 bar와 가는 bar의 구성에 의하여 하나의 성질 (숫자, 기호, 알파벳 문자)을 나타내고 그 연속을 광학식 입력수단을 통하여 하나의 코드에 정리한 자동화된 데이터수집(Automated Data Collection)방법으로 활용되고 있다. 본고에서는 이러한 bar code의 동작, 구성, 인식장치의 원리와 활용사례를 기술하였다.

Extending the Abstraction Capability of BPMN by Introducing Vertical Abstraction (수직적 추상의 도입에 의한 BPMN 추상기능의 확장)

  • Kang, Sung-Won;Lee, Dan-Hyung;Ahn, Yu-Whoan
    • The KIPS Transactions:PartD
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    • v.16D no.2
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    • pp.223-236
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    • 2009
  • BPMN is a standard business process description notation developed by OMG. It allows the user to have an abstract view of a process that hides its details with the Collapsed Sub-Process notation. While it is a useful direction of abstraction that can be called the horizontal abstraction, a different kind of abstraction, the vertical abstraction, is necessary when different stakeholders of business would like to have different views of the business process form their own viewpoints of interest. For example, stakeholders may want to see a process from the viewpoint of a particular group of actors or from the viewpoint of a certain set of goals. This paper first extends horizontal abstraction capability of BPMN by introducing the notion of super edge and, moreover, adds the vertical abstraction capability to it by introducing the notions of 'aspect attribute' and 'interest specification' and notations for them.