• Title/Summary/Keyword: 서비스교육

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How Does Smart-device Literacy Shape Privacy Concerns: The Moderation of Privacy and the Mediation of Online Social Participation and Information Veracity (스마트기기 활용역량과 프라이버시 우려: 온라인 사회참여 활동과 정보 사실성 판단 능력의 매개효과 및 프라이버시의 조절효과)

  • Hyeon-jeong Kim;Beomsoo Kim
    • Knowledge Management Research
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    • v.24 no.1
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    • pp.51-72
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    • 2023
  • Digital literacy is vital knowledge and ability of an individual in the information society. As the level of digital literacy increases, the interest in privacy protection increases. This change may hinder the use of digital technologies and services. This research examines (1) the mediating effect of online social participation and information veracity on smart device literacy and privacy concerns, and (2) the moderating effect of privacy literacy. Using Korean media panel survey data reported in 2020 and in 2021, this study analyzes the responses of 7,737 people who use smart devices and participate in online activities. SPSS and PROCESS Macro are used to test the research model and hypotheses. In the analysis of 2020 and 2021 survey, this research shows that smart device literacy has major effects on privacy concerns; confirms that the mediating effect of online social participation; moderated meditating effect of privacy literacy. Although information veracity is not significant in 2020, mediating and moderated mediating effects are found in 2021.

Effects of Nonverbal Communication of Flight Attendants on Customer Engagement and Brand Intimacy (항공사 승무원의 비언어 커뮤니케이션이 고객 인게이지먼트 및 브랜드 친밀감에 미치는 영향)

  • Yuna Choi;Namho Chung
    • Knowledge Management Research
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    • v.24 no.2
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    • pp.185-209
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    • 2023
  • The air travel industry, which had shrunk with COVID-19, is gaining wings again. Accordingly, this study investigated whether non-verbal communication factors experienced through interaction with airline flight attendants for passengers who have traveled abroad within the past year through domestic airlines affect customer engagement and brand intimacy. A total of 285 samples were collected, and SPSS 28 and AMOS 26 programs were used to verify the reliability and validity of the research tool, the suitability of the model, and hypotheses. As a result of the empirical study analysis, it was confirmed that Paralanguage and Proxemics in non-verbal communication of flight attendants had a significant effect on customer engagement. Although it is different from the results of previous studies following changes in perspective after COVID-19, it once again confirmed the importance of airline crew communication in providing face-to-face services at the interface with passengers. In order to induce customer engagement, which is a new customer satisfaction management index. In addition, it was confirmed that customer engagement has a significant effect on brand intimacy. These results support the view that it is necessary to establish new customer management indicators of emotion and relationship marketing in the existing marketing centered on price reduction or securing loyalty. It was confirmed that interactions with flight attendants can contribute to customer engagement, and these results have important implications for those working in the air transportation industry.

An Analysis on the Relationship among Mingli-variable, Self-efficacy and Depression in Middle-aged Women with Discontinued Career (경력단절 중년여성의 명리변수와 자기효능감 및 우울감 관계 분석)

  • Sun-Ok Shin
    • Industry Promotion Research
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    • v.8 no.3
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    • pp.95-109
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    • 2023
  • The purpose of this paper is to empirically grasp the influence on self-efficacy and depression and the relationship between variables, focusing on middle-aged women in their 40s and 50s who are psychologically and socially vulnerable. Through this, it was intended to explore the psychological problems of highly educated careerinterrupted women from a personal perspective and further derive implications for the development of policies and services for socially highly educated career-interrupted women. The relationship between variables was analyzed through a survey based on measurement tools structured by variables of Saju factors, self-efficacy, and depression, and the effect of the sub-dimensional characteristics of Saju structure on self-efficacy, and the resulting level of depression were verified through structural equation model analysis. Bigeop, Jaeseong, and Kwanseong have been found to have a positive and direct effect on self-efficacy and negative direct effect on depression, eventually increasing self-efficacy and lowering depression. It was found that Siksang had a positive (+) relationship with depression and a negative (-) relationship with self-efficacy, but Inseong did not directly affect self-efficacy and depression. In addition, the indirect effects between variables and the effects between self-efficacy and depression were identified.

A Study on the Implementation of a Community-based LIS Capstone Course: Developing the 21st Century Skills of Preservice Librarians through Human Library Projects (지역사회협력 기반 문헌정보학 캡스톤 교과목 개발과 운영에 관한 연구 - 휴먼라이브러리 프로젝트 수행을 통한 21세기 학습 기술 강화를 중심으로 -)

  • Jisue Lee
    • Journal of the Korean Society for Library and Information Science
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    • v.57 no.2
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    • pp.379-408
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    • 2023
  • This case study reports on the redevelopment of a course, Local Culture Information Theory offered by the Department of Library and Information Science at C University, into a capstone design course using a project-based learning approach. In collaboration with a local community youth organization, the redesigned course provided an opportunity for LIS students to develop and implement a digital literacy program that enabled high school students to use a variety of digital multimedia technologies to complete a project of digital Human Library featuring video, audio, and digital are such as webtoons. Through semi-structured interviews with 5 students and 3 staff from partner organizations, this study reports on course development process, the establishment of local partnerships, project outcome, as well as suggestions for improvements. In addition, a qualitative analysis of the participating students' interview responses using the Framework for 21st Century Learning (P21) found they developed and improved 11 skills across three core areas: life and career skills including self-direction, project management, collaboration with diverse teams, flexibility, responsibility, leadership; learning and innovation skills including communication and collaboration, problem-solving, creativity, and critical thinking; and information, media, and technology skills through media creation. Lessons learned and recommendations from this case study may be useful for other LIS programs and faculty interested in implementing project-based learning or developing capstone design courses.

The Effect of Corporation Cultural Support Activities in Customer Loyalty : Focus on Mediating Role of Corporate Image (기업의 문화지원 활동이 고객충성도에 미치는 영향 : 기업이미지의 매개역할을 중심으로)

  • Hwang, Rak-Gun
    • Journal of Korea Entertainment Industry Association
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    • v.13 no.8
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    • pp.41-54
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    • 2019
  • Today, companies are supporting filed of culture and art forms as part of its social contribution activities to cultural support. Also, improvement of commercial interests and profit structure for enhancing the image of support taking shape at the same time, such as a strategic approach. Culture of companies in building confidence and enhance its operational activity is the image of the positive effect that charitable point of view social contribution projects and strategic point of view of culture support activity. Therefore, corporate culture in the study formed in supporting a variety of factors recognized the importance, culture support for business activity is the image of the factors which are behavior, social responsibility actions, corporate contributions to analyze the impact. Then the company's corporate image formed by supporting a culture and see if any influence on customer loyalty to carry out an empirical study. The conclusions of this study are as follows: first of all, corporate culture support activity is affecting contributions to corporate social responsibility actions and behavior of the corporate image, and image formed to consumers has shown to have a positive impact on customer loyalty. Second, corporate image formed by supporting a culture wac shown to have a positive impact on customer loyalty.

A Study on the Exercise Adherence of the Elderly Woman at Non-Commercial Sports Centers (비영리 사회체육시설 이용 여성고령자의 운동지속에 관한 연구)

  • Yun, Man-soo;Choi, Chang-Sick;Kang, Jean-Hong
    • 한국노년학
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    • v.27 no.2
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    • pp.487-502
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    • 2007
  • An objective of this study is to verify factor of exercise adherence of the elder who have carried on exercise for many years at non-commercial sports center. To achieve the objective, I used ethnography, a method of qualitative study. The subjects for this study were 5 members of non-commercial sports center. They have been attending lesson which I have been running Taichi for more than 2 years and carried on exercise for more than 5 years. Main results of this study are as follows. First, the elder who have kept on with exercise showed the eagerness to participate and capacity of self-management through their exercise adherence for many years. Second, various factors such as social, environmental, and social psychological on had a strong effect on a continuous exercise performance. The most remarkable thing of results of this study is a close human connection among instructors, manager and companion is the most effectual factor of the elder's exercise adherence.

A Study on Factors Impacting on the Mental Health level of the Elderly People Living Alone (독거노인의 정신건강 수준과 영향요인)

  • Han, Hyekyung;Lee, Yu-Ri
    • 한국노년학
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    • v.29 no.3
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    • pp.805-822
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    • 2009
  • This study aims to investigate the mental health level of the elderly people living alone and examine the difference in mental health level by socio-demographic factors and analyze the factors impacting on mental health level. The study subjects were 131 elderly people living alone who lived in "G" city. Symptom Check List-90-Revision(SCL-90-R) was used to measure mental health level. The results of this study were as follows. First, the study subjects' mental health level(3.53, 5 rating scale) was very severe and this means the mental health level of elderly people living alone is more severe than the mental health level of general elderly people. The study subjects showed depression symptom most seriously and also had severe somatization symptom. Second, there was significant difference in mental health level by gender and education level among socio-demographic factors. Third, in the final regression model, statistically significant factors impacting on the mental health level of the elderly people living alone were life satisfaction, ADL, IADL, welfare service support, informal support, contact frequency with children, duration of living alone, subjective state of economy. And comprehensive(macro and micro) implications were recommended.

Impact of Attitude to Developmental Phenomena and Menopausal Symptoms to the Meaning of Life among Climacteric Women (갱년기 여성의 발달현상에 대한 태도와 폐경증상이 삶의 의미에 미치는 영향)

  • Kim, Sun An
    • 한국노년학
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    • v.32 no.2
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    • pp.631-647
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    • 2012
  • The purpose of this study was to examine the impact of climacteric women's attitude to developmental phenomena and their menopausal symptoms on their meaning of life in an attempt to provide some information on the improvement of climacteric women's quality of life. The subjects in this study were 313 women who resided in different regions involving a large city D and another city C. They were aged between 40 and 60 and were going through their menopause. They were aged between 40 and 60 and were going through their menopause. The subjects were selected by convenient sampling, which was one of nonprobability sampling methods. The collected data were analyzed by the statistical package SPSS. The major findings of the study were as follows: First, the climacteric women didn't take a positive attitude toward developmental phenomena. They occasionally suffered severe menopausal symptoms, and they didn't find a great meaning in their life. Second, the climacteric women found a more meaning in their life when they took a more positive attitude to developmental phenomena, and those who underwent severer menopausal symptoms found a less meaning in their life. Third, the climacteric women's meaning of life was under the influence of their attitude toward developmental phenomena and menopausal symptoms. Specifically, their attitude to menopause and mental symptoms had a large impact on that. Given the findings of the study, social welfare intervention should be provided for climacteric women to promote their physical health related to menopausal symptoms and psychological health related to attitude toward developmental phenomena to find a more meaning in their life. Besides, local welfare centers should be open to climacteric women as one of governmental policies so that they could lead a healthy life. Education should be provided for them to be ready for their own menopause, and social welfare counseling service should be offered from diverse angles

Significant Factors Related to the Intention of the Elderly to Live in a Community:The Case of Busan Metropolitan City (노인의 지역사회 거주의사에 영향을 미치는 요인: 부산광역시 노인을 중심으로)

  • Lee, Kiyoung;Park, Mijin;Yoo, Youngmi
    • 한국노년학
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    • v.27 no.2
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    • pp.445-458
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    • 2007
  • This study aims to find the extent to which the elderly intends to live in their community and significant factors related to their intention and to provide basic but important empirical data in approaching to various community resources for community care service for the elderly. This study analyzed the raw data titled social welfare needs of residents of Busan Metropolitan City surveyed in 2005. Within the data, 1,673 households were selected in which at least one senior citizen aged 65 and over lived together. Questionnaires from in each household were analyzed. Research findings indicate that 80% of the respondents intend to live in their home rather than in residential institutions and that the elderly without adult children(55.2%) have less intention for living in their home than the elderly without their spouse(76.4%). Their intention-related factors were the presence of adult children, recognition on community resources for the elderly and perceived number of chronic diseases, when they were presumed to be healthy. When they were presumably weak or ill, socio-economic factors such as home ownership and welfare recipience were found to be more influential factors than family-related variables. The elderly who intended to live in home rather than to live in a residential institution were less likely to use social services in community than expected. Policy and practice implications were suggested on the basis of the findings.

Factors Affecting Subjective Life Expectancy of The Elderly: A Comparison Three Age Groups (노인의 주관적 기대여명에 영향을 미치는 요인: 연령집단별 개입요인 비교)

  • Kim, Yeon Gyeong;Kim, Clara Tammy
    • 한국노년학
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    • v.39 no.4
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    • pp.699-721
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    • 2019
  • The purpose of this study was to examine and compare factors affecting the subjective life expectancy among the elderly, and to suggest health practice and social welfare service implications for later life. A total of 4,483 seniors from the 6th wave(2016) of the Korean Longitudinal Study on Aging (KLoSA) were used for analysis. The subjects were divided into three age groups: the young-old (n=2,106, 65~74 years), middle-old (n=1,803, 75~84 years), and oldest-old (n=574, 85 years and older). Control variables were sociodemographic factors and health status factors. Independent variables were health promotion behavior, cognition of public care, participating social activity, economic activity, and receiving basic pension. The data were analyzed using hierarchical multiple regression. The main results were as follows. Health promotion behavior was associated with the young-old. Social activities and economic activity were associated with the young-old and middle-old. Receiving basic pension had a significant impact on all age groups. In the middle-old, significant results were focused on socio-demographic and health status factors compared to other groups. The results of this study will provide basic data for the elderly policy and welfare service and will help to find and improve the important factors for the life of the elderly.