• 한국IT서비스학회:학술대회논문집
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• 2009.05a
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• pp.142-153
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• 2009

최근 대기업을 중심으로 하여 SCM에 관한 관심이 고조되면서, 이와 관련한 연구는 매우 고무적이다. 그럼에도 불구하고 국내의 대다수 중소기업들은 SCM에 대한 인식자체 및 동기화 정도가 매우 부족할 뿐 아니라 중소기업과 관련한 SCM에 대한 국내의 연구도 매우 미미한 상황이다. SCM이 중소기업에 도입시 그 유용성에 대한 찬반 논란이 외국의 사례에서는 볼 수 있지만 국내의 경우 이에 대한 논의가 잘 되지 않고 있다. 본 연구에서는 국내중소기업들이 SCM의 동기화 요인과 이의 성과에 대한 만족도가 어떠한 영향을 갖고 있는지를 살펴보고 이것이 도입유무와 상관없이 기업이 현실적으로 고려하고 있는 SCM 성과 만족도에 어떠한 영향을 미치고 있는지를 살펴본다. 특히 중소기업의 공급망사슬의 위치와 IT서비스의 인식정도와 활용정도에 따라서 파트너 기업 관계, 자사 내부 요인이 SCM 동기화정도와 성과 만족도에 어떻게 영향을 미치는지 살펴본다. 본 연구를 통해 국내의 중소기업들이 SCM도입에 관한 실질적인 동기화 정도를 살펴볼 수 있고, 국내 중소기업들이 SCM을 도입시 고려해야하는 문제점을 파악하여 향후 정부의 중소기업 정보화지원정책에 관한 시사점을 도출한다.

• Journal of Navigation and Port Research
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• v.30 no.1 s.107
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• pp.73-83
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• 2006

The purpose of this study is to analyze the dynamic market mechanism adopting relationship marketing techniques between the shipping companies and shippers. As shipping companies mainly rely on sales operation, the relational structure of shipping companies and shippers is considered to be one of the determinants in business performance and customer satisfaction In this respect, the characteristic relationship between sales person and shipping company takes an important roles in relationship marketing in shipping business industry. An empirical study was carried out to find out the determinants cf relationship quality and antecedent factors of characteristics in shipping companies and sales person.

• Journal of Global Scholars of Marketing Science
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• v.12
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• pp.77-97
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• 2003

The purpose of this study is to analyze how servant service factor of service marketing factors affects to customer's satisfaction, relationship quality, and commitment and consequently to see how these factors affect to revisit intention which is the hotel performance. The empirical results showed that technical factor and customer orientational factor had a significant influence on customer satisfaction and relationship quality, and functional factor affected to only relationship quality. Also customer and relationship quality had a significant influence, and commitment had a significant influence on revisit intention which is a performance factor. Specifically relationship quality built by the interrelationship between the purchasers and the suppliers showed higher influence than customer satisfaction's influence on the commitment. That is, when there is an interaction between trust on the employees and customer satisfaction, there is a greater synergy effect on the commitment. Although the degree of customer satisfaction is low, the commitment can be high with high effort of service providers. This implies that the attitude of service providers is the critical factor on the degree of commitment of service users.

• Journal of Korean Society of Transportation
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• v.25 no.1 s.94
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• pp.81-91
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• 2007

Incheon International Airport (IIAC) has been named "best airport worldwide" according to the AETRA Passenger survey Program that was jointly administered by Airports Council International (ACI) and the International Air Transport Association (IATA) in 2005. This paper identifies eight dimensions underlying the overall service qualify in passenger terminals. These eight elements were found from literature reviews through relevant documents. The research explains the linkage between the overall satisfaction with IIAC and five services that influence that satisfaction. The five services are the following: service quality of passenger terminals, commercial facility services, easy access by transportation, service quality of the airlines, and contributions to the community by IIAC. The data envelopment analysis (DEA) designed by Cook and Kress (CK Model) was used to maximize the efficiency of commercial facility services, easy access by transportation, service qualify of the airlines, and contributions to the community by IIAC because the model best provided practical plans for a more competitive airport. This paper has three significant results. First, it includes research of passenger terminal-oriented service quality. Second, the author researches service qualify focusing on a three-cornered relation among passengers, airline employees, and IIAC. Third, the paper contains research of service quality focusing on IIAC's employees.

• Journal of Digital Convergence
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• v.14 no.8
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• pp.211-221
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• 2016

The rapid trends toward outsourcing and collaboration have created complex multi-tier supply chains for construction and engineering industries. Working with suppliers and sub-suppliers requires continuous integration activities in order to maximize the performances of the entire supply chain. The purpose of this study is to identify the factors influencing the performances and long-term business relationship of second-tier suppliers in directed sourcing environment. This study proposes the asset specificity, trust, information-sharing and collaboration, as antecedents variables, and collected the survey responses from the second-tier suppliers in rebar manufacturing works. The statistical results indicate that the asset specificity, trust, information-sharing and collaboration have significant influences on the long-term business relationship of rebar manufacturing second-tier suppliers, but trust has no impact on the performances of second-tier suppliers at 5% significance level. Practical implications are also discussed.

• Proceedings of the Korean DIstribution Association Conference
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• 2005.11a
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• pp.29-51
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• 2005

Brands are important in the consumer market. They are the interface between consumers and the company, consumers may develop loyalty to brands. also, The late development of industrial marketing explains the near absence of research on Brand Equity in business to business. With recent change, industrial companies have shifted from a production focus to a customer focus. industrial brand is fast developing. The basic purpose of this study is to investigate industrial brand trust and loyalty affecting the Result of business relationship between industrial buyers and suppliers. Factors hypothesized to influence trust in a brand include a number of brand characteristics, company characteristics and consumer-brand characteristics. This research presented a comprehensive constructive model consisting of components of industrial brand trust and loyalty, and then propose the research model base on prior researches and studies about relationships among components of industrial brand loyalty. Data were gathered from respondents who work in industrial buying center. For this study, Data were analyzed by SPSS 10.0 and AMOS 4.0. The results of this research analysis were as fallow. Industrial brand trust and loyalty were positively related with a number of industrial brand characteristics, supplier characteristics and buyer-brand characteristics. relationship commitment. This research newly proposed the concept of 'industrial brand trust and loyalty affecting the Result of business relationship between industrial buyers and suppliers'

• Korean Business Review
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• v.15
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• pp.1-24
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• 2002

Many of the universities in Korea recently is changing the school policy oriented from the supply approach to the demand as the case of business companies. Customer orientation is the key point of the customer satisfaction. But there are few studies focused on the satisfaction of students as a customer. In this paper, we studied the components of satisfaction in university life, the factors affecting on the satisfaction of students, and the relationship among them. The principal components of satisfaction in university life are services related to the activities of students, the utilization of welfare facilities, curriculum, the adminstration on students, and the department office. Factors affecting on the satisfaction of students are expectation, pride, self evaluation on learning, and special activities. Demographic variables, for example, sex, grade, colleges, and so on are also important factors. We also found the fact that the pride was the most important factor, and it gives positive drive on the satisfaction of students in university life. It gives us the important implication to the school policy.

• 한국IT서비스학회:학술대회논문집
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• 2008.05a
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• pp.403-408
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• 2008

중소기업의 ERP도입에 관련된 많은 요인들에 대한 연구들이 진행되어 왔다. 대부분의 연구들이 중소기업이 독립적으로 ERP를 도입하게 되는 경우를 다루고 있으나, 많은 중소기업들이 자금을 비롯한 다양한 이유로 독립적으로 ERP도입을 결정하지 못하고 있다. 따라서, 협력대기업이 공급사슬관리차원에서 공급사인 중소기업들의 ERP도입을 지원하고 있다. 협력대기업이 중소기업의 ERP 도입을 지원하는 과정에서 활용할 수 있는 방안과 과정상의 문제에 대해 국내 대기업의 지원사례와 ERP를 도입한 중소기업의 도입사례를 연구하여 중소기업 ERP도입에서의 협력대기업의 역할에 대한 탐색적인 연구를 수행하였다. 협력대기업의 지원방안으로는 도입자금지원, 도입벤더선정, 도입과정도움, 도입후 시스템 개선과정 도움, ERP활용교육 등을 활용하고 있다.

• Informatization Policy
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• v.18 no.4
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• pp.22-41
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• 2011

Current socioeconomic condition in South Korea is characterized by growing country with highly unemployment rate. Enhancing service industry, therefore, is one of the important government policy issues. In addition to quantitative growth of service industries, OECD comparisons between countries as shown in the competitiveness of the domestic service industry, followed by a very low-level, enhancing the competitiveness of service industries are also important issues of national policy. In particular, finance, education, insurance industry, such as relatively large enterprises have entered the service industry to remain competitive and comparable, but the case of small service industries, has shown a very low level of competitiveness. Thus, the world's leading technology and IT infrastructure can be applied to small and medium-sized service industry in order to improve productivity, customer satisfaction, and service infrastructure, resulting in improving competitiveness. The purpose of this study is to develop government supporting policy issues by analyzing the current usage of IT, problems and requirement analysis, and critical success factors for applying IT to small and medium-sized service industries. For a survey 2,000 samples are collected from service companies. The results show that IT usage is very important to improve competitiveness in small and medium sized service industry. In addition, customized it solutions are needed to satisfy different characteristics of service industry depends on types of business. Finally, government supporting programs of IT has to be improved. The results would be able to provide directions and guide lines of IT utilization in service industries.

• Journal of Korea Port Economic Association
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• v.30 no.4
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• pp.47-67
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• 2014

This study examined elements which could evaluate a container terminal logistics system from the viewpoint of supply chain management. This study derived the elements of a container terminal logistics system such as flexibility, reliability, responsiveness, and information sharing and 16 evaluation sub-items in the aspect of a supply chain. In the result of analysis, the weight between SCM elements of a container terminal logistics system was the highest in reliability(0.282), followed by flexibility(0.273), responsiveness(0.224), and information sharing(0.221). The conversion weight was calculated by combining the weight of elements of a container terminal logistics system and the weight of evaluation sub-items. The highest weight which was considered as the most important factor to evaluate a container terminal logistics system was work planning(berth, yard) of flexibility(0.081), followed by accurate fulfillment of container work schedule(ship, yard) and the optimum distribution and arrangement of equipment(QC, TC, YT)(0.079), stable works without damage of containers and ships(0.071), and preventive maintenance of equipment and operators' skill(0.070).