• Title/Summary/Keyword: 상품관리

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Reforming Business Classification Systems of Merchants: A Case of S-Card's Customer Segmentation Strategy (S카드사의 가맹점 분류체계 정비를 통한 고객세분화 전략)

  • Park, Jin-Soo;Chang, Nam-Sik;Hwang, You-Sub
    • Information Systems Review
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    • v.10 no.3
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    • pp.89-109
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    • 2008
  • Korean card firms suffered harsh setbacks due to high credit defaults in 2002 and 2003, after issuing cards recklessly. Their key principle is changed to grow without damaging profitability and financial soundness. However, competition in the credit card market is heating up rapidly. Bank-affiliated card firms, having stronger sales networks and more capital than independent issuers, have increased their investments in card affiliates in a bid to develop new cash cows. Moreover, newly emerging independent card firms have waged fiercer campaigns to raise their credit card market share. In order to overcome these business conditions, S-card has settled on a strategy that focuses on stepping up marketing aimed at increasing charge card spending rather than credit card loans or cash lending services. Accordingly, S-card reformed the current business classification system of merchants, which was out-of-dated and originally built for the purpose of deciding merchant service fees only. They also drove customer segmentation planning to deliver the right customers to the right merchants. In this paper, we emphasize the problems of business classification systems of merchants with which most credit card firms have faced, and the need for reforming them not only to provide customer-tailored services but also to raise their business promotion excellence by reviewing S-card's process of customer segmentation.

Development of Electrical Construction Cost Index Applied Chain-Weighted Method (연쇄방식 전기공사비지수 개발에 관한 연구)

  • Park, Houng-Hee;Choi, Seung-Dong;Hyun, So-Young;Park, Min-Young
    • Korean Journal of Construction Engineering and Management
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    • v.15 no.5
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    • pp.49-60
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    • 2014
  • Electrical construction cost index has been applied fixed-weighted method. But fixed-weighted method can't faithfully reflect industrial structure changes. Because the weighted value and price index of fixed-weighted method is fixed on the basic period. Electrical construction cost index is composed of the cost of labor and material. So it fluctuates sharply whenever the construction association of korea announces the laborer's wage of electrical construction. And it depends on only the producer price index changes that is related to electrical construction since then. So a study is focused on developing electrical construction cost index applied chain-weighted method. Because chain-weighted method can reflect the realities of the electrical construction and alleviate the sudden changes of labor cost with link index. We verify that chain-weighted method relieves the step states of electrical construction cost index applied fixed-weighted method.

Effect of Postharvest Treatments on Storage Quality of Buckwheat Sprouts (메밀 새싹채소의 저장품질에 대한 수확 후 처리공정 효과)

  • Lee, Hyun-Hee;Hong, Seok-In;Kim, Dong-Man
    • Korean Journal of Food Science and Technology
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    • v.43 no.1
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    • pp.98-104
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    • 2011
  • The storage quality of fresh buckwheat sprouts, as influenced by pretreatment and packaging within processing steps, was investigated to establish appropriate postharvest handling treatment for the commodity. After harvest, the sprouts were dipped in chlorine water (100 ppm), rinsed twice with clean water, pre-cooled with iced water, de-watered, and packed in plastic trays. Sprout samples taken from each processing step were stored at $5^{\circ}C$ for 6 days to measure quality attributes. Viable cell counts of mesophilic aerobes and coliform bacteria were lower by about 1 log scale in the postharvest treated samples compared to an untreated control, although the initial microbial reduction due to the postharvest treatments was offset by cell growth during storage. All sprout samples showed a decrease of fresh weight by approximately 4% after 6 days of storage. However, moisture and soluble solid contents were maintained at the initial levels of the sprouts. No significant difference in surface color was observed among sample treatments. For sensory properties including discoloration, wilting, decay, and visual quality, there were no significant differences among sample treatments. The present results suggest that proper postharvest processing treatments can exert positive effects on extending the shelf-life of fresh buckwheat sprout.

A Study of Statistical Learning as a CRM s Classifier Functions (CRM의 기능 분류를 위한 통계적 학습에 관한 연구)

  • Jang, Geun;Lee, Jung-Bae;Lee, Byung-Soo
    • The KIPS Transactions:PartB
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    • v.11B no.1
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    • pp.71-76
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    • 2004
  • The recent ERP and CRM is mostly focused on the conventional function performances. However, the recent business environment has brought the change in market due to the rapid progress of internet and e-commerce. It is mostly becoming e-business and spreading out as development of the relationship with other cooperating companies, the rapid progress of the relationship with customers, and intensification competitive power through the development of business progress in the organization. CRM(custom relationship management) is a kind of the marketing progress which forms, manages, and intensifies the relationship between the customers and companies to manage the acquired customers and increase the worth of customers for the company. It needs the system base which analyzes the information of customers since it functions on the basis of various information about customers and is linked to the business category such as producing, marketing, and decision making. Since ERP is extending its function to SCM, CRM, and SEM(strategic Enterprise Management), the 21 century s ERP develop as the strategy tool of e-business and, as the mediation for this, will subdivide the functions of CRM effectively by the analogic study of data. Also, to accomplish classification work of the file which in existing becomes accomplished with possibility work with an automatic movement with the user will be able to accomplish a more efficiently work the agent which in order leads the machine studying law, it is one thing with system feature.

Characteristics of Root Media Moisture in Various Irrigation Control Methods for Tomato Perlite Bag Culture (토마토 펄라이트 자루재배에서의 급액제어 방법에 따른 배지의 수분변화)

  • Sim Sang-Youn;Lee Su-Yeon;Lee Sang-Woo;Seo Myeong-Whoon;Lim Jae-Wook;Kim Soon-Jae;Kim Young-Shik
    • Journal of Bio-Environment Control
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    • v.15 no.3
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    • pp.225-230
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    • 2006
  • Tomatoes were experimented in perlite bags for various irrigation control methods to elucidate the efficient method for nutrient solution management. The irrigation control methods were for 3 different types such as control by drainage level sensor (PROBE), control by integrated solar radiation (ISR), and control by time clock (Timer). The substrate weight was maintained stably in the proper range in PROBE treatment, regardless of daily solar radiations or growth stages. The bed weights in the treatments of ISR and Timer were changed largely. Growth as well as total yield was the highest in PROBE treatment. There was no difference in soluble solids (Brix %) among the treatments. Consequently, ISR control could be useful only with appropriate timer control and also calibration. Control by drainage level sensor was suggested to be the most satisfactory as irrigation management method.

An Experience of Living Lab as Energy Transition Experiment: The Case of Urban Living Lab for Mini-PV System in Seong-Dae-Gol, Seoul, KOREA (에너지전환 실험의 장으로서 한국 리빙랩의 경험: 성대골의 도시지역 미니태양광 사례를 중심으로)

  • Kim, Jun han;Han, Jae kak
    • Journal of Science and Technology Studies
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    • v.18 no.1
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    • pp.219-265
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    • 2018
  • Recently, interest in energy tranisition is rising. Energy transition requires active participation and cooperation of diverse stakeholders, including users / citizens, in that it requires not only changes in technological factors but also changes and coordination of various social factors. Living labs are attracting attention as one of the ways to do this. This article is a detailed analysis of the activities of the mini-PV living lab in the urban area from 2016 to 2017 at the Seoul, Sung Dae Goal. Through the Living Lab, mini PV DIY products, backup centers, local financial services, and the development of a variety of education and training strategies have been achieved. These activities and achievements were analyzed through questions raised on strategic, tactical, and operational levels, as well as through multi-level perspective and interaction between initiative, regime, and niche. In conclusion, this living lab activity confirmed the possibility of a 'transition lap' to solve social problems such as sustainability of energy production and utilization. In particular, it gained remarkable results in terms of the operational leves of transition management governance, that is, transition experiment, and it was also remarkable in that it was the initiative of citizens. However, it did not proceed without difficulty. In particular, structural problems such as the conflict between the flexibility inherent in living lab and the bureaucratic rigidity of the financial support organization have appeared. There was also a limitation that there was no 'transition field' on the strategic level necessary to replicate and expand strategic niches while spreading the knowledge gained from the transition experiment, forming the vision of transition.

The Conceptual Structure of Intellectual Capital in Fashion Companies (패션기업의 지적자본 개념구조)

  • Son, Jin Ah
    • The Journal of the Convergence on Culture Technology
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    • v.1 no.4
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    • pp.27-43
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    • 2015
  • The objective of this study is to find out the construct of intellectual capital in a fashion company. To this end, the mixed research methods that combined qualitative and quantitative approaches were conducted. Qualitative research was first conducted by in-depth interviews with 16 experts working in the fashion industry, and a questionnaire was then given to 121 fashion companies in order to fulfill the quantitative research portion of this study. The findings of this study are as follows: First, the conceptual structure of intellectual capital in a fashion company was revealed. A fashion company's intellectual capital is composed of 'human capital', 'structural capital', and 'relational capital'. Human capital has three components: a chief executive officer (CEO), members, and a human resource management capability. Structural capital has four components: organizational culture, information management capability, merchandising capability, and product innovation capability. Relational capital has three components: customer equity, marketing capability, and relationship management capability. Second, the conceptual structure of intellectual capital was confirmed via quantitative research analysis. All of the components of intellectual capital have internal consistency, convergent validity, construct validity, and discriminant validity.

The Cost Efficiency Analysis of Korean Credit Unions by Stochastic Frontier Approach (확률적 프론티어 접근방법에 의한 신용협동조합의 효율성 분석)

  • Kang, Eun-Kyung
    • The Korean Journal of Financial Management
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    • v.22 no.2
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    • pp.71-89
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    • 2005
  • The purpose of this research is to examine X-efficiency of Korean local credit unions in 2001 by employing the stochastic frontier approach. This study uses the intermediation approach in order to define outputs and inputs of the credit unions. We define the outputs as the amounts of loans, and securities. The inputs are labor, deposit and physical capital. The price of labor is estimated by dividing the total wages by the number of employees. The price of deposit equals total interest divided by total deposit, and the price of physical capital is also computed to divide the total sales and administrative expenses by the physical capital. By the result of this study, the average efficiency score is 0.81. This fact indicates that credit unions can reduce their inputs by 19% for the given outputs. If results are arranged into quartiles based on the efficiency, inefficiency of top 25% credit unions is below 9%, and half of them is over 17%. In addition, e result shows that the efficiency is significantly influenced by region and size even if credit unions in Seoul and Daegu showed little difference in efficiency by size. Generally, medium size credit unions are more efficient than large size.

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The Effects of Internet Shopping Mall Users' focus the formation factors of trust and commitment on Customer Loyalty Behavior (인터넷 쇼핑몰 신뢰형성요인과 몰입형성요인이 신뢰, 몰입, 고객충성행위에 미치는 영향)

  • Park Jun-Cheul;Jeong Gi-Ho
    • Proceedings of the Korea Society for Industrial Systems Conference
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    • 2006.05a
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    • pp.178-193
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    • 2006
  • 기업들이 고객에 대해 관심을 가지는 이유는 고객관계관리(CRM: customer relationship management)의 중요성이 그 어느 때 보다도 강조되고 있기 때문이며, 또한 강력한 고객관계가 기업의 경쟁우위를 위한 주요 수단이 되고 있음을 지각하고 있기 때문이다. 특히 인터넷 쇼핑몰에 대한 고객의 충성행위는 인터넷 쇼핑몰이 제공하는 다양한 상품 및 서비스와 더불어 성공적인 고객관계를 위해서는 매우 중요하다. 또한 인터넷 쇼핑몰의 입장에서는 여러 가지 다양한 서비스를 인터넷 쇼핑몰 이용 고객에게 제공함으로써 인터넷 쇼핑몰을 이용하는 고객들에 대한 신뢰와 몰입을 증가시킴으로써 인터넷 쇼핑몰 이용 고객들로 하여금 인터넷 쇼핑몰에 대해 높은 충성도를 가지게 할 수 있을 것이다. 따라서 본 연구는 인터넷 쇼핑몰 이용 고객에 대한 고객충성행위를 신뢰형성요인, 몰입형성요인, 신뢰, 몰입이라는 측면에서 설명하고자 하였다. 즉, 인터넷 쇼핑몰의 신뢰형성요인(능력, 호의성, 무결성)이 신뢰에 영향을 미치고, 몰입형성요인(촉진정보, 상호작용성, 쇼핑몰디자인)이 몰입에 영향을 미친다. 그리고 신뢰는 몰입과 고객충성행위에, 몰입은 고객충성행위에 영향을 미칠 수 있음을 제안하고 이를 인터넷 쇼핑몰 이용 경험이 있는 고객들을 대상으로 실증적으로 분석하였다. 실증분석 결과에 따르면 제안모델은 수용가능한 모델적합도를 보여 주었으며, 또한 본 연구에서 제시한 9개의 가설 모두가 통계적으로 유의한 결과를 보여주었다. 특히 신뢰는 신뢰형성요인(능력, 호의성, 무결성)과 고객충성행위사이에 매개변수의 역할을 수행하고있으며, 몰입은 몰입형성요인(촉진정보, 상호작용성, 쇼핑몰디자인)과 고객충성행위사이 그리고 신뢰와 고객충성행위사이에 매개변수의 역할을 수행하는 것으로 나타났다.동지역의 고기후를 해석함으로써 고기후적 및 고생태학적 의미를 연구해 보고자 하였다.에서는 시스템 등급에 영향을 준다. 향후에는 더욱 더 다양한 상호의존 모델들이 정량화될 필요성이 있다고 본다. 진행하였다. 줄여서 보다 더 정확하고, 지능적인 규칙구성요소 추출 방법론을 제시하고 구현하여 지식관리자의 규칙습득에 대한 부담을 줄여 주고자 한다. 도움을 받을 수 있게 되었다.을 거치도록 되어있다. 교통주제도는 국가의 교통정책결정과 관련분야의 기초자료로서 다양하게 활용되고 있으며, 특히 ITS 노드/링크 기본지도로 활용되는 등 교통 분야의 중요한 지리정보로서 구축되고 있다..20{\pm}0.37L$, 72시간에 $1.33{\pm}0.33L$로 유의한 차이를 보였으므로(F=6.153, P=0.004), 술 후 폐환기능 회복에 효과가 있다. 4) 실험군과 대조군의 수술 후 노력성 폐활량은 수술 후 72시간에서 실험군이 $1.90{\pm}0.61L$, 대조군이 $1.51{\pm}0.38L$로 유의한 차이를 보였다(t=2.620, P=0.013). 5) 실험군과 대조군의 수술 후 일초 노력성 호기량은 수술 후 24시간에서 $1.33{\pm}0.56L,\;1.00{\ge}0.28L$로 유의한 차이를 보였고(t=2.530, P=0.017), 술 후 72시간에서 $1.72{\pm}0.65L,\;1.33{\pm}0.3L$로 유의한 차이를 보였다(t=2.540, P=0.016). 6) 대상자의 술 후 폐환기능에 영향을 미치는 요인은 성별로 나타났다. 이에 따른 폐환기능의 차이를 보면, 실험군의 술 후 노력성 폐활량이 48시간에 남자($1.78{\pm}0.61L$

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Patent data analysis using clique analysis in a keyword network (키워드 네트워크의 클릭 분석을 이용한 특허 데이터 분석)

  • Kim, Hyon Hee;Kim, Donggeon;Jo, Jinnam
    • Journal of the Korean Data and Information Science Society
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    • v.27 no.5
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    • pp.1273-1284
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    • 2016
  • In this paper, we analyzed the patents on machine learning using keyword network analysis and clique analysis. To construct a keyword network, important keywords were extracted based on the TF-IDF weight and their association, and network structure analysis and clique analysis was performed. Density and clustering coefficient of the patent keyword network are low, which shows that patent keywords on machine learning are weakly connected with each other. It is because the important patents on machine learning are mainly registered in the application system of machine learning rather thant machine learning techniques. Also, our results of clique analysis showed that the keywords found by cliques in 2005 patents are the subjects such as newsmaker verification, product forecasting, virus detection, biomarkers, and workflow management, while those in 2015 patents contain the subjects such as digital imaging, payment card, calling system, mammogram system, price prediction, etc. The clique analysis can be used not only for identifying specialized subjects, but also for search keywords in patent search systems.