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국내 사외보 편집디자인에 관한 연구-5개 그룹 사외보 편집디자인을 중심으로-

  • 남혜인
    • Archives of design research
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    • v.11 no.3
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    • pp.127-134
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    • 1998
  • Enterprise which is rapidly growing in Korea is hesitating because of economic depression lately. Large enterprise have been successfully growing with Korea economic growth for fifty years. But many of them have already gone bankrupt and face the crisis of management, many people look away from them. Large enterprise come to face the time which they strongly need the improvement of their image against the devalation of their one. It is more important to use external periodicals than excess PR advertisement for the improvement of the image. External periodicals is aimed at readers who is outside of company and company PR advertisement, the purpose of issuing external periodicals is to improve the image of enterprise by arranging organization, draw attention from people (PR) and produce profit by acceleration marketing. People is much interested in external periodicals(free) under the situation of IMF because they can easily get information from that. So the role of external periodicals become more important for enterprise PR. This paper shows the importance of the edit design in external periodicals. We analysed the edit design (five group) per composition factor, suggest the improvement plan. ·The distinction of cover. ·Clear, beautiful typographic arrangement. ·The specialty of Photo and illustration. · Characteristic & standard layout. Now external periodicals is getting important because it shows the idea and character of company to people (PR). So it need characteristic plan and creative layout with the impotance by the understanding of the executive in company and also more does creation & originality by edit designer day by day. External periodicals should be not only the improvement of the image but also leading information paper which sensitively cope which an age by news and editing which can match people's need.

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Disability Underwriting (신체장해 언더라이팅에 관한 연구)

  • Kim, Yoo-Jin
    • The Journal of the Korean life insurance medical association
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    • v.25
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    • pp.79-102
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    • 2006
  • 1. 서론 o 연구배경 05년 4월에는 생손보 공통의 신체장해분류표 개정시행 및 표준약관개정이 있었으며 05년도까지는 어떤 형태로든지 장애인차별금지법안이 입법화될 것이라고 한다. 따라서 장애인의 보험이 거절되었을 경우 입증책임은 보험회사에 있게 될 것이다. 생명보험업계로서는 공 통 인수지침마련을 통해 민원소지 최소화를 위해 노력했으나 오히려 장애인차별이라는 비난을 받게 되었다. 이에 개정신체장해분류표에 대한 연구 및 언더라이팅적 시각에서의 개선방안 모색이 필요하게 되었다. o 연구방향 신체장해제도는 보험회사 뿐만 아니라 각종 법규 및 정부기관에서 다양하게 운영되고 있다. 이들에 대한 연구 및 특히 보험청약시에 주로 접하게 되는 복지장애(장애인복지법하(下))에 대해 주로 연구하여 이와 개정신체장해분류표를 비교분석 하도록 한다. 그리고 개정신체장해분류표에서 향후에 발생가능한 문제에 대해 업계경험을 토대로 개선점을 강구하도록 한다. 2. 신체장애등급의 이론적 배경 o 신체장애제도의 종류 o 국내법상의 신체장애제도 o 신체장애평가제도 근거법규 o 해외주요국의 신체장애평가제도 3. 우리나라의 장애보장제도 현황 o 국가장애등급과 생명보험 실제지급경험의 연구를 통해 신체장해비교를 통해 장애1급의 주요원인이 질병원인에 있으며 재해원인은 상대적으로 낮은 수준을 보이고 있다. 특히 질병장애의 경우 05년 3월까지 등록된 복지장애에서보다 생명 보험 지급경험에서 훨씬 높은 비율을 나타내고 있음이 05년$1{\sim}5$월 생명보험 장애1급 지급 건의 연구결과 나타났다. 문제는 복지장애와 생명보험약관상의 신체장애의 평가기준이 상이하여 등급간 정도와 신체장해물의 정도의 비교에 표준화된 이론적 근거나 tool이 없다는 것이다. 이에 대해 외국사의 경우에는 장애의 결과보다는 원인질병에 의거하여 그에 따른 후유장애로 나뉘어 인수지침을 두고 있다. o 우리나라의 신체장해 평가방법을 보면 각종 법규나 정부기관에서 사용하는 평가방법을 포함하여 대략 신체장애등급방식과 신체장해율 방식으로 나눌 수 있다. 복지장애는 독자적인 신체장애등급방식으로 장애를 평가하고 있으며 생명보험약관은 05넌4월개정시부터 손해보험의 장기보험에서 기(旣)시행중인 신체장해율방식을 쓰고 있으며 이는 미국의 A.M.A법에 근간을 두고 있다. 상호간의 판정기준이 상이한 상황에서 언더라이팅은 장애의 원인은 고려되지 않은 결과물에 해당되는 신체장해율표만 가지고 인수지침을 세우기 어려우므로 A.M.A법에 대한 연구가 필요할 것이다. 또한 손해보험경험에서 이미 문제로 대두되고 있는 한시장해와 기타 제도적 개선방향을 모색해야 할 것이다. 4. 결론 우리나라에서 운영되고 있는 장해는 원인에 대한 고려나 선천성과 후천성의 구별이 없이 운영되고 있다. 또한 신체장해 평가기준이 너무나 다양하게 운영되고 있어서 기초통계축적에도 어려움이 많다. 보험회사의 사회적 책임의 한계도 존재한다. 따라서 장해의 결과보다는 원인에 대한 연구가 더욱 필요할 것이며 이에 대한 국민의 관심 및 공감대형성이 필요할 것이다.

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On the Real Variety Show since "Infinite Challenges": A Study of its Expandability and Comparison with Traditional Theatrical Performances (리얼 버라이어티쇼의 확장성과 전통 연희에 대한 소고(小考): 2006년 <무한도전> 등장 이후를 중심으로)

  • Kim, Jin-Seob
    • The Journal of the Korea Contents Association
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    • v.14 no.8
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    • pp.95-109
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    • 2014
  • The variety show has expanded as a contemporary genre of popular culture since it first appeared as the Industrial Revolution allowed the public to enjoy their leisure time. In Korea, it has developed itself in similar ways, but it also has been criticized as low-brow. Recently, however, the real variety show has caught great attention as one of the social phenomena and is winning fervent responses from general publics as it is not consumed as a kind of entertainment show but is establishing its form and style as Korean real variety show. On the basis of these features, this paper focuses on the characteristics of real variety show as openness and expandability which can be found in the pre-modern Korea's traditional theatrical performances. Quite different from the cases in the Western culture, the Korean traditional theatrical performances used to set a stage up around the living space, attract audience to willingly approach the stage and participate in the theatre, and let them enjoy their participation. At the same time, however, The perfection of the shows had not been missed. And in comparison with the traditional theatrical performances, the present real variety show reveals the anticipation that the real variety show will not settle down just as a certain format or a genre, but accumulate its abundant contents and continue its new attempts and changes.

대형유통점과 중소유통점 간의 상생협력 -갈등이슈와 규제방안의 검토를 중심으로

  • Im, Yeong-Gyun;Lee, Jeong-Hui
    • Proceedings of the Korean DIstribution Association Conference
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    • 2006.08a
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    • pp.69-90
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    • 2006
  • 1997년 시장개방 이후 할인점을 중심으로 한 대형유통점은 급성장한 반면, 중소유통점은 계속 쇠퇴하고 있다. 대형유통점이 대도시에 이어 지방중소도시로 확대되면서 중소유통점은 대형유통점이 자신의 생존을 가장 크게 위협하고 있는 것으로 인식하고 있다. 이로 인해 중소유통점과 대형유통점간의 갈등이 확산되고 있는 실정이다. 갈등이 확산되면서 일부 지자체의 경우 이미 조례로 대형유통점에 대한 규제를 강화하였으며, 일부 의원들에 의해 대형 유통점에 대한 규제를 주 내용으로 하는 입법발의가 되고 있다. 중소유통점이 정부와 지자체에 요구하는 것은 크게 두 가지이다. 하나는 중소유통업을 살리기 위해 중소유통점에 대한 지원을 강화해 달라는 것이며, 또 다른 하나는 대형유통점에 대한 규제를 강화해 달라는 것이다. 반면, 대형유통점은 유통산업 전체의 건전한 발전과 선진화, 글로벌화를 위해 대형유통점에 대한 규제를 오히려 완화해 달라고 요구하고 있다. 대형유통점은 중소유통점의 경쟁력 강화를 목적으로 하는 정부나 지자체의 지원에는 반대하고 있지 않다. 정부와 지자체가 고려할 수 있는 정책대안은 크게 네 가지이다. 첫 번째 방안은 자유경쟁의 원리에 의해 정부가 시장에 개입하지 않는 것이다. 이 경우, 경쟁력이 약한 중소유통점은 계속 쇠퇴할 것이며 갈등이 심화되고 정부와 지자체에 대한 사회정치적 비난이 커질 우려가 있다. 두 번째 방안은 중소유통점의 경쟁력 강화를 위해 정부와 지자체가 이들에 대한 지원을 강화하는 것이다. 개별 중소유통점의 경영혁신 노력과 중소유통점간의 연대노력을 행 재정적으로 지원하는 것이 주된 내용이다. 중소유통사업자의 경영능력 배양을 목적으로 한 교육지원, 마케팅능력 제고, 협업화, 조직화, 정보화의 촉진, 공동사업에 대한 지원이 이에 해당될 것이다. 현재 정부와 다수의 지자체가 취하고 있는 방안이며 네 가지 대안 중 가장 합리적인 것으로 평가되고 있다. 세 번째 방안은 대형유통점과 중소유통점간의 상생협력을 정부와 지자체가 유도하는 것이다. 경쟁관계에 있는 두 당사자 간의 상생협력을 모색하는 것은 모양새는 아름답지만 실효성이 낮은 것이 문제이다. 전시성, 일회성 사업으로 끝나지 않도록 하여야 할 것이다. 네 번째 방안은, 정부와 지자체가 대형유통점에 대한 규제를 강화하는 것이다. 먼저, 대형유통점의 불공정거래행위에 대한 감시감독과 처벌을 강화하는 것은 당연한 것이다. 그러나 정부가 아닌 지자체가 이를 주도하기는 사실 어려움이 있다. 그리고 대형유통점이 영업행위를 영업시간제한에서부터 출점제한에 이르기까지 규제하는 건은 심사숙고하여야 한다. 대형유통점이 국가경제 및 지역사회에 미치는 영향이 부정적인가 긍정적인가에 대해 국내외 학계와 업계에서 여전히 많은 논란이 있기 때문이다. 정부와 지자체에 의한 시장개입은 반드시 필요한 경우에 한해 합당한 방법에 의해 이루어져야 한다. 대형유통점에 대한 규제는 지역사회에 미치는 영향을 다면적으로 평가한 결과에 근거하여 이루어져야 할 것이다. 대부분의 지자체는 체계적인 평가시스템과 객관적인 통계 자료를 갖고 있지 못한 실정이다. 향후 가장 시급한 과제는 시장개방 이후 지난 10년간 대형유통점이 지역사회에 미친 영향에 관한 광범위한 통계자료를 수집하고 이를 체계적으로 분석하여 정책방향을 올바르게 설정하는 것이라 할 수 있다.

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History of Rhetoric in Mind and Body Relationship : Case of Migraine and Headache (시대적으로 바라본 마음과 몸의 수사학 : (편)두통의 사례)

  • Jeong, Seong Hoon
    • Korean Journal of Psychosomatic Medicine
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    • v.22 no.2
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    • pp.55-62
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    • 2014
  • The relationship of mind and body has stimulated extensive discussion for a long time. However, answers are ambigous and not forthcoming yet. Meanwhile, after the western medicine had embraced materialistic paradigm, conditions which cannot be substantiated by organic change were pushed out to periphery under the banner of "Medically Unexplained Symptoms". Medical experts endeavored to understand these mysterious illnesses based on the mind-body relationship and provided a frame of interpretation called Psychosomatic Medicine. This frame of interpretation had influenced not only the communication practice but also the health-seeking behavior and even the subjective experience of patients regarding their illnesses. The frame of interpretation had been drastically changed many times keeping pace with the socio-economic situation and the new scientific discoveries. Accordingly, body or mind was given differential importance by medical experts. For instance, when treatment modalities were lacking, mind was given excessive importance and patients were blamed for their unconscious motives, characterological weaknesses and for their lack of responsibility. In contrast, after the discovery of effective drug, mind was given no more attention and patients were no longer blamed for their contribution to suffering. In this paper, the historical change of the frame of interpretation for understanding migraine and headache was presented as an example. By this, it can be demonstrated how the frame of interpretation has modified the subjective experience of patients, and how the patients' responsibilities were viewed differently. This observation can help to realize the enormous influence of the frame of interpretation provided by medical experts.

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The Discourse Research on Pop Culture Text through SNS - Focused on the Difference in Aesthetic Interpretation of IU's Song (대중문화 텍스트에 관한 SNS 비평 담론 연구 - 아이유 를 둘러싼 미학적 해석의 차이를 중심으로)

  • Woo, Jihye;Baek, Seon Gi
    • The Journal of the Korea Contents Association
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    • v.17 no.1
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    • pp.701-717
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    • 2017
  • Criticism is related with recognition activity which is interpreting and evaluating the text based on the particular criteria. It reflects the awareness system of a particular time-period in that it is a work of social meanings beyond individual impressions. However, the standards of criticism have changed, like the awareness system has changed as economy, culture or technology has evolved. The emergence of SNS has influenced the field of popular culture. It improves the role and participation of the public in criticism. Moreover, it breaks the previous paradigm of production and consumption in cultural industry. These changes bring not only the positive ones, such as improvement of diversity and freedom of criticism, but also the negative one, confusion of values due to the absence of criteria. This study mainly concerned debates and discourses of SNS on , a new song of IU, and focused on changes of aesthetic evaluations of culture performer, producer and audience. Especially, the authors tried to find out how such new technology has changed the criticism, and how it has influenced on our aesthetic consciousness.

Effects of Child's Daily Stress on Child's Problem Behaviors : The Mediating Effects of Employed Mothers Nurture Attitude (유아의 일상적 스트레스가 문제행동에 미치는 영향 : 취업모 양육태도의 매개효과)

  • Choi, Seon-nyeo;Choi, Hang Jun
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.18 no.3
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    • pp.628-639
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    • 2017
  • The purpose of this study was to examine the effects of children's daily stress and employed mothers' nurturing attitude on children's problem behavior, as well as the mediating role of employed mothers' nurturing attitude. 160 children (aged 3-6, in city "D") and their mothers participated in this study. The SPSS 18.0 program was used to conduct a regression analysis to examine the correlation between the children's daily stress, their problem behavior and the employed mothers' nurturing attitude, depending on the gender of the children. The results were as follows : First, in the case of the boys, their aggression and attention have effects on their coercive attitude, and their anxiety and depression have effects of decreasing magnitude on their logical attitude, blaming / offensive stress and pride-hurt stress in that order. Secondly, in the case of the girls, their aggression has effects on their coercive attitude, and their attention has effects of decreasing magnitude on their anxiety / frustration stress and coercive logical attitude in that order. On the other hand, their anxiety / depression have effects of decreasing magnitude on their accused/offensive stress and coercive attitude in that order. Third, the employed mothers' nurturing attitude had mediating effects between the children's daily stress and their problem behavior. However, no such mediating effects were observed in the case of the boys. Therefore, the mothers tend to foster complementary and logical parenting, rather than coercive or negligent parenting. It is thought that children need to reduce their stress levels in everyday life (in order to?) reduce their problems.

The Effects of Different Farrowing Space on Lactating Sow Performances and Growth Performances of Piglets (분만 면적의 차이가 분만돈의 생산성과 자돈의 성장능력에 미치는 영향)

  • Lee, Jun-Yeob;Jeon, Jung-Hwan;Park, Kyu-Hyun;Song, Jun-Ik
    • Journal of Animal Environmental Science
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    • v.18 no.3
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    • pp.157-164
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    • 2012
  • This study was conducted to investigate the effect of different farrowing space, narrow and wide, on the sow performances and piglet growth performances. The $1.5m^2$ of narrow farrowing space was determined as the size of farrowing crate. The $3.0m^2$ of wide space for farrowing sow was the same of farrowing pen to allow the behavior freedom of sow. Baby piglets in the wide farrowing space was protected from crushing of sow by installation of safety bar. The pregnant sows used in this study were stall-housed during gestation and moved to each farrowing spaces on 8 d before parturition. Feed intake, backfat thickness and body condition score of sow were not affected by both farrowing spaces. However, the changes in backfat thickness and body condition score between farrowing and weaning in wide farrowing space were lower (p<0.05) than in narrow farrowing space. The return to estrus of sow was remarkably decreased in wide farrowing space compared to sows in narrow farrowing space. The lower number of stillbirth and higher mortality of piglets were observed in wide farrowing space. From the results, although wide farrowing space could be practically acceptable in terms of sow performances, possible cause of mortality of piglets should be scrutinized through observation of piglet and sow behaviors.

Gender Frames of Korean Newspapers: Women in Crime News (한국 언론의 젠더 프레임: 범죄뉴스와 여성)

  • Kim, Hoon-Soon
    • Korean journal of communication and information
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    • v.27
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    • pp.63-91
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    • 2004
  • The purpose of this study is to investigate the gender discourse of Korean newspapers. For this, the study analyzes the frames of frames of crime news on Chosun Daily and Hangyurae Newspaper for 2 years. The data are collected using KINDS, and include 265 crime articles involving woman. According to the results of this research, the episodic frames are used in the most of crime news. The five frame devices are founded in the episodic frame articles; the male subjectivity and the female objectivity, the male-oriented perspectives which reporters have, the abused sexual details and sensationalism, the emphasis of women body's fragility which imply woman's unavoidability as victims, and finally, blaming women who are victims of crimes. And in the articles of thematic frames, the similar frame devices are found. In particular, they only emphasize the problem of crime and fail to suggest a concrete resolution. Finally, the study discusses the findings relating to the patriarchal news making convention and the commercialism of newspaper industry. The two newspapers have been pursuing quite different political lines in Korean society. It is generally considered that Hangyurae newspaper is progressive and Chosun Daily is conservative. However, this study reveals that the way dealt with women in the crime news are not different. It is concluded that Korean newspapers still produce the gender discourse based on male-centric perspective and patriarchal ideology.

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An Analysis of Diffusion of Main Information and Peripheral Information: Focusing on Visibility and Connectivity of Word based on Network Analysis (핵심 정보와 주변 정보의 확산 과정 연구: 단어의 가시성(visibility)과 연결성(connectivity) 분석을 중심으로 본 언론의 프레임)

  • Hong, Ju-Hyun
    • The Journal of the Korea Contents Association
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    • v.16 no.3
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    • pp.269-287
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    • 2016
  • This study explores of press report on the death of Beongen Yoo based on network analysis and how issue diffuses via Internet and SNS in mainstream news and conservative channels of comprehensive programming. Issue salience, word's visibility and word's connectivity are the main keyword and analysis criteria of this study. Conservative channel of comprehensive programming focused on the surrounding information rather than core information compared to Mainstream media, Conservative channels of comprehensive media was interested in Yu, Beongeon, an article left, brand, rumor of a body and Mainstream media focused on the results of DNA test. Mainstream media covers this case as the discovery of the Yu, Beongeon body, Mainstream media reported as 'the discovery of the body frame, conservative channels of comprehensive programming reports as blame of investigation at the first stage. The former focuses on the cause of death and the latter focuses on the raising of strong doubts frame at the second stage. In case of the third stage the latter covered on the emphasis of the surrounding information. They frames the issue differently based on network analysis. The view point of conservative channel of comprehensive programming is diffused via SNS. This study highlights the role of journalist of mainstream media in the process of agenda-setting