• Knowledge Management Research
• /
• v.22 no.1
• /
• pp.243-267
• /
• 2021

Sentiment represents one's own state through the process of change to stimulus, and emotion represents a simple psychological state felt for a certain phenomenon. These two terms tend to be used interchangeably, but their meaning and usage are different. In this study, we try to find out how it affects the helpfulness of reviews by classifying sentiment and emotion through online reviews written by online consumers after purchasing and using various products and services. Recently, online reviews have become a very important factor for businesses and consumers. Helpful reviews play a key role in the decision-making process of potential customers and can be assessed through review helpfulness. The helpfulness of reviews is becoming increasingly important in practice as it is utilized in marketing strategies in business as well as in purchasing decision-making issues of consumers. And academically, the importance of research to find the factors influencing the helpfulness of reviews is growing. In this study, Yelp.com secured reviews on restaurants and conducted a study on how the sentiment and emotion of online reviews affect the helpfulness of reviews. Based on the prior research, a research model including sentiment and emotions for online reviews was built, and text mining analyzes how the sentiment and emotion of online reviews affect the helpfulness of online reviews, and the difference in the effects on emotions It was verified. The results showed that negative sentiment and emotion had a greater effect on review helpfulness, which was consistent with the negative bias theory.

• Transactions of the Korean Society of Mechanical Engineers
• /
• v.15 no.5
• /
• pp.1426-1432
• /
• 1991

본 연구에서는 Timoshenko보이론과 전달행렬법에 의해서 얻어지는 베어링의 반력들과 주축계의 불완전진동모드간의 선형관계를 이용하여 원리적으로 반복계산없이 반경방향과 굽힘모멘트방향의 선형등방성 베어링계수들을 규명하는 방법을 제안하였다. 제안된 규명방법은 주축계에 사용된 베어링의 수보다 진동모드에 대한 측정점의 수가 2배 이상 많아야 한다는 조건을 가지고 있다. 또한 선형 연립방정식으로 부터 직접 규명된 베어링계수들의 일부가 정보의 부정확성에 의해서 물리적으로 타당성이 없는 음수로 나타나는 경우에는 측정결과와의 차이를 최소화시키면서, 물리적으로 타당성이 있는 양수의 베어링계수들을 규명할 수 있는 방법이 제안조건들을 가진 최적화문제의 형태로 제시되었다. 그리고 제시된 최적화문제의 해는 선형화방법(linearization method)를 통해서 얻었다. 아울러서 주축계의 실험모델에 대한 가진실험결과를 이용 하여 제안된 규명방법의 유용성을 평가하였다.

• Journal of Korea Society of Industrial Information Systems
• /
• v.26 no.1
• /
• pp.1-10
• /
• 2021

This study proposed a Long-Short Term Memory network to consider changes in emotion over time, and applied an attention mechanism to give weights to the emotion states that appear at specific moments. We used 32 channel EEG data from DEAP database. A 2-level classification (Low and High) experiment and a 3-level classification experiment (Low, Middle, and High) were performed on Valence and Arousal emotion model. As a result, accuracy of the 2-level classification experiment was 90.1% for Valence and 88.1% for Arousal. The accuracy of 3-level classification was 83.5% for Valence and 82.5% for Arousal.

• Bulletin of the Society of Naval Architects of Korea
• /
• v.26 no.1
• /
• pp.24-38
• /
• 1989

In this study, an attempt for formulating a new and simplified rectangular finite element having only four corner nodal points is made to analyze the elastic-plastic large deformation behaviour up to the ultimate limit state of plates with initial imperfections. The present finite element contains the geometric nonlinearity caused by both in-plane and out-of-plane large deformation because for very thin plates the influence of the former may not be negligible. Treatment of expanded plastic zone in the plate thickness direction of the element is simplified based upon the concept of plastic node method so that the elastic-plastic stiffness matrix of the element is derived by the simple matrix operation without performing complicated numerical integration. Thus, a considerable saving of the computational efforts is expected. A computer program is also completed based on the present formulation and numerical calculation for some examples is performed so as to verify the accuracy and validity of the program.

• The Journal of Society for e-Business Studies
• /
• v.16 no.3
• /
• pp.1-22
• /
• 2011

The purpose of this study is to verify the relationship between expectancy confirmation and continuance usage intention in biometric technology. We extend the continuance usage intention model, TAM and expectation confirmation theory by adding perceived privacy, perceived security and trust. Results was analyzed by using structural equations model. The results show that satisfaction and perceived usefulness have positive effect on continuance usage intention in the bright scenario. Perceived privacy and perceived security are positive factors on perceived usefulness, and perceived privacy is positive effect on perceived security. On the other hand, the respondents who are exposed to the dark scenario have negative effects on the perceived privacy, perceived security and trust. And finally, trust has no significant effect on the perceived usefulness.

• International Commerce and Information Review
• /
• v.4 no.2
• /
• pp.155-175
• /
• 2002

본 연구는 전자무역을 혁신수용의 관점에서 기술하고 있다. 관련 문헌의 고찰을 통해 천자무역 특성요인과 수용자(무역업체) 특성요인을 도출하고, 이를 바탕으로 연구모형의 개발 및 연구가설을 설정하였다. 연구가설은 인터넷리서치를 통해 수집된 자료를 다중회귀분석기법을 이용하여 검정하였다. 그 결과를 요약하면 다음과 같다. 첫째, 전자무역의 특성변수들(지각된 유용성/편의성/위험성)이 전자무역 수용도에 미치는 영향관계를 검증한 결과, 지각된 유용성과 지각된 편의성이 높을수록 전자무역 수용도가 높은 것으로 나타났다. 둘째, 혁신 수용자로서 무역업체의 특성변수들(혁신성향, 정보인프라 성숙도)이 전자무역 수용도에 미치는 영향관계를 검증한 결과, 혁신성향과 정보인프라 성축도 모두 전자무역 수용도에 긍정적인 영향을 미치는 것으로 나타났다. 이는 혁신성향이 높을수록 그리고 정보인프라가 성숙된 업체일수록 전자무역 수용도가 높게 나타난다는 일반적인 견해와 일치되는 결과이다. 셋째, 두 특성변수들(전자무역 특성, 무역업체 특성)간의 상황적 관계에서는 혁신성향이 낮은 무역업체일수록 전자무역의 정보위험성을 높게 인식하여 천자무역 수용(현재 활용정도와 지속적 이용의도)을 거부할 가능성이 높게 나타났다. 또한 정보인프라 성숙도가 낮은 무역업체일수록 정보위험성을 높게 인식하여 전자무역 수용을 거부할 가능성이 높게 나타났다. 넷째, 전자무역을 통한 수출입 경험여부에 따른 전자무역의 향후 이용의도와의 관계를 분석한 결과 무경험업체의 경우는, 혁신성향이 높고 정보인프라가 성숙된 무역업체일수록 향후 이용의도가 높은 것으로 나타났다. 또한 정보인프라 성숙도가 낮은 무역업체일수록 전자무역의 편의성을 낮게 인식하여 전자무역 수용을 거부할 가능성이 높게 나타났다. 유경험업체의 경우는 전자무역에 대한 향후 이용의도가 높은 무역업체일수록 전자무역의 편의성을 오히려 부정적으로 평가하는 경향이 드러났는데, 이러한 현상은 유경험업체가 인식하는 편의성에 대한 기대수준이 무경험업체에 비해 높기 때문인 것으로 나타났다. 또한 혁신성향이 높은 무역 업체가 향후 전자무역을 지속적으로 이용하기 위해서는 전자무역의 편의성을 더 높게 요구하는 것으로 나타냈다. 전자무역의 수용도를 높이기 위해서는 전자무역의 특성요인들에 대한 잠재적 수용자의 태도변화를 파악하는 것도 중요하지만, 수용자 집단의 특성에 맞는 상황적 전략수립이 동시에 필요하다. 그러한 의미에서 본 논문은 전자무역 수용 촉진 전략을 수용자 집단의 특성별로 그리고 상황적으로 수립할 수 있는 기초자료를 제공할 수 있을 것으로 기대된다.

• Journal of Legislation Research
• /
• no.41
• /
• pp.367-399
• /
• 2011

This Article examines the regulation of outsider trading under the Financial Investment Services and Capital Markets Act (the "Capital Markets Act"). Outsider trading occurs when a market participant who is not a traditional corporate insider trades securities based on either "inside" or "outside" nonpublic information. Unlike "inside" information, "outside" information is referred to as information not derived directly or indirectly from the issuer. "Outside" information includes both "corporate" and "market" information. "Corporate information" is information about events or circumstances which affect the company's assets or earning power. "Outside corporate information" is information about the company's assets or earning power not derived directly or indirectly from the issuer. "Market information" is information about events or circumstances which affect the market for a company's securities but which do not affect the company's assets or earning power. The Capital Markets Act prohibits both "temporary insiders" from using "corporate" information in trading securities and "outsiders" from using "market" information, such as (i) information regarding the initiation or discontinuance of a tender offer; or (ii) information regarding acquisition or disposition of stocks in bulk. However, the Act does not encompass circumstances (i) where an outsider trades securities based on confidential corporate information obtained through certain types of wrongful conduct; (ii) where an outsider trades securities based on corporate information obtained through eavesdropping; and (iii) where an outsider trades securities based on either outside corporate information or market information created by the outsider himself. In order to plug a few of the gaps left open in the law of outsider trading under the Capital Markets Act, this Article suggests that regulators adopt a relatively broad reading of the scope of ${\S}$ 178(1) of the Act, which is similar to SEC Rule 10b-5, to include outsiders with no relationship to the corporation that had issued the securities. Since ${\S}$ 178(1) of the Act does not require "deception" for liability, it would seem to evade the limitations imposed by the U.S. misappropriation theory. Key Words : Outsider Trading, Insider Trading, Material Nonpublic Information, the Capital Markets Act, Misappropriation Theory, Fiduciary Theory.

• Cartoon and Animation Studies
• /
• s.35
• /
• pp.181-208
• /
• 2014

Kon Satoshi is a representative animation film director who explores human's intrinsic self-identity based on ambivalence and delivers a message for self-reflection of entity. The aim of this study is to analyze the persona of character according to the way how a self incorporates with another self in his film; that is to say, how a mask of the personality expresses and realizes itself from the perspectives of the Jung's analytical psychology. The persona, defined as the upmost external personality, involves social behavior playing a specific role to establish constant relationship with others in a society. With increasing demand in a society, individuals get to adapt to outer environment by playing his/her given role in various masks of personality. In this way, although persona acts as a major function in relationship with outer world, it would exert a negative influence on formation of self-identity because of the inconsistency between consciousness and unconsciousness when immersed only in mask of personality, complying excessively with the demand of group. However, persona does not always have a negative effect on relationships. Developed adequately to fulfill its social function, persona is helpful to establish a healthy self-identity with balanced control between inner world of unconsciousness and outer world of consciousness. From these perspectives, this study can identify how the desire of mask hidden inside of each character expresses to function in a positive or negative way by analyzing characters in the film according to integrated pattern and correlation between consciousness and unconsciousness. Additionally, I hope that the psychological research methods in this study will be full of help for interpreting on a character analysis as a theoretical approach.

• (The)Study of the Eastern Classic
• /
• no.68
• /
• pp.283-317
• /
• 2017

Issues over morality and profit usually address relations between moral principles and material gains. In the history of traditional Oriental philosophy, discussions about them were called "Yi-Li zhi bian." The ideas of Confucius and Mencius also contain various discussions about Yi-Li. Both Confucius and Mencius defined Yi as a value concept to represent "natural," "appropriate" or "just" and regarded Yi as an external moral principle on the one hand and an internal moral emotion on the other hand. They had, at the same time, differences, as well. While Confucius placed importance on the external and acquired nature of Yi as a goal of morality, Mencius argued for the internal and innate nature of Yi as the nature of morality partially while recognizing its externality overall. Such Yi is a general term for subjective moral emotions and objective moral principles. Li was a concept of fact to represent "gain," "profit" or "profit-making." Both of them were against private interest and emphasized public interest. As for their differences, Confucius was positive about Li to some degree by saying "One should think of Yi when making profit," whereas Mencius was almost negative about Li and perceived it to be for Yi by saying "One should give up even his own life for Yi." He meant Li's dependence on Yi and also Yi's absoluteness for Ri. Both of them found a mix of opposite features in Yi such as internality and externality, subjectivity and objectivity, specificity and generality, and uniqueness and universality and also in Li such as individuality and specialty and public and private interest. Those features have both disadvantages including theoretical irrationality and logical contradiction and advantages including ideological diversity and conceptual polysemy. If efforts are made to avoid their disadvantages and highlight their advantages, they will provide some elements to consult in the creation of new global ethics required today when East and West are becoming one. In the modern society, the Yi-Li issues can be divided into the issues of morality and economy, personal and social profit, and moral ideal and material gain. If these modern Yi-Li issues are combined with the traditional Yi-Li issues, two paths will emerge over the order of Yi-Li. Of the many perceptions of Yi-Li issues of Confucius and Mencius, the idea of "Yi First, Li Later" can be very useful for creating a new ethics theory to represent "humanism" that we all need today when everyone considers their own pursuit of profit and satisfaction of needs as the best values. Sound Yi-Li relations will be possible only through Yi's orientation toward externality based on internality and Li's pursuit of private interest on the premise of public interest according to the spirit of "Yi First, Li Later."