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A Study on Case for Localization of Korean Enterprises in India (인도 진출 한국기업의 현지화에 관한 사례 연구)

  • Seo, Min-Kyo;Kim, Hee-Jun
    • International Commerce and Information Review
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    • v.16 no.4
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    • pp.409-437
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    • 2014
  • The purpose of this study is to present the specific ways of successful localization by analyzing the success and failures case for localization within the framework of the strategic models through a theoretical background and strategic models of localization. The strategic models of localization are divided by management aspects such as the localization of product and sourcing, the localization of human resources, the localization of marketing, the localization of R&D, harmony with a local community and delegation of authority between headquarters and local subsidiaries. The results, by comparing and analyzing the success and failures case for localization of individual companies operating in India, indicate that in terms of localization of product and sourcing, there are successful companies which procure a components locally and produce a suitable model which local consumers prefer and the failed companies which can not meet local consumers' needs. In case of localization of human resources, most companies recognize the importance of this portion and make use of superior human resource aggressively through a related education. In case of localization of marketing, It is found that the successful companies perform pre-market research & management and build a effective marketing skills & after service network and select local business partner which has a technical skills and carry out a business activities, customer support, complaint handling with their own organization. In terms of localization of R&D, the successful major companies establish and operate R&D center to promote a suitable model for local customers. In part of harmony with a local community, it shows that companies which made a successful localization understand the cultural environment and contribute to the community through CSR. In aspect of delegation of authority between headquarters and local subsidiaries, it is found that most of Korean companies are very weak for this part. there is a tendency to be determined by the head office rather than local subsidiaries. Implication of this thesis is that Korean enterprises in India should carry forward localization of products and components, foster of local human resource who recognize management and system of company and take part in voluntary market strategy decision, wholly owned subsidiary, establishment and operation of R & D center, understanding of local culture and system, corporate social responsibility, autonomy in management.

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Financial Factors Influencing Corporate Cash Reserves of Firms in Chungcheong Province in the Korean Capital Markets (충청권 소재 제조업체들의 현금 유동성 수준에 대한 재무적 분석)

  • Kim, Hanjoon
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.18 no.1
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    • pp.679-687
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    • 2017
  • This study examines financial factors affecting cash holdings of firms in the domestic capital markets. Specifically, this study focuses on regional firms with headquarters in Chungcheong province, the Republic of Korea, which features little previous research concentrating on the firms in the particular region. Three primary hypotheses were empirically tested utilizing robust econometric models, including static panel data, Tobit regression, and logistic models.Results reveal only five explanatory variables, including DSO, LIQUID, LEVERAGE, PMARGIN, and SIZE, showed statistically significant effects on the level of cash holdings among the nine variables studied. In addition two IDVs, LEVERAGE and FOS, showed significant differentiated effects between firms with headquarters in North and South Chungcheong regions. With continued debate among interested parties on the optimal level of cash reserves, the study provides a new vision for the optimal cash reserves for firms with headquarters in Chungcheong Province, where unprecedented socio-economic factors are driven.

The Decision Factor of Franchisee Performance in Esthetic Store (피부관리 가맹점의 성과결정요인에 관한 연구)

  • Park, Yeung-kurn;Kim, Pan-jun;Lee, Bong-choon
    • Journal of Distribution Science
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    • v.4 no.1
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    • pp.141-160
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    • 2006
  • The esthetic center skips over the dimension of simply theoretical knowledge by the specialization, segmentation, and gentrification and the importance of the technical education which introduced into the spot experienceis raising its head. And the esthetic center's importance which copes with the environment changing actively is being cognized. The franchisee system of esthetic shows that while the domestic market is opened, the appearance of foreign famous brand-centered is increasing rapidly. According to this kind of trend, every kind of mediums will not stop the classified ad of franchisee and it will be recognized as the promising sector. Especially, the situation of franchisee is that franchisors and franchisees in the limited relationship and just plan the growth, so the success possibly can be very high. The diffusion of franchisee system and the study about the franchisee are developed on the diverse view points. But still now, the study is just formed from the enterprise's success and the franchisors view point, the study about the franchisees dimension is very small. But it is also very important to exam the decision factors of franchisees success because the franchisors result of franchisee system will come out with franchisee performance totally. In this paper, it will actually proof if the decisive factors that exert influence on the franchisee performance in the franchisee dimension, exert influence on the franchisee performance in substance; and exam what kind of relationship the franchisee performance have with the franchisors and recontract intention. According to this, we can draw out the rest decision factors of improving the franchisee performance, and also show the strategic implication of franchisee efficient marketing.

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The Analysis of Maturity on Implementation of Safety and Health Management System in a Construction Company (건설업 안전보건경영시스템 실행의 성숙도 분석)

  • Oh, Byung Sub;Kwon, Chang Hee
    • Journal of the Society of Disaster Information
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    • v.8 no.3
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    • pp.310-318
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    • 2012
  • Actual condition by items based on the level of execution of Construction Company certified by Construction Safety and Health Management Systems (KOSHA 18001) was investigated, analyzed and evaluated reflecting various opinions fincluding safety experts, top management, audit experts, and construction engineers. Currently, the maintenance is being managed through internal audit after the safety and health management system has been certified, but it is difficult to identify the degree of continuous improvement. In order to present the standards to see the level of quantified system, this study was conducted. The purpose of this study is to present the system maturity evaluation tool to be used to reduce occupational accidents through proper establishment and continuous improvement of national health and safety management system. Results of this study are summarized through identification of current condition of implementation of KOSHA 18001 system, development of maturity measurement tool and verification as follows: First, priority of implementation for activities of headquarters and on-site was determined by importance of activities such as the risk assessment, safety and health accident prevention activities, performance assessment and monitoring, resource management and support, and management review and improvement in order. In addition, the expert group presented that association with continuous improvement activities could establish the system by presenting strengths, weaknesses and improvement subjects of system.

The Maintenance Process Model using BPMN Method in Public Rental Housing (BPMN 방식을 이용한 공공임대주택 유지관리 업무 프로세스 모델)

  • Park, Kyung-Mo
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.17 no.4
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    • pp.743-751
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    • 2016
  • It is critical to effectively change the measures of prevention from the breakdown maintenance proceeding an apartment housing maintenance task scope. It is necessary that systematization be performed for a series of tasks, such as facility inspection, diagnosis and replacement. In addition, it is preceded by establishing a standardization for maintenance work scope. Therefore, this study examined the problems related to public rental housing maintenance work scope to manage it more systematically. In addition, the study suggests a work process section for facility repairs, long term replacement and general maintenance using one on one interviews with experts to classify the occupants, management office and head office. This study's standard work system is expected to provide fairness and transparency in addition to improving the productivity in public rental housing maintenance via an efficiency promotion plan. In addition, it is used as the basic reference for developing a system of public rental housing maintenance costs and diagnosis actions. Finally, it is necessary to create improvements that provide a more objective work system standardization throughout the analysis of the productivity data according to the work flow and the review of the occupants, management office and head office in the future applications of the pilot site.

Analyzing the Engagement of Professional Construction Managers in Construction Management firm and Its Improvement Measures (CM 전문회사 단장 활용실태 및 개선방안)

  • Son, Chang-Baek;Huh, Young-Ki;Lee, Dong-Eun
    • Korean Journal of Construction Engineering and Management
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    • v.14 no.2
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    • pp.87-95
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    • 2013
  • The number of construction management firms has been increased as construction management delivery system has been active in Korean construction market. the capability of leading construction management professional, who is responsible for managing project administration, is important for commissioning construction management contracts. The quality of project proposal and the capability of leading construction management professional, which are assessed by the board of contract awarding committee, are the major contributors for commissioning the public construction management projects administered by the Korean public procurement service for contracting. Therefore, employing a very competent leading construction management professional is the critical strategy for awarding contract to the construction management firms' part. That is why the firms should secure a fixed number of leading construction management professional in a waiting list to proceed the contract commissioning process for expectant candidate projects, even if there is no project assignable to the leading construction management professionals. However, a measure that makes effectively use of the leading construction management professional in a waiting list has not been systematically implemented in the firms. In turn, the firm suffers considerable loss in a project personnel supply and demand plan. Expert opinions were obtained by the survey questionaries administered to top management of the construction management firms which are engaged in the construction management contracts for commissioning the public construction management projects administered by the Korean public procurement service either as principal or co-principal deliverer. This paper presents the findings obtained by investigating the actual employment state of the leading construction management professional in the waiting list and by analyzing the issues involved in mobilizing and demobilizing them. It contributes to implement a practical guide for searching effective solutions to the issues.

A Study on the Influence of Multinational R&D Labs' Expansion Motives on Business Performance in China - Centered on a Mediating Effect of Control Levels - (중국내 다국적 기업 R&D 랩의 진출동기가 경영성과에 미치는 영향 - 통제수준의 매개효과를 중심으로 -)

  • JIN, XING;Cho, Dae-Woo
    • International Area Studies Review
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    • v.22 no.1
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    • pp.101-121
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    • 2018
  • This paper studies the influence of multinational R&D Labs' expansion motives on their business performance and the mediating effect of the level of control on this motive-performance relationship. Through an in-depth study of the relevant literature, the expansion motives can be divided into four general types. The first is called a market factor in the sense that the purpose of their expansion is to secure potential markets and customers in China. The second is called a resource factor; their purpose is to obtain excellent technology and a workforce from the country. The third is called an institution factor. An example is the case of R&D Labs advancing into China to make the best of its institutional advantages such as the government's benefits, related policies, and incentive articles. The last is called a strategic factor and indicates the case where they go into China for the purpose of competing in the market, considering it as a major strategic place. The companies' control level on their R&D Labs was measured for each item. According to the empirical analysis on the relevance of their control level and expansion motives, it turns out that giving a free hand to the Labs which pursue market, institutional, and strategic factors is more desirable than highly controlling them. This is because they should be familiar with the local business environment in consideration of those companies' objectives. In light of the mediating effects of the control level on expansion motives and business performance, the R&D Labs pursuing resource factors seem to need their headquarters' control to make the best use of the high-end technology obtained in the country. The companies pursuing strategic factors seem to hold a dominant position and perform more competitively when their headquarters control the Labs more tightly.

DEM numerical study for the effect of scraper direction on shield TBM excavation in soil (개별요소법을 이용한 스크래퍼 비트방향이 토사지반에서의 쉴드 TBM 굴진에 끼치는 영향 연구)

  • Lee, Gi-Jun;Kim, Huntae;Kwon, Tae-Hyuk;Cho, Gye-Chun;Kang, Shin-Hyun
    • Journal of Korean Tunnelling and Underground Space Association
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    • v.21 no.5
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    • pp.689-698
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    • 2019
  • In tunnel excavation by TBMs, a cutterhead, which practically excavates the ground, is an important part directly affecting net penetration rate. Most of the researches on the cutterhead design that have been carried out until now are on the cutter arrangement. It is difficult to find a study for the effect of the scraper installation direction on TBM excavation although same cutterheads except for direction of the scraper are used in Korea. Therefore, this paper shows how the direction of scraper installation affects shield-TBM excavation. Discrete element method was used to identify the effect of scraper installation direction on shield-TBM excavation. When the scraper installation direction was outward, the amount of particles per unit time flowed into the cutter head opening was smaller than when the scraper installation direction was inward, and more loads were applied to the cutterhead.

A Study on the Effect of Delivery App Usage Properties of Food service Franchisee on the Satisfaction, Business Performance and Intention of Reusing

  • Song, Ji-Hyun;Jo, Gye-Beom
    • Journal of the Korea Society of Computer and Information
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    • v.25 no.12
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    • pp.305-313
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    • 2020
  • In this paper, We Propose a ways how franchise service of delivery app should be made by analyzing the effect of delivery app usage properties of food service franchisee on satisfaction, business performance and intention of reusing, and suggest support plan of delivery app for franchise by food service franchisee. This study conducted survey on 212 franchises that have experience using delivery app among food service franchisees. To verify the hypothesis of the study, single regression and multiple regression analysis were conducted for verifying the relationship between variables. Key results of the study are as follows. First, it was found that the delivery app usage properties of food service franchisee had a positive relationship with satisfaction. Second, it was found that the delivery app usage properties of food service franchisee had positive relationship with business performance. Third, the satisfaction was found to affect business performance. Fourth, it was found that the satisfaction didn't affect the intention of reusing, and business performance was found to have a positive effect on the intention of reusing. It is necessary to increase the satisfaction of using of franchises through continuous management and reasonable pricing policies, and the headquarter of franchisee should be able to contribute to energetic sales of franchises through effective cooperation with delivery app companies.

A Case Study of New Franchise Brand Launching Through Proactive Market Response: BEERBARKET'S Successful Story of INTO FRANCHISE SYSTEMS (선행적 대응을 통한 프랜차이즈 뉴비즈니스 런칭 사례 : (주)인토외식산업의 맥주바켓 성공사례)

  • Seo, Min-Gyo
    • The Korean Journal of Franchise Management
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    • v.3 no.1
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    • pp.111-129
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    • 2012
  • Domestic franchise industry is a promising business to more than 10% per year growth rate and emerging as core of retail. In addition, due to the socio-cultural phenomena, including the retirement of the baby-boom generation, the growth of the franchise industry for some time expected to continue. But Domestic franchise reveals that limits to ensure for new franchisees because that few industries are concentrated to advance for franchisor and franchisees. Franchisors that within the industry came to a saturated, are for the growth and expansion of business into new industries to deploy as second, third brand. But reality is that the more success rather than failure. Therefore, in this study is a new brand development approach and case study results it focus on the BEERBARKET's successful story of INTO FRANCHISE SYSTEMS, INC. Case analysis results of this study, are reveled that franchise headquarters derived through research methods and research information, environmental survey and analysis should be continuously and objectively. Thus, based on the derived contents, the new brand Biz-Model should be established for recognition from the industry and customers. Ability to respond sensitively to changes in the environment and business activities can be associated with linking franchise headquarters belonging to the saturated competitive environment more is needed. Through proactively respond Franchise New business launching instance that BEERBARKET's successful story of INTO FRANCHISE SYSTEMS, INC. suggests the need to study about how to respond to environmental changes.