• Title/Summary/Keyword: 병원이미지

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The Effect of Waiting Time on a Hospital Image (한국 종합병원 이미지에 관한 연구 -대기시간 요인을 중심으로-)

  • Kang, Han Seung;Ko, Jong Weon
    • International Area Studies Review
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    • v.13 no.1
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    • pp.491-512
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    • 2009
  • The study on waiting time has been conducted from the psychological perspective since Maister (1985). In using medical institutions, especially general hospitals, it is not avoidable to wait for a long time. As a result, the waiting time gives clients psychological stress, which causes medical consumers to be more dissatisfied and decreases their rate of revisit. Accordingly, it is very urgent to study on the waiting time for hospitals' marketing and better image-making. This study is intended to find out how hospitals image and clients revisit is influenced by waiting environment and consumers' attitude, variables of waiting time perceived in medical services. Based on this study, those medical institutions are required to improve their medical service and waiting environment. Accordingly, they should convert waiting time into more efficient and comfortable recess and provide better environment for physical service and effective human services. As those medical institutions have relatively worse image than other businesses, they should actively study on ways of better image-making in the future.

포항세명기독병원

  • 대한병원협회
    • Journal of the Korean hospital association
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    • v.34 no.4 s.296
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    • pp.57-65
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    • 2005
  • 포항세명기독병원(원장 한동선)은 일반적인 중소종합병원의 이미지를 벗고 3년전 전문특성화 병원으로 과감하게 탈바꿈한 이래 최고의 전문센터를 이룩하기 위해 부단히 노력하고 있으며 6월 11일 정형성형센터 신축과 함께 첨단장비를 도입, 한층더 업그레이드 된 의료서비스로 국민들에게 다가가고 있다. 이 병원은 특히 진료안내 표지 현판에 전체 스탭의 사진을 부착함으로써'환자중심 최선의 진료'에 대한 강한 의지를 나타내 보이고 있다.

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The Relationship among Internal Marketing, Service Orientation, and Hospital Image: The Moderating Effect of Self-Efficacy (내부마케팅, 서비스지향성, 병원이미지간의 관계: 자기효능감의 조절효과)

  • Shin, Seung-Hee;Chung, Ki-Han
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.18 no.5
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    • pp.524-530
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    • 2017
  • There has recently been increased recognition of the significance of internal marketing activity towards hospitals; however, few studies have investigated internal marketing towards hospitals. Therefore, this study was conducted to examine the impacts of internal marketing and service orientation on hospital image and to focus on the moderating effect of self-efficacy. The main results were as follows. First, empowerment, education training, and leadership of internal marketing positively affect service orientation, with leadership having the greatest influence. Conversely, internal communication and reward do not affect service orientation. Second, service orientation positively affects hospital image, indicating that an influencing relationship between the two factors is formed. Third, the moderating effects of self-efficacy towards the relationship between internal marketing and service orientation is not significant an alpha level of 0.05. However, overall internal marketing in the high group of self-efficacy has a greater effect on service orientation than that in the low group. Thus, the managers should enhance internal marketing and service orientation to increase hospital image, and motivate employees to have self-efficacy.

An ECG Document Imaging System based on Neural Network and Graphic Techniques (신경망과 그래픽 기법을 이용한 심전도 결과지 이미징 시스템)

  • Kim Jin-Sang;Choi Sang-Yeol;Bae In-Ho;Kim Yun-Nyeon
    • Proceedings of the Korean Institute of Intelligent Systems Conference
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    • 2006.05a
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    • pp.269-272
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    • 2006
  • 병원의 각종 측정 장비에서 출력되는 결과지나 의사들이 작성한 기록지를 스캔하여 이미지형태로 저장하는 이미징 시스템 개발이 크게 요구되고 있다. 본 논문에서는 신경망과 그래픽 기법을 사용하여 대학병원 심전도실에서 사용되는 여섯 종류의 심전도 출력지를 이미지 형태로 저장하고 검색하는 이미징 시스템의 설계와 구현에 대해 논하였다. 구현된 시스템은 여섯 종류의 심전도 출력지를 분류하고, 분류된 각 출력지에 인쇄된 중요한 측정 데이터를 인식하여 데이터베이스에 저장한다. 심전도 출력지의 분류는 각 샘플 서식들의 평균 히스토그램을 구한 다음 새로운 출력지가 들어올 때 평균 히스토그램과의 거리가 가장 가까운 출력지로 분류하는 nearest-neighbor 방법을 사용하였다. 출력지에 인쇄된 데이터의 인식을 위해 먼저 XML로 작성한 출력지별 추출 정보를 기반으로 스캔한 이미지의 영역 분할 작업을 수행한다. 분할된 영역들은 신경망을 이용해 문자 인식을 하고, 인식된 문자들이 데이터베이스의 해당 속성값으로 저장된다. 스캔한 출력지는 의사들이 주석을 붙이거나 조건 검색을 위해 이미지 형태로 저장된다.

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Intraoral Scan for Virtual Skull-Dentition Hybrid Images of Young Patients (가상 골격-치열 하이브리드 이미지 생성을 위한 구강 스캐너의 활용)

  • Lee, Joohee;Yang, ByoungEun;Lee, Hyelim
    • Journal of the korean academy of Pediatric Dentistry
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    • v.49 no.1
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    • pp.57-64
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    • 2022
  • Additional dentition images are needed because the dentitions are distorted in cone-beam computed tomography (CBCT) due to streak artifacts and non-uniformity of the x-ray beam. The purpose of this study is to evaluate the feasibility of improving the dentition image of CBCT scan with intraoral scanner instead of plaster models. Maxilla images from plaster models, two intraoral scanners, and CBCT of 20 patients aged 12 to 18 were used in this study. With one of the intraoral scanners, the full arch was scanned by three segments and combined into a complete full arch. Virtual skull-dentition hybrid images from intraoral scanners were superimposed with the images from plaster models to evaluate the coordinate value difference and distance at reference points. The results showed that the coordinate value difference and distance were smallest with segmented intraoral scan, which showed only 2 ㎛ distance. Intraoral scan may provide good dentition images for virtual skull-dentition images.

Moderating Effect of Organization Performance Recognition on the Relationship between Job Value and Organization Value of Hospital Employees (병원종사자들의 직무가치와 직장가치 인식 간의 관계에 조직성과 자각상태의 조절효과)

  • Ha, Au-Hyun;Lee, Young-Hwan
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.21 no.2
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    • pp.229-239
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    • 2020
  • This study aims to provide suggestions for effective human resource management at the organization level, by considering the psychological and behavioral attributes of hospital employees. Employees at 4 general hospitals, 5 hospitals, 7 convalescent hospitals, and 7 psychiatric hospitals were surveyed. A three-step model adjustment return analysis was performed using mean centering methods to the moderating effect of organizational performance recognition, for analyzing the relationship between job value and organization value. Assessing the relationship between job value and organization value revealed that awareness of customer response effort and awareness of hospital image has a moderating effect amongst hospital nurses. Considering the administrative employees of hospitals, awareness of customer response effort had negative moderating effect, whereas awareness of hospital image had positive moderating effect. In nurses of convalescent hospitals, awareness of customer response effort had positive moderating effect, but awareness of growth and competitiveness, and awareness of hospital image, had negative moderating effect. Taken together, our results indicate that depending on the hospital type and occupation, the effect of adjustment of organizational performance recognition when considering the relationship between job value and recognition of organization value by hospital employees, is varied.

Web service based Distributed Medical Data Management (웹 서비스 기반의 분산 의료 데이터 관리)

  • Kim, Jeu-Young;Kim, Yoon-Hee;Youn, Chan-Hyun
    • Proceedings of the Korean Information Science Society Conference
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    • 2007.06b
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    • pp.339-343
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    • 2007
  • 최근의 의료 데이터는 대용량의 디지털 이미지로 생산된다. 이러한 대용량 이미지를 처리하기 위해서는 많은 처리 능력과 대량의 데이터 저장 공간이 필요하다. 현재 각 병원에서 생산되는 의료 이미지는 개별적으로 구축되어있는 PACS[3]에 저장하고 관리한다. 이러한 의료 환경속에서 대량의 데이터 저장공간 확보뿐 아니라 환자들의 중복 검사 방지, 의료 연구를 위한 풍부한 데이터 제공을 위해 각 병원의 의료 데이터를 통합하고 접근하기 위한 방법의 필요성이 증대되고 있는 상황이다. 이러한 요구사항을 만족시키기 위해 그리드 컴퓨팅 기술을 도입하여 고효율의 처리 능력과 풍부한 데이터 저장 공간을 제공하고자 하였으며, 원격의 사용자가 지역적 데이터에 접근할 수 있도록 하는 데이터 관리 서비스를 웹서비스로 제공하는 방법에 대해 제시하였다. 또한, 프로토타입을 설계, 구현하여 실제 가능성에 대해 확인하였다.

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GAN-based research for high-resolution medical image generation (GAN 기반 고해상도 의료 영상 생성을 위한 연구)

  • Ko, Jae-Yeong;Cho, Baek-Hwan;Chung, Myung-Jin
    • Proceedings of the Korea Information Processing Society Conference
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    • 2020.05a
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    • pp.544-546
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    • 2020
  • 의료 데이터를 이용하여 인공지능 기계학습 연구를 수행할 때 자주 마주하는 문제는 데이터 불균형, 데이터 부족 등이며 특히 정제된 충분한 데이터를 구하기 힘들다는 것이 큰 문제이다. 본 연구에서는 이를 해결하기 위해 GAN(Generative Adversarial Network) 기반 고해상도 의료 영상을 생성하는 프레임워크를 개발하고자 한다. 각 해상도 마다 Scale 의 Gradient 를 동시에 학습하여 빠르게 고해상도 이미지를 생성해낼 수 있도록 했다. 고해상도 이미지를 생성하는 Neural Network 를 고안하였으며, PGGAN, Style-GAN 과의 성능 비교를 통해 제안된 모델이 양질의 고해상도 의료영상 이미지를 더 빠르게 생성할 수 있음을 확인하였다. 이를 통해 인공지능 기계학습 연구에 있어서 의료 영상의 데이터 부족, 데이터 불균형 문제를 해결할 수 있는 Data augmentation 이나, Anomaly detection 등의 연구에 적용할 수 있다.

The Effects of Hospital Choice Factors on Customer Satisfaction and Revisiting Intention in General Hospitals (병원선택 요인이 고객만족과 재이용의도에 미치는 영향)

  • Park, Kwang-Min;Yang, Jong-Hyun;Chang, Dong-Min
    • The Journal of the Korea Contents Association
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    • v.15 no.8
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    • pp.375-388
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    • 2015
  • This study verified empirically and analyzed systematically how the hospital choice factors of visitors in general hospitals influence customer satisfaction and revisiting intention. As a survey way for hypothesis verification of this study, we took a direct survey for 4 weeks(June 1 to June 28, 2014) to the outpatients and their guardians visiting the three general hospitals in Busan, Ulsan, Gyeong-nam. For the survey we distributed a total of 550 questionnaire and used the final 519 of them in verifying this research model except unreliable 31 data. The result showed that human element, accessibility element and public image of hospital choice factors effected on the customer satisfaction, but physical and effectiveness factors did not effect on it. And, the only public image factor of hospital choice factors have a good effect on the revisiting intention. Also, it influenced between customer satisfaction and revisiting intention, so it is proved that the customer satisfaction is a important factor to revisiting intention. The hospitals should promote a hospital policy to connect with customer satisfaction and income growth and provide a high-quality medical service by making effectively use of planning priority strategies of hospital management with a variety of factors.