• Title/Summary/Keyword: 미디어 유형

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A Study on the Forms of Graphical User Interface Metaphor in Multimedia Design (멀티미디어 디자인에서 사용자 인터페이스 그래픽 메타포 유형에 관한 연구)

  • 류시천
    • Archives of design research
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    • v.13 no.4
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    • pp.105-114
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    • 2000
  • Since the apple company adopted the desktop-office metaphor in Macintosh, the metaphoric interface has been used generally in multimedia products or services, on which user-friendly knowledge, conception, and images are represented metaphorically. Although the metaphor can be employed as one of ways to identify the essence or pattern of information, a theoretical framework on its relation with the user interface is not fully established. In this study, the user interface considered as a core of multimedia design was discussed, and the form of the graphic metaphor was investigated. The seven forms of the graphical metaphor presented herein would be applied as one of approaches to the user interface in relevant researches.

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Mobile App Analytics using Media Repertoire Approach (미디어 레퍼토리를 이용한 스마트폰 애플리케이션 이용 패턴 유형 분석)

  • Kwon, Sung Eun;Jang, Shu In;Hwangbo, Hyunwoo
    • The Journal of Society for e-Business Studies
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    • v.26 no.4
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    • pp.133-154
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    • 2021
  • Today smart phone is the most common media with a vehicle called 'application'. In order to understand how media users select applications and build their repertoire, this study conducted two-step approach using big data from smart phone log for 4 weeks in November 2019, and finally classified 8 media repertoire groups. Each of the eight media repertoire groups showed differences in time spent of mobile application category compared to other groups, and also showed differences between groups in demographic distribution. In addition to the academic contribution of identifying the mobile application repertoire with large scale behavioral data, this study also has significance in proposing a two-step approach that overcomes 'outlier issue' in behavioral data by extracting prototype vectors using SOM (Sefl-Organized Map) and applying it to k-means clustering for optimization of the classification. The study is also meaningful in that it categorizes customers using e-commerce services, identifies customer structure based on behavioral data, and provides practical guides to e-commerce communities that execute appropriate services or marketing decisions for each customer group.

Frame Analysis of Political News in Social Media: Focus on the keyword, "presidential election" in Wikitree (소셜 미디어 정치 뉴스 프레임 분석: 위키트리 '대통령선거' 키워드를 중심으로)

  • Lee, Hyun-suk
    • Journal of Digital Convergence
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    • v.15 no.2
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    • pp.309-318
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    • 2017
  • This study is for analyzing the tone, the frame and the characteristics of political news in social media. Social news media is not same as old media in sharing news freely by SNS like tweeter, facebook and reporting, editing by anyone using SNS with various opinions. With Content analysis, sampling 419 cases from 'Wikitree' by the keyword, 'presidential election', all the full text analysed each how is social media making public opinion differently and which frame is using in. As the result, the social media has different tone, frame, and characteristic due to the reported figure, type of report, information source, attitude to the government, specifically shows a lack of in-depth report and distinct soft-journalism just same as old media's. Because the tone of social news media is not probable, specific but improbable, vague, using the irrational, strategic and episodic frame mainly.

Typology of Perception on Media Fortune-contents in Digital Age (디지털시대 미디어운세콘텐츠에 관한 인식 유형화)

  • Lee, Jei-Young;Won, Joon-Heui
    • The Journal of the Korea Contents Association
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    • v.10 no.1
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    • pp.213-221
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    • 2010
  • The purpose of this study is to consider a social influence and fitness with related a ripple effect of media fortune-contents in digital age. This Work was studied by Q-methodology to approach in-depth and essential meaning about this study. The perception type of this study was divided into three types. Above all, in this study we investigate two points to us. Points of this study ; First, how the type of the perception is divided on the subjectivity about Media Fortune-contents in Digital Age? Second, what is a trait of character in same or different quality within these types? The result reveals three types that divided '1 : Scientific Appeal Type ; N=10', '2 : Value-depended Type ; N=7', '3 : Positive Preference Type ; N=3'. Those types found that there is very different type all over. In conclusion, it was found that general mass preferred and enjoyed positively on fortune culture, and were concerned about various a practical use and participation of media fortune-contents.

The Effects of Parental Media Mediation Types on Adolescents' Perception of the Usefulness of the Broadcasting Rating System (부모의 미디어 중재유형이 청소년의 방송프로그램 등급제 실효성 인식에 미치는 영향)

  • Song, Wonsook;Shim, Jae Woong
    • The Journal of the Korea Contents Association
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    • v.16 no.9
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    • pp.386-395
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    • 2016
  • The aim of the study was to explore the effects of parental media mediation types on adolescents' perception of the usefulness of the broadcasting rating system. A total of 520 middle school students participated in the survey. Results showed a higher utility of 'autonomy-supportive restriction' strategy by the parents led to more positive perception of the usefulness of the rating system. This study argues that parents need to pursue a mediation strategy in which a rationale for prohibiting media contents use should be provided and in which the perspective of the adolescent is taken seriously.

Considering Data Reference Pattern in Buffer Cache for Continuous Media File System (연속미디어 파일 시스템의 버퍼 캐시에서 데이터 참조 유형의 고려)

  • Cho, Kyung-Woon;Ryu, Yeon-Seung;Koh, Kern
    • The KIPS Transactions:PartA
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    • v.9A no.2
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    • pp.163-170
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    • 2002
  • Previous buffer cache schemes for continuous media file system only exploited the sequentiality of continuous media accesses and didn't consider looping references. However, in some video applications like foreign language learning, users mark the scene as loop area and then application automatically playbacks the scene several times. In this paper, we propose a novel buffer cache scheme for continuous media file system that sequential and looping references exist together. Proposed scheme increases the cache hit ratio by detecting reference pattern of files and appling an appropriate replacement policy to each file.

Research on Music Application UI Design and Feature Preferences by MBTI Personality Types (MBTI 성격 유형별 음악 애플리케이션 UI 디자인 및 기능 요구 선호도 연구)

  • Wu Yuhang;Inyong Nam;Bao Wenhua
    • The Journal of the Convergence on Culture Technology
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    • v.10 no.3
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    • pp.437-449
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    • 2024
  • This study analyzed the influence of MBTI (Myers-Briggs Type Indicator) personality types on preferences for user interface (UI) design in music applications. Through an online survey, 535 responses were collected, and data were processed using ANOVA analysis in Python. The analysis revealed that certain MBTI types tend to prefer combinations of warm and neutral color tones, aligning with their artistic sensibilities and emphasis on harmony. Conversely, other MBTI types show a preference for colder color tones or combinations of cold and neutral tones, reflecting their practical and systematic tendencies. Additionally, it was found that UI layout preferences also vary according to personality types. Some MBTI types exhibit a preference for the 'Mostly Fluid' model, reflecting their efficient and systematic nature. These findings underscore the importance of considering users' individual personality types in UI design for music applications.

A Study on the Social Media Marketing 4 Type Model : Case Study and Marketing Effect Evaluation (소셜미디어 마케팅 4가지 모델 : 사례와 마케팅효과 평가 방법)

  • Song, Young-Woo;Hwang, Chan-Gyu;Han, Hee
    • The Journal of the Korea institute of electronic communication sciences
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    • v.10 no.9
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    • pp.1071-1078
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    • 2015
  • This paper is a study of social media marketing as a structured four types of model in order to analyze and perform social media marketing effectively. In this paper we analyze cases of each types of social media marketing and suggest a new social media marketing evaluation methods by a combination of reach and people engaged in using facebook insight.