• Title/Summary/Keyword: 물류업체

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The Effects of MTO's Marketing Activity Factors on Relationship Continuity under Transactional Types (복합운송주선업의 마케팅활동이 거래유형에 따라 대하주 거래관계의 지속성에 미치는 영향)

  • Lee, Jung-Sae
    • Journal of the Korea Society of Computer and Information
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    • v.13 no.3
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    • pp.225-236
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    • 2008
  • This study is to evaluate the influence of relationship marketing and identify empirically the important factors which affect relationship continuity between multimodal transport operators and shippers. The empirical findings of this research are, MTO's marketing activity factors which consist of customers' contact intensity, relationship-oriented factors, positively affects relationship continuity such as revisit intention and word-of-mouth communication. As a result, relationship marketing activities are essential to the market strategy of MTO for continuous and stable growth. Also, on condition of transactional types, On-line transaction has an effect of customer switching, but there is no different effect in case of service type. Accordingly, international MTO in domestic need to develop various relationship marketing programs such as a special program for enhancing the continuity, an event for long-term customers and training program should be implemented and enforced to elevate qualify of the service encounter.

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A study of SCM strategic plan: Focusing on the case of LG electronics (공급사슬 관리 구축전략에 관한 연구: LG전자 사례 중심으로)

  • Lee, Gi-Wan;Lee, Sang-Youn
    • Journal of Distribution Science
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    • v.9 no.3
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    • pp.83-94
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    • 2011
  • Most domestic companies, with the exclusion of major firms, are reluctant to implement a supply chain management (SCM) network into their operations. Most small- and medium-sized enterprises are not even aware of SCM. Due to the inherent total-systems efficiency of SCM, it coordinates domestic manufacturers, subcontractors, distributors, and physical distributors and cuts down on cost of inventory control, as well as demand management. Furthermore, a lack of SCM causes a decrease in competitiveness for domestic companies. The reason lies in the fundamentality of SCM, which is the characteristic of information sharing, process innovation throughout SCM, and the vast range of problems the SCM management tool is able to address. This study suggests the contemplation and reformation of the current SCM situation by analyzing the SCM strategic plan, discourses and logical discussions on the topic, and a successful case for adapting SCM; hence, the study plans to productively "process" SCM. First, it is necessary to contemplate the theoretical background of SCM before discussing how to successfully process SCM. I will describe the concept and background of SCM in Chapter 2, with a definition of SCM, types of SCM promotional activities, fields of SCM, necessity of applying SCM, and the effects of SCM. All of the defects in currently processing SCM will be introduced in Chapter 3. Discussion items include the following: the Bullwhip Effect; the breakdown in supply chain and sales networks due to e-business; the issue that even though the key to a successful SCM is cooperation between the production and distribution company, during the process of SCM, the companies, many times, put their profits first, resulting in a possible defect in demands estimation. Furthermore, the problems of processing SCM in a domestic distribution-production company concern Information Technology; for example, the new system introduced to the company is not compatible with the pre-existing document architecture. Second, for effective management, distribution and production companies should cooperate and enhance their partnership in the aspect of the corporation; however, in reality, this seldom occurs. Third, in the aspect of the work process, introducing SCM could provoke corporations during the integration of the distribution-production process. Fourth, to increase the achievement of the SCM strategy process, they need to set up a cross-functional team; however, many times, business partners lack the cooperation and business-information sharing tools necessary to effect the transition to SCM. Chapter 4 will address an SCM strategic plan and a case study of LG Electronics. The purpose of the strategic plan, strategic plans for types of business, adopting SCM in a distribution company, and the global supply chain process of LG Electronics will be introduced. The conclusion of the study is located in Chapter 5, which addresses the issue of the fierce competition that companies currently face in the global market environment and their increased investment in SCM, in order to better cope with short product life cycle and high customer expectations. The SCM management system has evolved through the adaptation of improved information, communication, and transportation technologies; now, it demands the utilization of various strategic resources. The introduction of SCM provides benefits to the management of a network of interconnected businesses by securing customer loyalty with cost and time savings, derived through the consolidation of many distribution systems; additionally, SCM helps enterprises form a wide range of marketing strategies. Thus, we could conclude that not only the distributors but all types of businesses should adopt the systems approach to supply chain strategies. SCM deals with the basic stream of distribution and increases the value of a company by replacing physical distribution with information. By the company obtaining and sharing ready information, it is able to create customer satisfaction at the end point of delivery to the consumer.

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An Empirical Study on the Competitiveness by Satisfaction Measurement of Incheon Port (인천항 이용 만족에 따른 경쟁력에 관한 실증 연구)

  • Jeong, Hwan-Ho;Koh, Bong-Hoon
    • Journal of Korea Port Economic Association
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    • v.25 no.3
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    • pp.183-206
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    • 2009
  • The purpose of this study is to suggest the new strategies for strengthening the competi tiveness of Incheon port. To measure the calling factors and satisfaction of ports, this study developed a list of 24 items using a seven-point Likert scale through the previous literature reviews, pilot test and emerging factors. Factor analysis, regression analysis, one sample T-test, IPA and SPSS were conducted to verify the determinants choosing ports and customer satisfaction. The result of an empirical study revealed that the cargo volume and information system, etc. in Incheon port was evaluated as satisfied factors and berth availability and port charge, etc. as dissatisfied factors. Based on the outcomes of this study, to strengthen the competitiveness of Incheon port, several strategies were advised such as the inducement of North American and European cargo, port infrastructure, dedicated terminal and GTO inducement, hinterland construction, logistics companies inducement and cooperation with neighboring ports.

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A Study on the Impacts of Shipping Service Firm's Perceived Relational Benefits on Switching Barriers and Customer Loyalty -Focusing on Tug Boat Service- (해운기업의 지각된 관계 혜택과 전환장벽 및 고객 충성도의 관계에 관한 실증연구 -예인서비스를 중심으로-)

  • Kim, Ikseong;Kim, Hyundeok
    • Journal of Korea Port Economic Association
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    • v.37 no.4
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    • pp.89-102
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    • 2021
  • The purpose of this paper is to study the impact of shipping service firm's perceived relational benefits on switching barriers and loyalty focusing on tug boat service. To achieve the purpose of the research, literature survey on existing literature, thesis, research report is performed and also reliability analysis, validity test and multiple regression analysis using SPSSWIN 18.0 is used in this research. To verify a research model and hypothesis, a questionnaire survey among employees of shipping companies and shipping agencies was executed. 76 copies of total 200 copies of questionnaires were collected and the number of questionnaire used for empirical analysis was 76 copies. The main results of the study are summarized as below. First, Hypothesis 1 "shipping service firm's perceived relational benefits has a positive impact on the switching barrier" was supported by this study. Second, Hypothesis 2 "shipping service firm's perceived relational benefits has a positive impact on the loyalty" was supported in this research. Finally, Hypothesis 3 "switching barrier has a positive impact on the customer's loyalty" was also supported. Further research can be extended by adding more questionnaires including more shipping service firms all over the nation.

A Study on Productivity and Efficiency Comparative Analysis of Container Terminal (국내 항만배후단지 효율성 및 생산성 비교 분석)

  • Min-Seop Sim;Do-Yeon Ha;Yul-Seong Kim
    • Journal of Navigation and Port Research
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    • v.48 no.1
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    • pp.17-26
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    • 2024
  • Port distripark can activate more functions. It is adjacent to a port. However, domestic port distripark is still limited to support port because of the shortage of infrastructure facilities, government policy, and investment. Therefore, this study tried to investigate the operation status of domestic port distripark and derive policy implications by conducting DEA analysis and productivity analysis based on internal data of each port distripark. As a result of Data Envelopment analysis, it was found that the west port distripark of Gwangwang and the northern port distripark of Incheon were efficient in the warehouse industry while the northern port distripark of Incheon and the Ulsan 1 port distripark were efficient in the manufacturing industry. In addition, in the case of foreign investment productivity, the west side port distripark of Gwangyang and the stage 1 port distripark of Pyeongtaek Dangjin were found to be higher than the others. In the case of facility investment productivity, the port distripark on the west side of Gwangyang and the north side of Incheon had the highest productivity. Lastly, in the case of labor productivity, the north side of Incheon and Busan ungdong port distripark showed the highest productivity. These results imply that it is important to review handling item when picking up enterprises in the port distripark for enhancing efficiency, foreign investment, and facility investment. The number of employees is not directly affecting the productivity improvement.

An Empirical Study on Factors Affecting the Implementation of Information Technology in Korean Global Logistics Companies (국제물류업체의 정보기술(Information Technology) 수용에 관한 실증적 연구)

  • Lim, Jun-Hyeong
    • International Commerce and Information Review
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    • v.12 no.1
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    • pp.75-95
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    • 2010
  • This paper examined the factors affecting the implementation of information technology in Korean Global Logistics Companies. Nowadays, the spread of electronic commerce using internet demands a large changes doing business with company to company and give that company a change to recognize logistics. To support logistics activity, all kinds of companies are using the computer and are recognized that the efficient using of Cyber Logistics Information will mainly play a roll to strength the companies competition power. We gathered detailed data on our sample companies mainly from publicly available sources : Korea International Freight Forwarder Association (KIFFA), and companies' web sites. A structured questionnaire was used to collect information about: (1) the company (2) To investigate the factors of the three contexts described above on korean Global Logistics companies's electronic trade adoption and implementation. (3) Usage level of electronic logistics. Most of the approximately 70 questions enumerated in the questionnaire were open-ended, which was consistent with our primary objective of developing a conceptual framework that was informed by empirical evidence. This study suggests that top management support and influential power are main factors for the Korean Global Logistics Companies.

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UML with ERP Security Framework implementation (UML을 적용한 ERP 보안 프레임워크 구현)

  • Won, Chi-Sung;Leem, Sang-Hwan;Um, Wan-Sub
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2005.05a
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    • pp.664-668
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    • 2005
  • ERP(Enterprise Resource Planning) 시스템은 급여, 회계, 인사, 생산, 판매, 물류 등을 포함한 핵심 비즈니스 프로세스를 담고 있는 소프트웨어이다. 인터넷의 등장으로 ERP 시스템이 WEB 기반으로 전환되었고 ERP의 영역도 기업내부에 국한된 것이 아니라 기업간의 거래를 모두 포함하기에 이르렀다. 그러나 ERP 시스템은 회사의 중요한 의사결정 데이터들과 한 Application 안에서 일어나는 Transaction 처리 등의 정보 보안에 대한 취약성을 가지고 있다. 이에 ERP 시스템에도 보안에 대한 필요성이 대두되었으나 ERP 업체들의 대다수는 아직도 구체적인 보안에 대한 방안을 제시하지 않고 있는 실정이다. 결국 비즈니스의 성공도 취약한 기업의 자원을 인증되지 않은 다른 사용자로부터 보호하는 능력에 달려 있으며, 이 연구의 목적은 ERP 시스템의 보안 이슈를 어떻게 다룰 것이며, ERP 보안 요구 사항을 어떻게 모델링 할 것인가에 대한 연구 이다. 현재 나와있는 SAP R/3와 EAGLE ERP의 제품 보안 모델을 비교함으로써 외산 제품과 국산 제품의 보안 요구 사항을 분석 하고, ERP시스템 보안에 대한 고려사항 및 접근 방법을 모델링 할 것이다. 본 연구에서는 UML을 이용하여 ERP 시스템 안에서 찾을 수 있는 모든 보안 사항을 점검 하고,UML의 물리적 요소와 논리적 요소를 이용함으로써 ERP 보안을 모델링 하고자 한다. 이 논문을 통하여 ERP 시스템의 각 분야의 담당자가 ERP 보안을 개념적으로 접근 할 수 있도록 할 것이다. 차후 연구 과제는 좀더 구체적인 모델링을 통한 ERP 보안 solution 개발이다.

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A Study on Efficiency of Contactless Power Supply System for Stocker System (Stocker 시스템에 적용한 비접촉 전린 시스템의 효율에 관한 연구)

  • Hwang, Gye-Ho;Kim, Won-Gon;Yun, Jong-Bo;Lee, Bong-Seob
    • Journal of the Korean Institute of Illuminating and Electrical Installation Engineers
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    • v.23 no.1
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    • pp.69-77
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    • 2009
  • Recently, As increasing cleanroom size, Stocker system is trending the large size and long distance for LCD material transfer system. In order to rise a rate of production, the manufacturer are on the decrease of total tact time with Stocker system. And the manufacturer are requested to high speed of next generation Stocker system. Therefore, this paper propose Contactless Power Supply(CPS) system about high speed of next generation Stocker system. This paper proposes CPS system is applied in the long distance and straight section with Stocker system. The test results of input/output characteristic and efficiency of CPS system on operating pattern of Stocker system were analyzed, and proved the applicability on commercial use.

CSF Analysis centered on the Case Study of a Restaurant Franchise (외식산업 프랜차이즈 사례를 통한 송공요인 분석)

  • Kim, Min-Sun
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.11 no.6
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    • pp.1991-1996
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    • 2010
  • The Korean restaurant franchise business is continuing to grow along with economic growth. Moreover, there are some Korean restaurant franchise enterprises that have managed to enter overseas markets as well, and which are unfolding a strategy for success by leveraging marketing activities that consider the tastes of the respective localities and their consumers' characteristics. This research conducted a comparative analysis of 'Nolbu'and 'Mister Pizza' both considered successful franchises, to identify the CSF(Critical Success factors) of the Korean restaurant franchise business. The results of the research demonstrate the critical success factors, including: efforts such as effective marketing; effort to return part their profits to the community; structured and scientific restaurant management; an effective logistics and distribution system and differentiation against other brands.

현장탐방 - (주)성아테크 가락시장 시설현대화사업 제1단계 신축공사

  • 대한설비건설협회
    • 월간 기계설비
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    • s.292
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    • pp.70-78
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    • 2014
  • 가락동 농수산물도매시장은 지난 1985년 개설된 국내 최초 공영도매시장이자 연간 230만톤 거래 규모의 세계 최대 도매시장으로 서울시민 농수산 먹거리의 약 50%를 담당하고 있으며 전국 공영도매시장 물량의 약 33%를 처리하는 등 전국 농수산물 유통의 중추 기능을 담당하고 있다. 가락시장은 5,000여개 유통업체가 영업 중이며 하루 이용객은 13만명, 출입차량은 6만7,000대에 달할 정도로 과부하를 겪고 있다. 또한 도시 주거환경을 저해하는 혐오시설로 치부돼 이전 압박을 받아왔으며 전반적인 시설 노후화와 유통 수요에 부적합한 물류구조, 주변 교통정체 야기 등의 문제로 시설현대화 필요성도 제기되어 왔다. 이에 따라 서울시농수산식품공사가 지난 2009년 재건축을 통한 시설현대화 사업을 발표하고 기존의 시장 기능을 유지하면서 재건축을 하는 순환식 시설현대화 사업을 3단계(당초 계획은 2009년~2018년까지 10년 예상했으나 가락시장 계획변경 타당성 검토용역 결과에 따라 2025년까지 지연될 것으로 예상됨)에 걸쳐 추진키로 했다. 이에 따라 1단계 사업은 지난 2011년 6월부터 진행되어 2015년 2월 준공 예정이다. 본지는 가락시장 시설현대화 1단계 공사에서 기계설비 및 소방공사를 담당한 (주)성아테크(대표 정해돈) 이완식 현장소장과 시공사인 대림산업(주) 박승재 현장소장을 만나 현장 이야기를 들어 보았다.

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