• Title/Summary/Keyword: 문화 연구

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A study on cultural consumers of OTT original contents based on Text Mining, focusing on Netflix's 'Parasyte: The Grey' based on a comic book (텍스트 마이닝 기반 OTT 오리지널 콘텐츠의 문화소비자 연구, 만화 원작의 넷플릭스 '기생수: 더 그레이' 중심으로)

  • Oh Se Jong
    • The Journal of the Convergence on Culture Technology
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    • v.10 no.6
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    • pp.789-797
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    • 2024
  • The study of cultural consumers plays an important role in selecting actors, location selection, marketing, and scenarios in movies and series, and in box office factors. In particular, the study of cultural consumers of OTT original contents can produce viewer-tailored works by utilizing massive viewing data, social media user analysis, and location-based information. The research method analyzed the emotional vocabulary of text mining N-gram, CONCOR, and Bayesian classifier machine learning. Through the Netflix work 'Parasyte: The Gray' based on a comic book, the analysis of cultural consumption patterns of cultural consumers, actor selection, implications of genre change, complex human emotional narrative, location selection, and the effects of VFX were analyzed. In addition, the changed story development and storytelling structure were examined through Dan Harmon's 8 stages of hero storytelling. This study will save costs and time in cultural content development and the entertainment industry through the response factors of cultural consumers in OTT original contents and considerations for production.

A Study on Technological Innovation Efficiency of Listed Companies in China's Digital Cultural Industry (중국 디지털 문화산업 상장기업의 기술혁신 효율성에 관한 연구)

  • Dong, Hao;Bae, Ki-Hyung;Zhang, Mengze
    • The Journal of the Korea Contents Association
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    • v.22 no.3
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    • pp.369-379
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    • 2022
  • With the deepening integration of technology and cultural industries, China's digital cultural industry has begun to rise. The digital culture industry has met new demands for cultural consumption and brought new experiences to consumers in the digital economy era. This paper uses the public data of 36 Chinese A-share listed companies in digital culture from 2018 to 2019 to construct a technical innovation efficiency evaluation index system for listed companies in China's digital cultural industry. Through the use of data envelopment analysis (DEA) method, the technical innovation efficiency of 36 listed companies in China's digital cultural industry was evaluated. The research results show that: (1) China's 36 listed companies have low technological innovation efficiency; (2) the allocation of R&D resources of listed companies is unreasonable; (3) there is a large difference in technological innovation efficiency among listed companies. Therefore, it is necessary to increase the efficiency of technology innovation of listed companies in China's digital culture industry by investing more R&D funds, distributing R&D resources, establishing effective dynamic incentive mechanism, promoting government-industrial-academic research.

학술논문 - 축소되는 출판시장에도 성장하는 세부 시장은 있다!

  • 대한인쇄문화협회
    • 프린팅코리아
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    • v.14 no.3
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    • pp.96-101
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    • 2014
  • 대한출판문화협회와 한국출판연구소는 최근 제66회 출판포럼에서 '한국 출판의 위기 극복방안 대토론회'를 진행했다. 대토론회 발제중 고경대 문화유통북스 출판정보연구개발팀 연구원이 발표한 '문화유통북스의 통계로 본 현 단계 과제'를 게재한다.

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The Effect of Characteristics of Ship Organizational Culture on Job Satisfaction and Turnover Intention of Sailors (선박조직문화가 선원의 직무만족과 이직의도에 미치는 영향)

  • Shin, Hae-Mi;Noh, Cang Gyun;Lee, Chang Young
    • Journal of Korea Port Economic Association
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    • v.33 no.3
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    • pp.121-138
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    • 2017
  • Organizational culture represents values and beliefs that members share and is a factor that influences the behavior of organizational members. Understanding organizational culture is a source of competitive advantage to increase the rate of success and efficient management of the organization. The purpose of this study is to determine the relationship between job satisfaction and the turnover intention of sailors. To achieve its purpose, the study was developed by examining the properties to be used for the demonstration and the purpose of the study, and verifying the hypothesis through empirical analysis. Empirical analysis showed that developmental, rational, and group cultures among organizational culture have a significant impact on job satisfaction. When the organizational culture has a group culture and an extrinsic factor to job satisfaction, it has a negative effect on turnover intention. This implies that the shipping company needs to foster organizational culture to feel like growing for Sailors themselves and to improve relationship and cooperation with other sailors rather than trying to control strongly. The shipping company will need to educate members and manage its organizational culture consistently for improving the organizational culture.

Construction of Learning Contents Using Korea and Mongolia Historical Heritage (한국과 몽골의 역사문화유산을 활용한 학습방안 구축)

  • Oh, Il-Whan
    • The Journal of the Korea Contents Association
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    • v.12 no.3
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    • pp.411-420
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    • 2012
  • In Korea, the traces of Mongolian history and culture are often found in Korean life and customs. Under these perceptions, this study has attempted to develop the learning contents using the Mongolian historical and cultural heritages in Korea. For this, the perspective on Mongolia in Korean History and Social Studies textbooks and the exhibition of Mongolian cultural materials in a museum have been analyzed. In addition, this study has researched a plan to develop learning contents for exhibition and education using the Mongolian historical & cultural heritage and folklore materials in Korea and people's perspective on Mongolia in the ancient western maps as a way of understanding the historical and cultural heritage between Korea and Mongolia. In addition, a way of taking advantage of the Mongolian historical and cultural heritage in Korea from the view of world history has been proposed to share historical views and promote cultural exchanges between the two countries. Furthermore, the development of learning contents of the museum using the historical and cultural heritage between Korea and Mongolia could be grounds for humanistic studies from the view of understanding multiculture and characteristics of international culture.

A study on the development of cultural industries craft (공예문화산업의 발전방안 연구)

  • Kim, Sung-Min
    • Journal of Digital Convergence
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    • v.11 no.10
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    • pp.689-694
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    • 2013
  • Craft culture industry 'crafts and culture made up of industry meaning of' rather than 'as a craft industry'. Culture it is desirable to see Roy. Craft culture industry features, technology, techniques, or by indigenous raw materials to the foundation, which is produced as a plastic product manufacturing process, characteristics of the main part of the craft industry with a means to manufacture products. Historically, over the years, which has been formed by tradition, culture, crafts related to specific industries. Only by looking at the craft cultural industries have unique features and understand the value and no longer making craft activity does not remain only in the dimensions of the production, distribution and development of craft industries and national and ethnic culture has inherited expression traditionality a representative craft, culture as a development plan for the industry through the development of market research is to propose ways.

An Empirical Study of the Effects of Cultural Differences on Trade Scale (문화적 차이가 무역규모에 미치는 영향에 대한 실증연구)

  • Lim, Hyun-ji;Lee, Hak-loh
    • International Commerce and Information Review
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    • v.16 no.5
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    • pp.343-359
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    • 2014
  • This study investigates how cultural differences between countries affect bilateral trade volumes, using Hofstede's cultural index that reflects nations' cultural characteristics. Empirical analyses of the impacts of Hofstede's five cultural characteristics on bilateral trade volumes are conducted either in each separate equation or simultaneously. Bilateral trade data of OECD countries plus China as of year 2010 is used for regression analysis on gravity model. Regression results from individual equation for each cultural index variable show tthe smaller the index gaps of power distances and uncertainty avoidance among countries, the larger bilateral trade volumes. On the contrary, the larger the index gaps of long-term orientation among countries, the larger bilateral trade volumes. If five Hofstede cultural indexes are regressed in a single equation, however, only variables of power distance and long-term orientation are significant. The analysis largely confirms that bilateral trade among countries with similar culture have much potrential to grow. It implies that policy actions for cultural proximity are very important for furthering bilateral trade.

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Effects of Multicultural Awareness and Cultural Empathy on Cultural Competency in Nursing Students (간호대학생의 다문화 인식과 문화적 공감이 문화적 역량에 미치는 영향)

  • Kim, Kyoung-Ha
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.21 no.8
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    • pp.241-247
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    • 2020
  • This study was a descriptive research that attempted to provide the basis for improving cultural competence by identifying the effect of multicultural awareness and cultural empathy on the cultural competence of nursing students. The subjects were nursing students from grades 1 to 4 who were enrolled in two nursing colleges in Gwangju and Chonnam. The data were collected from September to December 2018. The 201 data collected were analyzed by descriptive statistics, t-test, ANOVA, Pearson's correlation coefficient, and multiple regression analysis with SPSS 25.0 for windows. Multicultural awareness(r=.451, p<.01) and cultural empathy(r=.582, p<.01) had high positive correlations with cultural competence. The factors that affected the cultural competence were cultural empathy(β=.422, p<.001) and multicultural awareness(β=.222, p<.001) order. The explanatory power of these factors was 40.5%. These findings suggest that in order to promote the cultural competence of nursing students, strategies to promote multicultural awareness and cultural empathy should be developed, and these strategies should focus more on cultural empathy than on multicultural awareness.