• Title/Summary/Keyword: 문화소재

Search Result 1,120, Processing Time 0.028 seconds

An Empirical Study Applying the PAD Factors to Loyalty of Culture and Arts Website Service (감정반응(PAD) 요인이 문화예술 웹사이트 서비스에서의 만족과 구전을 통해 충성도에 미치는 영향)

  • Baek, Heon;Kwon, Doo-Soon;Lee, Jae-Beom;Kim, Jin-Hwa
    • Information Systems Review
    • /
    • v.14 no.1
    • /
    • pp.105-128
    • /
    • 2012
  • The Culture and Arts Website, one of the parts of providing information related to culture and art utilizing internet, is the website that giving information of arts genre like theater, music, art, architecture, video, and literature. As growing interest in the field of culture and arts, market of this website has been increasing and providing customized content which each customer wants in the field of culture and arts. Developers of culture and arts website consider the website media for increasing and developing awareness about culture and arts. They are accelerating development of various business models and application of culture and arts website service which it meets trend of the times and customers needs. This study will seize about influencing factors to culture and arts website service of domestic website users and analyze how these factors affect loyalty through satisfaction and word of mouth. This study presented research model applied main parameters of PAD(Pleasure, Arousal, Dominance) theory emphasized human's emotions that they are expected to affect the loyalty of culture and arts website service users based on satisfaction and word of mouth. The researcher in this study surveyed students of Seoul S University who had experiences with such culture and arts website to validate the model empirically. The results, firstly, if you experienced feeling related to pleasure and dominance in culture and arts website, you would satisfy this website and it could lead to loyalty. Secondly, the feeling related to ventilation does not affect the loyalty through satisfaction and word of mouth. Thirdly, the results show that all of three factors of emotional responses do not influence the loyalty through word of mouth.

  • PDF

A Study on the Women's Hair Jewelry of Chosun Dynasty and a Plan for its Cultural Contents (조선시대 여성수식장신구 연구 및 문화콘텐츠화 방안)

  • Chung, A Young
    • Proceedings of the Korea Contents Association Conference
    • /
    • 2010.05a
    • /
    • pp.483-484
    • /
    • 2010
  • Accessories originated from men's ornamental instinct in the beginning as a body ornament. Women's accessories in the Joseon Dynasty have splendid structure and rich symbolism, so they are enough to be a target of the study for being contents of Korea's cultural archetype. Traditional accessories are the foundation of excellent formative and functional characteristics due to the extreme beauty of crafts. This study aims to develop archetype of excellent formative factors by making traditional accessories digitalized for perpetuation in order to apply them to the culture industry. In addition, it is to prepare the educational foundation by reinterpreting traditional accessories in a modern way. Therefore, this researcher intends to develop constituents of traditional accessories by means of digital images and suggest digital contents methods of accessory techniques by dividing constituents, techniques, materials, symbolic meaning, and attire and wear.

  • PDF

동화와 놀이를 결합한 스토리텔링의 하천개발 적용방안

  • Park, Ki-Bum;Park, So-Yoon;Lee, Hyo-Jin
    • Proceedings of the Korea Water Resources Association Conference
    • /
    • 2012.05a
    • /
    • pp.761-764
    • /
    • 2012
  • 하천공간을 개발하는 것에 있어 공간계획의 구분은 자연보전 공간, 학습공간, 운동공간, 친수공간, 위락공간 등 다양한 공간을 창출할 수 있다. 이러한 공간을 개발하는 것에 있어 공간을 이용하는 사용자가 누구인가가 중요하다. 또한 하천과 같이 공공의 서비스 공간에서 투자한 사업비에 비교하여 보다 많은 사용자의 이용과 서비스의 제공이 이루어진다면 효율적이고 성공적인 사업이라 할 수 있다. 도심지 하천 혹은 관광지 주변의 하천의 경우 최근의 여가의 트랜드를 비추어 볼 때 가족중심의 여가문화와 유 아동을 동반한 부모, 성인의 문화가 발달하고 있다. 이러한 추세에 비추어 가족중심의 하천변 개발에 있어 유 아동들이 즐길만한 공간의 제공이 필요하다. 현재의 하천공간은 체육시설 그리고 잔디광장 중심의 공간개발이었다. 그러나 최근 스토리텔링의 하천개발에 접목에 따라서 다양한 하천공간이 개발되고 있다. 역사, 문화, 전통, 동화 등 다양한 소재의 개발과 하천의 접목으로 다양한 연령층과 즐길 거리를 제공할 것으로 기대된다. 본 연구에서는 일부 하천공간을 동화와 놀이를 접목시켜 유 아동들의 놀이와 나아가 교육을 체험할 수 있는 하천공간을 개발하는 것에 있다. 유 아동들이라면 누구나 아는 동화를 스토리텔링화 하여 하천공간을 뛰어다니면서 동화의 체험과 놀이 그리고 교육을 접목시킬 수 있는 방안을 제시하였다.

  • PDF

The Effect of Perceived Flexible Culture of adhocracy-clan on the Change Oriented OCB through Meditator of Positive Psychological Capital (혁신-관계의 유연문화 지각이 긍정심리자본의 매개로 변화지향 조직시민행동에 미치는 영향)

  • Han, Jin-Hwan
    • Journal of Digital Convergence
    • /
    • v.18 no.6
    • /
    • pp.133-141
    • /
    • 2020
  • Currently, companies are focusing on how they make their members have change-oriented organizational citizen behavior in the era of fierce competition due to the 4th industrial revolution. Therefore, this study verified how the flexible culture of adhocracy-clan plays a role in positive psychological capital and change-oriented organizational citizen behavior. A survey was conducted for employees in companies located in Daejeon-si, Sejong-si, Chungcheongnam-do, and Chungcheongbuk-do, and 394 valid questionnaires were used for analysis. The concrete analysis results are obtained from the study as follows. First, among the flexible cultures of adhocracy-clan, the innovation culture was found to have a significant effect on change-oriented organizational citizenship behavior while relationship culture was found to not directly affect change-oriented organizational citizenship behavior. Second, the flexible cultures of adhocracy-clan, the innovation culture was found to have a significant effect on the positive psychological capital. Third, the positive psychological capital was found to have a significant effect on the change-oriented organizational citizenship behavior. Fourth, the positive psychological capital was found to play a mediating role in the relation between the recognition of flexible cultures of adhocracy-clan and the change-oriented organizational citizenship behavior. Therefore, it can be said to find out the fact that the change-oriented organizational citizen behavior can appear under the fierce competition as nowadays only when the organization should establish the organization culture of innovation-relation or the members are in the positive psychological state. We expect that the future study on the type of subculture and new organizational citizen behavior will be made in the manner of classifying the unit of organizational culture into a headquarter or team for measurement.

A Study on the Cultural Adaptation Stress Experience of Female Marriage Immigrants: Focused on the Healthy family support centers and Multi-cultural family support centers in Incheon (여성 결혼이민자의 문화적응 스트레스 경험에 관한 연구: 인천시 건강가정·다문화가족지원센터 중심으로)

  • Park, Gil-Soon;Lee, Eun-A
    • Journal of Digital Convergence
    • /
    • v.18 no.11
    • /
    • pp.595-605
    • /
    • 2020
  • This study was a qualitative research to investigate the adaptation process and stress experiences of female marriage immigrants to Korean culture, and to explore life experiences and meanings to cope with them. Participants in the study collected data through individual in-depth interviews targeting 5 female marriage immigrants with more than 5 years of marriage using the Healthy Families·Multicultural Family Support Center located in ◯◯-gu, Incheon City. Using the six steps of Braun & Clarke's topic analysis method, 3 main topics and 13 subtopics were derived. Research Results First, cultural differences experienced by female marriage immigrants in Korean life (daily life culture, tradition, family relations) Second, the cultural adaptation process experienced by female marriage immigrants (difficulties and fears-understanding cultural differences-efforts to overcome) Third, it was found that the cultural adaptation of female marriage immigrants is that Korean lifestyle becomes natural and familiar by knowing the difference in lifestyle between their mother country and Korean culture, and finding and practicing the way they want to live with Korean people. Based on the research results, a practical intervention plan for successful cultural adaptation of female marriage immigrants was presented.

The Influence of the Brand Asset of Complex Cultural Space on Satisfaction Levels and Community Development -This Research is Conducted on F1963 as a Subject (복합문화공간의 브랜드 자산이 만족도와 지역발전에 미치는 영향 -F1963을 중심으로-)

  • Lee, Chan-Min
    • The Journal of the Korea Contents Association
    • /
    • v.19 no.10
    • /
    • pp.341-352
    • /
    • 2019
  • Recently, as cultural projects are being carried out in various ways, the interest in the space where culture and arts can be provided is also increasing. Therefore, this study selected and analyzed F1963 in Busan. The purpose of this study is to examine the effects of brand asset factors of brand image, brand awareness, brand asset awareness, and loyalty on customer satisfaction and community development of brand asset in complex cultural space and to examine whether customer satisfaction has a mediating effect on the relationship between brand asset in complex cultural space and community development. As a result of the analysis, brand asset of complex cultural space had a positive effect on the satisfaction of users. Also, brand asset of complex cultural space has a positive effect on community development. The satisfaction that users get from the complex cultural space has a mediating effect on the influence of brand asset of the complex cultural space itself on the community development. The implications of this study suggest that complex cultural space plays an important role in the region, and it is necessary for local communities and local governments to brand complex cultural space through diversity of cultural and artistic activities.

A study on the importance and preference of the attributes of Korean traditional textile used in clothing and fashion accessories (의류와 패션잡화에 사용되는 한국 전통 소재 속성에 대한 중요도와 선호도 연구)

  • Kim, Min-Kyung
    • The Research Journal of the Costume Culture
    • /
    • v.20 no.5
    • /
    • pp.695-708
    • /
    • 2012
  • This study researched consumers' awareness regarding the commercialization of Korean traditional culture through various channels or products. A survey was administered to consumers in the Gyeonggi region(n=322) from June to August 2012. Differences in the importance placed on, and preferences for, attributes of Korean traditional fashion textile and Korean traditional patterns were analyzed according to consumer characteristics. Research results showed that the factors allowing recognition of Korean traditional textile in clothing and fashion accessories were color, pattern, and textile type, in the respective order. Overall, consumers generally perceived higher importance in using the factors of Korean traditional textile in clothing than in fashion accessories. Preferences for Korean traditional patterns differed according to the type of fashion item, i.e., clothing or fashion accessories, and also according to the age and gender of the consumer. Women generally showed a tendency to place higher value on Korean traditional patterns than men. The degree of preference was higher, as well. However, only a minor difference was seen according to pattern type. Women showed a higher preference for plant patterns, literal patterns, and geometric patterns compared with men. The preferred type of traditional pattern was also different according to age. Consumers in their 20s and 40s presented a higher preference for Korean traditional colors when compared with the 30s group. On the other hand, the preference for Korean traditional patterns was higher among consumers in their 40s than those in their 20s or 30s. The results of this study show that the awareness of consumers regarding Korean traditional textile reflected in clothing and fashion accessories differs according to gender or age. Thus, this implies the need to consider the differences in perceived importance and preferences among target consumer groups to develop various fashion products that use Korean traditional fashion textile.

Effect of Characteristics and Texture of Sight and Touch on the Tactile Preferences for the Black Fabrics (블랙 패션 소재의 특성과 시촉각적 질감이 촉감 선호도에 미치는 영향)

  • Kim, Yeo-Won;Choi, Jong-Myoung
    • The Research Journal of the Costume Culture
    • /
    • v.19 no.3
    • /
    • pp.556-564
    • /
    • 2011
  • The purpose of this study was to analyze the effect of the structural properties, the color characteristics and the texture of sight and touch on the tactile preferences for the black fabrics. Male and female university students were asked to evaluate the texture of sight and touch and tactile preference to the nine different black fabrics which were selected on the basis of the previous research results. Data were analyzed by using frequency analysis, mean, factor analysis, t-test, F-test, correlation and regression analysis. The texture of sight and touch for black fabrics was classified into four factors: smoothness, bulkiness, extensibility, firmness. This texture of sight and touch factors showed a significant correlative relationship to the structural properties and color characteristics of the black fabrics. There were significant differences according to black fabrics on the point of texture of sight and touch. The velvet was evaluated the most smooth fabric, while the velvet and fake leather were evaluated the most bulky fabrics. Also, the jersey and lace fabrics were evaluated the most extensible fabrics, while the melton was evaluated as the most firm fabrics. There were significant correlative relationships not only between the structural properties and the texture of sight and touch but also between the color characteristics and the texture for black fabrics. Also, among the structural properties, the color characteristics and the texture of sight and touch of black fabrics, major variable factor of influencing on the tactile preference was turned out to be the texture of sight and touch.

A Study of Older Consumers' Seeking Benefits and Purchase Intentions for and Their Attitudes towards Functional Materials (노년층 소비자의 기능성 소재 추구 혜택, 태도 및 구매 의도에 관한 연구)

  • Hong, Kyung-Hee;Choi, In-Ryu
    • The Research Journal of the Costume Culture
    • /
    • v.17 no.1
    • /
    • pp.149-161
    • /
    • 2009
  • The purposes of this study are to examine older consumers' seeking benefits and purchase intentions for functional materials and their attitudes towards such materials and investigate the differences between purchasers and non-purchasers of functional materials in their seeking benefits for functional materials and their emphasis on self development and pursuit of fashion. In doing so, this study samples the older adult population living in Seoul, Busan, and Gyeonggi Province and analyzes 267 questionnaire responses obtained from the sampled older consumers. The main findings from the analysis are as follows: First, the older consumers' seeking benefits for functional materials were represented by three different dimensions: reliability, brands/fashion, and others-oriented pursuit. Second, the influence on the dimension of reliability was more significant in the order of knowledge on functional materials, pursuit of fashion, and emphasis on self-development the interest in garments and the pursuit of fashion were found to have significant influence on the dimensions of brands/fashion and others-oriented pursuit. Third, the respondents' attitudes towards functional materials showed significant correlations with the dimensions of reliability and others-oriented pursuit, while their purchase intentions for functional materials were significantly influenced by the dimensions of reliability and brands/fashion. Finally, when the differences in the respondents' seeking benefits for functional materials and their pursuit of fashion and emphasis on self-development were investigated according to whether or not they had ever purchased clothes made from any functional material, the group of purchasers showed a higher mean value than the non-purchaser group.

  • PDF

Awareness and Wearing of Functional Fabrics Related with Health and Exercise Life of Silver Generation (노년층의 건강과 운동생활에 따른 기능성 소재의 인지 및 착용에 관한 연구)

  • Kim, Jung-Min;Sang, Jeong-Seon;Park, Myung-Ja
    • The Research Journal of the Costume Culture
    • /
    • v.18 no.1
    • /
    • pp.190-204
    • /
    • 2010
  • Understanding awareness and wearing behavior of functional textiles for silver generation is expected to contribute to clothing products development to improve and maintain their health and marketing strategy fit for user characteristics. For empirical research, a survey was developed and the aged 50 and above were 332 respondents. The results of the study are as follows. First, the level of awareness for both comfort-oriented and health/safetyoriented functional fabrics in high health-conscious group was much higher than that in low health-conscious group. In number of wearing times, health body and high-conscious group wear comfort-oriented fabrics more frequently, while weak body group wear health/safety-oriented fabrics more often. The health-consciousness significantly influenced the possession of active sportswear with various functions. Second, the awareness of functional fabrics in exercise activities groups was much higher than that in exercise-conscious groups. High exercise activities group know more about the wet sensation-related fabrics and clothing materials for outdoor activities. Low exercise-conscious group put on health/comfort-oriented fabrics for casuals more frequent than functional fabrics for sportswear. High exercise activities group preferred to wear sportswear suitable for outdoor activities. The aged people have a lot of health/comfort-oriented functional casual wear appropriate for indoor activities regardless of exercise-consciousness. However, the more they enjoy exercise activities the more they are interested in functional sportswear. Even though they were unconcerned with exercise, older people are interested in functional casual clothes. As a conclusion, the high interest in health and exuberant activities in silver generation arose the necessity of new multi-functional clothing products.