• Title/Summary/Keyword: 매력도

Search Result 844, Processing Time 0.032 seconds

Influence Factors of Online-Based Interpersonal Relationships by Developmental Level -Centered on Social Networking Service Users - (대인관계 발달 단계에 따른 온라인기반 대인관계에 미치는 영향요인 - 소셜네트워크 서비스(SNS) 사용자를 중심으로 -)

  • Heo, Song-Ji;Kim, Ja-Young;Jang, Hee-Jin;Ko, Hye-Young;Park, Su-E
    • Journal of Korea Game Society
    • /
    • v.12 no.2
    • /
    • pp.75-89
    • /
    • 2012
  • In this paper, the correlation which is at work between affecting factors and interpersonal relationships' dimension depend on developmental level has been studied to search for clues about how to develop the online based interpersonal relationships -the fundamental aims of SNS related services- efficiently. People who'd ever entered into a relation through the 'online-based generated relationship' by SNS were divided into two groups on the development level. They were conducted a survey, and the results were derived using PLS statistics. As the result, 7 kinds of factors as social attraction, physical attraction, reciprocity, content quality, coexistence perception, information provision and similarity had an impact on the initial level of relationships, and 6 kinds of factors as social attraction, physical attraction, reciprocity, content quality, web appearance and coexistence perception had an impact on the developed level of relationships. This study could be utilized for the service design for facilitating interpersonal relationships efficiently by their level of development.

A Study on the Image and Visual Preference for the Seongpanak Districtat at the Mt. Hallasan (한라산 성판악 등산로 주변 경관이미지 및 선호도 특성에 관한 연구)

  • Kim, Sei-Cheon;Huh, Joon
    • Korean Journal of Environment and Ecology
    • /
    • v.21 no.2
    • /
    • pp.134-140
    • /
    • 2007
  • The purpose of this study is to investigate the landscape image and visual preference for ridges of the Seongpanak district at Mt. Hallasan. For this, the evaluation of the artificial and natural landscape is compared through the medium of color slides. Data is analyzed through the descriptive statistics and spatial image is analyzed by factor analysis algorithm. Principle component analysis and Varimax Method are applied to extraction and factor rotation respectively. The results of this study can be summarized as follows : General visual imagesthe Seongpanak district at Mt. Hallasan are clean, beautiful and attractive. The degree of visual preference increased commensurately with the lower rate of artificial factors. Landscape Factors covering the spatial image are found to be 'aesthetic value', 'spatial scale', 'natural quality', and 'topography' factor, which account for 57.6% of the total variants. The aesthetic value variable is the most important factor in visual preference and the unnatural factors are found to present negative elements with visual preference.

Development of Impression Management Education Program for Career Women (직장 여성을 위한 인상관리 교육프로그램 설계)

  • Hwang, Jung-Sun;Lee, Yoon-Jung
    • Journal of Korean Home Economics Education Association
    • /
    • v.34 no.1
    • /
    • pp.97-111
    • /
    • 2022
  • The purpose of this study is to systematically develop an impression management education program for career women by applying the Educational System Development Model [ESD] (Kwon, 1997) based on the research results of Hwang and Lee(2019) on social attractiveness. Since the previous impression management education programs were generally developed by content experts, few of them were developed systematically by considering the learner characteristics, clearly setting the educational goals, and structuring the contents accordingly. In this study, 'social attractiveness' defined by Hwang and Lee (2019) was considered as the educational goal of the impression management education program. In particular, this study focused on the design stage of the ESD model, set teaching goals based on the components of social attractiveness derived from previous studies, and conducted an analysis of teaching activities, the establishment of the educational goals at the specific function level, allocation of time, and establishment of an evaluation plan. The research process was intended to improve the learners' social image directly related to success through a systematic educational program designed to enhance the social attractiveness of working women with various hands-on activities and information. The impression management education program designed in this study has the educational advantage of a learner-centered education program configured to meet the needs and goals of career women. In addition, based on the ESD model, the sub-factors necessary for impression management were identified, and the curriculum was configured to reflect them through mutual communication between the instructor and learners. Therefore, this education program meets the basic requirements of impression management education necessary for career women and is expected to contribute to enhancing the social attractiveness of working women.

Why Do Users Participate in Hashtag Challenges in a Short-form Video Platform?: The Role of Para-Social Interaction (숏폼 비디오 플랫폼에서 사용자는 왜 해시태그 챌린지에 참여하는가?: 준사회적 상호작용을 중심으로)

  • Li, Yi-Qing;Kim, Hyung-Jin;Lee, Ho-Geun
    • Informatization Policy
    • /
    • v.29 no.3
    • /
    • pp.82-104
    • /
    • 2022
  • One of the interesting social phenomena in short-form video platforms is the hashtag challenge wherein ordinary users are encouraged to create by imitating short viral videos on a particular theme. Despite the increasing popularity of hashtag challenges, theoretical discussion on related user behavior is still very insufficient. In this study, we attempted to examine the impact of micro-influencers in order to understand users' willingness to participate in hashtag challenges. For this purpose, the para-social interaction theory and imitation behavior literature were adopted as key theoretical basis. In an empirical investigation using 243 survey data from TikTok users, our study found that a user's illusion of intimacy with a micro-influencer (i.e., para-social interaction) had significant positive impact on the intention to participate in a hashtag challenge. This study also showed that the degree of para-social interaction in a short-form video platform was determined by both media content-related factors and media character-related factors (i.e., content attractiveness, physical attractiveness, and attitude homophily). Our work in this study provided significant theoretical and practical implications on how to leverage micro-influencers for the success of hashtag challenges in a short-form video platform.

A Study on Ways to Increase the Effectiveness of Virtual Models as Influencers for the MZ Generation: Focusing on Medical Institutions (MZ세대에게 가상모델 인플루언서의 효과를 높일 수 있는 방안 연구:의료기관을 중심으로)

  • Heejung Lee;Myounga An
    • Journal of Service Research and Studies
    • /
    • v.13 no.1
    • /
    • pp.26-47
    • /
    • 2023
  • In the age of digital media transformation, the rapid rise of social media has changed the paradigm of traditional marketing techniques by leveraging the influence of influencers. However, the influence of influencers cannot be freed from ethical issues that arise as individuals, so virtual influencers are emerging as a countermeasure. This study is a study on how to increase the influencer effect of virtual models with a focus on the MZ generation in medical service. This study investigated whether respondents in their 40s or younger were aware of 'Rosy', a virtual influencer, and then conducted a survey on those who recognized 'Rosy'. As a result of this study, first, both cognitive and emotional motivation had a positive influence on fanship and attractiveness for virtual influencer. In addition, it was found that there was a difference in follow motive according to gender. Second, in order to lead to the intention of visiting hospitals, which is the medical service industry, only the cognitive motives with useful and reliable information and useful information for the virtual influencer were found to be significant in intention to visit.

21세기키워드-보이지 않는 자산 웹 2.0

  • Kim, Jeong-Sang
    • 프린팅코리아
    • /
    • s.55
    • /
    • pp.168-169
    • /
    • 2007
  • 2006년도를 가장 뜨겁게 달군 IT분야의 화두로 '웹(web)2.0'이 선정됐다. 초창기에는 '웹2.0은 도대체 무엇일까?'라는 많은 이들의 질문 속에서 IT업계에서도 그것을 무엇이라 정확하게 정의내리지 못했다. 그 이유 중에 하나가 '웹2.0'이 가지는 모호한 특징 때문이다. 그러나 이제 '웹2.0'이 조금씩 자리를 잡아가면서, 다른 산업분야에서도 '웹2.0'의 매력을 접목하기 위한 준비가 진행되고 있다. '웹2.0'에 대해서 알아봤다.

  • PDF

실내 조경의 모든 것-푸르른 자연을 집 안으로 들여오기

  • Park, Ji-Min
    • 주택과사람들
    • /
    • s.219
    • /
    • pp.72-75
    • /
    • 2008
  • 최근 열린 조경 박람회에는 101개의 업체가 참가해 5만여 명의 관람객이 다녀갔다. 또한 서울시는 지난해 27개 건물에서 올해는 112개 건물 옥상(4만$4000m^2$)이 녹색 공원으로 변모될 것이라고 밝혔다. 이렇듯 최근 각광받고 있는 조경에 대해 알아보고, 특별히 실내 조경을 새롭게 꾸민 집을 찾아 그 매력에 대해 들었다.

  • PDF

하멜린에서 부는 바람으로 세계를 흔들겠습니다

  • Korea Venture Business Association
    • Venture DIGEST
    • /
    • s.109
    • /
    • pp.46-46
    • /
    • 2007
  • 굳건한 팀워크로 혁신적이며 다양한 형태의 온라인 액션 게임을 전문으로 개발하고 있는 (주)하멜린(강대성 대표)은 게이머들로 하여금 게임의 환상을 그대로 느끼게 한다는 평과 함께 업계의 주목을 받고 있는 유망 벤처기업이다. 동화 (피리 부는 사나이)의 배경인 하멜린 마을의 이름을 그대로 회사명에 인용해 게이머들을 게임 속으로 불러내는 하멜린의 매력을 느껴보자.

  • PDF

동행+함께하는 마음: 건강 레저 - 당신의 주먹을 울게 하지 마라!

  • Lee, Il-Seop
    • 건강소식
    • /
    • v.34 no.7
    • /
    • pp.34-35
    • /
    • 2010
  • 복싱은 주먹만 휘두르는 스포츠가 아니다. 보이는 것만으로 단순무식하다거나 맞는게 두렵다고 외면하는 것은 옳지 않다. 복싱은 체력 지력 기술이 모두 필요한 테크니컬의 극치이며, 이기는 법 그 이상의 가치를 갖고 있는 스포츠다. 한여름의 무더위와 나태, 둔중을 한방에 날릴 힘차고 날카로운 복싱의 매력에 대해서 알아본다.

  • PDF

전문가리포트 전자책의 이해2

  • Lee, Hae-Seong
    • Digital Contents
    • /
    • no.11 s.150
    • /
    • pp.72-75
    • /
    • 2005
  • 말도많고탈도많은전자책. 많은사람들이한번쯤은들어봤겠지만, 실제제대로사용해본사람은많지않다. 더구나올바른개념을가지고있는사람들은찾아보 기힘든것이전자책이다. 이번호에서는전자책을이용해서얻을수있는매력과이익을작은이야기로구성했다. 기존의종이책에서는극복할수없었던6가지제 약(Constraint)들이전자책을통해극복되어가는과정을소개한다.

  • PDF