• Proceedings of the Korean Institute of Navigation and Port Research Conference
• /
• 2011.11a
• /
• pp.138-139
• /
• 2011

본 논문은 해양사고의 93%가 1~3명의 사람과 관련됨에 따라 해양사고 감소를 위하여 선원의 행동유형을 분석하고자 한다. 이에 현재 승선 중 혹은 승선을 예정하고 교육을 받고 있는 이들을 대상으로 설문을 실시하여 그들의 행동유형을 분석, 승선 이후 해양사고의 감소를 위한 방안을 도출했다. 이들은 연령과 총 승선경력에 따라 "가"유형과 "라"유형이 특징적으로 나타났으며, 30대 이하 및 5년 이하의 총 승선경력 집단에서는 환경에 대한 적응에 필요한 요소와 지시사항의 반복이 필요하며, 31세 이상 및 6년 이상의 총 승선경력 집단에서는 정확한 정보에 기인한 올바른 커뮤니케이션이 가능하도록 시스템 및 교육의 보완이 필요하다.

• The Journal of Society for e-Business Studies
• /
• v.21 no.1
• /
• pp.33-63
• /
• 2016

The diffusion of smartphone has make people engaged in communication with mobile messenger in everyday life. To understand the rapid growth of mobile messenger usage, this study investigates the unique features of mobile messenger services as communication media. Based on the media synchronicity theory and literature about online communication, we identify the functional and emotional features of mobile messenger. In particular, this study demonstrates that functional and emotional features of mobile messenger would influence intimacy and fatigue. Also, intimacy and fatigue, as mediating variables, have an impact on user satisfaction and commitment toward mobile messenger service. The results of this study provide practical implications for mobile messenger providers and users which attempt to facilitate positive effect such as intimacy among users and reduce negative effect such as fatigue on mobile messenger communication.

• The Journal of the Korea Contents Association
• /
• v.15 no.7
• /
• pp.460-476
• /
• 2015

The purpose of this study is to provide practical implications on government crisis management strategies and on the use of SNS in crisis management. Specifically, this study analyzed Ministry of Drug and Food Safety's responses to paraben toothpaste issue, media coverage of paraben toothpaste issue, and public responses to paraben toothpaste issue. Through textual analysis and the network analysis of 45 news articles and 645 tweets, this study found that Ministry used one-way communication strategy and mostly negative issues regarding Ministry's crisis response strategies were diffused via the media and Twitter. This study was meaningful in that it highlighted the importance of media relations and use of SNS in crisis management. The findings of this study provide useful implications for government officials and PR practitioners in their crisis management and communication strategy.

• Archives of design research
• /
• v.21
• /
• pp.161-170
• /
• 1997

The study as explained above has been progressed as follows: Through the theoretical required for projecting the corporate's exhibition at exposition, the justifiability of this study was recognized. To approach the pavilion of exhibition the importance of marketing communication at the corporate and its forming process were suggested, and the public information of the corporate as a medium of its marketing communication was under-stood. - With regard to the exhibiting event as its method, general constituents and contents of it were closely looked into, and on the exposition, as a kind of corporate's event and a place for the reciprocally exchangeable communication between the corporate and the public, a general study was done. - The importance of identification of the corporate's image for the corporate to participate in an exposition and its analytic method were refined in the stages of 'basic image' and 'serve image', and the general process in which the corporate is processing the image of its own pusiness since its participation in exposition was suggested in terms a model, dividing it into the stages of inspection & analysis and design.

• The Journal of the Korea Contents Association
• /
• v.19 no.10
• /
• pp.548-559
• /
• 2019

K-pop has gone through ups and downs for 30 years since it was introduced to China in the 1990s. As the trigger for the 'Korean wave', K-pop has become a business card of Korean pop culture, which is another popular culture that has culminated in China after the 'Western wave', 'Japanese wave' and 'Hong Kong.Taiwan's wave'. Its wide range of influences and long time are rare in the world, so it can be regarded as a typical example of modern intercultural communication. The paper takes 1988-2018 as the time interval, combs the process of K-pop's intercultural communication in China. Based on this theory, it can make an objective evaluation on the current situation of K-pop in China. Then this paper discusses the influence of K-pop culture on the current Chinese university students through a questionnaire survey, and puts forward some developmental suggestions from the perspective of Chinese people. In order to provide a theoretical basis and enlightenment for the study of K-pop in China.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
• /
• v.16 no.1
• /
• pp.113-126
• /
• 2021

After the Corona 19 pandemic in the first half of 2020, the business environment has been changed in a very different way. The convergence in digital device would be the keyword of the future business. Due to the Corona 19 incident, the ability to utilize digital media devices has emerged as an important topic as people are focusing on online. The Corona incident has reminded us of how important digitalization is at all points of contact. This study analyzed the effects of digital media device and communication utilization capabilities on entrepreneurial intention by reflecting the mediating effect of risk-taking and proactiveness. For this study, a survey of 250 ordinary people was conducted and finally 212 valid questionnaires were collected. Statistical techniques were analyzed using Amos23. The analysis of the collected data showed that digital media device utilization and communication utilization did not directly affect entrepreneurship intentions, but it was confirmed that entrepreneurship risk-taking would have an intention to start a business. Through this, it was suggested that the development of start-up programs based on entrepreneurship and digital media utilization capabilities should be strengthened in a smart society centered on information and communication to expand job creation for the digital generation.

• Management & Information Systems Review
• /
• v.31 no.3
• /
• pp.47-73
• /
• 2012

SNS allowed users to serve not only as the content and message producer but as the consumer, with development into various types of SNS platforms. Instead of a traditional media structure of media-to-many and unspecified users, it also made it possible to achieve one-to-one or one-to-many interactions, regardless of time and space, through SNS platforms. Moreover, according to development of digital communication technology, IT, media contents and communication network have been mutually connected, though they were once separate. The changes in communication environments have caused rapid disorganization and reorganization in popular culture led by specific expert groups. Such trend has a greater influence on marketing strategies of enterprises. In other words, it will lead them to mostly introduce new information technologies, based on consumer market, and to strategically participate in SNS for promotion and marketing for their products and brands. Likewise, SNS has currently appeared as the main media affecting consumers' behaviors. In consideration of the importance of SNS features, which can stimulate responses of other users, analysis of main features affecting SNS user acceptance decision is required, as well as its utilization strategies. Accordingly, this study conducted division of SNS features into openness, quickness, interactiveness and economical efficiency to derive strategies for increasing the usage frequency of SNS and ultimately maximizing the expectation effect, in addition to an empirical analysis of effects of SNS features on usefulness, easiness and pleasure perceived in SNS, and SNS user intention.

• The Journal of the Korea institute of electronic communication sciences
• /
• v.8 no.7
• /
• pp.1065-1074
• /
• 2013

The study examined how the risk perception of cellular phone electromagnetic waves' possibility to harm human bodies would be psychologically different by gender and age. The study measured the risk perception targeting a total of 1,001 men and women in their twenties and more living in six major cities in Korea. According to the results, for the risk perception by gender, the women would recognize the risk of cellular phone electromagnetic waves more than the men. Among the women, those in their fifties appeared to have the greatest risk perception. In particular, the risk perception difference by age and gender was observed to be affected by psychological factors and, the study should be regarded academically significant for having verified the importance. For general people, they would perceive the risk via those psychological factors as experiences in daily life. Therefore, in order to relieve social conflicts caused by the risk, basic risk communication based on proper understanding of how the general people would recognize the risk should be provided. Hence, the study is expected to be a chance for intervention strategy research on how our community would proceed with communication and how the community, again, apprehends the cellular phone electromagnetic waves as well.

• 프린팅코리아
• /
• s.29
• /
• pp.104-107
• /
• 2004

1956년 7월에 설립된 모기업 무림제지(주)를 기반으로 1978년 12월에 태어난 신무림제지(주)(대표 이원수, www.moorim.co.kr)는 ‘무림은 자연입니다, 무림은 세계입니다. 무림은 사람입니다.’라는 기업 이념 아래 커뮤니케이션의 활성화(열린경영, 투명경영), 일할 맛 나는 기업문화(재미경영), 사람을 중시하는 인재중심의 경영(인재경영)이란 경영철학을 고수하며 Global Top 10(세계 인쇄용지 10대 기업)이라는 비전과 생산량 150만톤 체제 구축 및 Top 10에 걸맞는 모든 부문에서의 경쟁력 강화라는 미션을 향해 오늘도 전진하고 있다.

• Proceedings of the Korean Information Science Society Conference
• /
• 2000.10a
• /
• pp.169-171
• /
• 2000

전자메일이 현대 정보시스템에서 가장 필수적인 도구 중 한가지라는 것은 이제 더 이상 말할 필요가 없을 정도다. 전자메일은 그것을 잘 활용함으로써 생산 효율을 몇 배로 향상시킬 수 있는 반면, 능숙하게 사용하지 못할 경우 수신인과 발신인 상호간의 커뮤니케이션을 혼란시켜 생산성을 저하시킬 위험성을 내포하고 있다. 본 논문에서는 대량의 전자메일을 가입자에게 발송해야 하는 기업환경에서 대량의 메일 전송시에 메일 서버에 걸리는 부하를 3-tier 방식을 적용하여 효율적으로 관리하는 방법에 대하여 고찰하고, 이의 구현에 대하여 논의한다.