• Title/Summary/Keyword: 대인영향력

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Novelty Seeking, Fashion Innovative Behavior and Personal Influence: What Gender Tells (진기함추구성향(novelty seeking)이 패션혁신행동과 대인영향력에 미치는 영향-성별에 따른 차이(gender difference)분석)

  • 박경애
    • Journal of the Korean Society of Clothing and Textiles
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    • v.24 no.2
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    • pp.257-265
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    • 2000
  • 진기함추구성향 (novelty seeking)이란 새롭고 다양한 경험을 추구하는 소비자의 욕구로서, 혁신행동의 인지적 근본으로 간주되기도 한다. 본 연구는 소비자의 진기함추구성향, 패션혁신행동, 그리고 대인영향력간의 관계를 조사하고, 이러한 관계가 성별(gender)에 따라 차이가 있는지 조사하였다. 대학생집단을 표본으로 한 설문지조사를 통해 자료가 수집되었으며 , 539장의 응답자가 분석되었다. 여자대학생이 모든 변인(진기함추구, 패션혁신행동, 대인영향력, 의복흥미, 정보추구)에 있어 남자대학생보다 높은 경향을 나타냈으나, 변인들간의 관계에 있어서는 뚜렷한 성차가 보이지 않았다. 정보추구행동이 패션혁신행동에 영향을 주는 공통변인으로, 의복흥미, 정보추구활동, 패션혁신행동이 대인영향력에 영향을 주는 공통변인들로 나타났으나 진기함추구성향은 패션혁신 행동과 대인영향력에 직접적인 영향을 미치지 않는 것으로 나타났다. 즉, 새로움과 다양함을 시도하려는 성향/의도는 채택이라는 실질적인 행동을 수반하는 패션혁신행동을 예측하는데는 충분하지 않은 것으로 보인다.

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A Study on the Relationship among Family strengths, Cultural disposition and Interpersonal relations dispositions in Adolescent's sex. (청소년의 성별에 따른 가족건강성 및 문화성향과 대인관계성향간의 관계분석)

  • Kim, Byung-Su
    • Journal of Korean Home Economics Education Association
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    • v.21 no.4
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    • pp.91-103
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    • 2009
  • The purpose of this study was to examine how family strengths and cultural disposition were correlated to their interpersonal relationship. Participant of this research were 282 boys and girls who were high schools. Major findings of this study were as follows: 1) there was statistically significant differences in the interpersonal dispositions between sex. 2) boys and girls were significantly conncerning positive correlation among family strengths, cultural disposition and interpersonal dispositions. Multiple regression analysis showed that family strengths, cultural disposition and variables influenced social relation orientation and expression orientation.

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Marketing to Asian Americans: The Impact of Acculturation and Interpersonal Influence on Ethnocentric Consumer Preferences (문화변용과 대인영향력이 민족중심적 소비자 선호도에 미치는 영향에 관한 연구 - 아시아계 미국인을 중심으로 -)

  • Taylor, Charles R.;Babin, Barry J.;Kim, Kyung-Hoon
    • Journal of Global Scholars of Marketing Science
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    • v.15 no.3
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    • pp.187-210
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    • 2005
  • The acculturation of ethnic minorities is an increasingly important issue. This paper explores the role of two factors which may be related to Asian Americans' development of preferences for ethnic or non-ethnic shopping: level of acculturation and susceptibility to interpersonal influence. Several prior studies have found that strength of ethnic identification (a measure of level of acculturation) accounts for differences in consumption patterns among immigrant groups. The results of this study suggest that ethnic identification is not a unidimensional construct. Instead, two construct, ethnic identification and consumer socialization are found to be relatedto the level of influence exerted by culturally consistent in-group than "American." A strong positive relationship is found between ethnic identifi.cation and ethnocentric purchasing preferences. In contrast, no significant direct relationship between level of.consumer socialization and ethnocentric preferences is found. Implications for marketers are discussed.

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Factors Influencing the Consumer Adoption of Technological Innovations: An Exploratory Research (신제품의 소비자 수용 영향요인에 관한 탐색적 연구)

  • Suh, Sang-Hyuk;Ko, Jong-Wook;Cho, Sung-Bok
    • Journal of Korea Technology Innovation Society
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    • v.11 no.4
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    • pp.450-475
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    • 2008
  • The successful diffusion of innovation depends on an understanding of the consumer innovators, although they represent a small group of consumers. Researchers have studied the personalities of innovators to explain how these are associated with innovativeness. This paper examined the relationships of need for uniqueness, susceptibility to interpersonal influence, attention to social comparison information, and role-relaxed consumption to individual innovativeness. Data were collected from 319 students in Seoul. The results supported by large hypothesized relationships among these variables. Based on the results of the analysis, practical implications were discussed.

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The Effects of Interpersonal relation disposition and Emotional intelligence on Interpersonal relation competence of Allied Health College Students

  • Kwag, Youn-Kyoung
    • Journal of the Korea Society of Computer and Information
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    • v.26 no.8
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    • pp.149-156
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    • 2021
  • This study was conducted to confirm the influence of interpersonal disposition and emotional intelligence on interpersonal competence of allied health college students. For the research, a questionaire survey was conducted for students enrolled in the Department of Nursing and Physical Therapy from November 29 to December 16, 2019 and a total of 275 data were collected. Data were analyzed by t-test, ANOVA, correlation analysis, and multiple regression analysis using SPSS program. As results of the study, the average of interpersonal competence was 4.10 and that of thoughtfulness-unconsideration was the highest among the eight interpersonal types and the average emotional intelligence was 2.73. The interpersonal dispositions that had a significant effect on interpersonal competence were initiative-congruence and aggression-non aggression and their explanatory power was 29.4% and the most influential interpersonal disposition was initiative-congruence. Emotional intelligence that had a significant effect on interpersonal competence were self-emotional expression, control of others and motivation and their explanatory power was 24.0% and the most influential emotional intelligence was motivation.

The Effects of Interpersonal Relationships on Job Satisfaction of Home-visiting Care Helpers (방문 요양보호사의 대인관계가 직무만족에 미치는 영향)

  • Na, Mi-Jeong;Mo, Seon-Hee
    • The Journal of the Korea Contents Association
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    • v.15 no.4
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    • pp.234-245
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    • 2015
  • This study was to investigate the effects of interpersonal relationships on job satisfaction of home-visiting care helpers and the category of interpersonal relationships was subdivided into elderly clients, guardians, colleagues and directors considering the person-to-person nature of home-visiting care helper's job characteristics. A group of 336 care helpers who engaged in home-visiting care service providing facilities in Daejeon City was selected as a research subject, and the data were analyzed with SPSS 22.0 program using reliability, frequency, correlation and hierarchical multiple regression. The results for the final analysis revealed that the effect of socio-demographic features was not significant while, among characteristics of job performances, work priority, turnover experience, and career choice reasons turned out to have significant impacts on job satisfaction. In particular, interpersonal relationships except the one with guardians were found to be the most influential variables and the effects of those relationships on job satisfaction were significant. The influencing power was stronger in relationships with director, elderly clients, and colleagues in order, and the job satisfaction level was higher as they were in better relationships with director, elderly clients, and colleagues. The results of this research shows that it is necessary to set an atmosphere where harmonious interpersonal relationships can be formed inside and outside of facilities in order to improve job satisfaction of home-visiting care helpers.

Effects of the Personal Space the Psychological Distance and the Communication between Adolescent Children and their Parents on Family Cohesion and Adaptability (부모.청소년자녀간의 대인거리.심리적거리.의사소통이 가족의 응집성과 적응력에 미치는 영향)

  • 서병숙
    • Journal of Families and Better Life
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    • v.12 no.1
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    • pp.104-116
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    • 1994
  • 본 연구에서는 청소년기 자녀들이 가족의 응집성과 가족의 적응력을 어떻게 지각하 고 있는가를 실증적으로 살펴보고자한다. 연구결과 첫째 부모와 청소년 자녀간의 대인거리, 심리적거리, 의사소통개방성은 부모의 연령, 자녀의 성별, 재학부별에 의하여 부모와 자녀관 계를 상당한 정도로 예측할 수 있다. 둘째 부모와 청소년 자녀간의 의사소통은 자녀들이 지 각하는 가족의 응집성과 적응력에서 가장큰 영향력을 보인다 이는 청소년 자녀가 있는 가족 의 정서적 유대감과 변화대처능력은 부모와의 대화가 결정적으로 중요하고 자녀와의 갈등이 나 문제해결에 있어 부모와 자녀간의 대화가 결정적으로 중요하고 자녀와의 갈등이나 문제 해결에 있어 부모와 자녀간의 대화가 일차적인 기능을 하게 됨을 반영한다. 셋째 부모와 청 소년 자녀간의 의사소통 중에서도 특히 부와의 의사소통이 가장 큰 영향력을 미치는 것으로 보아 변화의 시기인 청소년기 자녀의 성장과정에서 아버지의 역할이 강조된다.

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The Influence of Stress on Game Addiction in University Students: Moderating Effect of Human Relation Skills (대학생의 일상생활 스트레스가 게임중독에 미치는 영향: 대인관계 기술의 조절효과)

  • Kang, Moon Sil;Kim, Yoon Sook;Kim, Young Hee
    • Journal of Service Research and Studies
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    • v.6 no.2
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    • pp.65-82
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    • 2016
  • This study examined the influence of university students' stress in their daily lives on game addiction, and investigated whether the human relation skills has a moderating effect on their daily life stress. For this study, surveys of 222 university students were collected and analyzed with SPSS 18.0 program. The results of this study are as follows: First, the participants displayed lower human relation skills as the level of stress from the studies increased. In contrast, the participants displayed higher human relation skills as the level of stress from future plans and family relations increased. Second, as the level of game addiction increased, human relation skills were found to be lower. Third, the university students' stress from daily lives had a static effect on game addiction. The participants displayed tendency of game addiction as they had high levels of stress from their studies, financial issues, future plans, values, family relations, and human relations with people apart from their family. Among the listed factors of stress, the stress from the studies most strongly influenced the participants to be addicted to games. Fourth, among the sub-factors of stress in the university students, issues in future plans and family relations significantly control the game addiction. Studies on this area has been insufficient. From the study, it is found that in order to prevent university students to be addicted to games, they must cope well with their stress. Furthermore, this study carries its significance in finding the results that human relation skills contribute as a part of dealing with stress.

The Effect of Emotional Control and Interpersonal Cognitive Problem Solving Ability on Children's Interpersonal Relationship Formative (유아의 대인관계 형성능력에 미치는 정서조절능력과 대인문제해결사고의 영향)

  • Park, Wha-Yun;Ma, Ji-Sun;Kim, Min-Young
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.13 no.11
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    • pp.5083-5090
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    • 2012
  • This study was designed to examine the effect of emotional control and interpersonal cognitive problem solving ability on children's interpersonal relationship formative. The subjects were 133 boys and girls who were day care center in G metropolitan city. Data analysed with t-test, ANOVA, Pearson correlation coefficient, regression. The results were as follows. First, there were significant differences in the children's interpersonal relationship formative according to children' sex. There were significant differences in the emotional control and interpersonal cognitive problem solving ability according to their sibling and mother occupation. Second, there were significant correlations between the children's interpersonal relationship formative, emotional control and interpersonal cognitive problem solving ability. Third, the children's interpersonal relationship formative was affected by emotional control and interpersonal cognitive problem solving ability.

The Impacts of Adolescent's Oiettolie Propensity on Game Addiction Behavior : Focusing on Moderating Effects of Family Stress (청소년의 은둔형 외톨이 성향이 게임중독행태에 미치는 영향 : 가족스트레스의 조절효과분석을 중심으로)

  • Kim, Hyo-Soon;Park, Hwie-Seo
    • Journal of the Korea Society of Computer and Information
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    • v.19 no.8
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    • pp.177-185
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    • 2014
  • The purpose of this study is to suggest some policy implications for the youth through empirical study about the moderating effects of high school students' family stress in the relationship of Oiettolie propensity and game addiction behaviors including bullies, social phobia and emotional instability. For the purpose of this study, this study established a causal model about the relationships among the research variables through review of previous studies and surveyed high school students for empirical research. The results of this study shows that Oiettolie propensity impacts on youth's game addiction and brings about game addiction behaviors like bullies, social phobia and emotional instability. Especially, this study shows that Oiettolie propensity impacts on social phobia most. Also, family stress has a moderating effects for the relationships among the variables. This study presents some policy implications for the youth.