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A Study on the Economies of Promotion Gifts in the Newspaper Industry (신문판매시장 경품의 경제에 관한 고찰: 경품의 지속 원리와 딜레마)

  • Lee, Eun-Ju
    • Korean journal of communication and information
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    • v.37
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    • pp.270-306
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    • 2007
  • This study examines the economies of promotion gifts in the newspaper industry. Because of the oligopolistic structure, the newspaper industry shows highly concentrated market. Under the certain circumstance, the dominant firms are struggling to become the market leader by providing unlawful promotion gifts and unbearable price discount which yields the prisoner's dilemma. Ultimately, in spite of the criticism about their unlawful behaviors, the dominant firms choose the fierce competition with high costs. On the other hand, the remaining fringe firms do not have many strategic choices due to the limited financial capacity. They cannot provide free gifts or any other incentives to the subscribers. Even worse, because advertisers and subscribers also prefer promotional gifts as a rational choice, the distorted mechanism has been sustained in the newspaper industry. Thus, governmental interventions hardly achieve the goal of controlling unfair trade. This study examines the structure, strategic behaviors of the players, and the unintended consequences leading to the dilemma on promotional sales in the newspaper industry.

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FOREIGN OWNERSHIP OF AIRLINES (항공사(航空社)의 외국인(外國人) 소유(所有))

  • Shin, Dong-Chun
    • The Korean Journal of Air & Space Law and Policy
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    • v.5
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    • pp.207-264
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    • 1993
  • 항공사의 외국인 소유는 이것으로 인하여 전체 항공운송 시스템이 변화될 수 있는 핵심적인 개념이다. 작금 항공운송산업을 둘러싼 환경은 급격하게 변화하고 있어서 많은 국가들이 항공사의 외국인 소유와 관련한 기존의 법제나 정책변경을 심각하게 고려하기 시작하였다. 항공기 및 항공사의 국적과 관련한 전통적인 개념은 양자사이에 '진정한' 또는 '효파적인' 관계가 있어야 한다는 것이다. 특별히 항공사의 '실질적인 및 효과적인 통제'조항은 양자 및 다자간 항공운송 협정에서 가장 핵심적인 역할을 해오고 있다. 그러나 변화의 바람이 거세게 일고 있다. 항공운송산업에서 이러한 변화는 미국에서 시작되고 미국의 국제항공관계에 적용되고 있는 규제완화에서 비롯되었다. 미국의 규제완화정책은 합병 및 흡수를 통한 항공사의 집중이라는 결과를 가져와서 항공운송 시장은 궁극적으로 소수의 거대 항공사에 의해 지배될 것이라는 우려를 낳고 있다. 이러한 새로운 추세에 대응하여 많은 국가틀이 다양한 형태의 지역협력체를 형성하고 있다. (예, EC, 아세안, 안데안 그룹, 야마스크로 선언 등) 또한 다수 국가들은 정치.경제적인 이웃에서 정부의 소유주식을 외국인 및 외국회사를 포함한 민간부문에 매각함으로써 사유.사영화를 추진하고 있다. 한편 제조업 분야에서 다국적기업 (IBM, 코카콜라 등)은 별 어력움이 없이 성립될 수 있다. GATT의 주관하에 열리고 있는 우루과이 협상에 참여하고 있는 국가들은 최혜국 대우, 내국인 대우, 시장접근 같은 상품교역의 개념및 원리를 항공운송서비스를 포함한 서비스교역에 적용하는데 기본적으로 합의하였다. 급격히 변화하는 환경에서 항공운송 산업만이 국가의 영공 주권, 항공사의 공익기업 개념, 상업적 이익의 균형교환 같은 자기류의 논리에 집착하여 언제까지나 홀로 고립될 수는 없을 것이다. 더구나 세계 항공운송 산업은 1980년 후반부터 큰 시련에 직면해 있다. 몇몇을 제외한 대부분의 항공사는 세계경제의 불황속에서 초과공급 및 운임전쟁으로 인한 엄청난 적자를 기록하고 있다. 모든점을 미루어볼 때 세계의 항공사들은 과거 어느 때보다도 외국인 투자를 필요로 하고 있으며 항공사가 속해 있는 정부는 외국인 소유에 관한 법제를 개정하고 나아가 전체 항공운송시스템을 개편하도록 압력을 받고 있다. 많은 국가에서 외국인 소유에 관한 법규의 개정은 현존 항공운송 시스템에 다각적인 영향을 가져올 것이다. 다시말하면 양자협상, 반독점및 경쟁볍규의 적용, 고용 및 카보타지등을 포함한 제반분야가 영향을 받을 것이다. 결국 외국인 소유에 관한 법제의 완화는 항공사의 세계화 또는 다국적화의 과정을 촉진시킬 것이고, 항공사간 다양한 형태의 제휴가 이러한 방향에서 계속될 것이다.

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A Case Study of the Result Analysis of Selection Test Items of Gifted Children in mathematics (초등수학영재 선발시험 문항의 결과 분석에 관한 사례 연구)

  • Ryu, Sung-Rim
    • Communications of Mathematical Education
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    • v.23 no.2
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    • pp.349-381
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    • 2009
  • The purpose of this study is to propose issues in selecting gifted children in mathematics by in-depth analysis of the selection process and items. In order to accomplish the purpose, the rate of right and wrong answers were examined based on the reaction of the students by 1st, 2nd and 3rd selection test. Also, the types of the errors were identified for the 2nd and 3rd selection test. According to the study results, the rate of right answers was low in short response questions and essay questions rather than in multiple-choice questions. In addition, the academic achievements were lower in the fields other than number & operations and logic. The conclusion of this study is that following studies regarding selection of gifted children are required linked with the project tasks and programs.

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A Simulation Model for the Application of Concurrent Engineering to Design Phase in Construction (건설공사 설계단계에서의 동시공학 적용을 위한 시뮬레이션 모델)

  • Han, Jin-Taek;Lee, Jae-Seob
    • Korean Journal of Construction Engineering and Management
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    • v.10 no.3
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    • pp.102-110
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    • 2009
  • Although several research efforts have been directed to fast-tracking to reduce the total delivery time, few researches have been studied on concurrent engineering in construction projects. The focus of fast-tracking is primarily on overlapping independent activity pairs. In comparison, the focus of concurrent engineering is on overlapping dependent activity pairs. Dependent activities are much harder to overlap successfully. This paper presents a simulation-based Concurrent Engineering methodology to optimize the overall duration of a set of design activities in a project by modelling key factors that determine the duration of individual activities and overlap between dependent activities. This methodology involves determining how much to overlap activities, how to decide which activities to overlap and the corresponding cost and time tradeoffs using a discrete event model solution. This simulation model, therefore, can be used as a reference on decision-making to define optimum point between time and cost.

Comparison of Cause-related Marketing Effect in Korean and Chinese Markets (한국과 중국시장에서 공익연계마케팅의 효과 비교)

  • Seo, Hae-Jin;Song, Tae Ho
    • Management & Information Systems Review
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    • v.38 no.4
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    • pp.95-111
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    • 2019
  • This study aims to measure effects of cause-related marketing by using consumer's preference of cause-related marketing product as a dependent variable. One of main factors influence on preference of cause-related marketing product is a product type. Previous research has shown that hedonic product is more effective for cause-related marketing than utilitarian product. The result was largely explained by the logic of guilt. However, there were conflicting results. In addition, the level of guilt may vary depending on the consumer characteristics or the market environment. Therefore, this study focuses on the impact of product type on the effect of cause-related marketing. For the Korean and Chinese markets, this study examines the effect of interactions between countries and product type. The result was significant. Specifically, there was a difference in preference of cause-related marketing product between Korean and Chinese consumers by product type. Based on the findings, implications and limitations of this study and future research directions were presented.

The Theoretical Study and Distributional Characteristics of Alluvial Fans in Korean Peninsula (한국 선상지의 이론적 고찰과 분포특성)

  • Saito Kyoji;Hwang Sang-Ill;Tanaka Yukiya;Oguchi Takashi;Yoon Soon-Ock
    • Journal of the Korean Geographical Society
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    • v.40 no.3 s.108
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    • pp.335-352
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    • 2005
  • The question of whether fan type surface developed at the foot of mountains is pediment or alluvial fan has been discussed consistently through the Korean geomorphic history. Unfortunately the term, 'alluvial fan' was scarcely used, also even the existence of alluvial fan has been denied throughly for a long time in Korea. The negation of alluvial fan brought some difficulties in the development of the related Geomorphology. In order to resolve such a problem, more logical and exquisite theory by examination of geomorphic process must be systematically presented on the basis of overall problem recognition. The objective of this study is to represent the theoretical indicator based on the investigation of the points at issue that the existence of alluvial fan in Korea was denied. Moreover, we selected 13 alluvial fans in southern part of Korean Peninsula to compare with the worldwide alluvial fans according to theoretical indicator, and analysed their geomorphic distributional characteristics.

A study on implementation of software development environment for SDL (통신 프로토콜 명세 언어 SDL을 위한 소프트웨어 개발 환경 구현)

  • Choe, Yeong-Han;Kim, Seong-Un
    • The Transactions of the Korea Information Processing Society
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    • v.3 no.6
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    • pp.1522-1533
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    • 1996
  • This paper presents a programming environment for the edition and verification of specification language SDL. It is implemented in the Concerto software factory, which has been as a support for the development of real size software. Concerto is a software factory designed for application development in the fields of computer communication protocols or real time system. It offers various kinds of tools to produce software, organize this production and automate it. Concerto allows a smooth integration of various formalism such as the C and $C^{++}$, languages, structured documentation, HOOD methodology (Hierarchical Object Orient Design). In this paper, as an important tools in the process of communication protocol software development, we describe fist describe the principles of this environment, then we illustrate its application by means of a simple example, the Inres protocol. Moreover, we study how hypertext mechanism of Concert to create logical links between a protocol and its asscoiated service.

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An Efficient Data Distribution Method on a Distributed Shared Memory Machine (분산공유 메모리 시스템 상에서의 효율적인 자료분산 방법)

  • Min, Ok-Gee
    • The Transactions of the Korea Information Processing Society
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    • v.3 no.6
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    • pp.1433-1442
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    • 1996
  • Data distribution of SPMD(Single Program Multiple Data) pattern is one of main features of HPF (High Performance Fortran). This paper describes design is sues for such data distribution and its efficient execution model on TICOM IV computer, named SPAX(Scalable Parallel Architecture computer based on X-bar network). SPAX has a hierarchical clustering structure that uses distributed shared memory(DSM). In such memory structure, it cannot make a full system utilization to apply unanimously either SMDD(shared Memory Data Distribution) or DMDD(Distributed Memory Data Distribution). Here we propose another data distribution model, called DSMDD(Distributed Shared Memory Data Distribution), a data distribution model based on hierarchical masters-slaves scheme. In this model, a remote master and slaves are designated in each node, shared address scheme is used within a node and message passing scheme between nodes. In our simulation, assuming a node size in which system performance degradation is minimized,DSMDD is more effective than SMDD and DMDD. Especially,the larger number of logical processors and the less data dependency between distributed data,the better performace is obtained.

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A Study on Applying Feature-Oriented Analysis Model to Video-On Demand (VOD) Service Development (주문형 비디오 서비스 개발의 피처지향 분석모델 적용 연구)

  • KO, Kwangil
    • Journal of Digital Contents Society
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    • v.18 no.3
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    • pp.457-463
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    • 2017
  • VOD service provides an additional revenue model for digital broadcasting companies in addition to the existing subscription fees and advertisement-based revenue models. Therefore, each digital broadcasting company develops its own VOD service and performs frequent improvement work. In this circumstance, the developer is seeking to improve the efficiency of the VOD service development. To address the needs of such developers, this study conducted a basic study to apply the feature-oriented analysis model to the development of VOD services. The feature-oriented analysis model is recognized (through a number of case studies) as an effective tool for analyzing the requirements of softwares with the functions that are interconnected organically. In this paper, we developed a feature model of VOD service and designed the primary functions of each feature and the test-cases that can test the these functions, laying the foundation for developing VOD services based on feature-oriented analysis model.

Ahn Jaihong's 'Bulhamdo(不咸道)' and 'Dasarism' (안재홍의 '불함도(不咸道)'와 '다사리 국가론')

  • Lee, Sangik
    • The Journal of Korean Philosophical History
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    • no.53
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    • pp.101-129
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    • 2017
  • The core of Ahn Jaihong's 'Bulhamdo(不咸道)' is the principle of 'bark(?) bal(?) baer(배어)', and it forms the basis of the 'Dasarism.' Ahn Jaihong's 'Dasarism' explains the meaning of the Korean number by its etymology, and give it a political philosophical significance. He pays attention to the number of 'five (다섯)' especially, and his 'Dasarism' is based on this as well. According to him, 'five(다섯)' means 'Dasari(다사리)', and 'Dasari' means both 'everyone says what they think' and 'makes everyone live well' simultaneously. Ahn Jaihong tries to establish a unified nation state with Dasarism through which conflicts of right and left could be sublated. In order to do this, he had to offer 'a doctrine that can unite the opposing factions' and 'the prospect of a new country.' He discovered these two elements in interpreting the etymology of Han-gul, and organized these things into 'Chosun political philosophy.'