• The Research Journal of the Costume Culture
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• v.10 no.3
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• pp.248-260
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• 2002

The purpose of this study were 1) to examine underlying dimensions of two aspects of attitudes - cognitive beliefs and consumption feelings of well-known name brand apparel and 2) to examine predictiveness of those two variables in predicting buying intentions of well-known name brand apparel. The data were collected through questionnaire from convenient samples of 207 female college students. Statistical analysis of factor analysis, t-test and multiple regression analysis were performed in analysing the data. The major findings were as fellows: 1. The dimensions of evaluation criteria of well-known name brand apparel were design/brand name, clothing construction, and practicality. 2. The dimensions of consumption feelings were pleasure/confidence, active and regret. 3. In predicting buying intension of name brand apparel, consumption feelings fecund to be as more robust predictors than cognitive variables.

• The Journal of the Korea Contents Association
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• v.16 no.3
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• pp.125-136
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• 2016

Recently, many people switch from an open SNS like facebook to a closed SNS like Kakaostory to expect more empathetic responses. In this study, I derive the design factors that motivate empathetic responses in SNS. In particular, I focus on Kakaostory that is popular for women in their 30s and 40s. I conduct literature review and survey and find out the design factors and identified the type of photos that induce comments and feeling icons. While writing comments is influenced by the relationship with the poster and the contents, adding a feeling icons is affected by the states of the responders. The heavy users are more affected by the contents than by relationship. The photos with more responses have better image quality and capture situation better. The photos with more comments are cuter, brighter, and more positive. The photos with feeling icons only are visually sophisticated. This results can be useful to develop a design that induce empathetic responses.

• Archives of design research
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• v.15 no.1
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• pp.359-368
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• 2002

Fabric art is most distinguished field among the Modern art. Among them, tapestry which begins human history is investigated more and more deeply and till now it displays with various type and exhibition. But, because of the huge scale of the working process, it requires much time and hard endeavor. After sampling, it begins main process in the present situation. But we cannot know exactly whether it goes well or not until it ends. So after fulfilled whole process, we often try new work again. Because of this reason, we devise computer simulation. With computer simulation we can preview whole working and lengthen the planning time, shorten the needless time. Simulation is made up of Scan, Drawing, Line clean up, Rendering, Parity, and Printing. Scan and Drawing can male new idea. And during the Line clean up we can make vector image and modify the image. And then rendering the image and inquiring the length and weight of yarn. Last process is printing an then making a package soft ware by means of prototype. Through these process, many producers and student can easily access to tapestry and reduce the needless time and endeavor.

• Science of Emotion and Sensibility
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• v.4 no.2
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• pp.25-32
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• 2001

The flavor of food is not decided by only the sense of taste. Flavor is a complex ,ionization involving taste and aroma. It is also affected by the appearance, color and shape and touch or texture of food. Although our all senses are crucial factors in recognizing the sense of food, the sense of vision, especially colors, is a more crucial aspect. Because when consumers contact food, first of all, they see and recognize the color of the food and associate the flavor of the food as the colors of the food. This study focuses on the ways for applying colors to food so that consumers can associate the flavor of food efficiently. This study conducts a case study using web survey about the association of flavor by chocolate's colors. The result of the case study shows crucial factors influencing the association of food and color palettes according to sorts and degrees of chocolate's taste.

• Science of Emotion and Sensibility
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• v.12 no.1
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• pp.1-10
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• 2009

The purpose of this study is to find out the relationship between the design factor and the sensitivity in web site. The classification of sensitivity-types consists of the research of books and the survey, and the language specialist's review and the analysis of factor. The research of the Image Scale accomplished through the analysis of the result of sensitivity-types. The major findings of the analysis are summarized as follows. The webpage sensitivity-types are classified into the 7 types, namely 'refreshment', 'calm', 'refinement', 'strongness', 'youth', 'uniqueness', 'futurity'. As a result of analyzing of similarity between the adjectives by multiple standards, the web site Image Scale space consists of the axis between 'heavy-light' and 'soft-hard'. As a result of the research of relationship between the web site design factor and the emotion, the color and the layout influenced into 'soft-hard' much, and the light and the color influenced into 'heavy-light' much.

• The Journal of the Korea Contents Association
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• v.12 no.7
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• pp.306-313
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• 2012

We have published a paper which is on stress and dietary life for college students considering weight, height, BMI by the sex of them. It was on obesity index, stress durability and stress strength, meal intake by stress, stress reduction and stress relief for the sample students. In this paper, we monitored taste changing of their favorite food under stresses, feeling after food intake for stress relief, score of stress with life style, strength of stress correlated with characteristic and BMI. The students preferred hot and sweet taste on their stress. However there is no difference feeling their stress after taking food for stress relief by ages, major area and monthly expenses. The stress is more severe for them according to do not sleeping and health status. The stress is not affected by exercising, smoking, drinking alcohols, healthcare mind in their life. The impetuous students get more stress easily but the stress is not affected on BMI. As a result, we need to provide them a nutrition education program that guide the students to improve their dietary life style and practice of their life attitude.

• The Journal of the Acoustical Society of Korea
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• v.6 no.4
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• pp.12-20
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• 1987

Since People have serveral feelings for the sound according to its frequency the responses of sound frequencies for the people have been studies in this paper. The feelings of sound are investigated by questionaire thar are pure tones, waring sounds of automobile and sounds that white noise is passed by one and one-third octave bandpass filter. Experimental results have been shown that people have good response for the pure tone between 160(Hz) and 500(Hz), and have unpleasant response for the pure tone above 1000 (Hz), warning sounds of automobile, and for white noise. Warning sound of automobile horn has been mainly distributed between 1000(Hz) and 2600(Hz). Hence the resells are shown that the responses for warning sound of autombile horn are similar to that for pure tone between 100(Hz) and 2600(Hz). As a results, it is necessary to make warning sound of automobile horn have frequencies between 200(Hz) and 500(Hz) with low level in the residental districts and crowded streets.

• Journal of Digital Convergence
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• v.14 no.12
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• pp.433-439
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• 2016

For the past hundred years, since many films have only been focusing on expressing suppressed desire and obsession, there have been few films in which unconsciousness desire is expressed and pursuing dream comes true as Freud says. Well known for a convoluted and dreamy structure and plot, David Lynch successfully represents a real dream sequence with his own way of image presentation form in his representative film "Mulholland Drive (2001)". In this study, I attempt to analyze how he expresses the realistic dream sequence with a strange film structure based on Freud's psychoanalysis. In general, dream world is known as completely visual matter, but the feeling of things is more important for making a realistic dream and it is the main reason that we can have more realistic experiences in a dream.

• Archives of design research
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• v.15 no.3
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• pp.63-72
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• 2002

I made the three main estimated head about the facility of mechanical pencil which we always use in normal days. The head are these, the first is apparent usability by experiment, the second is the feeling when grasping, the third is the feeling when writing. After making the head, 1 selected the head which give the effect to the facility and make sure the interaction between heads by the method of actual test with 36 samples. After this test, 1 can find that there is no high interaction between the facility and the intuitively feeling by experiment. It's because the expectation which was made by experiment for the facility is higher than the real. but there is high interaction between the feeling of wearing and the feeling of writing. The mechanical pencil which has good facility is that the total length is long(169mm), the thickness is big($\Phi$8.5mm), the weight is little bit heavy(21.4g), the intersection is not circle, the surface where is hold by fingers has across grooves, and the body is glossy.

• Journal of the Korean Institute of Landscape Architecture
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• v.16 no.1
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• pp.43-51
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• 1988

Phenomenological approach suggests a new dimension in landscape evaluation, which is a contrast to the existing scientific evaluation methods. The characteristics of the phenomenological approach is qualitative, holistic, open, and experiential, whereas that of the scientific approach is quantitative, reductive, closed, and experimental. In phenomenological approach, the average response of a group is not considered as meaningful in landscape evaluation. Instead, the individual response, experience, and feeling are considered as important. In phenomenological approach, people try to see the real world as it is, while scientists tend to simplify the real world in order to handle the complex Phenomena easily. Due to its holistic and qualitative nature, the phenomenological approach has limitations to be a practical landscape evaluation technique. However, recent research demonstrate the possibility of practical phenomenological landscape evaluation technique which is able to satisfy the criteria scientific methods should meet.