• Title/Summary/Keyword: 기업의 성공요인

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A Study on the Application of Success Factors According to the Growth Stage of Convenience Store Startup (편의점 창업 성장단계에 따른 성공요인 적용 방안에 관한 연구)

  • Kwon, Yong Seog
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.15 no.5
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    • pp.261-276
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    • 2020
  • This study seeks to find an effective support plan through the success factors recognized in the early stages of startup and those recognized after success by grasping the success factors of successful small business entrepreneurs at each stage from the pre-start stage to the growth stage. To this end, a qualitative study through interviews was conducted with successful convenience store franchisees to derive success factors from the start-up preparation stage to the early stage and growth stage. The success factors of starting a small business were studied in consideration of the characteristics of franchise convenience store startups using the ERI model and the ERIS model applied in the study on the performance of startups. The success factors were studied using the multisite service firm life cycle of Sasser et al.(1978) reflecting the results. As a result of the study, the key factors of successful franchisees were the selection of the location of the first store, the selection of strategic additional stores, and the successful renewal of the contract. Depending on the characteristics of the founder, the enterprising franchisees took an active attitude in selecting strategic locations for additional stores and defending the commercial district, while the relatively conservative franchisees showed an active attitude toward store operation and renewal from a management perspective. In particular, the entrepreneur's mind is important in the preparation stage, and the importance of the entrepreneur's management strategy was discovered in the entire business cycle. Based on the results of this study, this study specifically sought out a start-up plan to effectively apply it to the future growth stage.

A Convergent Study of Motivations, Success Factors and Issues of Foreign Entrepreneurs in South Korea (대한민국 내 외국인 기업가의 창업 동기부여 및 성공요인에 관한 융복합연구)

  • Walcutt, Brandon
    • Journal of Digital Convergence
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    • v.13 no.7
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    • pp.125-136
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    • 2015
  • Due to globalization, more foreign-owned small businesses have been joining the South Korean economy. In order to better support the growth, this study's purpose is to identify foreign entrepreneur demographics and company information as well as entrepreneurial motivations and perceived success factors. To fulfill these goals, a survey of 98 immigrant entrepreneurs from 31 countries doing business within the local Korean market was conducted. The results show that most foreign-owned small businesses are service-oriented and primarily started for intrinsic reasons. It was also identified that the perceived business success determinants that the government can most directly affect are skills-based, rather than infrastructure or financially oriented. Furthermore, top issues include unreliable employees, language barrier and too much competition. The findings of this study are particularly relevant to both academics and policy makers alike because almost no prior foreign entrepreneur-focused research has been conducted in Korea.

지식관리시스템의 성공요인에 관한 연구

  • 구교봉
    • Proceedings of the Korea Association of Information Systems Conference
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    • 2000.11a
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    • pp.3201-3210
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    • 2000
  • 무형재화의 중요성이 부각되고 있으며, 아울러 무형자산이 기업의 핵심역량으로 큰 비중을 차지하고 있다. 따라서 지식을 개인 및 조직 상호간 공유 또는 전이가 가능하도록 시스템이 필요하다. 이와 같은 요건을 충족시켜주는 지식관리시스템이고, 시스템의 성공적인 구축을 위해 사례를 토대로 분석하여 지식을 효과적으로 활용 가능한 시스템 아키텍처를 구축하였다.

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Study on the Perception Gap between Technology Based Entrepreneurs and Startup Facilitators about Success Factors for Startup (기술 창업자와 창업 조력자 간 창업 성공요인의 인식차이에 관한 연구)

  • Sim, Yongho;Gil, Wungyu;Kim, Seokyun
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.10 no.2
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    • pp.43-57
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    • 2015
  • All countries of the world are promoting the creative economy policy to overcome the global economic crisis. Korean government enforces the creative economy policy for the economic growth and job creation. Especially, Technology based startup is actively supported to realize the creative economy. To maximize the efficiency of supporting start-ups, we have to analyze a perception gap of the startup success factors between technology based entrepreneur and startup facilitator. Through the analysis, the supporting policy of startup utilized efficiently the limited resources is necessary. So, the purpose of this study is analysis the difference of the startup success factors which technology based entrepreneur and startup facilitator recognize. To analysis, the start-up success factors derived from previous studies were categorized them as 1) characteristics of the founder, 2) start-up strategy, 3) characteristics of the organization, and 4) start-up environment. Also, The CEO of technology based start-ups and the researcher in national research institute to support SMEs were surveyed. Then, Survey was analyzed by utilizing the ANP methodology to priority derivation of start-up success factors. Result of analysis, Technology Based Entrepreneur was determined that 'composition and expertise of organization' is most important factor for success of startup. On the other hand, Startup facilitator was determined that 'financing strategy of organization' is most important factor for success of startup. Both groups are recognized as important strategy. And start-up environment is recognized as a relatively unimportant. On the other hand, the importance which two groups evaluate about characteristics of entrepreneur and characteristics of organization was different. This study has a academic significance to analyze the priority of the startup success factors between technology based entrepreneur and startup facilitator. Also, It can be utilized practical guideline when policy making about technology based startup.

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Business Valuation of Portal Service (포탈서비스 비즈니스 가치평가에 관한 연구)

  • 김영우;정봉주
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2000.10a
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    • pp.130-133
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    • 2000
  • Traffic이 집중되어 광고시장의 대부분을 장악하고 있다는 포탈서비스의 매력 때문에 많은 기업이 포탈 서비스 시장에 뛰어들고 있으나 투자자나 기업의 가치 향상을 위한 포탈 서비스기업의 가치에 대한 평가는 전무한 실정이다. 따라서 본 연구에서는 포탈 서비스의 특징과 영역을 정의하고 주요 성공요인을 도출함으로서 포탈 서비스 기업의 가치를 평가하는 기준, 그리고 기존의 재무 지표, 산업/시장의 성장 등 기존의 기업 평가 지표를 도출된 가치 평가 기준을 통하여 미래의 기업 가치까지 평가함으로서 포탈 서비스 기업의 가치를 평가할 수 있는 모델을 제시하였다.

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The Effects of Entrepreneurial Intention and Entrepreneurship on Entrepreneurial Success (창업의지와 기업가정신이 창업성공에 미치는 영향)

  • Lee, Mi-Ja;Kim, Jung-Gyu
    • Journal of Digital Convergence
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    • v.11 no.9
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    • pp.55-65
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    • 2013
  • The purpose of this study was to investigate correlations between entrepreneurial intention and entrepreneurship and entrepreneurial success. For that purpose, the study carried out a survey among the students of Graduate School of Business & Entrepreneurship, the students of small business start-up education, and general people and reviewed the previous studies and literature with a focus on the characteristics and capabilities of entrepreneurial intention. The investigator identified the characteristic factors of entrepreneurial intention including entrepreneurial intention, entrepreneurship, entrepreneurial success, education, and mentor, set a research model and hypothesis for their relations with entrepreneurial success, and empirically analyzed and tested them. The empirical analysis results were summarized as follows: first, entrepreneurial methods and abilities of the variables of entrepreneurial intention turned out to have significant impacts on entrepreneurial success. Second, corporation determination, external factor, and internal factor of the variables of entrepreneurship turned out to have significant effects on entrepreneurial success. Third, re-education after success turned out to be the most influential entrepreneurial education factor on entrepreneurial success, which points to a need for constant education after setting up a business. Fourth, practical entrepreneurial mentors had the greatest influences on entrepreneurial success, being followed by successful entrepreneurial mentors and socially successful mentors in the order. One can have a vision to see a further future of his or her business and promote its growth by forming relationships with those who have more knowledge about the line of business and richer experiences in the field. The subjects overwhelmingly had a positive personality, which suggests that those who try to start a business tend to be positive and considerate of others.

A study on successful ERP Implementation of Small and Medium Enterprise (중소기업의 성공적 ERP시스템 구축 방안에 관한 연구 - 중소기업의 ERP 시스템 구축 사례를 중심으로 -)

  • 이향숙;김영렬
    • Proceedings of the Korea Society of Information Technology Applications Conference
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    • 2002.11a
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    • pp.249-268
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    • 2002
  • 최근 ERP 시스템이 기업의 전략적 도구로 인식되어지면서, 대기업뿐만 아니라 중소기업에서도 이에 대한 관심이 확산되고 있다. 이러한 경영환경의 변화로 ERP 시스템 도입에 대한 최고경영자 및 일반직원들의 인식이 이전에 비해 높아지고는 있지만, 사실상 인식만 있을 뿐 이에 대한 실제적인 실천전략이 미흡한 실정이다. 이는 중소기업에서 ERP 시스템 구축을 위해서는 수개월 또는 수년간에 걸쳐서 기업의 많은 자원이 투입돼야하기 때문으로 중소기업이 이를 극복하고 성공적인 ERP 시스템을 구축하기 위해서는 중소기업 환경에 적합한 ERP시스템 구축방안이 마련되어야 할 것이다. 따라서 본 논문에서는 기존에 선행 연구된 연구자료를 비교ㆍ분석하여 중소기업의 특성에 적합한 ERP 시스템 구축 성공요인과 구축전략을 도출하였다. 주요성공요인으로는 교육훈련, 명확한 도입목표 설정, 적합한 패키지 선정, 최고경영진의 참여, 그리고 현업사용자의 참여가 높은 빈도율을 나타냈다. ERP 시스템 구축방법론은 준비단계, 분석단계, 구축단계, 구현단계, 종료단계의 다섯 단계로 나눠볼 수 있으며 각각의 수행단계별로 Activity가 정의되고 이에 대한 산출물이 발생하게 된다. 또한 ERP 도입시 소프트웨어의 자체개발보다는 패키지 도입이, 그리고 이의 접근방법으로는 선정된 모듈을 일괄적으로 적용하는 Big-Bang방식이 중소기업 실정에 더 합리적이며, 구현시기에 있어서는 Big-Bang방식과 더불어 기존업무에 ERP 시스템을 구현함으로써 ERP 시스템이 제공하는 기능과 함께 BPR의 효과도 얻는 방법이 가장 적합할 것으로 사료된다. 끝으로 본 논문에서는 ERP 시스템 도입의사가 있어도 기업환경 여건이 따라주지 않아 실천에 옮기지 못하는 중소기업을 고려하여 도입지원방안으로써 산ㆍ학 연계모델을 제시하였다. 중소기업은 ERP 시스템 도입에 필요한 인적ㆍ물적 자원을 대학으로부터 얻음으로써 자체 내 보유능력의 한계를 극복하고, 대학은 현장실습을 통해 풍부한 경험을 쌓음으로써 우수 인력 양성에 기여할 수 있을 것이다.

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