• Title/Summary/Keyword: 긍정불일치

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The Effect of Informational Diversity-Sensitive Orientation on Employee Attitudes : The Moderating Effects of Supervisory Communication & Co-Worker Communication (정보다양성 수용 정도가 종업원 태도에 미치는 영향 : 상사소통 및 동료소통의 조절효과)

  • Jeong, Hyeon-Dal;Baek, Yoon-Jung
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.18 no.7
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    • pp.569-578
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    • 2017
  • The purpose of this study is to investigate the effects of informational diversity-sensitive orientation on employee attitudes, focusing on the moderating effects of communication. Recently, diversity within organizations has intensified and the importance of diversity management within organizations is increasing. Diversity studies have focused on the variance of objective diversity characteristics, and have provided mixed results. In order to overcome limitations in the research, this study focuses on members' perception of diversity. To this end, the variable of informational diversity-sensitive orientation(IDSO) was used. Sample data is derived from 301 surveys of employees in firms located in South Korea. Results show that informational diversity-sensitive orientation(IDSO) had a positive effect on job satisfaction and organizational commitment. Regarding the moderating effect of communication, a positive moderating effect was exhibited only in co-worker communication, and differential influence derived from communication type. Based on the analysis results, we discuss research implications and directions for future research.

Examining the Influence of Leisure Involvement and Experience Quality on Behavioral Intentions (여가 관여도, 체험의 질이 행동의도에 미치는 영향에 관한 연구)

  • Park, Keun-Soo;Zhao, Li;Kim, Sunyoung
    • The Journal of the Korea Contents Association
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    • v.18 no.10
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    • pp.644-656
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    • 2018
  • This study focused on relationships among leisure involvement, experience quality and behavioral intention in the urban parks. A total of 335 were collected, and during the data refinement process, 39 questionnaires were eliminated from the study due to partial and inconsistent responses. thus leading to 296 usable questionnaires out of 335. In the final result, 296 questionnaires were coded for the analysis purpose. The hypothesized conceptual model was used to analyze the Descriptive Analysis and Frequency Analysis, Exploratory Factor Analysis, and Multiple Regression Analysis using SPSS 24.0. The result indicated this: residents' experience quality in urban parks depends on more attraction and centrality of leisure involvement than on the self-experience quality of leisure involvement. The results of this study also indicate that not all experience dimensions are important for resulting in positive behavioral intentions to urban parks. The quality of education, esthetic, and escape experience showed a significant predictor of behavioral intentions, while the quality of entertainment experience did not show a significant positive relationship with behavioral intentions.

The Necessary Condition and the Sufficient Condition of Cognitive Conflict for Conceptual Change (인지갈등과 개념변화의 필요조건과 충분조건)

  • Kwon, Jae-Sool;Lee, Gyoung-Ho;Kim, Yeoun-Soo
    • Journal of The Korean Association For Science Education
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    • v.23 no.5
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    • pp.574-591
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    • 2003
  • According to conceptual change theory, cognitive conflict is known as an important factor in conceptual change even though there are still questions about its positive and negative effects on science learning. The purpose of this study was to examine the role of cognitive conflict in the conceptual change process in detail. Specific research questions are as follows, 1) Is presenting of an anomalous situation necessary or sufficient condition for cognitive conflict? 2) Is cognitive conflict necessary or sufficient condition for conceptual change? To answer these questions, we analyzed the theories and research results in the related literature. At the end, we discussed the complex role of cognitive conflict in the conceptual change and future research.

The Relationship between Social Norm and Intention to Use Illegal Download : Focused on Moderating Effects of Attitude to Copyright Law and Perceived Price Importance (규범인식과 불법다운로드 이용의향 간 관계 : 저작권법 태도와 콘텐츠 구매시 가격 중요성의 조절효과를 중심으로)

  • Kim, Dong-Tae
    • The Journal of the Korea Contents Association
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    • v.16 no.8
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    • pp.97-106
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    • 2016
  • The results of advanced studies which handled the relationship between social norm and intention to use illegal download don't match exactly. This study determined that the reason why the results of advanced studies are confused is, that moderator variables play important roles. For this reason, this study planned to test for significance of moderators consisting of attitude to copyright law(A) and perceived price importance at time of purchase(B). To achieve this, the present study divide social norm into two norms(subjective norm and group norm) and set up hypotheses on the moderating effects of two variables(A, B) between these two norms and intention to use the illegal download. The results show that all but one hypotheses are accepted. The other moderating effect hypothesis which is consist of subjective norm and attitude toward copyright law is rejected. This means that the effect of group norm on intention to use illegal download is moderated by attitude to copyright law. Also, this result means the effects of group/subjective norm on intention to use illegal download is moderated by the perceived price importance at time of purchase.

Affective Priming Effect on Cognitive Processes Reflected by Event-related Potentials (ERP로 확인되는 인지정보 처리에 대한 정서 점화효과)

  • Kim, Choong-Myung
    • The Journal of the Korea Contents Association
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    • v.16 no.5
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    • pp.242-250
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    • 2016
  • This study was conducted to investigate whether Stroop-related cognitive task will be affected according to the preceding affective valence factored by matchedness in response time(RT) and whether facial recognition will be indexed by specific event-related potentials(ERPs) signature in normal person as in patients suffering from affective disorder. ERPs primed by subliminal(30ms) facial stimuli were recorded when presented with four pairs of affect(positive or negative) and cognitive task(matched or mismatched) to get ERP effects(N2 and P300) in terms of its amplitude and peak latency variations. Behavioral response analysis based on RTs confirmed that subliminal affective stimuli primed the target processing in all affective condition except for the neutral stimulus. Additional results for the ERPs performed in the negative affect with mismatched condition reached significance of emotional-face specificity named N2 showing more amplitude and delayed peak latency compared to the positive counterpart. Furthermore the condition shows more positive amplitude and earlier peak latency of P300 effect denoting cognitive closure than the corresponding positive affect condition. These results are suggested to reflect that negative affect stimulus in subliminal level is automatically inhibited such that this effect had influence on accelerating detection of the affect and facilitating response allowing adequate reallocation of attentional resources. The functional and cognitive significance with these findings was implied in terms of subliminal effect and affect-related recognition modulating the cognitive tasks.

Perceptual Segregation of Distractor Reduces Within-hemisphere Interference (방해자극과 표적의 지각적 분리가 반구내와 반구간의 간섭에 미치는 영향)

  • Sohn, Young-Sook;Kim, Min-Shik
    • Proceedings of the Korean Society for Cognitive Science Conference
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    • 2006.06a
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    • pp.29-32
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    • 2006
  • 이 연구에서는 표적과 방해자극을 분리시킬 때 관찰되는 간섭 감소가 반구내 및 반구간 조건에서 달리 나타난다는 것을 보여주기 위해 세 개의 실험을 실시하였다. 세 실험의 과제는 모두 색깔이 있는 원과 사각형이 주어지고 항상 검은색으로 제시되는 색 이름 단어가 주어진 상황에서 원의 색은 무시하고 사각형의 색과 단어가 의미하는 색이 같은지, 다른지를 판단하는 것이었다. 사각형의 색이 단어가 의미하는 색과 일치할 때 방해자극인 원의 색도 단어가 의미하는 색과 일치하는지 여부에 따라 방해자극의 세 조건(일치, 불일치, 중립)이 만들어졌다. 또한, 방해자극인 원이 표적 가운데 하나인 단어와 같은 시각장에 제시되는지, 혹은 반대편 시각장에 따로 제시되는지에 따라 반구 간섭조건(반구내 간섭, 반구간 간섭)이 만들어졌다 간섭효과는 불일치 조건과 중립 조건간의 차이로 측정하였다. 실험 1의 결과는 정확률과 반응시간 모두에서 반구내 간섭이 반구간 간섭보다 유의미하게 더 큰 것으로 나타났다. 실험 2에서는 방해자극인 원을 선제시하였는데 그 결과 반구내 간섭이 특히 크게 감소하여 반구내 간섭과 반구간 간섭이 차이를 보이지 않게 되었다. 그러나 표적자극인 사각형을 선제시한 실험 3에서는 반구내 간섭이 여전히 반구간 간섭보다 유의미하게 큰 것으로 나타났다. 세 실험의 결과를 종합하면 방해자극의 간섭 효과는 방해자극을 표적과 다른 반구로 분리 제시하거나, 선제시 같은 방법으로 방해자극을 표적과 분리시킬 때 유의미하게 감소하였다. 그러나 애초부터 방해자극을 표적과 다른 반구로 분리 제시하였던 반구간 간섭조건에서는 방해자극의 선제시가 간섭 감소를 가져오지 않았다. 지질의 산패를 가속화시킨 결과라고 생각된다. 따라서 호박 라면 제조시 이러한 공기와의 접촉을 차단시킬 수 있는 포장재료를 선택해야 될 것으로 사료된다.0.05), 맛, 연도, 다즙성 및 전체적인 기호성은 유의한 차이가 없었다.자체를 악하다고 볼 수 없고 더구나 구원을 이 세상에서의 이탈로 볼 수 없다. 진정한 구원이란 원래 하나님이 보시기에 아름다웠던 그 세상으로의 회복을 포함한다. 이런 면에서 하나님 주권 신앙 하에서 구원이란 전 인격적인 구원, 전 우주적인 구원이 된다. 그렇기 때문에 성도는 세상의 삶과 학문, 예술, 정치, 경제, 사회를 포함한 모든 분야를 하나님의 뜻 가운데서 그 원래의 목적에 부합할 수 있도록 회복시키는 일에 적극 참여해야 한다.자체가 이를 주도하기는 사실 어려움이 있다. 그리고 대형유통점이 영업행위를 영업시간제한에서부터 출점제한에 이르기까지 규제하는 건은 심사숙고하여야 한다. 대형유통점이 국가경제 및 지역사회에 미치는 영향이 부정적인가 긍정적인가에 대해 국내외 학계와 업계에서 여전히 많은 논란이 있기 때문이다. 정부와 지자체에 의한 시장개입은 반드시 필요한 경우에 한해 합당한 방법에 의해 이루어져야 한다. 대형유통점에 대한 규제는 지역사회에 미치는 영향을 다면적으로 평가한 결과에 근거하여 이루어져야 할 것이다. 대부분의 지자체는 체계적인 평가시스템과 객관적인 통계 자료를 갖고 있지 못한 실정이다. 향후 가장 시급한 과제는 시장개방 이후 지난 10년간 대형유통점이 지역사회에 미친 영향에 관한 광범위한 통계자료를 수집하고 이를 체계적으로 분석하여 정책방향을 올바르게 설정하는 것이라 할 수 있다.i와 K. pneumonia

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Effect of Multimodal cues on Tactile Mental Imagery and Attitude-Purchase Intention Towards the Product (다중 감각 단서가 촉각적 심상과 제품에 대한 태도-구매 의사에 미치는 영향)

  • Lee, Yea Jin;Han, Kwanghee
    • Science of Emotion and Sensibility
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    • v.24 no.3
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    • pp.41-60
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    • 2021
  • The purpose of this research was to determine whether multimodal cues in an online shopping environment could enhance tactile consumer mental imagery, purchase intentions, and attitudes towards an apparel product. One limitation of online retail is that consumers are unable to physically touch the items. However, as tactile information plays an important role in consumer decisions especially for apparel products, this study investigated the effects of multimodal cues on overcoming the lack of tactile stimuli. In experiment 1, to explore the product, the participants were randomly assigned to four conditions; picture only, video without sound, video with corresponding sound, and video with discordant sound; after which tactile mental imagery vividness, ease of imagination, attitude, and purchase intentions were measured. It was found that the video with discordant sound had the lowest average scores of all dependent variables. A within-participants design was used in experiment 2, in which all participants explored the same product in the four conditions in a random order. They were told that they were visiting four different brands on a price comparison web site. After the same variables as in experiment 1, including the need for touch, were measured, the repeated measures ANCOVA results revealed that compared to the other conditions, the video with the corresponding sound significantly enhanced tactile mental imagery vividness, attitude, and purchase intentions. However, the discordant condition had significantly lower attitudes and purchase intentions. The dual mediation analysis also revealed that the multimodal cue conditions significantly predicted attitudes and purchase intentions by sequentially mediating the imagery vividness and ease of imagination. In sum, vivid tactile mental imagery triggered using audio-visual stimuli could have a positive effect on consumer decision making by making it easier to imagine a situation where consumers could touch and use the product.

The Improvement Plan and Field Survey of IT Internship in the Framework of University-Industry Collaboration (IT분야 산학협업 인턴쉽 실태조사 및 개선방안)

  • Kwon, Jangwoo;Yang, Haebong;Lee, Jungmann
    • Proceedings of the Korea Contents Association Conference
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    • 2009.05a
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    • pp.398-401
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    • 2009
  • The purpose of this study is to develop New-IT internship and to search for the way to reduce quality mismatch and unemployment ratio and to ultimately enhance its effectiveness of university-industry collaboration(UIC) in the field of information technology in Korea. To achieve the goal of this study, we tried to come up with more job creation than working on educational collaboration between university and industry. The survey based on the reaction of companies and interns participating in IT internship program promoted by MKE(Ministry of Knowledge and Economy) shows that intern experience helped them to get jobs and longer intern period gave them to find job more easily. Intern companies preferred to local college students majoring in special technology area related to regional innovation industry cluster. It also found that intern companies wanted to hire interns who had some project experiences and theoretical knowledges. IT Internship program affected students good images about small and medium enterprises(SME) after finishing internship.

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The Silver spoon: A theoretical model of Chaebol scion's entrepreneurial firm growth mechanisms (금수저: 재벌가 출신 창업의 성장 메커니즘에 관한 이론적 연구)

  • Choi, Dongwon
    • Journal of Digital Convergence
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    • v.19 no.9
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    • pp.145-156
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    • 2021
  • While the current literature has considered business group as a temporary form of organizations that only exists under the developing contries with under-developed financial markets. Chaebol, a form of businss group in Korea, has sustained as a major organization form in Korea. To fill the current gap in the literature and practice, I suggest a theoretical model of Chaebol scion's entrepreneurial firm growth mechanisms. First, I posit that social, structural, and psychological factors motivate Chaebol scions to engage in entrepreneurship. Second, I suggest that five mechanisms, including business opportunity, financial support, recruitment, marketing, and inter-organizational collaboration, will facilitate entrepreneurial firm growth. By constituting a model of Chaebol scion's entrepreneurial firm growth, the current theoretical paper advances the literature on business group and entrepreneurship with indicating Korean Chaebol's new expansion possibilities.

Effects of Personalization and Types of Interface in Task-oriented Chatbot (과업형 챗봇에서 개인화와 담화 종류에 따른 인터페이스의 차이가 수용의도, 만족도에 미치는 영향)

  • Park, Sohyun;Jung, Yoonhyun;Kang, Hyunmin
    • The Journal of the Convergence on Culture Technology
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    • v.7 no.1
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    • pp.595-607
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    • 2021
  • In response to increasing demand of contactless services, the overall usage of "task-oriented chatbots" in the industry is on the rise. The purpose of a task-oriented chatbot is to raise the efficiency of data sharing and workflow; in order to establish a guideline, there must be a discussion on "what" and "how" to share information. We investigate the effects of personalization and different types of the interface on 'performance expectancy', 'effort expectancy', 'intention to use', and 'satisfaction' in the context of a task-oriented chatbot. Results show that 'intention to use' and 'satisfaction' were higher when the level of personalization was higher. Within the closed-discourse interface, 'intention to use' and 'satisfaction' were higher when personalization was lower. We highlight the practical insights in the use of personalization and types of chatbot interface based on 'perceived personalization', 'expectation disconfirmation theory', 'privacy concern' and 'privacy paradox'.