• Title/Summary/Keyword: 국한성

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The Role of Brand Personification in Building Consumer-Brand Relationship (소비자-브랜드 관계형성에 있어 브랜드의인화의 역할)

  • Kim, Moontae
    • Management & Information Systems Review
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    • v.33 no.4
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    • pp.77-97
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    • 2014
  • The concept that human and brand can related to each other is referred to as 'brand relationship' or 'consumer-brand relationship'. By arguing that the concept of brand relationship is a readily understandable analogue, it appears that relationship thinking in the context of consumers and brands sometimes is taken for granted without thoroughly discussing its applicability. This study tried to investigated the role of brand personification in building consumer-brand relationship. In order to explain the consumer-brand relationship as a kind of partner relationship among human beings, we need to define brand as human not inanimate object. Research findings show that personification is not a important factor that affects consumer-brand relationship. And this study shows brand experience is much more important factor than brand personification in building consumer-brand relationship. In the past researches, brand personality and brand congruity were major variables that effect consumer-brand relationship, but they did not mean consumers think their brands as human whenever they contact them. As a result, this study conclude that the frequency of personification is not that high compared to past studies suggested before, even if it is possible to find partial characteristics of human from brands.

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A Case of Pulmonary Intravascular Lymphomatosis (폐를 침범한 혈관내 림프종증 1예)

  • Park, Sang-Jong;Bae, Sang-Su;Cheon, Eun-Mi;Kwon, O-Jung;Rhee, Chong-H.;Han, Yong-Chol;Kim, Jin-Guk;Lee, Kyung-Soo;Ko, Young-Hye
    • Tuberculosis and Respiratory Diseases
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    • v.44 no.6
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    • pp.1390-1395
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    • 1997
  • Intravascular lymphomatosis(IVL) which was first described by pfleger and Tappeiner in 1959 is rare malignancy characterized by neoplastic proliferation of lymphoid cell lineage within the vascular lumen with little or no adjacent parenchymal involvement Its usual sites of involvement are central nervous system and skin or infrequently heart, lungs, pancreas, liver, spleen, kidney, adrenal glands, genitourinary tract, and bone marrow. Pulmonary involvement of IVL is not common. Symptoms of pulmonary involvement include dyspnea, cough and fever. Radiologicially, the disease is manifested with diffuse interstitial infiltrates. We report a recently experienced case of pulmonary intravascular lymphomatosis which was manifested with fever and chest pain.

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Full mouth rehabilitation in patient with loss of vertical dimension and deep bite due to worn dentition (전반적인 치아의 마모로 인한 수직고경 감소와 과피개교합을 갖는 환자의 전악 수복 증례)

  • Nam, Ki-Hun;Park, Pil-Kou;Kim, Hee-Kyung;Kang, Jeong-Kyung
    • The Journal of Korean Academy of Prosthodontics
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    • v.54 no.1
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    • pp.65-71
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    • 2016
  • Gradual occlusal attrition is a normal process of aging. However, severe attrition causes pathogenic pulp, occlusal disharmony, functional disorder and esthetic problems. Alteration of vertical dimension should be considered for space regaining for tooth restoration, esthetic improvement or correction of occlusal relationship. Vertical dimension should be determined within the range of minimal invasive process satisfying patient's esthetic requirements and operator's functional goal. And patient's adaptation to newly determined vertical dimension should be assessed simultaneously. Deep overbite is not a simple problem of overbite, instead it is an usually complicated problem with anterior-posterior occlusal relationship. Considering these facts, appropriate restoration of edentulous part as well as improvement of anterior-posterior relationship should be performed to solve this fundamental problems. In this study, a 67 year-old male patient with many worn teeth and loss of posterior teeth was treated with removable partial denture at edentulous mandibular area to increase vertical dimension and fixed prostheses at dentulous maxillary and mandibular area. With these treatments, we attained a satisfactory result in functional and esthetic aspects as a report case.

Evaluation on Applicability of the Real-time Prediction Model for Influent Characteristics in Full-scale Sewerage Treatment Plant (하수처리장 유입수 성상 실시간 예측모델 및 활용성 평가)

  • Kim, Youn-Kwon;Kim, Ji-Yeon;Han, In-Sun;Kim, Ju-Hwan;Chae, Soo-Kwon
    • Proceedings of the Korea Water Resources Association Conference
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    • 2010.05a
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    • pp.1706-1709
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    • 2010
  • Sewerage Treatment Plants(STPs) are complexes systems in which a range of physical, chemical and biological processes occur. Since Activated Sludge Model(ASM) No.1 was published, a number of new mathematical models for simulating biological processes have been developed. However, these models have disadvantages in cost and simplicity due to the laboriousness and tediousness of their procedures. One of the major difficulties of these mathematical model based tools is that the field-operators mostly don't have the time or the computer-science skills to handle there models, so it mainly remains on experts or special engineers. In order to solve these situations and help the field-operators, the $KM^2BM$(K-water & More-M Mass Balance Model) based on the dynamic-mass balance model was developed. This paper presents $KM^2BM$ as a simulation tools for STPs design and optimization. This model considers the most important microbial behavioral processes taking place in a STPs to maximize potential applicability without increasing neither model parameter estimation nor wastewater characterization efforts.

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An Empirical Study on M&A (M&A에 관한 실증연구)

  • 김동환
    • Proceedings of the KAIS Fall Conference
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    • 2001.05a
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    • pp.62-65
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    • 2001
  • 1997년과 1998년 4월 1일자의 M&A제한규정이었던 증권거래법 제200조의 철폐와 적대적 M&A의 전면허용 그리고 외국자본의 투자제한의 간소화 등 규제완화조치와, 향후 외국인에 대해서 100%까지 주식을 매입할 수 있는 적대적 M&A가 허용될 것으로 보여 우리나라에서도 M&A활동이 보다 본격화 될 것으로 전망되고 있다. 우리나라에서는 1980년대부터 M&A에 대한 관심과 연구가 시작되면서 지금까지 기업합병ㆍ인수의 동기와 효과에 대해서 많은 연구가 이루어져 왔다. 지금까지의 연구내용은 대부분 기업의 M&A동기는 시너지효과를 얻기 위함이며, 또한 공시정보가 합병공시일 전후동안에 주가수익율에 반영되어 합병 당사기업의 주주의 부에 영향을 미치는지의 주가변화 유무에 국한된 것이었다. 또한 1985년부터 1991년 초 사이에 이루어졌던 연구는 당시 국내 M&A 환경이 매우 열악하고 극히 제한된 비정상적인 자본시장 상황 하에서 이루어진 사례에 의한 연구이었기 때문에 연구결과의 문제점과 한계성이 있었고, 실효성 측면에서도 다소 미흡하였다고 할 수 있다. 우리나라 M&A의 성장발전과정을 크게 2단계로 분류한다면, 제1단계는 1975년부터 시작하여 1990년까지로써 이 기간동안의 M&A환경은 그 여건조성과 성숙준비단계였으며, 제2단계인 1990년 초부터 비로소 선진국형 시장경제원리에 근거한 보다 경쟁적이고 자율적인 M&A 시장구조가 형성되면서 활성화 단계로 진입하였다고 볼 수 있을 것이다. 본 연구의 주된 목적은 1990년부터 1996년 사이에 이루어진 상장기업의 M&A 사례를 표본으로 하여 한국에서의 기업합병과 기업인수(주식취득)가 기업가치에 미치는 영향을 구명하는데 있다. 이를 위하여 먼저, M&A 당사기업의 합병성과 발생과 차이 유무를 주가수익율을 측정하여 실증분석하고 다음으로 M&A에 따른 시너지의 잠재적 원천이 어디에 있는지 재무성과분석을 통해서 이를 실증하는데 목적이 있다.PA-designated retailers ("sellers") must accept end-of-life items returned to them by the consumers. At the local level, Taipei City implements a pay-as-you-throw program, whereby citizens pay waste collection and treatment fees through the purchase of special trash bags approved by the Taipei City Government. However. recyclables that are separated by citizens are collected free-of-charge by the City. Taichung City and Kaohsiung City, on the other hand, enforce mandatory sorting schemes, whereby citizens face penalties if they don't separate recyclables from the trash before pick-up. These programs have resulted in a significant reduction in municipal waste. Per capita waste collected per day has dropped from 1.143 kg in 1997 to 0.978 kg in 2000. Targeting a 10% recycling rate for municipal waste in 2001. EPA plans to research and develop new recycling techniques, expand the scope of producer responsibilities, and strengthen existing mu

A Case Study on Stochastic Fracture Network Modeling for Rock Slopes of Busan-Ulsan Highway(Reach 5) (부산-울산 고속국도(5공구)에 위치한 암반사면의 추계론적 절리연결구조 모사에 대한 사례연구)

  • Heo, In-Sill;Um, Jeong-Gi;Kim, Yang-Phil;Kim, Kook-Han;Lee, Young-Kyun
    • The Journal of Engineering Geology
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    • v.16 no.4 s.50
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    • pp.337-349
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    • 2006
  • Seven hundred and fifty one fractures of the rhyolitic tuffaceous rock masses were mapped using 6 scanlines placed on rock slope exposures that were within 8.02 km of Busan-Ulsan highway. These data were analyzed to find the number of fracture sets that exist in the rock slopes and the probability distributions of orientation, spacing, trace length and fracture size in 3-D for each of the fracture sets. All the fracture set orientation distributions exhibit high variability. The Fisher distributions were found to be unsuitable to represent the statistical distribution of orientation for most of the fracture sets. The probability distributions, gamma, exponential and lognormal were found to be highly suitable to represent the distribution of spacing and semi-trace length of fracture sets. In obtain-ing these distributions, corrections were applied for sampling biases associated with spacing and trace length. The generated fracture system in 3-D was used to make predictions of fracture traces for each fracture set on 2-D win-dows. Developed stochastic 3-D fracture network for the rock mass was validated by comparing statistical proper-ties of the observed fracture traces on scanlines with the predicted fracture traces on the scanlines. This exercise fumed out to be successful.

A Study on the Oogeneis of False Dace (Pseudorasbora parva) (참붕어 (Pseudorasbora parva)의 난자형성과정에 관한 연구)

  • Kim, Dong-Heui;Lee, Kyu-Jae;Kim, Seok;Deung, Young-Kun
    • Applied Microscopy
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    • v.37 no.2
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    • pp.65-72
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    • 2007
  • The oogenesis and ultrastructure of fertilized egg envelope of false dace were investigated by light and electron microscope. The cytoplasm of false dace oogonia was basophilic and many nucleoli were located at inner side of nuclear membrane. In primary oocytes, yolk vesicles were distributed in marginal area only and egg envelope was not formed on egg outside. In secondary oocyte, the egg envelope was formed and yolk vesicles were increased than that of early stage in cytoplasm. The amount of basophilic substance was decreased. In case of matured egg, thickness of egg envelope and site of egg were increased, basophilic substance was distributed in egg envelope around only. The yolk vesicles were changed to yolk mass in accordance with development. The fertilized egg was of ellipsoidal, adhesive type and yellowish, have a single micropyle in the area of the animal pole. The fertilized egg envelope consisted of three layers, an outer adhesive layer, a middle layer consisting of 6 lamellae alternating layers and an inner electron dense layer. An outer surface of the fertilized egg envelope was arranged by adhesive fibrous structures. In conclusion, it is summarized that the oogenesis of false dace were the increase of cell size, the formation and accumulation of yolk, and decrease of basophilic intensity in cytoplasm. These ultrastructural characteristics of fertilized egg envelope from false dace can be utilized in taxonomy of teleost.

The Oogenesis of Chinese minnow, Leuciscinae, Teleostei (경골어류 황어아과 버들치의 난자형성과정)

  • Kim, Dong-Heui;Chang, Byung-Soo;Jung, Han-Suk;Teng, Yung-Chien;Kim, Seok;Lee, Kyu-Jae
    • Applied Microscopy
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    • v.39 no.3
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    • pp.237-243
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    • 2009
  • Chinese minnow, Rhynchocypris oxycephalus is a teleost belonging to Leuciscinae, Cyprinidae. The oogenesis and ultrastructure of egg envelope in Chinese minnow were investigated by light and electron microscopes. The ovary was of white yellowish and ellipsoidal shape with the major axis 30 mm and the minor axis 7mm. Cytoplasm of oogonia was basophilic and many nucleoli were located at inside of nuclear membrane. In primary oocytes, yolk vesicles were distributed only in the marginal area and egg envelope was not formed on the outside of an egg. In secondary oocytes, the egg envelope was formed and yolk vesicles in the cytoplasm were increased than the earlier stage. The basophilic substance of cytoplasm was changed to acidic. In case of matured egg, thickness of egg envelope and size of egg were increased. The yolk vesicles were changed to yolk mass in accordance with development. The outer surface of egg envelope was covered by microvilli-structures, and had a micropyle on the area of animal pole. Egg envelope consisted with 2 layers, an adhesive outer layer with microvilli-structures and fibrillar inner layer. In conclusion, the oogenesis of Chinese minnow was characterized by the increase in cell size, the formation and accumulation of yolk, and the decrease of basophilic substance in the cytoplasm. The oogenesis of Chinese minnow seems to share common patterns in Cyprinidae, but these ultrastructural unique characters of egg envelope can be utilized in taxonomy of teleost.

IONOSPHERE-THERMOSPHERE INTERACTIONS BASED ON NCAR-TIEGCM: THE INFLUENCE OF THE INTERPLANETARY MAGNETIC FIELD (IMF)-DEPENDENT IONOSPHERIC CONVECTION ON THE HIGH-LATITUDE LOWER THERMOSPHERIC WIND (NCAR-TIEGCM을 이용한 이온권-열권의 상호작용 연구: 행성간 자기장(IMF)에 의존적인 이온권 플라즈마대류의 고위도 하부 열권 바람에 대한 영향)

  • 곽영실;안병호;원영인
    • Journal of Astronomy and Space Sciences
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    • v.21 no.1
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    • pp.11-28
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    • 2004
  • To better understand how high-latitude electric fields influence thermospheric dynamics, winds in the high-latitude lower thermosphere are studied by using the Thermosphere-ionosphere Electrodynamics General Circulation Model developed by the National Conte. for Atmospheric Research (NCAR-TIEGCM). The model is run for the conditions of 1992-1993 southern summer. The association of the model results with the interplanetary magnetic field(IMF) is also examined to determine the influences of the IMF-dependent ionospheric convection on the winds. The wind patterns show good agreement with the WINDII observations, although the model wind speeds are generally weaker than the observations. It is confirmed that the influences of high-latitude ionospheric convection on summertime thermospheric winds are seen down to 105 km. The difference wind, the difference between the winds for IMF$\neq$O and IMF=0, during negative IMF $B_y$ shows a strong anticyclonic vortex while during positive IMF $B_y$ a strong cyclonic vortex down to 105 km. For positive IMF $B_z$ the difference winds are largely confined to the polar cap, while for negative IMF B, they extend down to subauroral latitudes. The IMF $B_z$ -dependent diurnal wind component is strongly correlated with the corresponding component of ionospheric convection velocity down to 108 km and is largely rotational. The influence of IMF by on the lower thermospheric summertime zonal-mean zonal wind is substantial at high latitudes, with maximum wind speeds being $60\;ms^-1$ at 130 km around $77^{\circ}$ magnetic latitude.

Surgical Management of Multidrug Resistant Pulmonary Tuberculosis (다제내성 폐결핵 환자에서의 수술적 치료)

  • 성숙환;강창현;김영태;김주현
    • Journal of Chest Surgery
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    • v.32 no.3
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    • pp.287-293
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    • 1999
  • Background: Medical treatment of multiple drug resistant(MDR) pulmonary tuberculosis has been quite unsuccessful. We analyzed our experience to identify the benefits and complications of the pulmonary resection in MDR pulmonary tuberculosis. Material and Method: A retrospective review was performed in 27 patients who unerwent pulmonary resection for MDR pulmonary tuberculosis between January 1994 and March 1998. Mean age was 40 years and the average history of diagnosis prior to surgery was 3.1 years. All had resistance to an average of 4.4 drugs, and received second line drugs selected according to the drug sensitivity test. Most patients (93%) had cavitary lesions as the main focus. Bilateral lesions were identified in 19 patients (70%), however, the main focus was recognized in one side of the lung. Eleven patients (41%) were converted to negative sputum smear and/or culture before surgery. Result: Pneumonectomy was performed in 9 patients, lobectomy in 16 and segmentectomy in 2. There was no operative mortality. Morbidity had occurred in 7 patients (26%), prolonged air leak in 3 patients, reoperation due to bleeding in 2, bronchopleural fistula in 1, and reversible neurologic defect in 1. Median follow up period was 15 months (3-45 months). Sputum negative conversion was initially achieved in 22 patients (82%), and with continuous postopertive chemotherapy negative conversion was achieved in other 4 patients (14%). Only one pneumonectized patient (4%) failed due to considerable contralateral cavity. Conclusion: For patients with localized MDR pulmonary tuberculosis and with adequate pulmonary reserve function, surgical pulmonary resection combined with appropriate pre and postoperative anti-tuberculosis chemotherapy can achieve high success rate with acceptable morbidity.

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